

The Next CMO
Planful
The Next CMO podcast features discussions with leading experts in marketing, marketing technology, and strategic execution. Topics include marketing strategy, planning, demand generation, case studies, analytics, digital marketing techniques, and innovative marketing strategies.
Episodes
Mentioned books

May 18, 2021 • 41min
Building the Uber for Lawn Care with Bryan Clayton, Founder & CEO of GreenPal

Apr 29, 2021 • 37min
Leaning in to the new hybrid work model with Greg Ryan of Canon USA

Apr 20, 2021 • 39min
Content Marketing with Nikhil Aitharaju, co-founder of Topic

Mar 30, 2021 • 33min
Marketing to difficult to reach audiences and measuring at the right level with Megan Berry, VP of Demand at Axonius

Mar 23, 2021 • 38min
Setting up your web analytics with Chris Mercer from MeasurementMarketing.io

Mar 16, 2021 • 41min
Creating Omnichannel Experiences with Sara Richter, CMO of Emarsys

Mar 2, 2021 • 31min
Mastering Google Advertising with Mike Rhodes of Websavvy

Feb 23, 2021 • 35min
Creating compelling, post-purchase customer experiences with Ken Rapp, CEO of Blustream

Feb 2, 2021 • 42min
Launching a brand new, 1000 person company with Norman Guadagno from Acoustic

Jan 25, 2021 • 22min