

CPA Trendlines Podcasts
CPA Trendlines
Exclusive information. Extraordinary insight.See all podcast episodes here: https://cpatrendlines.com/category/podcast/ CPA Trendlines is the world’s only research and advisory service focused solely on the tax, accounting, and finance professions. We use a time-tested, quality-proven, proprietary blend of data, analysis, community, experience, and imagination to produce extraordinary value for our clients. Elite decision-makers from all over the world look to CPA Trendlines for trusted advice, bold insights, and confidential access to exclusive intelligence and decision support. You’ll stay more focused, save time, grow revenue in a fast-changing global digital environment, and sleep better at night. Guaranteed. Facts. Figures. Insights. Implications. Here you'll find the data and analysis you can use for your practice and your career, plus exclusive research, insights, and commentary on the most pressing issues and fastest-changing trends. We are dedicated to delivering the actionable intelligence that tax, accounting, and finance professionals need in order to identify and act on emerging issues and opportunities. We specialize in high-quality, concise executive briefings designed to help busy professionals improve their organizations, advance their careers, and enhance their lives. Our reports are relevant, timely, and to-the-point, providing the most essential information, and are digestible often in under an hour.
Episodes
Mentioned books

Mar 10, 2025 • 2min
Steve Yoss: Why CPAs Should Up Their Skills with AI | Quick Tech Talks
Transform your workday with generative AI and discover practical ways to save time.Quick Tech TalkWith Steve YossCPE TodayGenerative AI tools are revolutionizing how we approach work, offering practical, efficient, and innovative solutions for professionals across industries. If you haven’t explored tools like OpenAI’s ChatGPT or Anthropic’s Claude, now is the time to dive in. These cutting-edge technologies are as accessible as they are powerful, requiring no special training—just your ability to clearly express your needs.MORE STEVE YOSSMORE TECHExclusively for PRO Members. Log in here or upgrade to PRO today.Imagine completing a 10-hour workload in just six hours. That’s the promise of generative AI: helping you work smarter, not harder.

Mar 7, 2025 • 35min
Sarah Elliott: How Conscious Leadership Secures Independence
Leaders must empower others, share leadership, and foster an inclusive culture to ensure long-term success.Gear Up for GrowthWith Jean CaragherFor CPA TrendlinesIn a rapidly evolving profession where mergers, acquisitions, and private equity investments dominate headlines, many CPA firms face a critical choice: sell, merge, or remain independent. For firms determined to chart their own course, leadership is the key to survival and success.Gear Up for Growth spotlights the best strategies for smart and efficient growth in today's competitive landscape. More Gear Up for Growth every Friday here | More Capstone Conversations with Jean Caragher every Monday | More Jean Caragher here | Get her best-selling handbook, The 90-Day Marketing Plan for CPA Firms, here | More CPA Trendlines videos and podcasts hereSarah Elliott, co-founder and principal of Intend2Lead LLC, joins Jean Caragher on the "Gear Up for Growth" podcast to discuss how conscious leadership can help CPA firms maintain independence, foster innovation, and develop future leaders. Her insights underscore a fundamental shift in leadership—one that requires vision, empowerment, and adaptability.According to Elliott, firms that want to remain independent need to cultivate three critical leadership qualities.

Mar 6, 2025 • 34min
Building a Thriving Company Against All Odds | ARC
“I’d go through cancer again before I’d go back to not having confidence.”Accounting ARCWith Arpan GrewalCenter for Accounting TransformationWhen Kelly Mann left her public accounting job, she had no clients, no roadmap, and no guarantee of success. But what she did have was a vision—and a willingness to take risks. Today, she is the CEO of AuditMiner, a groundbreaking software company that simplifies 401(k) audits for CPA firms across the country. MORE Accounting ARC: Are We Ready for the Hidden Risks of AI in Accounting? | The Research Imperative: Why Data Drives Accounting Success | How Coaching Can Unlock Professional Success | Demystifying Accounting Governance | Top 10 Red Flags to Watch for in Accounting Offices | Jeremy Dubow: Private Equity as a Catalyst for Growth | Break the Burnout Cycle in Accounting | Accounting in Transition: 2024 Reflections & the Road Ahead | Ron Baker: Visions for the Accounting Profession | Angie Grissom: Next Gen Inspo for Accountants | Does Accounting Belong in STEM? | Rose Wang: Where Numbers Meet Strategy and Creativity | TikTok Fraud Exposes Gaps in Financial Literacy | How Accounting Pros Own the Stage in Public Speaking | Greg Kyte: Being a CPA Is Like Being the Marie Kondo of Numbers | Rachel Bashore: A Lawyer's Case for Reinventing Accounting | Beyond the Basics in Ethics Education“I was always told to stop being a bull in a china shop,” Mann recalls. “But I realized I was okay with being a bull—I just needed to leave the china shop.” That realization set her on the path to entrepreneurship. In 2020, Mann was preparing to launch AuditMiner when she was diagnosed with stage 3 breast cancer. Facing both a global pandemic and a personal health battle, she nearly gave up.

Mar 4, 2025 • 1h 4min
Roman Villard: Ditch the Suit & Create a Firm Where Authenticity Thrives | The Disruptors
Dress for the job you want, not the job you have - yes, seriously. The DisruptorsWith Liz FarrTraditional accounting firms are undergoing a seismic shift, and at the forefront of this transformation is Roman Villard, founder of Full Send Accounting. In this episode of The Disruptors podcast, Liz Farr sits down with Villard to explore his unconventional approach to running an accounting and data consultancy. From redefining firm culture to embracing technology, Villard shares how his firm is reshaping what it means to be a modern accountant.MORE PODCASTS and VIDEOS: Monique Swansen: Align Firm Values with Services | Tina McGill: How to Create Lasting Client Impact | Stefan van Duyvendijk: Develop Operational Mindset | Steve Evans: Why Traditional Hiring Methods Fail | Roger Knecht: Can You Be an Accountrepreneur? | Beth Whitworth: Focus on Outcomes Not Hours |Mike Sylvester: Learn to Say No | Salim Omar: Identify Your Client's $100,000 Problem | Jackie Meyer: Earn More with Fewer Clients | Jack Fleherty: Don't Be a 'Yes' Person | Greg Adams: From Finance to Storytelling | The Disruptors | Jody Padar: Make Radical Changes Now If You Want to Be Relevant in 2030 | Rebecca Driscoll: Amplify Reach By Helping Other Firm Owners Many in the accounting industry grew up hearing, “Dress for the job you want.” But for Villard, that meant rethinking what kind of job—and firm—he actually wanted. Tired of the rigid expectations of traditional accounting firms, he built Full Send to foster authenticity, allowing professionals to bring their whole selves to work. From casual attire to a brand identity inspired by adventure sports, Full Send is a firm built on passion, energy, and going all in.

Mar 3, 2025 • 31min
Randy Johnston Unpacks the Opportunities and Risks with AI | Accounting Influencers
Randy Johnston, a trailblazer in fintech and technology for accounting, shares his insights on the rapid evolution of artificial intelligence. He traces AI's history from Alan Turing to modern breakthroughs like ChatGPT. Johnston emphasizes how generative AI can reshape accounting practices, enhancing efficiency while navigating ethical implications and job concerns. He also explores how augmented reality could transform the fintech landscape, suggesting a future where AI not only supports productivity but also inspires creativity.

Mar 3, 2025 • 2min
Steve Yoss: Cybersecurity Essentials for Modern Accounting Firms | Quick Tech Talks
Stopping cyber threats before they start begins with adopting one essential email habit today.Quick Tech TalkWith Steve YossCPE TodayIn today’s digital age, email continues to be a critical tool for communication—but it’s also a leading gateway for cyber threats such as malware, ransomware, and financial scams. For professionals, this makes email not only a convenience but also a significant risk factor. MORE STEVE YOSSMORE TECHExclusively for PRO Members. Log in here or upgrade to PRO today.Email requires your utmost vigilance. Cybercriminals often use sophisticated tactics like phishing and spear phishing to disguise themselves as trusted clients or colleagues. Spotting these scams can be incredibly challenging, as fraudulent emails often mimic legitimate communication styles and addresses.

Mar 1, 2025 • 59min
Embrace Change or Risk Obsolescence | Accounting Influencers
Join industry leaders Bobby Lane, Tony Szczepaniak, Rick Richardson, and Randy Wooten as they tackle the pressing challenges and opportunities in the accounting profession. They discuss talent shortages and the need for innovative approaches to attract the next generation. The conversation highlights the importance of rebranding accounting to shift perceptions and emphasize its potential for proactive business strategies. With a focus on adapting to technological change, they explore how automation and AI can revolutionize the industry's future.

18 snips
Feb 28, 2025 • 36min
Bill Sheridan: Why Firms Must Adapt or Be Left Behind | Gear Up For Growth
Bill Sheridan, Chief Communications Officer at the Maryland Association of CPAs, shares insights on why CPA firms must adapt to thrive. He emphasizes that as technology automates compliance, firms need to pivot toward client advisory services to meet changing client expectations. Sheridan warns that neglecting client relationships is a greater risk than automation itself, drawing parallels with bad customer service in retail. He advocates for a focus on interpersonal skills and proactive leadership as essential for future success in the accounting industry.

Feb 27, 2025 • 38min
Are We Ready for the Hidden Risks of AI in Accounting? | ARC
“Without AI literacy, we’re all at risk.” Accounting ARCWith Liz Mason, Byron Patrick, and Donny ShimamotoCenter for Accounting TransformationArtificial intelligence is revolutionizing accounting, automating everything from bookkeeping to tax preparation. But as AI advances, accountants must ask: Can we trust it? In this Accounting ARC episode, Donny Shimamoto, CPA.CITP, CGMA; Byron Patrick, CPA.CITP, CGMA; and Liz Mason, CPA, explore the growing risks AI poses to the profession, including deepfake fraud, financial market manipulation, and the loss of data privacy. MORE Accounting ARC: The Research Imperative: Why Data Drives Accounting Success | How Coaching Can Unlock Professional Success | Demystifying Accounting Governance | Top 10 Red Flags to Watch for in Accounting Offices | Jeremy Dubow: Private Equity as a Catalyst for Growth | Break the Burnout Cycle in Accounting | Accounting in Transition: 2024 Reflections & the Road Ahead | Ron Baker: Visions for the Accounting Profession | Angie Grissom: Next Gen Inspo for Accountants | Does Accounting Belong in STEM? | Rose Wang: Where Numbers Meet Strategy and Creativity | TikTok Fraud Exposes Gaps in Financial Literacy | How Accounting Pros Own the Stage in Public Speaking | Greg Kyte: Being a CPA Is Like Being the Marie Kondo of Numbers | Rachel Bashore: A Lawyer's Case for Reinventing Accounting | Beyond the Basics in Ethics EducationTraditionally, software was designed and programmed by humans, making its logic transparent. Now, AI writes its own code, making its decisions harder to audit. As Patrick, CEO of VERIFYiQ and co-founder and educator for TB Academy, notes, “If we don’t know how AI arrives at conclusions, how can we verify its accuracy?”

Feb 26, 2025 • 2min
Art Werner: Unlock Smart Giving Strategies | Quick Tax Tip
Make the most of financial contributions.Quick Tax TipWith Art WernerCPE TodayWhen it comes to charitable giving, many people think of writing an annual check to their favorite nonprofit. However, strategic charitable planning is much more than just making a yearly donation—it’s about aligning generosity with effective tax strategies to maximize impact while benefiting both the donor and the recipient.
Get more Art Werner at cpatrendlines.com here: https://cpatrendlines.com/author/art-werner/
Whether you’re considering making gifts during your lifetime or planning your estate, understanding the best ways to direct your assets can create meaningful tax advantages while supporting causes that matter most to you.“Charitable planning goes well beyond just saying, ‘I’ll make a donation,’” Werner explains. “It involves estate planning, asset allocation, and structuring gifts in ways that are both tax-efficient and personally meaningful.”Donating to charitable organizations offers more than just a feel-good moment. With proper planning, taxpayers can leverage their generosity to reduce taxable income, manage estate taxes, and optimize their financial legacy.