The $100 MBA Show

Should you learn to read?Almost no one would answer “no.” In most places, everyone can. It’s a fundamental skill that empowers you to do…anything! No matter the industry, it’s a must. People who can’t read are at an unfair disadvantage, regardless of their career.That’s how we feel about coding.Today, we discuss why everyone — not just developers — should learn coding. Even if you hire developers, even if you never write a line yourself, learn it! We’ll explain why and how, and why it doesn’t have to cost you a lot of time or money.Empower yourself to be a better all-around business person with coding. Click Play!SUBSCRIBEYouTube | Apple Podcast | Spotify | Podcast Feed Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

In business, you grow or you die.That doesn’t mean endlessly increasing profit or market share. And it doesn’t mean never being happy or satisfied. It simply means making sure you’re always evolving and achieving your personal best.Kinda like the gym — if you’re too comfortable, it’s not a good thing!It’s Q&A Wednesday, and we’re helping one listener answer two questions: am I plateauing, and what can I do about it? We’ll help identify the problem, and offer concrete solutions for maintaining constant progress. The key is getting a clear picture of where you are, and where you want to be next. Click Play!To submit your questions, visit 100mba.net/q.SUBSCRIBEYouTube | Apple Podcast | Spotify | Podcast Feed Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

How much do you need to bring in?It seems like a pretty basic question for a business owner. But many entrepreneurs aren’t really sure how to answer it. Revenue – not profit – is a tricky subject. How much you need depends on a few key factors.Surprisingly enough, bringing in more isn’t always the right move. By putting revenue in a bigger context, you can identify realistic, effective goals. By understanding what revenue is really for, you can calculate how much you need.Make a plan you can trust, and grow your business the right way. Click Play!SUBSCRIBEYouTube | Apple Podcast | Spotify | Podcast Feed Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Telling the truth seems easy, until you try it.We like to think we’re straight shooters. Some of us even use “straight talk” and “brutal honesty” as an excuse to be a jerk. But are we really, truly telling it “like it is?”Today’s guest teacher wants an honest answer.As he explains it, honesty starts between your own ears. Peter Kozodoy is a well-known expert in business leadership. His premise? Using honesty to get a real handle on what you and the people in your life want. Then, bringing those (honest) goals into alignment.It’s that simple, and it’s that difficult. Tune in, and learn how to look in the mirror without deluding yourself, or anyone else. The results can change your business and your life. Click Play!Honesty QuizSUBSCRIBEYouTube | Apple Podcast | Spotify | Podcast Feed Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

What did we learn during the pandemic? The COVID-19 outbreak was an undeniable tragedy. But it also revealed other tragedies. As the disease swept through the nation, it hit some communities harder than others. It shed a harsh light on systemic inequality and historical disadvantage that left some less able to cope than their neighbors. In other words, COVID revealed existing problems even as it caused new ones. But the news isn’t all bad. Today, we share another episode Real Good, a podcast that highlights real-world action to improve lives.  In this episode, you’ll hear a discussion with Yohuru Williams, founder of the Racial Justice Initiative at the University of St. Thomas. In a powerful conversion about the role of race in education, Williams explains how cultural bias and inherited advantage leaves some Americans with less opportunity to thrive — and what we should do about it. Tune in, be inspired, and dare to ask: what real good can we do? Click Play!  SUBSCRIBE ON APPLE PODCASTS Stitcher | SoundCloud | Podcast Feed | How To Subscribe Give us a Rating & Review Show Links Real Good podcast The post [Bonus Episode] From Real Good: The Six Degrees of Segregation with Yohuru Williams appeared first on The $100 MBA. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Rookie move: only chasing new customers.Pro move: investing in the customers you have.Existing customers are a way better investment of marketing and sales resources than strangers. That’s not to say you shouldn’t bring new customers in. We’re just pointing out that on average, the fans you have are easier to convert again.And again. And again.You put so much time and resources into creating these leads. Why only sell to them once? Today, we discuss why you should reconfigure your model to factor in the trust you’ve already built by creating happy customers.Leverage the good will you already earned – Click Play!SUBSCRIBEYouTube | Apple Podcast | Spotify | Podcast Feed Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

You will get complaints.Everyone does. Even the best companies in the world do. Instead of trying to avoid the unavoidable, prepare for it! Whether it’s your own mistakes, haters hating, or just normal people having a bad day, it’s gonna happen.What’s the right response? The professional response?Today, we discuss how to handle bad reviews, flak on social media, and other forms of public shaming. We’ll explain how to respond, and why some complaints are actually great marketing opportunities. Learn how to take a hit constructively. Click Play!SUBSCRIBEYouTube | Apple Podcast | Spotify | Podcast Feed Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

It’s SEO 101!Search Engine Optimization can be intimidating. It seems complex, and it can be. But it doesn’t have to be! Anyone can take the basic steps that make a huge difference in brand visibility, expert or not.Today, we focus on what you absolutely can do, right now.It’s Q&A Wednesday, and we’re helping an entrepreneur get their new website onto that first SERP. That’s “Search Engine Results Page,” if you don’t already know. You’ll be shocked at how powerful a few simple tweaks can be, even though SEO is such a complicated field.Find out what anyone can do to boost their rankings. Click Play!To submit your questions, visit 100mba.net/q.SUBSCRIBEYouTube | Apple Podcast | Spotify | Podcast Feed Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

How fast is fast enough?We know great customer support can be a huge asset, especially for a small business. It’s a differentiator, a way to compete against bigger firms with bigger budgets. But how do you know your support is that good?What’s a game-changing response time? Or just a standard one?Today, we discuss what fast, responsive support looks like. With its huge impact on churn, marketing, and sales, support speed is worth real investment. Make your business a customer support cheetah! Click Play!SUBSCRIBEYouTube | Apple Podcast | Spotify | Podcast Feed Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

I’d pre-order this one if I were you.Nope, we don’t get anything out of it. No affiliate commission, no favors, nothing. In fact, we believe in this book and its author so much, we’ll actually give you an incredible bonus just for buying it.Again, this is not sponsored. We just want to spread the word on behalf of a great entrepreneur and friend, John Lee Dumas. We’ve learned a ton from him, and you can too. Dumas is the legend behind Entrepreneurs on Fire and Podcaster’s Paradise. His new book, The Common Path to Uncommon Success, is a straight-up treasure trove. We read a lot of books around here, but this one has as much to offer aspiring entrepreneurs as anything we’ve featured. Tune in, hear some key takeaways, and find out how to claim a special gift from us for getting your own copy. Click Play!The Common Path to Uncommon Success by John Lee DumasDiscover all our must-read book reviews at https://100mba.net/bookreviews.SUBSCRIBEYouTube | Apple Podcast | Spotify | Podcast Feed Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.