The $100 MBA Show

What matters most: quality, or fulfillment? What disappoints customers more: failure to deliver on time, or substandard performance?Meeting deadlines and maxing out quality can be opposing goals. Today, we discuss how to balance them.We’ve had this experience in our business, when delivering on a promise meant sacrificing a modicum of…let’s say, idealism. Over time, we’ve learned how to navigate both priorities.On the one hand, failing to respect deadlines can create terrible habits. On the other, sacrificing performance for expediency is no one’s idea of good business. But there is a way to make sure that whichever side you err on, your customers will know you’re committed to their best interests.We can’t do all things at all times. Tune in, and learn how a balanced approach can give your business the time and space to improve quality and speed at the same time — and at the right times. Click Play!SUBSCRIBEYouTube | Apple Podcast | Spotify | Podcast Feed Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

We all want to reach our goals. But where do we set them? How do we know which goals are realistic, and which are just setting us up for failure?It’s Q&A Wednesday, and we’ve got a listener who misses goal after goal. Is it because they’re too lofty? If so, how can we avoid setting goals that aren’t lofty enough?If we try to be more realistic, will we aim too low? If we try to be ambitious, will we aim too high?There’s gotta be a way to hit identify the sweet spot.Today, we’ll discuss how to expand your concept of goal-setting to encompass multiple layers of goals. By establishing a range of milestones, rather than a single target, you can move towards the “zone of proximal development:” the place where you strive exactly the right amount.Take a new approach to your goals — one that helps you grow. Click Play!To submit your questions, visit 100mba.net/q.SUBSCRIBEYouTube | Apple Podcast | Spotify | Podcast Feed Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

At our software company, we pride ourselves on customer support. We differentiate ourselves with it, and always have.It’s kind of our thing.So we weren’t surprised to field several questions about customer support when we attended a recent conference. What many people wanted to know was how many support personnel are really necessary. For new small businesses, it’s an important question. After all, a lean startup can’t afford to idle hands. That said, they can’t afford anything less than top-tier support, either.Today, we discuss our formula for keeping the right amount of support on hand. It varies from business to business, and depends on the amount of support requests you typically field, but there is a way to analyze your business’s needs. Spoiler alert: responding to tickets is not the only thing great support agents do. See how we keep pace with our customers’ support needs, as we continue to add agents to our growing team. See how our “Support Ninjas” take ownership of our customers’ success, and why that makes all the difference. Click Play!SUBSCRIBEYouTube | Apple Podcast | Spotify | Podcast Feed Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Company culture isn’t something we always think about. And when we do, it’s often…after-thinking.But it matters.If you don’t intentionally build a culture, that lack of intention becomes your culture. And in a culture like that, there’s no way to get real and lasting buy-in from team members. It’s always about more than just the job and the pay. It’s about personal fulfillment.Today, special guest Chris Meroff is here to explain exactly how to make every employee feel valued, heard, and respected. Think that’s all fluff and woo-woo? Once you see the difference between emotionally committed employees and those who just collect a check, you’ll understand what a difference fulfillment makes. Whether you’ve got a tiny team, or dozens of employees, you can learn how to do this. Once you do, your team will recognize it for what it is: the truest form of leadership. Click Play!SUBSCRIBEYouTube | Apple Podcast | Spotify | Podcast Feed Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

If you haven’t heard of ClickFunnels, you will.The company’s massive conference, Funnel Hacking Live, is like Coachella for marketing nerds. The energy is huge, the excitement is palpable, and the attendees are…devout, to say the least. But is there any substance behind the hype?We saddled up and headed to Nashville to find out.Today, we’ll share 3 deeply important, highly valuable lessons we learned from this conference. We cut through the noise and got to the core of why people are so enthusiastic about ClickFunnels and their philosophy.This huge, 4-day production was filled with marketing insights, strategies, and tips that anyone can use to grow their business. But most impressive of all was the sense of perspective and community that seems to drive the ClickFunnel faithful.Hear what we learned, and see how it can work for you — no airfare required. Click Play!SUBSCRIBEYouTube | Apple Podcast | Spotify | Podcast Feed Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Keep. It. Simple.The problem entrepreneurs often have with marketing is totally overcomplicating it. Too many channels, too much content, and no idea what’s working and what’s not. It’s time to stop being a jack of all things, and become a master of one…at a time, anyway.But how can you know what to focus on?Today, we discuss how to narrow down your focus, and tackle one marketing effort at a time. It starts with your own strengths, and leveraging those strengths to get measurable results you can double down on. It’s something we’ve had to remind ourselves to do lately, as our enthusiastic, growing team is tempted to take on…all of it.By taking things one funnel at a time, you can get the most out of your marketing budget and efforts. By recommitting to what’s proven to work — without excessive variables muddling the data — you can set yourself up for continued success. Learn how doing less can bring you more results. Click Play!SUBSCRIBEYouTube | Apple Podcast | Spotify | Podcast Feed Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Did you forget to raise your rates again? You’re not the only one.It’s Q&A Wednesday, and we’ve got a business coach who hasn’t raised prices in years. Whether you’re a coach, a freelancer, or selling a product, keeping prices flat for that long is slow suicide! Unless you run a dollar store, of course.For everyone else, price increases aren’t a matter of debate. You have to raise prices to reflect the increasing costs of doing business, to say nothing of the added value of your experience. If you don’t raise prices regularly, you will inevitably undervalue yourself.If you undervalue yourself, you will hurt your business. Price is a statement, one that reflects your confidence in what you’re selling. Keep it too low, and customers will get the wrong message: that your value is low. The best part? Your customers won’t be upset when rates go up. We’ll explain how to raise rates in a way that keeps customers happy, even if you’re nervous about it. We’ll also discuss how to figure out how much to raise rates, which you should (have I made that part clear yet?). Click Play!To submit your questions, visit 100mba.net/q.SUBSCRIBEYouTube | Apple Podcast | Spotify | Podcast Feed Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Get back in the saddle — even if you never fell out.Sometimes, we put our whole selves into building a business or product, only to watch it bomb. That’s normal. In fact, that’s good. Failure isn’t just a rite of passage in entrepreneurship. It’s a required lesson, and a necessary stepping stone to success.You just have to be willing to go another round.That said, we’ve all heard the old saying about insanity and expecting different results. Today, we’ll discuss how to make sure that your “do over” is a “do better.” With examples from our own failures, as well as much bigger missteps from much bigger companies, we’ll explore how taking another swing is always the right move.Unless you’re ridiculously lucky, don’t expect to get business right on your first try. Instead, build a bounce-back mindset. And even if your business is doing great, you definitely want to re-do some things in advance — before you grow stagnant. Click Play!SUBSCRIBEYouTube | Apple Podcast | Spotify | Podcast Feed Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

This week, you’re writing the Must-Read book.We couldn’t resist. After using The Five Minute Journal by Alex Iconn for a while, we just had to recommend it — even if it’s not a “book” per se. It’s an app, or a hardcover analog journal if you prefer, that helps you get focused, grow, and enjoy life a little more.Given the size of the investment (we actually do it in less than 5 minutes each day), it’s definitely worth your time to use this book.Today, we discuss what you can expect to get out of this journal, and why it’s perfect for people who hate journaling (like our host, Omar). Completely different from your childhood diary, The Five Minute Journal is a tool for creating good habits — that doesn’t ask much from you.Hear how this book can lead to increased well-being, and progress towards your personal or business goals. Click Play!The 5 Minute JournalDiscover all our must-read book reviews at https://100mba.net/bookreviews.SUBSCRIBEYouTube | Apple Podcast | Spotify | Podcast Feed Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Facebook groups can go really well, or really badly. They can increase engagement and loyalty, or they can embarrass you. They can drive growth, or they can hurt your reputation in the space.Let’s make sure your next Facebook group moves your business forward, not back.One of the best ways to build a brand is to build a community around it. But simply having a Facebook group won’t do that. There has to be an intentional, goal-oriented approach that purposely fosters the community, and nudges it towards relevance in members’ lives.Today, we’ll describe exactly what attributes your Facebook group needs to have in order to succeed, and what your role is in nurturing a productive and meaningful experience for your customers. We know how badly Facebook groups can go — a few of ours have crashed and burned over the years. We also know how well they can go, as our recent groups have demonstrated. Learn from our experience, and make your next group a win for everyone. Click Play!SUBSCRIBEYouTube | Apple Podcast | Spotify | Podcast Feed Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.