
Right About Now with Ryan Alford
The #1 Marketing & Business Show on Apple PodcastsWelcome to Right About Now, where real American business gets a megaphone—and the B.S. gets the boot.Hosted by marketing disrupter Ryan Alford—entrepreneur, founder, and the guy brands call when they want attention—this show slices through the noise with uncensored insights, hard-earned wisdom, and straight-up truths from the frontlines of business.Every week, you’ll get two punchy episodes:Tuesday’s Guest Sessions: The real stories behind the rise of celebrity founders, rebel entrepreneurs, and marketing mavericks who actually do the work.Friday’s No B.S. Business Briefing: Real-time takes on what’s happening across business, culture, and tech—filtered through Ryan’s unfiltered lens.Forget the LinkedIn fluff. This is for doers, builders, and dreamers who want results—not recycled soundbites.Business the way it really works. Real people. Real wins. Real screw-ups.No MBA required. Just guts, hustle, and a sense of humor.Subscribe, listen, and get Right About Now.Because business isn’t broken—it’s just been boring & stale. Until now.
Latest episodes

Mar 5, 2024 • 47min
How To Start Small To Go Big With Pat Flynn
Building successful businesses often starts with finding one problem and creating a micro solution.Passive income requires initial work and ongoing management, but it can provide recurring revenue over time.Authenticity and storytelling are powerful tools for building a brand and connecting with an audience.Being different and relatable can make you stand out and attract a loyal following.The riches are in the niches - focusing on a specific niche can lead to success and a dedicated community.Passive income is not truly passive and requires ongoing effort and attention.Being different is often more valuable than being better, as it allows you to connect with a specific audience.Building super fans involves creating a sense of community and facilitating connections among like-minded individuals. Building a community can provide ongoing value and support for both the business and its members.When finding a niche, start with something you have an interest or involvement in to ensure fulfillment and long-term success.The 'one-one-one' strategy involves finding one target market, one person, and one problem to solve, which can lead to successful businesses.Direct contact with customers allows for a better understanding of their needs and roadblocks, leading to more effective solutions.Personal branding is a powerful tool in building a business and connecting with an audience.Involving family in business can create a sense of purpose and provide opportunities for growth and learning.00:00 Introduction and Background02:49 Building Micro Solutions09:33 Creating a Business and Life with Passive Income19:42 The Riches in the Niches22:30 The Myth of Passive Income23:55 Being Different and Relatable24:47 Building Super Fans and Facilitating Connections25:16 Leaning into Community26:44 Finding Obscure Niches28:11 The One-One-One Strategy29:10 Starting Small to Go Big30:06 Learning from Direct Contact31:03 Building Confidence and Business32:33 The Power of Personal Branding33:26 Consumer Research and Focus Groups34:25 The Importance of Targeting and Communication35:23 Talking to Real People36:21 Involving Family in Business37:48 Raising a Brand: Leveraging Personal Branding for Children39:45 Coaching and Asking Questions41:08 Leveraging Kids' Skills and Talents45:29 Daily Routines and PracticesTo know more about Pat Flynn, follow him on Instagram @patflynn or his website https://patflynn.com/. If you enjoyed this episode and want to learn more, join Ryan’s newsletter https://ryanalford.com/newsletter/ to get Ferrari level advice daily for FREE. Learn how to build a 7 figure business from your personal brand by signing up for a FREE introduction to personal branding https://ryanalford.com/personalbranding. Learn more by visiting our website at www.theradcast.com. Subscribe to our YouTube channel / radicalhomeoftheradcast .
If you enjoyed this episode and want to learn more, join Ryan’s newsletter https://ryanalford.com/newsletter/ to get Ferrari level advice daily for FREE. Learn how to build a 7 figure business from your personal brand by signing up for a FREE introduction to personal branding https://ryanalford.com/personalbranding. Learn more by visiting our website at www.ryanisright.comSubscribe to our YouTube channel www.youtube.com/@RightAboutNowwithRyanAlford. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Mar 1, 2024 • 27min
The Week of March 1 2024 | Wendy’s Will Test New Menus That Will Change Prices Throughout the Day
Welcome to the Radcast, your weekly source for the latest insights and discussions on marketing and business news. In this episode, Ryan Alford and Chris Hansen discuss various topics including cryptocurrency, dynamic pricing at Wendy's, top-valued e-commerce startups, the economy, Rockstar Energy Drink's scientific claim, Apple's abandoned electric vehicle project, and Gatorade's unflavored water.Takeaways
Cryptocurrency continues to gain popularity, with Bitcoin breaking $60,000 and big institutions offering Bitcoin and ETFs.
Wendy's plans to introduce dynamic pricing on its menu, allowing prices to fluctuate throughout the day based on demand.
Fanatics is the most valuable e-commerce startup, followed by GoPuff, Fair, Thrasio, and Skims.
The hosts discuss their predictions about the economy and how it has defied recession fears.
Rockstar Energy Drink launches a campaign and claims to deliver sustained energy for up to five hours.
Apple has officially ended its plans to build a self-driving electric car.
Gatorade expands its product line with Gatorade water, its first unflavored water product.
Introduction02:06Crypto and Tails from the Crypt05:23Wendy's Dynamic Pricing09:16Top Valued E-commerce Startups14:27Predicting the Economy15:24Rockstar Energy Drink's Scientific Claim21:38Gatorade's Unflavored Water23:31
If you enjoyed this episode and want to learn more, join Ryan’s newsletter https://ryanalford.com/newsletter/ to get Ferrari level advice daily for FREE. Learn how to build a 7 figure business from your personal brand by signing up for a FREE introduction to personal branding https://ryanalford.com/personalbranding. Learn more by visiting our website at www.ryanisright.comSubscribe to our YouTube channel www.youtube.com/@RightAboutNowwithRyanAlford. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Feb 27, 2024 • 50min
Fast Success From Fasting with The Panda Man
Ryan Alford engages in a thought-provoking dialogue with Kyle Newell, aka PandaMan, exploring the depths of unconventional health practices. Kyle opens up about his unique approach to well-being, shedding light on practices like incremental fasting and the seemingly radical concept of urine therapy. Throughout the conversation, Kyle challenges societal norms, encouraging listeners to rethink health and wellness paradigms.Keynotes:
Incremental Fasting and Mental Resilience (00:00 - 11:12):
Dive into the nuances of incremental fasting, distinct from traditional intermittent fasting, and understand its role in building mental resilience.
Kyle introduces the Panda challenge, guiding individuals through 48-hour fasts right from the start to instill confidence.
Uncover the mental aspects of fasting, with Kyle emphasizing the importance of reframing hunger as a positive signal for fat loss.
Explore the flexibility in drink choices during fasting, including insights into the impact of black coffee, tea, and sugar-free energy drinks.
Navigating Challenges in a 48-Hour Fast (11:12 - 21:40):
Identify common hurdles during a 48-hour fast, with a particular focus on the challenging Monday night around dinner.
Examine the intricate interplay between psychological anticipation and physiological need during fasting.
Gain practical tips for overcoming hunger pangs, with Kyle stressing the significance of staying busy to divert focus.
Kyle shares profound insights into both the physiological and psychological dimensions of fasting, especially on Tuesday morning.
Future Vision: Transforming Lives (21:40 - 32:15):
Envision a future where holistic well-being and transformation touch the lives of millions, with the body serving as an entryway to confidence and increased energy.
Recognize the continuous learning journey and the importance of sharing knowledge for future generations.
Kyle shares his mission to leave a positive legacy and influence a paradigm shift in mindset regarding health and fasting.
Connecting with Kyle Newell (32:15 - 38:35):
Connect with Kyle on social media platforms (@PandaManOfficial) and explore ThePandaManOfficial.com for free downloads and a comprehensive fasting book.
Kyle expresses his commitment to personally engage with those reaching out, fostering a sense of community.
Wrap up the episode with an invitation to explore theradcast.com for full episodes, highlights, and additional content.
Embark on a profound journey into alternative wellness with Kyle Newell, embracing radical health practices, and gain inspiration for positive transformations. Follow, like, and subscribe for more enlightening episodes on The Radcast with Ryan Alford.
If you enjoyed this episode and want to learn more, join Ryan’s newsletter https://ryanalford.com/newsletter/ to get Ferrari level advice daily for FREE. Learn how to build a 7 figure business from your personal brand by signing up for a FREE introduction to personal branding https://ryanalford.com/personalbranding. Learn more by visiting our website at www.ryanisright.comSubscribe to our YouTube channel www.youtube.com/@RightAboutNowwithRyanAlford. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Feb 23, 2024 • 38min
The Week of February 23, 2024 | Marketing and Business News: Neuralink’s First Human Patient Able to Control Mouse Through Thinking
Welcome back to The Radcast! Your go-to source for insightful discussions on technology, business trends, and societal shifts shaping our world. In this episode, Ryan and Chris delve into the dynamic landscape of podcasting, the burgeoning realm of on-demand audio, and the innovative strides being made in technology. From Elon Musk's groundbreaking Neuralink project to the evolving role of artificial intelligence in our daily lives, this episode promises a captivating exploration of the intersections between innovation, ethics, and everyday existence. Join us as we navigate through thought-provoking conversations, uncovering the latest news, trends, and insights driving change in our rapidly evolving society.
Discussion on Podcasting and On-Demand Audio (00:43-01:06)
Conversation begins about the growing popularity of on-demand audio versus live radio.
Analysis of how traditional media, including TV and radio, are adapting to changing consumption habits.
Discussion on the potential for brands to engage with audiences through podcasts and branded content.
Innovations in Technology (08:45-13:15)
Neuralink's first human patient able to control mouse through thinking, Musk sayshttps://www.reuters.com/business/healthcare-pharmaceuticals/neuralinks-first-human-patient-able-control-mouse-through-thinking-musk-says-2024-02-20/
OpenAI just revealed new software that lets you create realistic video by simply typing a descriptive sentencehttps://www.cnbc.com/2024/02/15/after-chatgpts-viral-success-openai-is-now-getting-into-video.html
Impact of AI in Daily Life
Reflections on the potential applications of AI in personal interactions and customer service. (19:20-23:06)AI is shaking up online dating with chatbots that are ‘flirty but not too flirty’https://www.nbcnews.com/tech/tech-news/ai-shaking-online-dating-chatbots-are-flirty-not-flirty-rcna138836
Safety Concerns and Ethical Implications (24:17-30:34)
Video of man wearing Apple Vision Pro prompts reminder from police to ‘cross streets the old-fashioned way’https://www.nbcnews.com/news/us-news/safety-warning-issued-man-crossing-street-wearing-apple-vision-goes-vi-rcna139525
‘We win if we make people laugh’: Liquid Death on its unconventional approachhttps://www.marketingweek.com/liquid-death-unconventional-approach/
Shift in Content Consumption Habits (32:52-35:17)YouTube dominates TV streaming in US, per Nielsen’s latest reporthttps://techcrunch.com/2024/02/20/youtube-dominates-tv-streaming-in-u-s-per-nielsens-latest-report/
If you enjoyed this episode and want to learn more, join Ryan’s newsletter https://ryanalford.com/newsletter/ to get Ferrari level advice daily for FREE. Learn how to build a 7 figure business from your personal brand by signing up for a FREE introduction to personal branding https://ryanalford.com/personalbranding. Learn more by visiting our website at www.ryanisright.comSubscribe to our YouTube channel www.youtube.com/@RightAboutNowwithRyanAlford. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Feb 20, 2024 • 40min
From Donuts to Dollars: Exploring the Franchise Kingdom with Lance Graulich
In this captivating conversation, Lance Graulich, a seasoned expert in the realm of franchising, shares invaluable insights into the world of business ownership through franchise models.With a wealth of experience spanning various industries, Lance delves into the success stories of well-known franchises like Zoom Drain and Benjamin Franklin Plumbing, shedding light on their lucrative business models and the strategies behind their growth. From the burgeoning market of non-medical home care to innovative fitness concepts like Body 20, Lance offers a comprehensive overview of franchising opportunities and the qualities that set successful franchisees apart.Join us as we uncover the secrets to thriving in the dynamic landscape of franchising, guided by Lance's expertise and passion for empowering entrepreneurs.
The Journey to the Throne: Lance shares how he became known as "the king" in the franchise industry. (00:24)
Growing Up and Moving Around: Lance talks about his background, growing up in Brooklyn and moving to Long Island. (01:22)
Access and Lifestyle: Discussion on the convenience of accessing amenities and entertainment in Long Island and Manhattan. (02:21)
Entrepreneurial Roots and Building Success: Lance reflects on his upbringing in an entrepreneurial family. Lance shares his experiences as a successful franchisee. (03:16)
Reframing Retirement and Finding Fulfillment: Lance discusses his decision not to retire and his transition into franchise brokerage. (06:05)
Franchising 101: Introduction to the basics of franchising and its benefits for aspiring entrepreneurs. Discussion on how franchises provide a proven roadmap to success and financial freedom. (08:24)
Passion vs. Profit & Partnership Pitfalls: Emphasis on the importance of leveraging franchises for income and time freedom, and the importance of clear roles, responsibilities, and agreements in partnership ventures. (10:58)
Due Diligence and Validation, and The Dating Analogy: Insight into the due diligence process in selecting a franchise. Comparison between the franchise selection process and dating. (14:07)
Spouse Involvement and Individual Ownership Preference: Discussion on the role of spouses in franchise decision-making and potential challenges in partner dynamics. Preference for individual ownership in franchise ventures to streamline decision-making and operations. (19:21)
Discovering the Golden Goose and Hot Franchise Trends: Exploration of trends and factors influencing successful franchises and examples of trending franchises. (20:48)
Success of Zoom Drain and Benjamin Franklin Plumbing franchises: In the B2B market, a Marine veteran's multi-franchise achievements. (22:17)
Rolling Suds, a power washing franchise known for its industrial-grade equipment and impressive revenue. (24:11)
Essential qualities of successful franchisees. (27:33)
To know more about Lance Graulich, follow him on Instagram @lance.graulich or his website https://lancegraulich.com/. If you enjoyed this episode and want to learn more, join Ryan’s newsletter https://ryanalford.com/newsletter/ to get Ferrari level advice daily for FREE. Learn how to build a 7 figure business from your personal brand by signing up for a FREE introduction to personal branding https://ryanalford.com/personalbranding. Learn more by visiting our website at www.theradcast.com. Subscribe to our YouTube channel https://www.youtube.com/c/RadicalHomeofTheRadcast.
If you enjoyed this episode and want to learn more, join Ryan’s newsletter https://ryanalford.com/newsletter/ to get Ferrari level advice daily for FREE. Learn how to build a 7 figure business from your personal brand by signing up for a FREE introduction to personal branding https://ryanalford.com/personalbranding. Learn more by visiting our website at www.ryanisright.comSubscribe to our YouTube channel www.youtube.com/@RightAboutNowwithRyanAlford. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Feb 16, 2024 • 31min
The Week of February 16, 2024 Marketing and Business News: Google's AI now goes by a new name: Gemini
Welcome to the Radcast, your weekly source for the latest insights and discussions on marketing and business news. In this episode, we'll dive into the aftermath of the Super Bowl, analyzing the impact of its ads and examining standout commercial strategies. Additionally, we'll explore Mark Zuckerberg's comparison of MetaQuest 3 and Apple Vision Pro, Adidas's empowering new campaign, Coca-Cola's innovative product launches, and Google's rebranding of its AI efforts as Gemini. Stay tuned as we unpack these topics and more, offering valuable perspectives on the ever-evolving landscape of marketing and business. Let's dive in!
Ryan’s Take on Superbowl Commercials (02:34)
Discussion on the Super Bowl, including personal experiences and observations (02:34)
Economic Impact Analysis: Estimated billions generated from ads, commerce, travel, etc. (03:03)
Review of Super Bowl ads: Emphasis on lack of creativity and excessive use of celebrities (03:33)
D. Highlight of Kanye West's commercial strategy and its effectiveness (05:52)
E. Insight into effective storytelling in advertising, with emphasis on Google's commercial (09:11)
Surprise! Mark Zuckerberg thinks Quest 3 is better than Vision Pro (13:52)https://techcrunch.com/2024/02/13/surprise-mark-zuckerberg-thinks-quest-3-is-better-than-vision-pro/
Adidas tells athletes of all types: ‘You got this’ (19:08)https://www.retaildive.com/news/adidas-marketing-campaign-tells-athletes-you-got-this/707262/?utm_source=Sailthru&utm_medium=email&utm_campaign=Issue:%202024-02-13%20Retail%20Dive%20Newsletter%20%5Bissue:59094%5D&utm_term=Retail%20Dive
Coke keeps innovation rolling with new permanent flavor, TikTok Shop exclusive (21:58)https://www.marketingdive.com/news/coca-cola-new-flavor-launch-spiced-TikTok-shop-exclusive/706760/?utm_source=Sailthru&utm_medium=email&utm_campaign=Issue:%202024-02-08%20Marketing%20Dive%20Newsletter%20%5Bissue:58930%5D&utm_term=Marketing%20Dive
Google’s AI now goes by a new name: Gemini (26:50)https://www.theverge.com/2024/2/8/24065553/google-gemini-ios-android-app-duet-bard
Sponsor
Vaycay: Premium Wellness Products Delivered Straight to You in the US
Website: www.RolloffthePain.com
Podcast: www.thevaycaypodcast.com
If you enjoyed this episode and want to learn more, join Ryan’s newsletter https://ryanalford.com/newsletter/ to get Ferrari level advice daily for FREE. Learn how to build a 7 figure business from your personal brand by signing up for a FREE introduction to personal branding https://ryanalford.com/personalbranding. Learn more by visiting our website at www.ryanisright.comSubscribe to our YouTube channel www.youtube.com/@RightAboutNowwithRyanAlford. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Feb 13, 2024 • 36min
Recruitment Retention Revenue: Insider Opportunities in Employee Benefits with Tanner Gardner
Welcome to another episode of the Radcast! Let’s dive deep into topics that matter most to businesses and individuals alike. In today's episode, we're joined by Tanner Gardner, an expert in innovative healthcare solutions, as we explore a groundbreaking program that is reshaping the landscape of employee benefits. Together, we'll unravel the complexities of this program, shedding light on its potential to not only transform healthcare access but also to drive revenue growth for employers. Stick around until the end for a special call to action, where you can learn more about how to implement this program in your own organization and start reaping its benefits today. Let's dive in!
All about recruitment, retention, and revenue in 2024. Tanner provides an overview of the insurance industry and the focus of Innovative Health Insurance Advisors on ACA compliance and mitigating costs. (01:38)
Introduction to the Encompassing Health program and its goal to address retention, recruitment, and cost concerns for businesses. (03:36)
Overview of Section 125 and its role in providing pre-tax deductions for medical benefits, and Explanation of the Encompassing Health program's structure and benefits for employees. (5:00)
Tanner highlights the significance of preventive care and the program's focus on proactive health measures and the rising importance of behavioral health services and the financial burden of traditional counseling services. (09:28)
Introduction to virtual primary care and its role in providing convenient and cost-effective healthcare solutions. (11:30)
Tanner emphasizes the importance of education and awareness about alternative healthcare options among employees. (13:08)
Tanner shares his journey from Las Vegas to joining the family business and a discussion on the challenges and rewards of working in the insurance industry. (14:18)
Tanner discusses the cultural barriers to accessing healthcare and the role of insurance in providing affordable healthcare options for diverse populations. (19:14)
Reflections on the rewarding aspects of helping businesses and employees through innovative insurance solutions like the Encompassing Health program. (22:25)
Exploring the revenue benefits for both employers and employees, focusing on the shift in prescription costs and potential tax savings through Section 125. (24:14)
Overview of the implementation process for businesses, emphasizing the simplicity and education-focused approach. (29:20)
Discussion on company qualifications and ideal timing for implementing the program, highlighting its flexibility and benefits regardless of industry or company size. (33:17)
To learn more or to take advantage of the Encompassing Health Program visit https://www.ficasave.com/?referCode=ryanalford.
If you enjoyed this episode and want to learn more, join Ryan’s newsletter https://ryanalford.com/newsletter/ to get Ferrari level advice daily for FREE. Learn how to build a 7 figure business from your personal brand by signing up for a FREE introduction to personal branding https://ryanalford.com/personalbranding. Learn more by visiting our website at www.ryanisright.comSubscribe to our YouTube channel www.youtube.com/@RightAboutNowwithRyanAlford. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Feb 9, 2024 • 34min
The Week of February 09, 2024 Marketing and Business News: ESPN, Fox, and Warner Bros are Putting Together a Juggernaut Sports Streaming App
Welcome back to The Radcast, your go-to source for all things radical in the world of business and marketing! Ryan, joined by the ever-entertaining Chris, are bringing you the latest scoop on this Super Bowl Sunday weekend. As we dive into today's episode, we'll be dissecting the buzz surrounding the big game, from the anticipated commercials to the shifting landscape of sports media. Plus, we've got exciting updates on Gatorade's digital transformation, Netflix's foray into advertising, and Dunkin's hilarious new campaign featuring none other than Ben Affleck.So grab your snacks, settle in, and let's get radical! Don't forget to listen closely and learn about the latest trends so you can apply them to your own business ventures and future plans.
ESPN, Fox, and Warner Bros are putting together a juggernaut sports streaming app (11:30)https://www.theverge.com/2024/2/6/24064007/espn-fox-warner-bros-sports-streaming-partnership
Gatorade fuels digital transformation with free membership platform (16:18)https://www.marketingdive.com/news/gatorade-id-free-membership-program-digital-transformation/706152/
Sponsor: (18:11)
Vaycay: Premium Wellness Products Delivered Straight to You in the US
Website: www.RolloffthePain.com
Podcast: www.thevaycaypodcast.com
Expedia signs up as Netflix’s first global ad partner (19:38)https://www.marketingdive.com/news/expedia-netflix-first-global-ad-partner-japan-campaign/706577/?utm_source=Sailthru&utm_medium=email&utm_campaign=Issue:%202024-02-06%20Marketing%20Dive%20Newsletter%20%5Bissue:58849%5D&utm_term=Marketing%20Dive
Dunkin’s latest campaign with Ben Affleck could be headed to Super Bowl (25:26)https://www.marketingdive.com/news/dunkin-ben-affleck-grammys-popstar-campaign-super-bowl-speculation/706536/
Radnews: (27:49)
Last Tuesday - Derik Fay
Next Tuesday - Tanner Gardner
Holiday: (30:00)
February 9. National Pizza Day #NationalPizzaDay
February 10. Chinese New Year #LunarNewYear #ChineseNewYear
February 11. Inventors Day #InventorsDay
February 14. Valentine's Day #ValentinesDay
If you enjoyed this episode and want to learn more, join Ryan’s newsletter https://ryanalford.com/newsletter/ to get Ferrari level advice daily for FREE. Learn how to build a 7 figure business from your personal brand by signing up for a FREE introduction to personal branding https://ryanalford.com/personalbranding. Learn more by visiting our website at www.ryanisright.comSubscribe to our YouTube channel www.youtube.com/@RightAboutNowwithRyanAlford. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Feb 6, 2024 • 37min
Leverage & Legacy: Derik Fay’s Winning Formula
Welcome to another insightful episode of The Radcast! In this episode, our guest Derik Fay shares invaluable wisdom on maintaining focus, seizing opportunities, and thriving amidst uncertainty. Join us as we uncover Derik's unique perspective on cutting through the noise, adapting to market fluctuations, and staying committed to success. Stay tuned for actionable advice and engaging discussions that will inspire you to take control of your journey and maximize your potential.Don't miss out on this opportunity to gain insights – let's dive in! And remember, for more exclusive content and updates, visit theradcast.com and subscribe to Ryan's newsletter for daily million-dollar advice at www.RyanAlford.com/newsletter.
Ryan and Derik discuss their childhood experiences playing basketball. (01:11)
Derik shares his upbringing from poverty to becoming a multimillionaire by age 22. (04:29)
Derik discusses his initial pursuit of wealth and its evolution over time. (07:12)
The discussion shifts to the transition from individual success to collaborative success. (11:28)
Ryan explores Derik's approach to identifying opportunities. (16:20)
Derik outlines the process of acquiring assignments from tenants and negotiating a profitable deal with the real estate company. (21:03)
Derik describes 3F Management as a company that partners with and helps businesses scale and exit profitably. (26:21)
Derik reflects on his journey to finding happiness beyond material success. (28:12)
They discuss maintaining focus amidst market noise and external factors. (31:35)
Derik's approach to worrying and his investment experience during COVID. (33:31)
To know more about Derik Fay, follow him on Instagram @DerikFay or connect with him here https://app.minnect.com/expert/DerikFay.
If you enjoyed this episode and want to learn more, join Ryan’s newsletter https://ryanalford.com/newsletter/ to get Ferrari level advice daily for FREE. Learn how to build a 7 figure business from your personal brand by signing up for a FREE introduction to personal branding https://ryanalford.com/personalbranding. Learn more by visiting our website at www.ryanisright.comSubscribe to our YouTube channel www.youtube.com/@RightAboutNowwithRyanAlford. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Feb 2, 2024 • 41min
The Week of February 2, 2024 Business and Marketing News: Super Bowl Win, Taylor Swift Generate $316.6 Million in Earned Media Value for Chiefs
Welcome back to The Radcast! Our hosts Ryan and Chris embark on a rollercoaster of insightful discussions covering a spectrum of topics ranging from the business impact of social media trends to the rebranding saga of Miller Extra Light. The hosts delve into the resurgence of Instagram Threads, questioning its potential impact and sharing personal experiences. They dissect the strategic move of Miller 64's transformation into Miller Extra Light, sparing no humor in critiquing the branding decisions. The podcast then ventures into the realm of augmented reality, exploring Snickers' AR Super Bowl experience through the lens of Apple Vision Pro. The episode concludes with a burst of nostalgia as the hosts cheer on the return of the mischievous Hamburglar and the revamped menu at McDonald's. Join a riveting journey through the ever-evolving landscape of media, marketing, and pop culture on the Radcast.
Taylor Swift-Travis Kelce relationship brand value estimated at more than $331 million (01:30)https://www.cbsnews.com/philadelphia/video/taylor-swift-travis-kelce-relationship-brand-value-estimated-at-more-than-331-million/
Earned Media Value Discussion
Impact on NFL and Chiefs
Virality and Ratings
Media Milking
Tom Brady Merges Businesses with NOBULL, Targets Wellness (09:36)https://insider.fitt.co/tom-brady-merges-businesses-with-nobull-targets-wellness/
Tom Brady’s Busines Move
Industry Trend Discussion
Humorous Commentary
Largest Influencer Marketing Buy
Influencer Campaign
Operational Advantage
2024 Franchise 500 Ranking (16:46)https://www.entrepreneur.com/franchise500 Brief mention of the top 10 franchises and their initial investments
Elon Musk says his startup Neuralink has implanted a device in its first human (24:08)https://www.nbcnews.com/tech/tech-news/elon-musk-says-startup-neuralink-implanted-device-first-human -rcna136285
Neuralink Implementation
Telepathy Technology
Instagram Threads triples downloads in December, reaching the top 10; X falls to No. 36 (25:29)https://techcrunch.com/2024/01/30/instagram-threads-triples-downloads-in-december-reaching-the-top-10-x-falls-to-no-36/Discussion on the impact of social media trends on business.
Miller64 rebrands to Miller Extra Light as focus shifts away from calories (27:46)https://www.marketingdive.com/news/miller64-rebrands-miller-extra-light-takes-focus-calories/705895/Discussion on the reasons behind the rebrand and marketing efforts.
Snickers brings AR Super Bowl experience to forthcoming Apple Vision Pro (31:34)https://www.marketingdive.com/news/snickers-apple-vision-pro-ar-super-bowl/705800/Discussion on Snickers partnering with Mars agency and Bipar for AR Super Bowl experience.
McDonald’s Hamburglar hits the road in getaway vehicle for menu revamphttps://www.marketingdive.com/news/mcdonalds-hamburglar-burgercuda-getaway-vehicle-QSR-marketin g/705973/ Description of the Burger Cuda and the marketing tactics used by McDonald's.
Holiday: (39:30)February 4. World Cancer Day #WorldCancerDay
If you enjoyed this episode and want to learn more, join Ryan’s newsletter https://ryanalford.com/newsletter/ to get Ferrari level advice daily for FREE.
If you enjoyed this episode and want to learn more, join Ryan’s newsletter https://ryanalford.com/newsletter/ to get Ferrari level advice daily for FREE. Learn how to build a 7 figure business from your personal brand by signing up for a FREE introduction to personal branding https://ryanalford.com/personalbranding. Learn more by visiting our website at www.ryanisright.comSubscribe to our YouTube channel www.youtube.com/@RightAboutNowwithRyanAlford. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.