
Right About Now with Ryan Alford
Welcome to Right About Now with Ryan Alford, a radically different business podcast designed for mass appeal that consistently ranks as a top 10 US Apple Podcast show. Designed to both educate and entertain, Right About Now with Ryan Alford does what few business shows can - make you think and make you smile!
Right About Now is hosted by Ryan Alford, the marketing maven that has helped brands like Verizon, Apple, Lexus, and The NFL develop some of the most recognizable and successful ad campaigns of the last 20 years. Ryan interjects equal parts Southern charm, thoughtful insights, and witty commentary into a style and voice that resonates with listeners.
Ryan interviews celebrities, influential marketers, and entrepreneurs from across the globe while adding insight and recommendations for business owners and marketers - all told through a light-hearted lens that is equal parts entertainment and education.
As the name suggests, Right About Now with Ryan Alford isn't afraid to cross the boundaries of marketing, popular culture, and entertainment. The show features two weekly episode formats released on Tuesdays and Fridays. The Tuesday show is a guest interview while the Friday episode is an entertaining blend of weekly marketing news and banter between Ryan and Chris Hansen, his business partner and friend.
Visit www.RyanIsRight.com to learn more, or follow @rightaboutnowshow and @ryanalford on Instagram.
Latest episodes

Jan 9, 2024 • 50min
Rethinking Health and Longevity with Dr. Joel Wussow
Welcome to another groundbreaking episode of The Radcast! We dive into the realms of health, longevity, and personalized medicine with Dr. Joel Wussow, a pioneering ER doctor in Texas. As the paradigm shifts from reactive to proactive healthcare, Dr. Joel shares his journey from emergency medicine to the forefront of longevity practices, highlighting the need for a personalized and preventative approach to well-being. Uncover the secrets of biomarkers, the power of personalized medicine, and the innovative diagnostic tools that can transform your health journey. Join us on this exploration of redefining healthcare in the pursuit of a longer, healthier life.
Dr. Joel shares his background, from pharmaceutical sales to emergency medicine, and the reasons behind choosing emergency medicine. (02:16)
The discussion touches on ER Doctor’s lifestyle and the personal toll of witnessing death and the need for doctors to desensitize themselves to cope. (04:34)
The conversation shifts to Dr. Joel's passion for longevity and lifestyle optimization. (09:22)
Dr. Joel talks about his early interest in health, fitness, and experimentation with various diets. (11:15)
They discuss the frustration with the current medical system and the need for a change in approach to prevent chronic diseases are highlighted. (17:33)
Ryan discusses the convergence of biohacking and conventional medicine. (18:29)
The challenges of shifting from a reactive to a proactive approach in medicine, including financial implications for hospitals and pharmaceutical companies. (23:24)
Dr. Joel emphasizes preventive health. The conversation encourages individual autonomy, accountability, and proactive measures for a healthier life. (24:05)
Dr. Joel emphasizes the role of health optimization in gaining quality years and compressing morbidity. (27:21)
Join Ryan’s newsletter https://ryanalford.com/newsletter/ to get Ferrari level advice daily for FREE. (29:10)
Chris shares experiences with genetic testing in medical laboratories and the challenges faced, including insurance coverage issues. (29:33)
The discussion emphasizes the need for a shift towards celebrating overall health and well-being rather than disease treatment. (32:13)
Dr. Joel stresses personalized medicine, focusing on tailored health plans and key biomarkers. Regular blood work and genetic testing are vital for a comprehensive understanding of individual health. (37:22)
Dr. Joel discusses diagnostic imaging, recommending full-body MRI and DEXA scans for early cancer detection and metabolic health. (42:24)
Know more about Dr. Joel by following him on Instagram @dr.longevitymd and his website https://healthspanbydesign.co/.
If you enjoyed this episode and want to learn more, join Ryan’s newsletter https://ryanalford.com/newsletter/ to get Ferrari level advice daily for FREE. Learn how to build a 7 figure business from your personal brand by signing up for a FREE introduction to personal branding https://ryanalford.com/personalbranding. Learn more by visiting our website at www.ryanisright.comSubscribe to our YouTube channel www.youtube.com/@RightAboutNowwithRyanAlford. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Jan 5, 2024 • 38min
The Week of January 5, 2024 Marketing and Business News: Marketers’ Biggest Concerns Heading Into 2024
Welcome to the first news episode of The Radcast for the week of January 5, 2024! In this 2024 kickoff, we reflect on the evolving tech landscape, discussing marketers' top concerns. From economic uncertainties to AI's rise, CEO-CMO disconnect, and work-from-home challenges, we dissect the trends shaping 2024. Dive into AI chatbots predicting social media and ad tech trends, emerging social media trends, and the impact of the 2024 Olympics on niche sports. Stay tuned for insights on media strategy, the TV vs. digital media debate, and a surprising revelation about Instagram Reels. Excitingly, we're launching Radcast Media Network, offering podcasters strategic insights and services. Sponsored by Vaycay, delivering premium plant-based wellness. Here's to a phenomenal 2024!
Ryan and Chris’ reflections on 2024 and Technology Predictions (00:39)
Marketers’ biggest concerns heading into 2024 (02:07)https://adage.com/article/year-review/cmo-concerns-heading-2024-2023-year-review/2531701
Economic Uncertainty
AI’s Rise
CEO-CMO Disconnect
Work-from-home and In-office Balance
Organizing Talent
Navigating a Fraught Geopolitical Landscape
AI chatbots predict 2024’s hottest trends in social media and ad tech (07:54)https://adage.com/article/digital-marketing-ad-tech-news/ai-chatbots-predict-2024s-hottest-trends-social media-and-ad-tech/2534701
AI chat bots predicting 2024's hottest trends in social media and ad tech
Gen Z Marketing Apps
Finch
Hey! Vina
Friender
Clubhouse Rooms 2.0
2024 Social Media Trends Predictions (10:19)
Niche Neighborhood Apps
Interest-Based Micro-Communities
Skill-Sharing and Collaboration
2024 Olympics Niche Sports (25:23)
Media Strategy for Advertisers (27:09)
TV vs. Digital Media
Connected TV vs. Private Marketplace Programmatic
Instagram Reels outperforms TikTok, Facebook for branded video content (27:40)(https://www.marketingdive.com/news/instagram-reels-outperforms-tiktok-facebook-branded-video/703155 /
Mickey Mouse copyright expiration inspires horror movies, video games and memes (32:09)https://www.nbcnews.com/tech/internet/mickey-mouse-horror-movie-slasher-trap-public-domain-rcna1318 97
Announcement: Radcast Media Network (35:13)
Launching a multi-show media network with shared opportunities, production services, and more.
Focus on strategy, branding, monetization, and guest management.
Sponsor Promotion: Vaycay: Premium Wellness Products Delivered Straight to You in the US
Website: www.RolloffthePain.com
Podcast: www.thevaycaypodcast.com
If you enjoyed this episode and want to learn more, join Ryan’s newsletter https://ryanalford.com/newsletter/ to get Ferrari level advice daily for FREE. Learn how to build a 7 figure business from your personal brand by signing up for a FREE introduction to personal branding https://ryanalford.com/personalbranding. Learn more by visiting our website at www.ryanisright.comSubscribe to our YouTube channel www.youtube.com/@RightAboutNowwithRyanAlford. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Jan 2, 2024 • 46min
Bulletproof: The Father of Biohacking - Dave Asprey
Welcome back to The Radcast! Ryan sets the stage for an exploration of innovation and biohacking. The spotlight shines on the remarkable Dave Asprey, Founder of Bulletproof Coffee and hailed as the Father of Biohacking, as he shares profound insights into the challenges of entrepreneurship. As the narrative unfolds, Dave takes us on a journey through the intricacies of time management, the art of effective delegation, and the critical role of understanding and managing energy for personal and business success. With a focus on hiring decisions and organizational culture, Dave, renowned for his biohacking expertise, delves into the identification and mitigation of toxic elements within teams.We are treated to a wealth of wisdom, from humorous anecdotes to invaluable advice, offering entrepreneurs actionable takeaways for building resilient and thriving organizations. The episode's central theme explores the significance of biohacking, longevity, and seizing control of one's biology for an enhanced quality of life. Dave challenges conventional perspectives, asserting that innovation can be a form of laziness, and engages in discussions ranging from the entrepreneurial journey to the evolving landscape of biohacking as a $10 billion industry.Join the conversation as Dave invites us to rethink innovation, prioritize well-being, and embark on a journey of biohacking for a future of sustained energy and vitality.
Dave presents a provocative viewpoint asserting that innovation can be seen as a form of laziness. He engages in a discussion about entrepreneurs' inclination to accomplish more with minimal effort. (00:54)
Dave shares his early entrepreneurial journey, highlighting the importance of proper tools for success and noting the link between personal energy and a company's prosperity. (05:25)
Dave stresses the importance of biohacking and personal development, highlighting the need to care for one's "hardware." He shares challenges faced in managing multiple businesses and finding time for personal reflection. (09:12)
Dave talks about entrepreneurial challenges and time management, mentioning Dan Sullivan's three buckets of tasks. He emphasizes the importance of efficient time management, addresses the perception of busyness, and reflects on balancing innovation with delegation and hiring. (15:56)
Dave discusses his experiences and the importance of understanding patterns exhibited by potentially harmful hires that are Narcissists within a company and The Wood Chipper Analogy. (18:03)
Dave advocates for entrepreneurs to prioritize cleaning out their organizations from toxic elements, even if it means parting ways with seemingly indispensable individuals. (20:59)
Dave shares how to prioritize longevity and sustained energy, balancing professional success with personal well-being; Optimism about future advancements in extending life. (33:16)
They discuss the skepticism about longevity, emphasizes gene therapy's potential impact on aging, and expresses optimism about global progress despite potential opposition. (35:58)
They discuss the availability and cost of gene therapy, emphasize investing in health, and explore the role of AI in personalized health recommendations, exercise optimization, and Dave introduces the 10th annual biohacking conference. (38:51)
They cover the growth of biohacking into a $10 billion industry, highlighting the upcoming 10th annual conference in Dallas. Topics include diverse biohacking methods for personal goals, emphasizing open conversations on science, marketing, diet choices, and overall health. (40:40)
To know more about Dave Asprey, follow him on Instagram @dave.asprey and his website https://daveasprey.com/.
If you enjoyed this episode and want to learn more, join Ryan’s newsletter https://ryanalford.com/newsletter/ to get Ferrari level advice daily for FREE. Learn how to build a 7 figure business from your personal brand by signing up for a FREE introduction to personal branding https://ryanalford.com/personalbranding. Learn more by visiting our website at www.ryanisright.comSubscribe to our YouTube channel www.youtube.com/@RightAboutNowwithRyanAlford. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Dec 29, 2023 • 18min
The Week of December 29, 2023 Marketing and Business News: 2024 Marketing Secrets Revealed
Welcome to the final episode of The Radcast in 2023!On this special edition, Ryan takes the mic solo to delve into the world of marketing and business as we approach the cusp of 2024. In a departure from the typical trend-focused episodes, we provide you with actionable insights that transcend the ever-shifting landscape of marketing fads. Drawing on his extensive background in the agency and marketing business, Ryan shares his perspectives on what will truly drive success for companies in the coming year. From integrated influencer strategies to the resurgence of creativity and the importance of building community, this episode promises to be a beacon of guidance for businesses large and small.So, buckle up as we navigate the exciting intersection of marketing and business news, and get ready to make 2024 your most successful year yet. If it's radical, we will continue to cover it!
Ryan’s Background and Expertise. (02:04)Brief overview of Ryan's extensive background in the agency and marketing business, working with major brands.
Official Sponsor: Caldera Labs (03:29)
High-performance men’s skincare line
Website: https://calderalab.com
Promo code: RadRyan and get 20% off
Duke’s Mayo Bowl - A Unique Brand Integration. (04:52)https://dukesmayo.com/pages/dukes-mayo-bowlRecognition of the creativity and irreverence displayed by Duke's in integrating their brand into the event.
3 Key Marketing Insights for 2024Transition into three key strategies for marketing success in 2024
Integrated Influencers (08:14)
Return of Creativity and Experimentation (11:30)
Build a Community (14:47)
If you enjoyed this episode and want to learn more, join Ryan’s newsletter https://ryanalford.com/newsletter/ to get Ferrari level advice daily for FREE. Learn how to build a 7 figure business from your personal brand by signing up for a FREE introduction to personal branding https://ryanalford.com/personalbranding. Learn more by visiting our website at www.ryanisright.comSubscribe to our YouTube channel www.youtube.com/@RightAboutNowwithRyanAlford. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Dec 26, 2023 • 35min
Parker Payne: In Pursuit of the Impossible - The Journey of the Best Wake Surfer in the World
Welcome to another exhilarating episode of The RadCast as we delve into the awe-inspiring journey of Parker Payne, undeniably one of the top five wake surfers globally.In this episode, we unravel the fascinating narrative of Parker's 10-year professional wake surfing odyssey, marked by resilience and unwavering determination. Parker shares the challenges and excitement of his journey, providing insights into the growth of wake surfing as a sport and its supportive community. The conversation spans the diverse world of wake surf boards, including Parker's own signature board, and explores the stages of trick progression for wake surfers. Join us on this thrilling ride as Parker recounts his decade-long pursuit of the elusive kickflip, the mental and physical challenges, and the profound impact of in-person coaching.Stay tuned as we unravel the intricacies of building the Parker Payne personal brand through social media, his preferences for wakesurfing in saltwater versus freshwater, and catch a teaser about an exciting new boat in the works and Parker's plans for 2024. Reflect with us on the unpredictable nature of the future, Parker's open-mindedness towards new opportunities, and the pivotal turning point in his remarkable career. This episode promises a riveting exploration of the indomitable spirit that propels Parker Payne into the forefront of the wake surfing world. Tune in and get ready to be inspired!
Parker's background, parental influence, and how he turned pro at 14. (00:38)
The challenges and excitement of turning professional at a young age, highlighting the growth of wake surfing as a sport and its supportive community and the impact of social media on his career. (03:56)
The diverse styles of wakesurf boards, highlighting Parker's own signature board. Additionally, they explore the stages of trick progression for wake surfers. (08:39)
Parker reflects on his 10-year journey to achieve a successful kickflip in wake surfing, detailing the mental and physical challenges faced during his 94th attempt, and the importance of in-person coaching. (12:21)
Discussion about building the Parker Payne personal brand through social media. (19:02)
Parker’s preference for wakesurfing and the differences between saltwater and freshwater wakesurfing. (22:46)
Teaser about a new boat in the work and upcoming plans for 2024. (23:42)
Parker’s podcast, “The Last Pull,” and the behind the scenes. (25:10)
Parker’s approach to staying in share with cardio and proper diet and passion for travelling. (26:28)
Reflection on the unpredictable nature of the future and being open to new opportunities and the turning point in Parker's career. (28:17)
Positive influence of Parker’s family in his wake surfing journey. (30:38)
Parker’s preference for Instagram and his early interest in various sports. (31:51)
Age gap among wake surfers and Parker’s optimistic outlook. (32:48)
If you want to learn more about Parker Payne, follow him on Instagram @parkerpaynesurf and his website https://www.phase5boards.com/products/24-phantom.
If you enjoyed this episode and want to learn more, join Ryan’s newsletter https://ryanalford.com/newsletter/ to get Ferrari level advice daily for FREE. Learn how to build a 7 figure business from your personal brand by signing up for a FREE introduction to personal branding https://ryanalford.com/personalbranding. Learn more by visiting our website at www.ryanisright.comSubscribe to our YouTube channel www.youtube.com/@RightAboutNowwithRyanAlford. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Dec 22, 2023 • 27min
The Week of December 22, 2023 Marketing and Business News: Recreate Taylor Swift’s Time Cover with Your Dog to Win Doggie Day Care
Welcome back, Radcasters! We are thrilled to welcome you to our latest episode on this festive December 22, 2023. Merry Christmas to each and every one of you! Join us today as we dive into the exciting realms of marketing and business news, exploring headlines that range from recreating Taylor Swift's Time cover with your furry companion to the chance of winning doggie daycare. But before we unravel the top stories, Chris and I share a moment reflecting on the holiday season, battling the occasional family bug, and even dreaming of a white Christmas. So, grab your favorite holiday snack and settle in for another edition of the Radcast – your go-to source for the latest in marketing, business, and the holiday pop culture buzz. Let's spread some festive cheer and get right into the Rad news of the week!
The Radcast’s Upcoming Episodes (03:23)
The Radcast Trademark (O4: 23)
Recreate Taylor Swift's Time cover with your dog to win doggie day care (07:32)https://www.usatoday.com/story/entertainment/music/2023/12/19/redo-taylor-swifts-time-cover-with-your-dog-to-win-doggie-day-care/71930975007/
Warner Bros. marks 20 years of ‘Elf’ with Roblox experience (10:09)https://www.marketingdive.com/news/warner-bros-elf-roblox-marketing-fairview-portals-supersocial/702374/
Join Ryan’s newsletter https://ryanalford.com/newsletter/ to get Ferrari level advice daily for FREE. (13:30)
Forget Gen Z: MoonPie targets extraterrestrials in need of a treat (13:51)https://www.marketingdive.com/news/moonpie-outdoor-ads-target-aliens-UAPs/702373/
Instagram launches customizable ‘Add Yours’ templates (19:30)https://techcrunch.com/2023/12/15/instagram-add-yours-template-story-sticker/
Sponsor: Caldera Labs (22:44)
High-performance men’s skincare line
Website: https://calderalab.com
Promo code: RadRyan and get 20% off
If you enjoyed this episode and want to learn more, join Ryan’s newsletter https://ryanalford.com/newsletter/ to get Ferrari level advice daily for FREE. Learn how to build a 7 figure business from your personal brand by signing up for a FREE introduction to personal branding https://ryanalford.com/personalbranding. Learn more by visiting our website at www.ryanisright.comSubscribe to our YouTube channel www.youtube.com/@RightAboutNowwithRyanAlford. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Dec 19, 2023 • 40min
Courtney Bagby Reveals Secrets On Influencer Marketing and Reality TV Stars!
Welcome to another captivating episode of The Radcast! Today, our esteemed guest is Courtney Bagby, the CEO and founder of Little Red Management. Specializing in managing reality stars and influencers, Courtney takes us through her career transition from Oracle to becoming a talent manager. The episode unravels the intricate world of influencer marketing on platforms like Instagram and TikTok, featuring insights into working with reality TV stars from shows like The Bachelor and Big Brother. As we explore the complexities of influencer campaign dynamics and recent changes in the Bachelor franchise, Courtney shares valuable perspectives on measuring success in influencer marketing and the evolving landscape of personal branding. Join us as Courtney Bagby shares her wealth of experiences and expertise in this dynamic industry.
Courtney’s Background and career transition. (00:42)
Courtney discusses the evolution of influencer marketing on platforms like Instagram and TikTok. (03:13)
Courtney shares insights into working with reality TV stars, citing examples from shows like The Bachelor and Big Brother, and discusses the popularity of reality TV on traditional and streaming platforms like Netflix and its power. (07:47)
Courtney discusses influencer campaign dynamics. (15:37)
Ryan and Courtney explore recent Bachelor franchise changes, such as Chris Harrison's departure, and reflect on how these dynamics may impact viewer engagement. (18:58)
Courtney discusses the challenges of measuring success in influencer marketing beyond direct sales and emphasizes the importance of setting boundaries and managing expectations among influencers, agencies, and brands. (20:28)
The discussion delves into influencer marketing strategies and personal branding. (22:14)
Ryan shares his experience in personal branding and collaboration with other shows. (25:11)
The conversation covers Courtney's experience working with diverse influencers, such as foodies and YouTubers, and explores brands' growing proficiency in influencer marketing, highlighting its integration as a standard element in every brand's media plan. (27:25)
Courtney discusses challenges in coordinating podcast sponsorships and social media partnerships. She also provides insights into managing influencers' expectations, emphasizing the importance of a two-way street in the collaboration. (30:02)
Courtney shares her personal interests and highlights the challenges of balancing hobbies with the demands of running a business, offering tips for aspiring influencers. (33:12)
Sponsor: Caldera Labs (35:33)
High-performance men’s skincare line
Website: https://calderalab.com
Promo code: RadRyan and get 20% off
Courtney shares her approach to managing influencer drama and the importance of enjoying the business.
Courtney shares her approach to managing influencer drama and the importance of enjoying the business. (36:19)
If you want to learn more about Courtney Bagby by following her on Instagram @CourtneyBagby and her website https://www.littleredmanagement.com/.
If you enjoyed this episode and want to learn more, join Ryan’s newsletter https://ryanalford.com/newsletter/ to get Ferrari level advice daily for FREE. Learn how to build a 7 figure business from your personal brand by signing up for a FREE introduction to personal branding https://ryanalford.com/personalbranding. Learn more by visiting our website at www.ryanisright.comSubscribe to our YouTube channel www.youtube.com/@RightAboutNowwithRyanAlford. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Dec 15, 2023 • 32min
The Week of December 15, 2023 Marketing and Business News: Rizz is Oxford’s Word of The Year for 2023 - Do you have it?
Welcome back to The Radcast and we find ourselves at the heart of the festive season, with only 10 days left until Christmas—Chris’ 10-day countdown is officially on! Whether you're tuning in on the day of release, catching up over the weekend, or perhaps facing the consequences of being a week late, this is your exclusive gateway to the most thrilling marketing and business news of the week.Join Ryan and Chris as they dissect the linguistic sensation that is 'Rizz,' Oxford's Word of the Year for 2023. From Taylor Swift making history as Person of the Year to Pizza Hut celebrating delivery drivers with QR code doormats, we've got it all. So buckle up for a rollercoaster ride through the top headlines and delve into the latest in pop culture, intriguing collaborations, AI breakthroughs, and more. But before we dive in, we want to wish you all a joyous holiday season, with a sneak peek into the lighthearted episodes lined up to close out the year. Now, without further ado, let's get into the pulse-pounding world of marketing and business news.
Taylor Swift Makes History as Person of the Year. Here’s How (01:40)https://time.com/6343069/taylor-swift-history-person-of-the-year/#:~:text=Taylor%20Swift%20was%20named%20TIME's,the%20franchise%20began%20in%201927.
Rizz crowned Oxford Word of the Year 2023 (03:50)https://corp.oup.com/news/rizz-crowned-oxford-word-of-the-year-2023/
Traffic from Elon Musk’s Starlink satellites tripled this year, says new report (09:35)https://www.nbcnews.com/tech/innovation/elon-musk-starlink-satellite-traffic-brazil-us-ukraine-gaza-rcna129100
Join Ryan’s newsletter https://ryanalford.com/newsletter/ to get Ferrari level advice daily for FREE. (15:30)
TikTok hits $10 billion user spending milestone (15:55)https://edition.cnn.com/2023/12/13/tech/tiktok-user-spend-record-10-billion-intl-hnk/index.html
Pizza Hut celebrates delivery drivers with QR code doormat and free pizza (21:55)https://www.marketingdive.com/news/6-key-details-cosmcs-mcdonalds-new-fast-food-restaurant/701990/
DORITOS® and EMPIRICAL Launch First-Ever Nacho Cheese Spirit (24:32)https://www.prnewswire.com/news-releases/doritos-and-empirical-launch-first-ever-nacho-cheese-spirit-302011987.html
Sponsor: Caldera Labs (30:47)
High-performance men’s skincare line
Website: https://calderalab.com
Promo code: RadRyan and get 20% off
If you enjoyed this episode and want to learn more, join Ryan’s newsletter https://ryanalford.com/newsletter/ to get Ferrari level advice daily for FREE. Learn how to build a 7 figure business from your personal brand by signing up for a FREE introduction to personal branding https://ryanalford.com/personalbranding. Learn more by visiting our website at www.ryanisright.comSubscribe to our YouTube channel www.youtube.com/@RightAboutNowwithRyanAlford. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Dec 12, 2023 • 38min
OG YouTube Influencer Dre Baldwin Dishes Assists on Mindset & Business Success
Welcome, radical listeners, to another episode of The Radcast! Today, we're dialing up the radical meter with none other than Dre Baldwin, the dynamic CEO, and Founder of Work On Your Game Inc. Dre's journey is nothing short of extraordinary, transitioning from a 9-year career as a professional basketball player, gracing courts in 8 countries, to emerging as a thought leader with 4 TEDxTalks and authoring 33 books. His daily podcast, 'Work On Your Game,' isn't just a show; it's a movement with over 2,798 episodes and a staggering 7.3 million listeners. Today, Dre shares his incredible story, taking us from the basketball court to the realms of mindset, strategy, systems, and execution. His narrative is a testament to the power of persistence, adaptability, and a formidable mindset. Join us as we unravel the journey of a true game-changer, drawing inspiration from Dre Baldwin's insights on embracing change, overcoming mental hurdles, and consistently working on our game. Stay tuned for more radical conversations with industry disruptors!
Dre's journey began in Philadelphia, fueled by the city's basketball passion. Despite high school setbacks, his persistence led to a successful 9-year pro basketball career. In 2009, facing unemployment, Dre ventured into entrepreneurship, harnessing the internet, particularly YouTube, to build a powerful personal brand and reach a broader audience beyond basketball circles. (00:42)
Dre's early exposure to personal development books, like 'Think and Grow Rich' and 'Rich Dad Poor Dad,' laid the foundation for his entrepreneurial mindset. The shift to mindset content happened when Dre's audience expanded beyond sports, revealing the universal appeal of his motivational content. (09:37)
Dre excels in simplifying complex concepts, coaching through Work On Your Game University, and addressing mental barriers. He emphasizes the pivotal role of mindset in achieving success and shares plans for returning to the speaking circuit post-COVID. (17:06)
Dre underscores the 'Be, Do, Have' principle, emphasizing the need to change one's mentality for desired outcomes. He delves into common mental roadblocks, including self-limiting beliefs, trauma's impact, and the challenge of recognizing one's true capacity, advocating for crucial mindset shifts. (17:33)
Dre explores unlocking potential through the insights of Ben Hardy and Dan Sullivan, highlighting the critical role of the environment. He advocates for surrounding oneself with high-achievers to enhance perspective. Additionally, Dre discusses the concept of thinking big and encourages listeners to embrace substantial growth, emphasizing that it's easier to 10x than 2x. (20:53)
Dre stresses the impact of the environment on beliefs, advocating intentional association with high achievers. He highlights the challenges of instilling grit and offers insights into the entrepreneurial journey, advising consideration of trade-offs before pursuing it. (21:49)
Dre differentiates between confidence and courage, emphasizing the latter's role in taking new steps without past experience. He discusses the power of social media and personal branding, emphasizing the importance of balancing attention-grabbing content with tangible business results. (25:32)
Dre emphasizes effective delegation, preferring audio platforms like podcasting. He stresses the mindset shift required for letting go of control, highlighting the importance of courage over confidence in effective delegation. (28:49)
If you want to learn more about Dre Baldwin, follow him on Instagram @drebaldwin and his website www.workonyourgameuniversity.com.
If you enjoyed this episode and want to learn more, join Ryan’s newsletter https://ryanalford.com/newsletter/ to get Ferrari level advice daily for FREE. Learn how to build a 7 figure business from your personal brand by signing up for a FREE introduction to personal branding https://ryanalford.com/personalbranding. Learn more by visiting our website at www.ryanisright.comSubscribe to our YouTube channel www.youtube.com/@RightAboutNowwithRyanAlford. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Dec 8, 2023 • 35min
The Week of December 08, 2023 Marketing and Business News: Tesla Begins Deliverables of its Cybertruck Years After Viral Glass Test
Welcome to the Radcast! Ryan and Chris are coming to you from the Radcast studios in The Vegas and the Vacay lounge in Miami. Today, on this second Friday of December 2023, we're diving into the hottest marketing and business news of the week.From Tesla finally rolling out its Cybertruck after that viral glass test to Sylvester Stallone's triumphant return to Philadelphia for 'Rocky Day,' it's been an action-packed week. Panera's Unlimited Coffee Subscription, Grand Theft Auto 6 unveiling, a 10-foot candle from Bath & Body Works, and why Domino's is giving away half a million dollars in snow plowing grants – we've got it all. McDonald's even reinvents McNugget Buddies for streetwear-minded adults.So, buckle up for a lighthearted edition, where we promise to make you smile while keeping you informed. Stay warm, enjoy the holidays, and thanks for making us your number one business and marketing show on Apple.
Tesla begins deliveries of its Cybertruck years after viral glass test (02:07)https://www.nbcnews.com/video/tesla-begins-deliveries-of-its-cybertruck-years-after-viral-glass-test-199116869935
Sylvester Stallone returns to Philadelphia for inaugural 'Rocky Day': 'Keep punching!' (08:13)https://www.usatoday.com/story/entertainment/movies/2023/12/04/sylvester-stallone-rocky-day-philadelphia/71797691007/
The Unveiling of Grand Theft Auto 6 (10:57)
Panera’s Unlimited Coffee Subscription (15:37)
Learn marketing and personal branding from Ryan directly by joining his newsletter (18:53)
https://ryanalford.com/newsletter/ to get Ferrari level advice daily for FREE.
Bath & Body Works drops 10-foot candle to help holiday shoppers unwind (19:20)https://www.marketingdive.com/news/bath-body-works-drops-giant-candle-holiday-marketing-2023/701257/
Why Domino’s is awarding half a million dollars in snow plowing grants (23:43)https://www.marketingdive.com/news/dominos-plowing-for-pizza-loyalty-ad-campaign/700932/
Sponsor: Caldera Labs (27:05)
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Promo code: RadRyan and get 20% off
McDonald’s reinvents McNugget Buddies for streetwear-minded adults (29:05)https://www.marketingdive.com/news/mcdonalds-mcnugget-buddy-return-kerwin-frost-nostalgia-campaign/701002/
Social Media Holiday (33:40)December 8: Pretend to Be a Time Traveler Day #PretendToBeATimeTravelerDay
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