Marketing News Canada

On this episode of Marketing Jam, Darian Kovacs talks to Ashley Ward, Former Digital Marketing Strategist and International Speaker for SEM Rush. Ashley talks to us about Search Engine Marketing and the difference between SEO and SEM. You can find and subscribe to Marketing Jam on iTunes, and Stitcher. Follow Jelly Marketing: Twitter - http://twitter.com/jellymarketing Facebook - http://facebook.com/jellymarketing Instagram - http://instagram.com/jellymarketing Website - http://jellymarketing.com Follow Darian Kovacs: Website - http://jellymarketing.com/darian/ LinkedIn - https://www.linkedin.com/in/dariankovacs Facebook - http://facebook.com/dariankovacspage/ Instagram - http://instagram.com/dariankovacs/ Twitter - http://twitter.com/dariankovacs Follow Ashley Ward: Website - https://www.semrush.com/user/153360593/ LinkedIn - https://www.linkedin.com/in/ashleyward90/ Twitter - https://twitter.com/ashleymadhatter?lang=en Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy

On this episode of Marketing Jam, Darian Kovacs talks to Aaron Orendorff, former Editor-in-Chief of Shopify Plus. Aaron sits down with us to discuss the importance of written content in the competitive world of content marketing and shares his tip and secrets for successful content marketing. You can find and subscribe to Marketing Jam on iTunes, and Stitcher. Follow Jelly Marketing: Twitter - http://twitter.com/jellymarketing Facebook - http://facebook.com/jellymarketing Instagram - http://instagram.com/jellymarketing Website - http://jellymarketing.com Follow Darian Kovacs: Website - http://jellymarketing.com/darian/ LinkedIn - https://www.linkedin.com/in/dariankovacs Facebook - http://facebook.com/dariankovacspage/ Instagram - http://instagram.com/dariankovacs/ Twitter - http://twitter.com/dariankovacs Follow Aaron Orendorff: Website - https://www.shopify.ca/ LinkedIn - https://www.linkedin.com/in/aaronorendorff Twitter - https://twitter.com/iconicontent Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy

On this episode of Marketing Jam, Darian Kovacs talks to Nathalie Couët, Communications, Content Marketing, & Partnerships Manager for DashThis. Nathalie sits down with us to discuss interpreting data and simplifying it. She also gives her tips and tricks about breaking down overly complex data. You can find and subscribe to Marketing Jam on iTunes, and Stitcher. Follow Jelly Marketing: Twitter - twitter.com/jellymarketing Facebook - facebook.com/jellymarketing Instagram - instagram.com/jellymarketing Website - jellymarketing.com Follow Darian Kovacs: Website - jellymarketing.com/darian/ LinkedIn - linkedin.com/in/dariankovacs Facebook - facebook.com/dariankovacspage/ Instagram - instagram.com/dariankovacs/ Twitter - twitter.com/dariankovacs Follow Nathalie Couët: Website - dashthis.com LinkedIn - linkedin.com/in/Nathalie-Couët Twitter - twitter.com/DashThis Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy

On this episode of Marketing Jam, Darian Kovacs talks to Patrick Givens, VP, Head of VaynerSmart at VaynerMedia. Patrick sits down with us to discuss the future of smart home devices and whether or not regulations for privacy could be required moving forward. You can find and subscribe to Marketing Jam on iTunes, and Stitcher. Follow Jelly Marketing: Twitter - twitter.com/jellymarketing Facebook - facebook.com/jellymarketing Instagram - instagram.com/jellymarketing Website - jellymarketing.com Follow Darian Kovacs: Website - jellymarketing.com/darian/ LinkedIn - www.linkedin.com/in/dariankovacs Facebook - facebook.com/dariankovacspage/ Instagram - instagram.com/dariankovacs/ Twitter - twitter.com/dariankovacs Follow Patrick Givens: Website - vaynermedia.com LinkedIn - linkedin.com/in/patrick-givens Twitter - twitter.com/patrick_givens Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy

On this episode of Marketing Jam, Darian Kovacs talks to Alicia Haque, lifestyle & travel content creator behind the blog Go Live Explore Alicia sits down with us to discuss what she looks for when collaborating with brands and the importance of authenticity in a digital age. As brands continue to adopt influencer marketing initiatives, it is more important than ever for brands to align themselves with creators that truly reflect their audience. You can find and subscribe to Marketing Jam on iTunes, and Stitcher. Follow Jelly Marketing: Twitter - http://twitter.com/jellymarketing Facebook - http://facebook.com/jellymarketing Instagram - http://instagram.com/jellymarketing Website - http://jellymarketing.com Follow Darian Kovacs: Website - http://jellymarketing.com/darian/ LinkedIn - https://www.linkedin.com/in/dariankovacs Facebook - http://facebook.com/dariankovacspage/ Instagram - http://instagram.com/dariankovacs/ Twitter - http://twitter.com/dariankovacs Follow Alicia Haque: Blog - http://goliveexplore.com/ Instagram - https://www.instagram.com/alicia_haque Facebook - https://www.facebook.com/alicia.haque LinkedIn - https://www.linkedin.com/in/aliciahaque Twitter - https://twitter.com/alicia_haque Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy

On this episode of Marketing Jam, Darian Kovacs talks to Rob Daintree, Director, Marketing Communications at WestJet. Rob sits down with us to discuss how striving to provide an authentic experience has impacted WestJet, creating innovative marketing campaigns that inspire consumers. You can find and subscribe to Marketing Jam on iTunes, and Stitcher. Follow Jelly Marketing: Twitter - http://twitter.com/jellymarketing Facebook - http://facebook.com/jellymarketing Instagram - http://instagram.com/jellymarketing Website - http://jellymarketing.com Follow Darian Kovacs: Website - http://jellymarketing.com/darian/ Facebook - http://facebook.com/dariankovacspage/ Instagram - http://instagram.com/dariankovacs/ Twitter - http://twitter.com/dariankovacs Follow Rob Daintree: Website - https://www.westjet.com/en-ca/index LinkedIn - https://www.linkedin.com/in/rob-daintree Twitter - https://twitter.com/rob_daintree?lang=en Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy

On this episode of Marketing Jam, Darian Kovacs talks via Skype to Antoine Bonicalzi, Marketing Director at Cyberimpact. Antoine discusses how a strong email marketing campaign can amplify your social media strategy. He shares how vital it is to store content on Canadian servers and the importance of being CASL compliant in a data-driven era. You can find and subscribe to Marketing Jam on iTunes, and Stitcher. Follow Jelly Marketing: Twitter - http://twitter.com/jellymarketing Facebook - http://facebook.com/jellymarketing Instagram - http://instagram.com/jellymarketing Website - http://jellymarketing.com Follow Darian Kovacs: Website - http://jellymarketing.com/darian/ Linkedin - https://www.linkedin.com/in/dariankovacs Facebook - http://facebook.com/dariankovacspage/ Instagram - http://instagram.com/dariankovacs/ Twitter - http://twitter.com/dariankovacs Follow Antoine Bonicalzi: Website - https://www.cyberimpact.com/en/ Linkedin - https://www.linkedin.com/in/antoinebonicalzi Twitter - https://twitter.com/antoineboni?lang=en Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy

On this episode of Marketing Jam, Darian Kovacs talks to Jon Brock, Executive Director of sponsorship & partnership sales at Cineplex WorldGaming. We discuss the emerging landscape of competitive gaming and how the world wide phenomenon has created opportunities for reaching a growing consumer base. You can find and subscribe to Marketing Jam on iTunes, and Stitcher. Follow Jelly Marketing: Twitter - http://twitter.com/jellymarketing Facebook - http://facebook.com/jellymarketing Instagram - http://instagram.com/jellymarketing Website - http://jellymarketing.com Follow Darian Kovacs: Website - http://jellymarketing.com/darian/ Facebook - http://facebook.com/dariankovacspage/ Instagram - http://instagram.com/dariankovacs/ Twitter - http://twitter.com/dariankovacs Follow Jon Brock: Website - https://worldgaming.com/ Linkedin - https://ca.linkedin.com/in/jon-brock-4094b74a Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy

On this episode of Marketing Jam, Darian Kovacs talks to Dena Blevins, Creative Director at Starbucks. Dena chats with us about how she went from a Starbucks fan to a 12-year partner at the company. We discuss marketing inspirations and how Starbucks has had a profound impact on not only our drinks, but our culture. You can find and subscribe to Marketing Jam on iTunes, and Stitcher. Follow Jelly Marketing: Twitter - http://twitter.com/jellymarketing Facebook - http://facebook.com/jellymarketing Instagram - http://instagram.com/jellymarketing Website - http://jellymarketing.com Follow Darian Kovacs: Website - http://jellymarketing.com/darian/ Facebook - http://facebook.com/dariankovacspage/ Instagram - http://instagram.com/dariankovacs/ Twitter - http://twitter.com/dariankovacs Follow Dena Blevins: Website - http://starbucks.ca LinkedIn - https://www.linkedin.com/in/denablevins Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy

On this episode of Marketing Jam, Shaheed Devji talks to Oscar Roque, AVP, Innovation, Research & Emerging Solutions at Interac. We chat with Oscar about his career in financial technology and banking sector. He gives us some great insight into Block Chain and other emerging technologies that will forever change what we carry in our pockets. You can find and subscribe to Marketing Jam on iTunes, and Stitcher. Follow Jelly Marketing: Twitter - http://twitter.com/jellymarketing Facebook - http://facebook.com/jellymarketing Instagram - http://instagram.com/jellymarketing Website - http://jellymarketing.com Find Shaheed Devji: Website - http://shaheed.ca Facebook - http://facebook.com/shaheeddevjimedia Instagram - http://instagram.com/shaheeddevji Twitter - http://twitter.com/shaheeddevji Follow Oscar Roque: Website - https://www.interac.ca/en Instagram - https://www.instagram.com/interac Twitter - https://twitter.com/interac LinkedIn -https://www.linkedin.com/in/oroque Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy