

Marketing News Canada
Marketing News Canada
Marketing News Canada spotlights the people, ideas, and innovations redefining Canadian marketing. Produced by SocialNext, Canada’s largest independent marketing conference series, we bring you candid conversations with marketers, founders, creators, and industry leaders shaping the future of the industry.
Recorded live at SocialNext events and through in-depth interviews from coast to coast, each episode dives into the ideas, bold campaigns, and community-driven strategies defining the Canadian marketing landscape. If you care about Canadian creativity, innovation, and the people behind the work, you’re in the right place.
Presented by Marketing News Canada www.marketingnewscanada.com
Recorded live at SocialNext events and through in-depth interviews from coast to coast, each episode dives into the ideas, bold campaigns, and community-driven strategies defining the Canadian marketing landscape. If you care about Canadian creativity, innovation, and the people behind the work, you’re in the right place.
Presented by Marketing News Canada www.marketingnewscanada.com
Episodes
Mentioned books

Jun 26, 2020 • 1h 16min
Shaheed Devji (Unanchored)
On this episode of Marketing Jam, Darian Kovacs talks to Shaheed Devji, Co-Host of the Unanchored Podcast and Video Producer at Five Cedar Films.
On this special episode we wanted to introduce you to Shaheed's podcast Unanchored. Check out their recent episode featuring Donnovan Bennet. As they discuss the Black Lives Matter movement and the importance of speaking out against racism, particularly in sport.
Thanks so much to our sponsor, Canada Post! For ideas to add value to your marketing efforts, head to canadapost.ca/INCITEpodcast
You can find and subscribe to Marketing Jam on iTunes, and Stitcher.
Follow Jelly Marketing:
Twitter - twitter.com/jellymarketing
Facebook - facebook.com/jellymarketing
LinkedIn - linkedin.com/company/jelly-marketing
Instagram - instagram.com/jellymarketing
Website - jellymarketing.com
Follow Darian Kovacs:
Website - jellymarketing.com/darian
LinkedIn - linkedin.com/in/dariankovacs
Facebook - facebook.com/dariankovacspage
Instagram - instagram.com/dariankovacs
Twitter - twitter.com/dariankovacs
Follow Shaheed Devji:
Website - unanchoredpodcast.ca
Website - fivecedar.com
Twitter - twitter.com/shaheeddevji
Instagram - instagram.com/shaheeddevji
LinkedIn - linkedin.com/in/shaheed-devji
YouTube - youtube.com
Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy

Jun 22, 2020 • 27min
Conner Galway (Junction Consulting)
On this episode of Marketing Jam, Darian Kovacs talks to Conner Galway, President at Junction Consulting.
Conner chats with us about how Junction focuses on different verticals and how they have found a niche in becoming experts of digital live events.
Thanks so much to our sponsor, Canada Post! For ideas to add value to your marketing efforts, head to canadapost.ca/INCITEpodcast
You can find and subscribe to Marketing Jam on iTunes, and Stitcher.
Follow Jelly Marketing:
Twitter - twitter.com/jellymarketing
Facebook - facebook.com/jellymarketing
LinkedIn - linkedin.com/company/jelly-marketing
Instagram - instagram.com/jellymarketing
Website - jellymarketing.com
Follow Darian Kovacs:
Website - jellymarketing.com/darian
LinkedIn - linkedin.com/in/dariankovacs
Facebook - facebook.com/dariankovacspage
Instagram - instagram.com/dariankovacs
Twitter - twitter.com/dariankovacs
Follow Conner Galway:
Website - wearejunction.com/author/conner
Twitter - twitter.com/conner_g
Instagram - instagram.com/conner_g
LinkedIn - linkedin.com/in/connergalway
Facebook - facebook.com/heyjunction
Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy

Jun 15, 2020 • 58min
YVRPR (Black Lives Matter Allyship Conversation)
Panelists Include:
Tomee Elizabeth Sojourner-Campbell, Founder, Sojourner Innovation & Learning Lab
Based in Toronto, Tomee integrates equity, diversity, inclusion, anti-racism and anti-oppression approaches into her consulting and L & D practices. Please be sure to check out her LinkedIn profile and website, especially if you are looking for corporate training on Equity, inclusion and transformation: https://tomeesojourner.com/tomeeelizabethsojournercampbellbio/
Marlon Thompson, Program Director at Highline Beta
Based in Vancouver, Marlon works for Highline BETA, an early-stage venture capital fund that focuses on corporate innovation and co-creation. This follows a position at The League of Innovators, and volunteering at The Rainbow Foundation of Hope.
Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy

Jun 15, 2020 • 23min
Fatima Israel (EY)
On this episode of Marketing Jam, Darian Kovacs talks to Fatima Israel, Head of Brand, Marketing & Communications at EY.
Fatima chats with us about getting involved with the world of professional services and how being adaptable and taking best practices from beyond the B2B bubble can be very effective.
Thanks so much to our sponsor, Canada Post! For ideas to add value to your marketing efforts, head to canadapost.ca/INCITEpodcast
You can find and subscribe to Marketing Jam on iTunes, and Stitcher.
Follow Jelly Marketing:
Twitter - twitter.com/jellymarketing
Facebook - facebook.com/jellymarketing
LinkedIn - linkedin.com/company/jelly-marketing
Instagram - instagram.com/jellymarketing
Website - jellymarketing.com
Follow Darian Kovacs:
Website - jellymarketing.com/darian
LinkedIn - linkedin.com/in/dariankovacs
Facebook - facebook.com/dariankovacspage
Instagram - instagram.com/dariankovacs
Twitter - twitter.com/dariankovacs
Follow Fatima Israel:
Website - ey.com
LinkedIn - linkedin.com/in/fatima-israel
Book and Resource Recommendations: marketingnewscanada.com/blog/book-suggestions-from-fatima-israel
Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy

Jun 1, 2020 • 27min
Alexandre Desabrais (SOLIOS Watches)
On this episode of Marketing Jam, Darian Kovacs talks to Alexandre Desabrais, Co-Founder at SOLIOS Watches
Alexandre chats with us about why they chose to create a company based on the principles of sustainability and environmental responsibility. We discuss B Corp Certification and how designing your marketing around your values can be an effective tool.
Thanks so much to our sponsor, Canada Post! For ideas to add value to your marketing efforts, head to canadapost.ca/INCITEpodcast
You can find and subscribe to Marketing Jam on iTunes, and Stitcher.
Follow Jelly Marketing:
Twitter - twitter.com/jellymarketing
Facebook - facebook.com/jellymarketing
LinkedIn - linkedin.com/company/jelly-marketing
Instagram - instagram.com/jellymarketing
Website - jellymarketing.com
Follow Darian Kovacs:
Website - jellymarketing.com/darian
LinkedIn - linkedin.com/in/dariankovacs
Facebook - facebook.com/dariankovacspage
Instagram - instagram.com/dariankovacs
Twitter - twitter.com/dariankovacs
Follow Alexandre Desabrais:
Website - solioswatches.com
Instagram - instagram.com/alex_desa
LinkedIn - linkedin.com/in/alexandre-desabrais
Facebook - facebook.com/solios
Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy

May 25, 2020 • 27min
Hilton Barbour (HiltonBarbour.com)
On this episode of Marketing Jam, Darian Kovacs talks to Hilton Barbour, Vice President of Marketing at Kognitiv Corporation and Independent Consultant at HiltonBarbour.com
Hilton chats with us about why finding compatible culture within our offices and with our clients is so crucial to success.
Thanks so much to our sponsor, Canada Post! For ideas to add value to your marketing efforts, head to canadapost.ca/INCITEpodcast
You can find and subscribe to Marketing Jam on iTunes, and Stitcher.
Follow Jelly Marketing:
Twitter - twitter.com/jellymarketing
Facebook - facebook.com/jellymarketing
LinkedIn - linkedin.com/company/jelly-marketing
Instagram - instagram.com/jellymarketing
Website - jellymarketing.com
Follow Darian Kovacs:
Website - jellymarketing.com/darian
LinkedIn - linkedin.com/in/dariankovacs
Facebook - facebook.com/dariankovacspage
Instagram - instagram.com/dariankovacs
Twitter - twitter.com/dariankovacs
Follow Hilton Barbour:
Website - hiltonbarbour.com
Website - kognitiv.com
Twitter - twitter.com/ZimHilton
LinkedIn - linkedin.com/in/hiltonbarbour
Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy

May 19, 2020 • 22min
Megan Jackson & Conar Fair (One Peak Creative)
Explore innovative video projects during COVID-19, including 'ad-solation'. Learn about brand engagement and content creation strategies, and building relationships with Expedia and Jellie. Discover how creativity and agility thrive in advertising production.

May 11, 2020 • 32min
Daryl Louie (Anti Social / Thinkingbox)
On this episode of Marketing Jam, Darian Kovacs talks to Daryl Louie, Co-Founder of AntiSocial Media Solutions and now the Director of Strategy at Thinkingbox.
Daryl talks with us about the recent acquisition of AntiSocial by Thinkingbox, and what made them a great fit. He shares his insight into the process of being acquired and all the considerations that come with it.
Thanks so much to our sponsor, Canada Post! For ideas to add value to your marketing efforts, head to canadapost.ca/INCITEpodcast
You can find and subscribe to Marketing Jam on iTunes, and Stitcher.
Follow Jelly Marketing:
Twitter - twitter.com/jellymarketing
Facebook - facebook.com/jellymarketing
LinkedIn - linkedin.com/company/jelly-marketing
Instagram - instagram.com/jellymarketing
Website - jellymarketing.com
Follow Darian Kovacs:
Website - jellymarketing.com/darian
LinkedIn - linkedin.com/in/dariankovacs
Facebook - facebook.com/dariankovacspage
Instagram - instagram.com/dariankovacs
Twitter - twitter.com/dariankovacs
Follow Daryl Louie:
Website - antisocialsolutions.com
Website - thinkingbox.com
Twitter - twitter.com/daryl_louie
LinkedIn - linkedin.com/in/daryllouie
Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy

May 4, 2020 • 30min
Bernadette Butler (Story Tap)
On this episode of Marketing Jam, Darian Kovacs talks to Bernadette Butler, Founder at CEO & Co-Founder of StoryTap.
Bernadette chats with us about the importance of authenticity in marketing and how Story Tap is tackling the challenges that come with getting authentic and honest video reviews.
Thanks so much to our sponsor, Canada Post! For ideas to add value to your marketing efforts, head to canadapost.ca/INCITEpodcast
You can find and subscribe to Marketing Jam on iTunes, and Stitcher.
Follow Jelly Marketing:
Twitter - twitter.com/jellymarketing
Facebook - facebook.com/jellymarketing
LinkedIn - linkedin.com/company/jelly-marketing
Instagram - instagram.com/jellymarketing
Website - jellymarketing.com
Follow Darian Kovacs:
Website - jellymarketing.com/darian
LinkedIn - linkedin.com/in/dariankovacs
Facebook - facebook.com/dariankovacspage
Instagram - instagram.com/dariankovacs
Twitter - twitter.com/dariankovacs
Follow Bernadette Butler:
Website - storytap.com
Instagram - instagram.com/dedettebutler
LinkedIn - linkedin.com/in/butlerbernadette
Twitter - twitter.com/ButlerBernadett
Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy

Apr 20, 2020 • 30min
Ken Steele (Eduvation)
On this episode of Marketing Jam, Darian Kovacs talks to Ken Steele, President & Chief Futurist at Eduvation.
Ken chats with us about the unique challenges posed by marketing in the education industry. He shares some best practices and ways that the current climate could change the face of educational marketing.
You can find and subscribe to Marketing Jam on iTunes, and Stitcher.
Follow Jelly Marketing:
Twitter - twitter.com/jellymarketing
Facebook - facebook.com/jellymarketing
LinkedIn - linkedin.com/company/jelly-marketing
Instagram - instagram.com/jellymarketing
Website - jellymarketing.com
Follow Darian Kovacs:
Website - jellymarketing.com/darian
LinkedIn - linkedin.com/in/dariankovacs
Facebook - facebook.com/dariankovacspage
Instagram - instagram.com/dariankovacs
Twitter - twitter.com/dariankovacs
Follow Ken Steele:
Website - eduvation.ca
Facebook - facebook.com/ksteele
Twitter - twitter.com/kensteele
LinkedIn - linkedin.com/in/kensteele
Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy


