The Resilient Minds Podcast

Eric Balance
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Mar 8, 2020 • 26min

10. Masculine vs. Macho

This week I talk about the difference between being masculine and being macho. When I think of macho I think of my ego and when I think masculine I think of my higher self. I used to think being masculine meant having elements of strength or position by being super macho. I love that we're moving into a time where there's a lot more belief of a balance of energies because females can be masculine, and males can be feminine. And I love this because there's so much power in this. I know this because me and my partner, Francesca Moi, use both of our energies and our businesses have skyrocketed ever since. What you will discover: · How to use your masculinity and not come across off as macho. · Using masculine and feminine energies to your advantage. · Importance of femininity, perhaps focusing on purpose, connection, goal oriented. · Utilizing a purpose-driven verse a profit-driven perspective when delivering your message to your clients. · Why being macho will never allow you to take your business to the next level. Hit me up on social media and say hi! •Instagram: https://www.instagram.com/ericbalance/ •Facebook: https://www.facebook.com/ericbalancecoaching •Website: https://www.ericbalance.com/ •Linkedin: https://ca.linkedin.com/in/ericbalance
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Mar 1, 2020 • 32min

9. Paid Advertising with Kim Barrett

On this episode of the Resilient Minds podcast, I speak with founder of, Your Social Voice, Kim Barrett. You Social Voice focuses on helping business owners focus on what they do best. We talk about the hurdles Kim faced when starting his company and what he's learned from them to help him get to his high level of success. Some of his realizations may come as a surprise to you! Kim shares his experience about leveraging Facebook and Instagram through advertising and how this really helps grow a business. We talk about the importance of setting goals and knowing how you are going to hit your targets. So, if you're not already on it, start using social media advertising! What you will discover: o Why you shouldn't always keep every single client. o Why sometimes the best thing for your client is not actually working with you. o How to not feel overwhelmed. o Leveraging from Facebook and Instagram advertising. o Don't settle for the cheapest leads. o Why finding a niche can be one of the most valuable tools when starting a business. o How to build from previous offers. Check out Kim Barrett online: - Instagram: @realkimbarrett - Facebook: www.facebook.com/RealKimBarrett - Website: www.KimBarrett.com.au or www.yoursocialvoice.com.au Hit me up on social media and say hi! •Instagram: https://www.instagram.com/ericbalance/ •Facebook: https://www.facebook.com/ericbalancecoaching •Website: https://www.ericbalance.com/ •Linkedin: https://ca.linkedin.com/in/ericbalance
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Feb 23, 2020 • 25min

8. Personal Positioning Story

Today is all about personal positioning in your story and how you can relate it back to your clientele to become even more successful. I dive into how to use your story to create a clear message and stand out from everyone else. By creating a clear message, you also carve out your niche, which help create your own path to success. I tie this notion with technology, because as technology evolves, so do we, which will create your unique selling proposition. It is important to take the strategies you have learned and tailor them so they work better for you. I hope you enjoy this episode as I explore how you can create your personal positioning story. What you will discover: · How to use your story to stand out from everyone else. · Why you should love yourself first while helping your clients. · Why connecting with people is crucial to success. · Finding your unique selling proposition . · Why you should stay uncomfortable and how this helps you grow your business. Hit me up on social media and say hi! •Instagram: https://www.instagram.com/ericbalance/ •Facebook: https://www.facebook.com/ericbalancecoaching •Website: https://www.ericbalance.com/ •Linkedin: https://ca.linkedin.com/in/ericbalance
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Feb 17, 2020 • 35min

7. Sustainable Growth Marketing with Scott Martin

This week, I had a chat with entrepreneur, marketing strategist and author, Scott Martin, about navigating new marketing techniques. We are both committed to helping people through our business and this is done by keeping the transactions meaningful. Scott tells me some of the advice he has gotten from his mentors and how he has been able to use this advice to help his teaching strategies. He helps differentiate between entrepreneur and marketing mindset and how they both add value and are constantly learning. True human connection plays a key role in success. What you will discover: •Why you should have meaningful transactions •Keeping marketing as a craft to make the world a better place. •Maintaining loyalty to your clients and yourself. •Entrepreneur mindset vs. marketing mindset. •Why you should think again about using automation tools. How to find Scott Martin: •Podcast: https://www.groundswell.marketing/podcast •LinkedIn: https://www.linkedin.com/in/scottadammartin •Twitter: https://twitter.com/ScottAdamMartin •Instagram: https://www.instagram.com/scottmartin_org/ •Facebook: https://www.facebook.com/ScottMartin.org/ Hit me up on social media and say hi! •Instagram: https://www.instagram.com/ericbalance/ •Facebook: https://www.facebook.com/ericbalancecoaching •Website: https://www.ericbalance.com/ •Linkedin: https://ca.linkedin.com/in/ericbalance
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Feb 9, 2020 • 23min

6. Growth Mindset

This week is all about developing a growth mindset and using this mindset to open yourself up to a world of endless opportunities. I am a spiritual person and I believe when someone 100 percent believes in themselves they can truly accomplish anything. I talk about how you can use a growth mindset to achieve everything you want because being open to change and growth will allow you to see the endless possibilities this world has to offer. Use these possibilities to your advantage and you will not be disappointed. What you will discover: · Why having an open mindset will create positive change. · Embracing the uncertainty. · Why you should always stay grounded. · How to stay committed to growing in yourself, your business and those around you. Hit me up on social media and say hi! •Instagram: https://www.instagram.com/ericbalance/ •Facebook: https://www.facebook.com/ericbalancecoaching •Website: https://www.ericbalance.com/ •Linkedin: https://ca.linkedin.com/in/ericbalance
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Feb 2, 2020 • 32min

5. Disruptive Marketing

This week I talk about the importance of caring about your clients. When I say "caring" I mean genuinely caring about their business, their fears and their passions. This goes a long way in business and I think this can be clouded in the business world - where many care only about their profits. It amazes me how some people don't see the value in social media. You can reach people from all over the world - and it's free. I discuss 3 concepts that you can show to your clients to lead them down the road to success. Including, direct messaging your target audience on social media while using a sales script and always offering value. What you will discover: · Utilizing direct messaging. · How to use a sale script in a genuine way. · How to reach people across the world by creating a personal connection. · Using a step by step blueprint. Hit me up on social media and say hi! •Instagram: https://www.instagram.com/ericbalance/ •Facebook: https://www.facebook.com/ericbalancecoaching •Website: https://www.ericbalance.com/ •Linkedin: https://ca.linkedin.com/in/ericbalance
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Jan 26, 2020 • 53min

4. Sales vs Service with Eli Wilhide

This week I spoke with Eli Wilhide. Marketing and Sales are such an important concept behind the resilient mind and I recognize that the two can be mutually exclusive, but also extremely one in the same. How many people struggle to identify with their purpose in struggle to either connect with their market or serve them their offer? Join me and Eli Wilhide as we create a discussion around how the mind can hold you back or propel you forward in times of decisions and when you are business owner how its important to overcome so many objections and come from a place of servitude. This needs to be attached to your WHY and mixed into your unique X factor. JOIN US! Check out Eli: Website: https://wildeinfluence.com/home Free Book: https://wildeinfluence.com/freebook Instagram: https://www.instagram.com/eliwilde_sales/ Facebook: https://www.facebook.com/elirwilhide Hit me up on social media and say hi! •Instagram: https://www.instagram.com/ericbalance/ •Facebook: https://www.facebook.com/ericbalancecoaching •Website: https://www.ericbalance.com/ •Linkedin: https://ca.linkedin.com/in/ericbalance
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Jan 19, 2020 • 29min

3. Reaction vs Responding

This week I dive into reaction versus responsiveness and the power they have when you recognise your own power. I believe reaction is making a decision based off emotion, whereas responsiveness is responding to a situation after taking time to think about why you are reacting the way you are. I talk about using your masculine and feminine energy to help you respond to situations more effectively. I relate this to my childhood and how I had to rewire the way I thought about feminine and masculine roles. No one is perfect, and I even react to situations in a negative manner, but that is what growing and learning is all about - making mistakes and learning from them. It's all about stepping into fear and getting shit done. What you will discover: · How to makes decisions based off facts and thinking and not emotions. · How to get responses from people and not reactions. · Using your masculine and feminine energy to help you succeed. · Attracting the right people into your life. · How to avoid decisions that will hold you back. Hit me up on social media and say hi! •Instagram: https://www.instagram.com/ericbalance/ •Facebook: https://www.facebook.com/ericbalancecoaching •Website: https://www.ericbalance.com/ •Linkedin: https://ca.linkedin.com/in/ericbalance
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Jan 14, 2020 • 27min

2. Solopreneur vs Entrepreneur

This week I explore everything about solopreneurship. I walk you through the pros and cons of being a solopreneurship and my experiences from being one. I was travelling the world and working from my laptop - it was the life I dreamed of. Compared to entrepreneurship, solopreneurship can be lonely, but I still love it. In this episode, I explore the differences between the two, which can hopefully help you determine what type of leader you want to be. Do you prefer working alone or would you rather be a leader in a team? The choice is yours, but just follow your heart. What you will discover: · Solopreneurship vs. entrepreneurship. · How you can learn from those around you. · Why you should invest in yourself. · Creating a unique selling proposition Hit me up on social media and say hi! •Instagram: https://www.instagram.com/ericbalance/ •Facebook: https://www.facebook.com/ericbalancecoaching •Website: https://www.ericbalance.com/ •Linkedin: https://ca.linkedin.com/in/ericbalance
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Jan 12, 2020 • 30min

1. Focus on Your Strengths

What is strength? Strengths are tasks or actions you can do well. These include knowledge, proficiencies, skills, and talents. People use their traits and abilities to complete work, relate with others, and achieve goals. Why this is important? We tend to focus on our weaknesses and not recognise what we are doing wrong. Once someone else is doing that task, focus your energy on building your strengths, and using those to grow your business at a faster rate. Another way you can focus on your strengths is to find a business partner who can complement you. The right business partner will have strengths that offset your weaknesses. Keep maintaining and growing through uncertain situations. Hit me up on social media and say hi! •Instagram: https://www.instagram.com/ericbalance/ •Facebook: https://www.facebook.com/ericbalancecoaching •Website: https://www.ericbalance.com/ •Linkedin: https://ca.linkedin.com/in/ericbalance

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