Press This WordPress Community Podcast

In this episode of PressThis we cover news from around the WordPress community covering Automattic's $300M investment by Salesforce Ventures, WordPress 5.2.3, OpenGraph data being added to Genesis, Gatsby & WordPress, and lots of other exciting updates from the WordPress community in September 2019. If you're looking to keep up to date with all things WordPress, listen to this episode of PressThis now!Support this podcast at — https://redcircle.com/press-this-wordpress-community-podcast/donationsAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy

If you're running a freelancer or small agency business, you're always under the gun to get work done quickly and deliver against higher and higher client expectations.In this episode of PressThis, we interview Ryan Murray of 3200 Creative about his journey freelancing with WordPress, and his process of design, development, and consulting. Ryan also shares what technology is most important, how a personalized approach can achieve the results clients are aiming for, and what considerations you should take when managing clients as well as working with WordPress 5.0.If your working with a small team or independently or you manage development, design, and client consulting for your company, listen to this episode of PressThis now!Support this podcast at — https://redcircle.com/press-this-wordpress-community-podcast/donationsAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy

"In our last few episodes of PressThis we've been discussing the role of the new block editor in WordPress and ""how brands & agencies are winning with Gutenberg"". In this episode, we build on that topic with an interview with Mark Atli of digital production agency Dreamers of Day about how they use block-based approaches when building highly-customizable and growth-focused solutions for their agency clients.Mark shares his thoughts around surprises his team found when working with clients and how they *actually* used the sites DOD built, how block-based approaches made it easier to make sites more useful for clients, and how that helped DOD's clients GROW!If you're looking for ideas for how your agency or freelance business might leverage block-based approaches to empowering customers, listen to this episode of PressThis now!"Support this podcast at — https://redcircle.com/press-this-wordpress-community-podcast/donationsAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy

"The new WordPress block editor (codenamed "Gutenberg) has introduced a world capability for developers and content creators. As brands and agencies adopt these new capabilities inside of WordPress #core, they are starting to realize that empowering the relationship between the developer and content creator unlocks incredible operational agility. Ideas move faster than ever before.Using block-focused strategies is allowing content creators to create unique and beautiful experiences the same day they have the idea, and often without needing help from a developer. Developers are discovering that by empowering content creators they are now free to innovate in inspiring ways without being saddled with a mountain of ""soul-crushing"" landing page tickets. Of course, brands are benefiting from the increased velocity in bringing ideas to life and the innovation and integrations development teams are now free to build.The web is poised to innovate a LOT faster.But what about YOUR block strategy? What are you doing to inspire your dev team and empower your marketing teams?In this episode of PressThis, host David Vogelpohl shares his thoughts on the impact the new block editor is having in WordPress, strategies tactics for building your own ""block arsenal"", and how you can deploy a block strategy that allows your developers to build innovative experiences your content creators LOVE to use.Stop wondering ""I wonder what the heck I'll do with Gutenberg?"". Listen to this episode of PressThis now!"Support this podcast at — https://redcircle.com/press-this-wordpress-community-podcast/donationsAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy

"The new WordPress block editor (codenamed "Gutenberg) has introduced a world capability for developers and content creators. As brands and agencies adopt these new capabilities inside of WordPress #core, they are starting to realize that empowering the relationship between the developer and content creator unlocks incredible operational agility. Ideas move faster than ever before.Using block-focused strategies is allowing content creators to create unique and beautiful experiences the same day they have the idea, and often without needing help from a developer. Developers are discovering that by empowering content creators they are now free to innovate in inspiring ways without being saddled with a mountain of ""soul-crushing"" landing page tickets. Of course, brands are benefiting from the increased velocity in bringing ideas to life and the innovation and integrations development teams are now free to build.The web is poised to innovate a LOT faster.But what about YOUR block strategy? What are you doing to inspire your dev team and empower your marketing teams?In this episode of PressThis, host David Vogelpohl shares his thoughts on the impact the new block editor is having in WordPress, strategies tactics for building your own ""block arsenal"", and how you can deploy a block strategy that allows your developers to build innovative experiences your content creators LOVE to use.Stop wondering ""I wonder what the heck I'll do with Gutenberg?"". Listen to this episode of PressThis now!"Support this podcast at — https://redcircle.com/press-this-wordpress-community-podcast/donationsAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy

Did you know that 80% of B's in an A/B test fail to beat the original version? EIGHT times out of TEN when a marketer and designer sit down to purposefully increase a KPI with a new design, they FAIL. Welcome to the landing page failure paradox.In this episode of PressThis, we interview Lorraine Ball of Roundpeg about her thoughts on one of the most fundamental and important factors in helping you create landing pages that actually succeed... What you say!Lorraine explores her strategies for segmenting audiences to deliver the right message to the right people, evoking emotion from your audience, making irresistible offers that visitors WANT to purchase, and how you should think about landing page layouts to tell the value story you're trying to deliver.If your landing page strategy starts and stops with UX optimization, open up your mind and learn how optimize your landing pages that tell compelling stories can help you escape the landing page failure paradox.Listen to this episode of PressThis now!Support this podcast at — https://redcircle.com/press-this-wordpress-community-podcast/donationsAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy

Did you know that 80% of B's in an A/B test fail to beat the original version? EIGHT times out of TEN when a marketer and designer sit down to purposefully increase a KPI with a new design, they FAIL. Welcome to the landing page failure paradox.In this episode of PressThis, we interview Lorraine Ball of Roundpeg about her thoughts on one of the most fundamental and important factors in helping you create landing pages that actually succeed... What you say!Lorraine explores her strategies for segmenting audiences to deliver the right message to the right people, evoking emotion from your audience, making irresistible offers that visitors WANT to purchase, and how you should think about landing page layouts to tell the value story you're trying to deliver.If your landing page strategy starts and stops with UX optimization, open up your mind and learn how optimize your landing pages that tell compelling stories can help you escape the landing page failure paradox.Listen to this episode of PressThis now!Support this podcast at — https://redcircle.com/press-this-wordpress-community-podcast/donationsAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy

Are you an advanced developer looking to optimize your CI/CD workflow with WordPress? Are you still beefing up your dev chops and are wondering "What the heck is a CI/CD"? In either case, you need to listen to this episode of PressThis now!In this episode of PressThis, we interview the super-smart Peter Suhm of Branch CI about his thoughts on approaches and strategies for CI/CD for WordPress. For those that don't know, CI/CD (continuous integration / development) is a set of principles and approaches that allow you to release better and more stable software more frequently.Peter will cover his ideas around how to tackle the "build" and "test" phases of your workflow, what's available for CI/CD in the WP world today,and what a well doneWordPress CI/CD workflow looks like.If you're trying to up your dev game, listen to this episode of PressThis now!Support this podcast at — https://redcircle.com/press-this-wordpress-community-podcast/donationsAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy

Are you an advanced developer looking to optimize your CI/CD workflow with WordPress? Are you still beefing up your dev chops and are wondering "What the heck is a CI/CD"? In either case, you need to listen to this episode of PressThis now!In this episode of PressThis, we interview the super-smart Peter Suhm of Branch CI about his thoughts on approaches and strategies for CI/CD for WordPress. For those that don't know, CI/CD (continuous integration / development) is a set of principles and approaches that allow you to release better and more stable software more frequently.Peter will cover his ideas around how to tackle the "build" and "test" phases of your workflow, what's available for CI/CD in the WP world today,and what a well doneWordPress CI/CD workflow looks like.If you're trying to up your dev game, listen to this episode of PressThis now!Support this podcast at — https://redcircle.com/press-this-wordpress-community-podcast/donationsAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy

If you're running a WooCommerce store or building them for others, you generally have one mission. Convert visitors into paying customers!Of course, conversion rate optimization is super important to that journey, but it's not just the number of sales which are important, but also the size of your orders.In this episode of PressThis, we interview James Kemp of Iconic the makers of the Sales Booster plugin for WooCommerce. James shares his thoughts on what you can do to not only drive more customers to complete their orders, but have carts overflowing with items your customers WANT to buy.If your conversion rate strategy ends with adding orange buttons, listen to this episode of PressThis now and start working on delighting your customers and your CFO by building even more useful and valuable sales experiences than ever. Listen now!Support this podcast at — https://redcircle.com/press-this-wordpress-community-podcast/donationsAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy