

Press This WordPress Community Podcast
WMR.FM
Dive into the heart of WordPress with “Press This,” a podcast that delivers valuable insights and actionable tips for navigating the ever-evolving world of WordPress. Join host Brian Gardner, WordPress Advocate at WP Engine, as he explores various topics with community members, from the block editor to building a WordPress business.
Episodes
Mentioned books

Apr 29, 2021 • 30min
Hidden Profits & FASTER Workflows for WordPress Agencies With Vito Peleg
Do you run a WordPress freelance or agency business? Are you looking for ways to finish projects faster and unlock the hidden profits in your business?In this episode of PressThis, we interview Vito Peleg of the immensely popular Atarim platform about his views on why workflow optimization is important, how faster workflows can unlock hidden profit centers in your business and the methods you can use to achieve the same. Vito shares his formulas for success in optimizing workflows from years of hands-on experience and his experience helping agencies and freelancers through Atarim.Take some time from your busy schedule and learn how to deliver value faster for clients and unlock more profit in your freelance or agency business. Listen to this episode of PressThis now!Support this podcast at — https://redcircle.com/press-this-wordpress-community-podcast/donationsAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy

Apr 20, 2021 • 31min
The Rise of Headless WordPress with Jason Bahl Creator of WPGraphQL
"Decoupled architecture is all the rage and WordPress is playing a critical and growing role in headless developer communities around the world, but you may be wondering what headless WordPress is, the benefits it provides, and how you can go about exploring headless WordPress for your websites.In this episode of PressThis, we interview the infamous Jason Bahl of WP Engine and creator of the immensely popular headless WordPress solution WPGraphQL about his thoughts on why WordPress is playing such a big role in headless, what it takes to start using headless WordPress for your site, and some of his favorite tools and approaches to building out headless WordPress sites.Jason has a VERY informed opinion on all things WordPress headless, so if you're building with headless and want to build better or you'd just like to know what this headless WordPress thing is all about, don't miss this episode of PressThis. Listen now!"Support this podcast at — https://redcircle.com/press-this-wordpress-community-podcast/donationsAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy

Apr 13, 2021 • 30min
The Prolific Profit Pitfalls of Custom Plugins & Themes with Torre Capistran
In the WordPress community, there are generally 3 camps of folks when it comes to plugins and themes. These groups include folks who prefer 100% custom plugins & themes, folks who only use off-the-shelf plugins & themes, and those who do a bit of both. But people often wonder which approach is the best approach for their business or agency and why?In this episode of PressThis, we interview Torre Capistran of Hooked on Code about why she chose to primarily use off-the-shelf tools in her WordPress agency and how she's found that approach to be beneficial for her business and her clients. Torre explains her thoughts on the initial and ongoing cost & longevity issues with custom-built themes, how flexible page builders are critical to their client satisfaction, and why most businesses' digital needs are perfectly met and more quickly with existing tools already in WordPress ecosystem.If you've been struggling to make the right call on custom vs. off-the-shelf plugins and themes for your site or the sites you build for others, don't miss this chance to hear Torre's approach for delivering value faster to her clients, more profit for her agency, and a better overall experience for everyone. Listen to this episode of PressThis now!Support this podcast at — https://redcircle.com/press-this-wordpress-community-podcast/donationsAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy

Apr 6, 2021 • 31min
How WordPress Publishers are Dealing with the Existential Threat of Ad Blocking with Bill Erickson
Major ad/cookie blocking updates to popular browsers and the proliferation of ad-blocking browser extensions have left many in the publishing world scrambling for ways to earn income and keep their ad-based content sites alive. Publishers using WordPress or any other CMS are facing an existential crisis with these changes and must deploy a whole host of new strategies to ensure their survival.In this episode of PressThis, we interview Bill Erickson of CultivateWP about his experience helping very large publishers using WordPress develop ad inventory and tracking strategies that account for the increasingly hostile environment around digital advertising. Bill shares his thoughts on the core value of digital ads, how low/no tracking technologies like AMP perform with digital advertising, the role of 1st/3rd party cookies in ad strategies, how ad networks are responding to the changing landscape, and what publishers can do to capture the information they need to be successful in a visitor-friendly way.If you run a publishing site or are building publishing sites for others and are worried about the future of your business, don't miss this episode of PressThis. Listen now!Support this podcast at — https://redcircle.com/press-this-wordpress-community-podcast/donationsAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy

Mar 30, 2021 • 30min
Growing Awesome Niche Community Sites with WordPress featuring Moni Jefferson
If you're building community sites with WordPress solutions like LearnDash or Peepso and wondering how the heck you're going to attract members who stay engaged and helping to drive value for the sites you build, don't miss this episode of Press This.In this episode, we interview Moni Jefferson of The Association of Military Spouse Entrepreneurs about her journey using WordPress to build her community, attracting new members to a niche community site, and providing members compelling experiences that make them eager to participate! Moni shares her thoughts on her favorite WordPress tools for building a community and how she markets her very niche audience of military spouse entrepreneurs.If you're looking for ways to drive success in the niche community sites you build or run, don't miss this episode of PressThis. Listen now!Support this podcast at — https://redcircle.com/press-this-wordpress-community-podcast/donationsAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy

Mar 23, 2021 • 31min
Content strategies that drive marketing AND sales team results with Danny Layzell
One of WordPress's key strengths is in its ability to power agile and flexible content strategies, but as you build out your content strategies designed to feed sales teams, how can you craft an effective content strategy that drives the best results for marketing and sales efforts alike?In this episode of PressThis, we interview Danny Layzell of AZoNetwork about his thoughts on getting customer insights from sales to help drive your content strategy, leveraging data in your content strategy, activating sales teams to help use & share your content, and how all of that connects to your UI/UX within your WordPress sites.Stop producing random content and praying the SEO fairy drops leads at your doorstep. Learn how to turn your WordPress content strategy into a revenue engine for your marketing AND sales efforts. Listen to this episode of PressThis now!Support this podcast at — https://redcircle.com/press-this-wordpress-community-podcast/donationsAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy

Mar 16, 2021 • 30min
Working effectively with your dev team using continuous deployment with Rob Humar
"Are you thinking of introducing continuous deployment into your development team's workflows, or are you having headaches with your existing continuous deployment workflows across your team?In this episode of PressThis, we interview Rob Humar of Dexerto about how they mastered continuous deployment workflows within their team to have a HUGE impact on their business as a whole. Rob shares his thoughts about agile methodologies, workflow developer tools, and how you can go about deploying and optimizing your workflows to help your entire development team do their best work.If you're looking to up the continuous deployment game of our development team or just improve on your existing continuous deployment workflows, listen to this episode of PressThis now!"Support this podcast at — https://redcircle.com/press-this-wordpress-community-podcast/donationsAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy

Mar 9, 2021 • 30min
How WordPress is Helping People Get Back to Work with Jason Cooksey & Miles Sebesta
WordPress is used for a dizzying array of use cases thanks to its open nature and versatility, but within this, the ocean of possibilities are stand-out examples of how WordPress is used to create something really positive in the world.In this episode of PressThis we interview Jason Cooksey & Miles Sebesta of BitWise Industries about their recent project to bring OnwardCA online as part of the overarching OnwardUW initiative to put the millions of American workers displaced by COVID-19 back to work as quickly as possible. Jason and Miles discuss how they became involved in the project and how they met super tight timelines with a multi-level multi-site architecture approach. Additionally, Jason & Miles discuss how they then pivoted this approach into a Dynamic Matching Platform they can use with any organization.If you're interested in unique approaches to solving digital challenges with WordPress, or you just want to hear a fun story about how WordPress is being used to help those in need, don't miss this episode of PressThis. Listen now!Support this podcast at — https://redcircle.com/press-this-wordpress-community-podcast/donationsAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy

Mar 2, 2021 • 30min
Personalization using Amazon Personalize for WooCommerce with James Jory of AWS
Are you running a large WooCommerce store or helping agency clients who are? Would you like to use the SAME personalization AI technology in use on Amazon.com to optimize your WooCommerce sales?In this episode of PressThis, we interview James Jory of AWS and Anthony Burchell of WP Engine about an exciting new set of personalization features to be released in the AWS for WordPress plugin. James and Anthony share details about how the plugin uses Amazon Personalize to deliver a personalization API that developers can use to train Amazon Personalize and deliver personalized product recommendations to shoppers using the same personalization technology Amazon.com uses!If you're looking for ideas on how to use personalization in your WooCommerce stores, listen to this episode of PressThis now!Support this podcast at — https://redcircle.com/press-this-wordpress-community-podcast/donationsAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy

Feb 23, 2021 • 31min
Common ways people mess-up WooCommerce with Sean Conklin
Are you setting up an eCommerce store with WooCommerce for yourself or your clients, and wondering "Did I do everything I was supposed to do?!?!"? Overlooking key configurations and settings can lead to lost sales, hacked sites, and more.In this episode of PressThis, we interview Sean Conklin of Coded Commerce about what store owners and agencies building WooCommerce stores should do in most, if not all cases. Sean shares his thoughts around brute-force login protection, /wp-admin account management, plugin strategy, and much, much more!If you're looking to beef up your checklist for the stores you build or if you're thinking of creating a WooCommerce store on your own, don't miss this episode of PressThis. Listen now!Support this podcast at — https://redcircle.com/press-this-wordpress-community-podcast/donationsAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy