Money Lab
Money Lab
The Money Lab Podcast with Matt Giovanisci is a lo-fi show where Matt shares his real-world experiences running a successful online education business. With over 20 years of experience building Swim University from the ground up, Matt talks through his strategies, personal insights, and tactics for online entrepreneurs looking to create profitable lifestyle businesses. Each solo episode dives deep into content creation, email marketing, product development, and productivity, backed by his own successes and failures.
Episodes
Mentioned books
Oct 30, 2018 • 41min
An Obvious Income Source
What is it? You have to listen. Matt also wrote an article about it, but listening about making money is more fun. Don't ya think? Enjoy!
Oct 29, 2018 • 47min
5 Questions: SEO, Conferences, and Teamwork
You love it! It's 5 listener questions. Actually, there are 8 of them this time. But 3 of them are similar. Just listen. Enjoy!
Oct 28, 2018 • 1h 9min
Teamwork Makes The Dream Work
Having good, talented people around you will help you build a business faster. That's true. But it's also not true sometimes. When times? Let's talk about it. Enjoy!
Oct 27, 2018 • 48min
Video Head Gear
Want to make great videos? What does it take? What equipment do you need? What equipment do you don't need do da do da day? Who knows? Let's talk about it. Enjoy!
Oct 26, 2018 • 42min
Increase Your Page Speed
Your website needs to be super freaking fast. That's what Andrew and Matt dive into on this episode. Everyone's a wiener! Enjoy!
Oct 25, 2018 • 1h 1min
SAAS Truth Bomb
You can't handle the truth about building a software-based business! Can you? Oh, you can? Good because Demi and Tom won't' save you from this episode about software. Maybe they will. Enjoy!
Oct 24, 2018 • 51min
Pricing On The Cake
Pricing your online products is arbitrary and hard to do. What do you charge? Is it too much, too little, just right? How hot is that porage, Goldilocks? Andrew and Matt talk about all that. Except for the Goldilocks analogy. They don't mention that at all. You're welcome. Enjoy!
Oct 23, 2018 • 1h 10min
eBooks That Earn $54,603 a Year
Andrew and Matt talk about Matt's eBook revenue stream. They wanted to know more about how Matt made the products and how it sold. Enjoy!
Oct 22, 2018 • 41min
5 Questions: Imposters, Outcomes, and Time
Andrew and Matt answer five listener questions and really dive deep with their answers on this one. Dealing with imposter syndrome, how to test a business idea before you invest time into it, and how they time block our days. Enjoy!
Oct 21, 2018 • 41min
The Social Media Marketing Paradox
The basic question Andrew and Matt are trying to get to the bottom of here is, "should you invest in social media marketing to grow your business?" It's not that black and white. Every brand has different needs. They discuss this paradox we face as online business owners. Enjoy!
