

Money Lab
Money Lab
The Money Lab Podcast with Matt Giovanisci is a lo-fi show where Matt shares his real-world experiences running a successful online education business. With over 20 years of experience building Swim University from the ground up, Matt talks through his strategies, personal insights, and tactics for online entrepreneurs looking to create profitable lifestyle businesses. Each solo episode dives deep into content creation, email marketing, product development, and productivity, backed by his own successes and failures.
Episodes
Mentioned books

May 5, 2021 • 1h 14min
Should You Start a SaaS BUSINESS? A Chat with Omar Zenhom of The $100 MBA Show and Webinar Ninja
I talk to Omar Zenhom about what it's like to run a SaaS company and all the stress and frustrations that go along with it. This forces me to ask, is it worth starting a software business?

Apr 28, 2021 • 1h 40min
How to Increase PAGESPEED for CORE WEB VITALS
I'll walk you through every step on how to speed up your WordPress site so your site passes Google's Core Web Vitals update.

Apr 21, 2021 • 1h 36min
The BEST Writing Tips and Tools for SEO and More
These are my favorite writing tips I've learned over the years to improve my writing for blog posts, emails, and more. Plus, all the tools I use to write better content online.

Apr 9, 2021 • 1h 26min
How to Build a PROFITABLE Product in Less Than 7 Days
I've built several digital products including online video courses, ebooks, and software. All in less than a week without spending a dime. Here's how I do it.

Apr 1, 2021 • 1h 45min
Homepage Improvement #2 with WP Eagle
Alex (WP Eagle) and Matt take your website submissions and offer ways to improve your SEO, page speed, design, and copywriting LIVE!

Mar 22, 2021 • 1h 23min
How to Create a Marketing Bridge with Jason Zook
Jason Zook and Matt Giovanisci discuss how to market yourself as a creator without feeling slimy, FOSO, and when weird doesn't work.

Mar 10, 2021 • 1h 10min
How to Simplify Your Online Business with Sean Ogle
Sean Ogle and Matt Giovanisci talk about how they're simplifying their online businesses in 2021 and beyond. Topics include: how to stay more organized, managing fewer brands, doubling-down on the right platforms, limiting distractions, and knowing your numbers so you know what to focus on. Online business courses, tools, & community: https://www.moneylab.co/pro

Feb 24, 2021 • 50min
The Gazillion Dollar Sales Funnel Experiment
I'm walking you through the sales funnel plan given to me by Miles Beckler and executed on my website.

Feb 18, 2021 • 2h 9min
Homepage Improvement #1 with Miles Beckler (6 Website Teardowns)
Miles and Matt take your website submissions and offer ways to improve your SEO, page speed, design, and copywriting.

Feb 11, 2021 • 1h 2min
Should you BUILD YOUR BUSINESS in Public?
Is "building in public" a useful marketing tool or a distraction from growth? Brendan Hufford and I hash it out!


