Money Lab
Money Lab
The Money Lab Podcast with Matt Giovanisci is a lo-fi show where Matt shares his real-world experiences running a successful online education business. With over 20 years of experience building Swim University from the ground up, Matt talks through his strategies, personal insights, and tactics for online entrepreneurs looking to create profitable lifestyle businesses. Each solo episode dives deep into content creation, email marketing, product development, and productivity, backed by his own successes and failures.
Episodes
Mentioned books
Apr 8, 2024 • 57min
How to Run a “Real” Business Online
Explore the shift from relying on advertising revenue to creating products for monetization in media businesses. Emphasize the importance of diversifying marketing strategies through loyalty programs and customer database building. Delve into crafting compelling offers with urgency and scarcity to drive online sales effectively.
Apr 5, 2024 • 45min
Stop Stealing My Content. Buy This Instead…
Apr 3, 2024 • 29min
Our SaaS Tools Are Failing Us
Exploring frustrations with unreliable and subpar software tools like Adobe XD, Podia, and email marketing platforms. Delving into challenges of adapting to new tools while seeing minimal gains. Detailing struggles with unreliable scheduling app for social media posts. Emphasizing the importance of deep and incremental core improvements in business strategy.
Apr 1, 2024 • 25min
Focus
Mar 29, 2024 • 53min
Business Update (March 2024)
The podcast explores strategies for enhancing website traffic through SEO and content creation, backlink strategies for boosting visibility, product development and distribution strategies, the value of physical tools in education, pool equipment labeling and wholesale shipping, and evolving shipping operations for product expansion.
Mar 27, 2024 • 37min
Brainstorming Shipping Physical Products
Mar 25, 2024 • 34min
Reacting to 2023 Business Tweets
Mar 22, 2024 • 39min
How I Publish an Insane Number of Podcasts Every Week
Mar 20, 2024 • 26min
Creating a Sales Letter with Voice Memos and ChatGPT
Mar 18, 2024 • 28min
