Money Lab
Money Lab
The Money Lab Podcast with Matt Giovanisci is a lo-fi show where Matt shares his real-world experiences running a successful online education business. With over 20 years of experience building Swim University from the ground up, Matt talks through his strategies, personal insights, and tactics for online entrepreneurs looking to create profitable lifestyle businesses. Each solo episode dives deep into content creation, email marketing, product development, and productivity, backed by his own successes and failures.
Episodes
Mentioned books
May 8, 2024 • 1h 2min
Building an Email Editorial Calendar
May 6, 2024 • 54min
Prioritizing Weekly Tasks Out Loud
May 3, 2024 • 37min
Brainstorming a Cross-Sell Postcard Design
May 1, 2024 • 15min
How Did My New Email Design Perform?
Apr 29, 2024 • 30min
The Future of Running an Online Business
Debates on driving traffic to niche websites via YouTube, organic social, and paid ads. Emphasis on the effectiveness of video content for online businesses, focusing on trust and authenticity. Challenges of public speaking in videos and navigating social media dynamics. Predictions on the future shift towards organic video content for online business models.
Apr 26, 2024 • 58min
Making My Emails Better
Apr 24, 2024 • 57min
Focus 2
Apr 22, 2024 • 28min
My AI Team Meeting Debrief
Apr 19, 2024 • 21min
The Video-First Content Workflow
From prioritizing SEO to video content creation, transforming blogs into videos, using YouTube as a marketing channel, maximizing content potential by repurposing into podcasts, videos, and blog posts, converting long-form content into short videos, and challenges of turning videos into written articles.
Apr 17, 2024 • 1h 8min
