The Association Podcast
Jake Toohey, Ben Muscolino, Gretchen Steenstra
Jake Toohey (Adage Technologies), Gretchen Steenstra (DelCor) and Ben Muscolino (Breezio and AMS Geek) bring you The Association Podcast. With a combined five decades of experience in the association tech space, they explore challenges facing associations and bring fresh ideas to address them using strategy, design, analytics, and technology.
Episodes
Mentioned books
Mar 29, 2021 • 47min
Perspectives from Every Side of the Table (Andrea Chang, VP, Project Delivery, Adage and Director of Women Who Code - Chicago) and Craig Peake (Sr. Director, Enterprise Programs Manager, AMS Geek)
Andrea Chang and Craig Peake join Jake, Joe, and Ben to talk about their experience managing successful and sometimes unsuccessful IT projects in the association space. We get into a little bit about agile methodologies, and both of our guest's perspectives on what it’s like being on the vendor, consultant, and client-side of projects.
Mar 27, 2021 • 40min
Making Things EASY for Your Clients with Patrick Dorsey (Impexium, EVP of Marketing)
Patrick Dorsey, Executive Vice President of Marketing at Impexium joins us to talk about Billhighway's recent acquisition of Impexium and also about Patrick's take on how to differentiate by focusing on making customer's and member's lives easier.
Mar 4, 2021 • 36min
Investments and Exits in the AMS Marketplace from the perspective of Jeff Cooper (Former President and CEO, ExpoLogic)
Jeff Cooper joins us to share his experience in business and with mergers and acquisitions in the association market. We also chat about managing not only competing products after a merger but unifying company cultures, too.
Mar 2, 2021 • 38min
Authentic Brand Experiences with Michael Hoffman, Founder and CEO of Gather Voices
Michael Hoffman, Founder and CEO of Gather Voices. We had a great conversation about creating connections with authenticity and get his insight into where marketing needs to be in the current environment. Finally, we hear about what it's like to run and grow a software startup. www.theassociationpodcast.comwww.adagetech.comwww.breezio.comwww.gathervoices.co
Mar 2, 2021 • 49min
Bridging Gaps in the Association World with Gretchen Steenstra (Strategic Consultant, DelCor)
Gretchen Steenstra joins us to talk about the things that have been exposed in the association market over the past year, particularly with virtual events and some ideas on how to improve virtual events from a user experience perspective Then we get into what needs to be done to fix the vendor and sponsor experience at virtual events.www.theassociationpodcast.comwww.adagetech.comwww.breezio.comwww.delcor.com
Feb 20, 2021 • 41min
Interview with Jake Fabbri (CMO, Fonteva)
Ben, Jake, and Joe are joined by Jake Fabbri, CMO of Fonteva, to talk about their recent acquisition. We get into what it takes to run a successful software company and how organizational culture is a key component. www.theassociationpodcast.comwww.adagetech.comwww.breezio.comwww.amsgeek.com
Feb 11, 2021 • 23min
Tackling Association Challenges in the Current Climate
Jake Toohey and Joe Post from Adage and Ben Muscolino of Breezio take a look at what associations are doing during the pandemic to respond to the multitude of challenges facing the industry and discuss ways to thrive in the current environment.
