

Day One FM
Day One Agency
Welcome to Day One FM, a podcast from Day One Agency and your definitive guide to understanding what’s actually trending and worth your attention in culture right now.Tune-in every Tuesday to hear hosts Eli Williams, Trey Taylor and Clara Malley interview experts across a wide range of topics, breaking down the trends, shifts and people you need to know. Hosted on Acast. See acast.com/privacy for more information.
Episodes
Mentioned books

Dec 2, 2025 • 44min
Amy Francombe on Touch Grass Marketing
Amy Francombe, a contributing editor at Vogue Business and author of the amy_coded newsletter, delves into the evolving dynamics of trend analysis in today’s culture. She discusses how gossip has supplanted news, and the rise of unplugging as a luxury in a digital world. Brands are now fostering offline experiences to build trust, emphasizing quality over quantity in engagement metrics. Francombe also critiques fashion's response to cultural leadership, pointing to Burberry's recent successes and the importance of authentic brand connections in an oversaturated market.

Nov 25, 2025 • 26min
No Good Deed Goes Unposted
The conversation kicks off with a humorous take on travel fashion after a PSA about ditching pajamas at the airport. Stories about late flights and quirky carry-ons keep things lively. The buzz around Meadow Lane's grand opening serves up juicy local drama. The hosts also tackle the cringe-worthy trend of influencers turning charity into content, along with brand interactions that leave customers feeling ghosted. Finally, they swap recommendations for travel-friendly podcasts, ensuring you have something to listen to on your next journey.

Nov 18, 2025 • 33min
LIVE: Annie Rauwerda Takes Us Into the Depths of Wikipedia
Annie Rauwerda, comedian and founder of @depthsofwikipedia, takes listeners on a journey through her unique Wikipedia experiences. She delves into political attacks on the platform and how it’s become a crucial source for tech giants. Expect fascinating talk on edits about muffins and the quirky dynamics of Wikipedia’s volunteer community. Annie shares her optimism for young editors shaping the future and recounts how her 'Perpetual Stew' led to lasting friendships. Plus, a sneak peek at her upcoming book!

Nov 11, 2025 • 22min
Brands Are Taking the Wrong Lessons from Mamdani
The crew unpacks Zohran Mamdani’s electoral victory and what it says about a younger generation of New Yorkers who are looking to claw back a sense of agency, power, purpose, and connection beyond the “brand universe.” Hosted on Acast. See acast.com/privacy for more information.

Nov 4, 2025 • 47min
Anu Lingala on “Trend Bipolarity” and How Brands Kneecapped Cool
Anu Lingala, a trend strategist and founder of WHAT'S ANU, brings her expertise to the conversation about cultural shifts. She dives into her groundbreaking theory of 'trend bipolarity,' explaining how modern trends now cluster around opposing poles. Anu also discusses the demise of the cool factor, arguing that chasing virality is counterproductive for brands. With insights on how financial pressures impact quality and authenticity, she highlights the need for brands to return to core values while recognizing our complicity in the commodification of culture.

Oct 28, 2025 • 20min
Would You Shave Your Head to Watch a Movie for Free?
This week on the pod we unpack what stunt movie marketing, the rise of fan edits, exclusive Glen Powell pics, and the not-advertising-advertising of the Louvre art heist reveal about what it takes to make a film relevant. Hosted on Acast. See acast.com/privacy for more information.

Oct 21, 2025 • 46min
Into the SportsVerse with Daniel-Yaw Miller
Daniel-Yaw Miller is an award-winning journalist and writer of the newsletter, SportsVerse. We talk to him about whether or not streamers and influencers are welcome disruptors or interlopers, not watching upstart sports leagues out of principle, what makes Stone Island a “smart collaborator” brand, depth vs. breadth, Loewe and On’s partnership with stone skipping GOAT Kurt Steiner, and NIL. Hosted on Acast. See acast.com/privacy for more information.

Oct 14, 2025 • 16min
Tipping Points
Everything is an ad and no one is paying attention. Trey and Eli discuss if it’s possible to cut through in an era of calcified apathy, ad blockers, toilet TV, and “brandspeak” afflicted gen pop. Hosted on Acast. See acast.com/privacy for more information.

Oct 7, 2025 • 45min
AJ Wolfe on the Polarizing Power of Disney Adults
AJ Wolfe is a blogger and author of Disney Adults: Exploring (And Falling In Love With) A Magical Subculture. We dive into Disney Adult culture, what’s behind a sort of religious fervor for the House of Mouse, how Disney is shifting its business priorities and offerings to meet an older, childless consumer base, why “the worst part about being a Disney Adult is other Disney Adults,” why you don’t have a divine right to fun rides and Star Wars hotels, and more. Hosted on Acast. See acast.com/privacy for more information.

Sep 30, 2025 • 29min
You’ve Got a Friend in Me
We—and the rest of New York—have a few thoughts on the sprawling, million dollar subway campaign for “Friend,” the AI-powered companion pendant that listens to whatever you’re doing and offers a running commentary on your interactions. It’s yet to ship a single product. Plus, Meta’s new “Vibes,” Palantir tote bags, ChatGPT and Claude’s new marketing pushes, and we ask “why do some brands have so much disdain for the consumer?” Hosted on Acast. See acast.com/privacy for more information.


