
The Higher Ed Podcast
Welcome to The Higher Ed Podcast, where we bring you the latest insights and strategies to help you stay ahead in the ever-changing landscape of education marketing and student acquisition. Our aim is to equip you with the tools and knowledge necessary to succeed in today's competitive higher education market.Our podcast covers a wide range of topics, from the latest trends and best practices in digital marketing, to student recruitment strategies and retention techniques. We feature interviews with industry experts, university administrators, and thought leaders who share their expertise and insights on what it takes to succeed in the higher education industry. Whether you're a seasoned professional or just starting out in the field of education marketing, our podcast is designed to provide you with the resources and guidance you need to stay ahead of the curve and achieve your goals. Tune in to The Higher Ed Podcast and join us on this exciting journey towards success in education marketing and student acquisition!
Latest episodes

Oct 5, 2020 • 38min
HigherEd 2.0: What's Next?
In this episode, Kamaar and George sit down with Robert Keiser to discuss future programs and the impact COVID-19 had on higher education. We explore two primary areas of change: K-12 influences and reopening schools. Robert eloquently explains his vision of HigherEd 2.0 and his philosophy on marketing during the pandemic.Have Questions? Give us a text!Check out Engine Systems HERE.

Sep 28, 2020 • 43min
Online Learning in 2020
In this episode, Elizabeth Leiba shares with our audience her thoughts on Online 2.0, explaining how the design must be intentional and with student success in mind. She describes how the expedition, due to COVID-19, played a role in her course development.Have Questions? Give us a text!Check out Engine Systems HERE.

Sep 21, 2020 • 45min
COVID-19: How Online Delivery was Impacted
In this episode, Kamaar and George sit down with Anthony Nathal to discuss the impact of Covid on HigherEd learning. Anthony gives extraordinary insight on Covid's impact on learners, regulations, and academic integrity. In addition, he shares tips on what he would have done differently when higher education initially started to pivot as a reaction to the Covid-19 pandemic.Anthony Nathal's contact info:anathal@lakewood.eduHave Questions? Give us a text!Check out Engine Systems HERE.

Sep 14, 2020 • 43min
Nailing It For America
In this Episode, Kamaar and George sit down with Tam Nguyen President of Advanced Beauty Salon. Tam explains how Nailing It For America is a program that's provided 30 million dollars in PPE support across the country. In addition, he discusses leadership for the next generation by introducing and explaining AQ and CQ. Finally, Tam shares his story of how he came to the United States from Vietnam and is a 2nd Generation Business Owner along with his sister.Have Questions? Give us a text!Check out Engine Systems HERE.

Sep 7, 2020 • 43min
International Recruitment and Transnational Partnerships
In this Episode, Kamaar and George sit down with John Mcloughlin for a stimulating conversation that encompasses International Recruitment and Transnational Partnerships. John shares his perspective of how the landscape of international enrollment in the US has changed. In addition, John expresses that the change has been exacerbated by the Covid-19 Pandemic.Have Questions? Give us a text!Check out Engine Systems HERE.

Aug 31, 2020 • 53min
Thoughtful Leadership Amid a Crisis
In this episode, Dustin shares his philosophy on thoughtful leadership which has helped him be as effective as possible amid the COVID-19 pandemic. Dustin also digs into the importance of empathy, passion for the servitude of leadership, and the consistency of one on ones.Have Questions? Give us a text!Check out Engine Systems HERE.

Aug 24, 2020 • 34min
Communication and Motivation in an Online Environment
In this Episode, George and Kamaar sit down with Shonna Dent discussing communication and motivation in an online environment. Shonna talks about the transitions she had to execute during the Covid pandemic, the pivots she had to make, and the lessons learned. She explains how she had to train staff, help keep students motivated, and accelerate changes that may need to be permanent post-Covid.Have Questions? Give us a text!Check out Engine Systems HERE.

Aug 17, 2020 • 39min
Call Centers: A Key to Scaling Admissions
In this episode, George and Kamaar have a discussion with Jefferson Dooley on how to utilize call centers in scaling admissions. Dooley shares the challenges his organization faces when on-boarding a client, his approach to managing KPIs to generate consistent results, a guide to “speed to lead”, and how he was able to grow his call center from 1 to 30 agents.Have Questions? Give us a text!Check out Engine Systems HERE.

Aug 10, 2020 • 37min
Redirecting Philanthropic Donations
In this episode, George and Kamaar have a discussion with the President of Dillard University, Walter Kimbrough. This discussion covers the disproportionate disbursement of philanthropic money to universities. Why do all the schools that have money continue to get money? Why do the schools that need money struggle to get money? What steps can be taken to ensure philanthropic money gets to the schools that could benefit from it the most? Tune in to this week's episode and find out!Have Questions? Give us a text!Check out Engine Systems HERE.

Aug 3, 2020 • 38min
Transforming Program Delivery: Fully Residential to Blended
In this episode, Kamaar and George have a discussion with the Vice President of Academics and Campus Director at Education Evolve, Elizabeth Fogle. Leading an astounding career in education, Elizabeth shares her experience with transitioning from a “fully residential” program delivery strategy to a more blended one, whilst highlighting the three most crucial aspects of executing the transition effectively: Communication, Technology Training, and Feedback.Have Questions? Give us a text!Check out Engine Systems HERE.