The Shit No One Tells You About Writing

Bianca Marais, Carly Watters and CeCe Lyra
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Jan 15, 2026 • 58min

The Mechanics of Great Storytelling

In this week’s double author interview, Bianca sits down with New York Times bestselling author Simone St. James to talk about her chilling new novel, ‘A Box Full of Darkness’—a return to the eerie town of Fell that readers of ‘The Sundown Motel’ will lose their minds over. Simone reveals how a single idea—children playing hide-and-seek and one never returning—sparked a locked-room mystery layered with trauma, memory, and supernatural suspense. She shares why she loves writing in the ’80s, how nostalgia shapes atmosphere, and why Fell was the only place this story could happen. This episode is a masterclass in suspense, atmosphere, and emotional depth—and a must-listen for writers and readers of dark, twisty fiction.Part two of this week’s episode, Bianca connects with Isabelle Engel and shares her journey as a writer, detailing her experiences with rejection, mentorship, and the creative process behind her debut novel, ‘Most Eligible’. She discusses the importance of conflict in storytelling, the extensive research she conducted on reality TV, and how her previous writing experiences shaped her voice and humor. The conversation also touches on the significance of female friendships in her narrative and the challenges of editing and revising for publication.Note: CeCe Lyra is a literary agent at Wendy Sherman Associates. If you’d like to query CeCe, please refer to the submission guidelines at www.wsherman.com. Carly Watters is a literary agent at P.S. Literary Agency, but her work on this podcast is not affiliated with the agency, and the views expressed by Carly on this podcast are solely that of her as a podcast co-host ​and do not necessarily reflect the views, opinions, policies, or position of P.S. Literary Agency.Find us on our socials:Threads: https://www.threads.net/@the_shit_about_writinghttps://www.threads.net/@biancamarais_authorhttps://www.threads.net/@carlywatters https://www.threads.net/@cece_lyra_agentInstagram: https://www.instagram.com/the_shit_about_writing/https://www.instagram.com/biancamarais_author/ https://www.instagram.com/carlywatters/ https://www.instagram.com/cece_lyra_agent/Facebook: https://www.facebook.com/TSNOTYAWWebsites: www.theshitaboutwriting.com, www.biancamarais.com, www.carlywatters.com and www.cecilialyra.comBookshop.org affiliate page: https://bookshop.org/shop/theshitnoonetellsyouaboutwritingTo sign up for our Substack newsletter, head to https://theshitaboutwriting.substack.comOur Sponsors:* Check out Quince: https://quince.com/tsnotyaw* Check out Rosetta Stone and use my code TODAY for a great deal: https://www.rosettastone.comAdvertising Inquiries: https://redcircle.com/brands
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Jan 12, 2026 • 40min

Shooting the Shit About The Easiest Genres to Sell and How Agents Impact The Outcomes of Book Deals

Kick off the new year as Carly and CeCe navigate the intriguing world of publishing. They discuss their personal goals and the concept of ease for 2026. Discover which fiction and nonfiction genres sell like hotcakes and which are a tough sell. Spoiler: romance is the winner! They also dive into a crucial community question: how much impact does an agent really have on book deals? Insights on agent reputation and negotiation styles reveal the nuances that shape authors' successes. Get ready for a fun and informative ride!
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Jan 8, 2026 • 44min

Perfecting the Page One Experience

In this episode, Bianca, Carly, and CeCe welcome writer Rhiannon Harvey for an in-depth Books with Hooks critique. Rhiannon reads her polished query for ‘Mara’s Call’, a speculative YA mystery set on a fog-shrouded New England island where the sea whispers secrets—and a girl’s family history refuses to stay buried. The hosts discuss tightening hooks, anchoring motivations, crafting atmospheric titles, and deepening interiority to strengthen character connection. They also dig into market positioning for YA vs. adult vs. new adult and explore what makes an opening page irresistible. A must-listen for writers polishing queries, sharpening voice, or navigating genre “in-between” spaces.Note: CeCe Lyra is a literary agent at Wendy Sherman Associates. If you’d like to query CeCe, please refer to the submission guidelines at www.wsherman.com. Carly Watters is a literary agent at P.S. Literary Agency, but her work on this podcast is not affiliated with the agency, and the views expressed by Carly on this podcast are solely that of her as a podcast co-host ​and do not necessarily reflect the views, opinions, policies, or position of P.S. Literary Agency.Find us on our socials:Threads: https://www.threads.net/@the_shit_about_writinghttps://www.threads.net/@biancamarais_authorhttps://www.threads.net/@carlywatters https://www.threads.net/@cece_lyra_agentInstagram: https://www.instagram.com/the_shit_about_writing/https://www.instagram.com/biancamarais_author/ https://www.instagram.com/carlywatters/ https://www.instagram.com/cece_lyra_agent/Facebook: https://www.facebook.com/TSNOTYAWWebsites: www.theshitaboutwriting.com, www.biancamarais.com, www.carlywatters.com and www.cecilialyra.comBookshop.org affiliate page: https://bookshop.org/shop/theshitnoonetellsyouaboutwritingOur Sponsors:* Check out Quince: https://quince.com/tsnotyaw* Check out Rosetta Stone and use my code TODAY for a great deal: https://www.rosettastone.comAdvertising Inquiries: https://redcircle.com/brands
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Jan 5, 2026 • 33min

Shooting the Shit About Your Deepest and Darkest Book Money Questions PART TWO

The money talk continues. In Part Two of this no-BS publishing deep dive, Carly and CeCe tackle what really happens after you sign a deal—from how advances are actually paid (spoiler: it takes a while), to whether two-book deals are a smart move, how much authors should spend on marketing and PR, and if believing your book has million-dollar potential is confidence or delusion. They break down genre trends, celebrity “promotions,” agent income realities, and why publishing is equal parts strategy, risk, and skin in the game. Candid, sharp, and full of industry truth bombs—bookmark this one.Note: CeCe Lyra is a literary agent at Wendy Sherman Associates. If you’d like to query CeCe, please refer to the submission guidelines at www.wsherman.com. Carly Watters is a literary agent at P.S. Literary Agency, but her work on this podcast is not affiliated with the agency, and the views expressed by Carly on this podcast are solely that of her as a podcast co-host ​and do not necessarily reflect the views, opinions, policies, or position of P.S. Literary Agency.Find us on our socials:Threads: https://www.threads.net/@the_shit_about_writinghttps://www.threads.net/@biancamarais_authorhttps://www.threads.net/@carlywatters https://www.threads.net/@cece_lyra_agentInstagram: https://www.instagram.com/the_shit_about_writing/https://www.instagram.com/biancamarais_author/ https://www.instagram.com/carlywatters/ https://www.instagram.com/cece_lyra_agent/Facebook: https://www.facebook.com/TSNOTYAWWebsites: www.theshitaboutwriting.com, www.biancamarais.com, www.carlywatters.com and www.cecilialyra.comBookshop.org affiliate page: https://bookshop.org/shop/theshitnoonetellsyouaboutwritingTo sign up for our Substack newsletter, head to https://theshitaboutwriting.substack.comOur Sponsors:* Check out Quince: https://quince.com/tsnotyaw* Check out Rosetta Stone and use my code TODAY for a great deal: https://www.rosettastone.comAdvertising Inquiries: https://redcircle.com/brands
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Jan 1, 2026 • 1h 2min

Big Auction Debuts and What Brings You Back to the Page

In this week’s double author interview episode, Carly sits down with Katie Bernet, author of the wildly buzzed-about YA thriller ‘Beth Is Dead’ — a Junior Library Guild Gold Standard Selection that has already earned three starred reviews (Kirkus, Publishers Weekly, and Shelf Awareness). Katie shares the story behind her explosive debut: a modern, twisty, murder-mystery reimagining of ‘Little Women’ where Beth doesn’t die of illness… She's found murdered on page one. If you love smart thrillers, literary retellings, or stories about how breakthrough books get made, this episode is for you. In part two of this week’s episode, Deepa Anappara shares her journey from aspiring writer to published author, discussing the challenges of overcoming self-doubt and the importance of persistence in the writing process. She emphasizes the significance of storytelling from marginalized perspectives and the intentionality behind choosing narrative points of view. Deepa also highlights the role of research and observation in crafting authentic characters and settings, as well as the delicate balance of language and style in her writing.Note: Cece Lyra is a literary agent at Wendy Sherman Associates. If you’d like to query CeCe, please refer to the submission guidelines at www.wsherman.com. Carly Watters is a literary agent at P.S. Literary Agency, but her work on this podcast is not affiliated with the agency, and the views expressed by Carly on this podcast are solely that of her as a podcast co-host ​and do not necessarily reflect the views, opinions, policies, or position of P.S. Literary Agency.Find us on our socials:Threads: https://www.threads.net/@the_shit_about_writinghttps://www.threads.net/@biancamarais_authorhttps://www.threads.net/@carlywatters https://www.threads.net/@cece_lyra_agentInstagram: https://www.instagram.com/the_shit_about_writing/https://www.instagram.com/biancamarais_author/ https://www.instagram.com/carlywatters/ https://www.instagram.com/cece_lyra_agent/Facebook: https://www.facebook.com/TSNOTYAWWebsites: www.theshitaboutwriting.com, www.biancamarais.com, www.carlywatters.com and www.cecilialyra.comBookshop.org affiliate page: https://bookshop.org/shop/theshitnoonetellsyouaboutwritingTo sign up for our Substack newsletter, head to https://theshitaboutwriting.substack.comOur Sponsors:* Check out Quince: https://quince.com/tsnotyaw* Check out Rosetta Stone and use my code TODAY for a great deal: https://www.rosettastone.comAdvertising Inquiries: https://redcircle.com/brands
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Dec 29, 2025 • 1h 40min

December Bonus Episode

In our final bonus episode of 2025, we uncover what really happens inside a literary agency. This week, we’re giving you a fly-on-the-wall look at a real agent meeting.CeCe is joined by fellow agents from Wendy Sherman Associates to talk trends, romantasy, cover reveals, editor movement, author marketing pressure, and what agents actually do after a book sells. Honest, funny, and packed with insider insight—this is publishing, unfiltered.Don’t miss our final comps for 2025 with Emilie Sommers!Note: CeCe Lyra is a literary agent at Wendy Sherman Associates. If you’d like to query CeCe, please refer to the submission guidelines at www.wsherman.com. Carly Watters is a literary agent at P.S. Literary Agency, but her work on this podcast is not affiliated with the agency, and the views expressed by Carly on this podcast are solely that of her as a podcast co-host ​and do not necessarily reflect the views, opinions, policies, or position of P.S. Literary Agency.Wendy Sherman Associates, Inc. is the home of award-winning writers and bestselling books. Wendy Sherman (president and founder) loves voice and story-driven fiction that hits that sweet spot between literary and mainstream, as well as non-fiction with a unique twist by authors with a strong, well-developed media platform. Cherise Fisher (vice president) is passionate about working with novelists who have several compulsively readable yarns in their head and are committed to perfecting their craft as storytellers. Laura Mazer specializes in adult nonfiction with a focus on women’s issues, intelligent pop culture, counterintuitive self-help, as well as upmarket fiction. Callie Deitrick is looking for stories with fresh hooks and strong, character-driven plot, with a soft spot for light speculative fiction. And of course you know CeCe Lyra, our co-host, who feels incredibly lucky to have joined the WSA team. If you are interested in querying a WSA agent, please visit https://www.wsherman.com/submission-guidelines/ Follow us on Instagram:WSA: @wsa_literaryWendy: @wendyshermanCherise: @cherisefisherLaura: @lauramazerCallie: @calliedeitrickwsaFind us on our socials:Threads: https://www.threads.net/@the_shit_about_writinghttps://www.threads.net/@biancamarais_authorhttps://www.threads.net/@carlywatters https://www.threads.net/@cece_lyra_agentInstagram: https://www.instagram.com/the_shit_about_writing/https://www.instagram.com/biancamarais_author/ https://www.instagram.com/carlywatters/ https://www.instagram.com/cece_lyra_agent/Facebook: https://www.facebook.com/TSNOTYAWWebsites: www.theshitaboutwriting.com, www.biancamarais.com, www.carlywatters.com and www.cecilialyra.comBookshop.org affiliate page: https://bookshop.org/shop/theshitnoonetellsyouaboutwritingOur Sponsors:* Check out Quince: https://quince.com/tsnotyaw* Check out Rosetta Stone and use my code TODAY for a great deal: https://www.rosettastone.comAdvertising Inquiries: https://redcircle.com/brands
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Dec 25, 2025 • 42min

The Job of a Disruption

In this lively discussion, the hosts dive into two intriguing query critiques. They explore a whodunit that fuses romance with reality TV, emphasizing clearer stakes and a compelling love story. Then, attention shifts to a chilling literary horror set in Alaska, where the trio discusses how to create genuine tension. They touch on the importance of shocking openings and the need for depth in character relationships. Listeners walk away with valuable insights on crafting gripping narratives and enhancing query effectiveness.
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Dec 22, 2025 • 38min

Shooting the Shit About Your Deepest and Darkest Book Money Questions: PART ONE

Dive into the taboo of money in the writing world! Explore what advances really mean and uncover the truth about six-figure deals. Learn why some royalty reports can be deceiving and how agent emotions play a role in success. Discover the signs of high offers and the various ways authors can supplement their income. Is a big advance a blessing or a gamble? This candid discussion breaks down the financial realities that every writer should understand.
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Dec 18, 2025 • 30min

The Evolution of a Novel

On this week’s episode, Bianca chats with Belfast-born writer Gráinne O’Hare, author of the hilarious, tender, and irresistibly relatable debut novel ‘Thirst Trap’. They discuss the evolution of Thirst Trap—from messy drafts to its final form, capturing the chaos, grief, and wild nights of your 20s, writing nuanced female friendships, crafting authentic dialogue, balancing “quiet” storytelling with real emotional stakes and so much more! If you love coming-of-age stories with humor, heart, and a whole lot of hangovers, this episode is for you.Note: CeCe Lyra is a literary agent at Wendy Sherman Associates. If you’d like to query CeCe, please refer to the submission guidelines at www.wsherman.com. Carly Watters is a literary agent at P.S. Literary Agency, but her work on this podcast is not affiliated with the agency, and the views expressed by Carly on this podcast are solely that of her as a podcast co-host ​and do not necessarily reflect the views, opinions, policies, or position of P.S. Literary Agency.Find us on our socials:Threads: https://www.threads.net/@the_shit_about_writinghttps://www.threads.net/@biancamarais_authorhttps://www.threads.net/@carlywatters https://www.threads.net/@cece_lyra_agentInstagram: https://www.instagram.com/the_shit_about_writing/https://www.instagram.com/biancamarais_author/ https://www.instagram.com/carlywatters/ https://www.instagram.com/cece_lyra_agent/Facebook: https://www.facebook.com/TSNOTYAWWebsites: www.theshitaboutwriting.com, www.biancamarais.com, www.carlywatters.com and www.cecilialyra.comBookshop.org affiliate page: https://bookshop.org/shop/theshitnoonetellsyouaboutwritingTo sign up for our Substack newsletter, head to https://theshitaboutwriting.substack.comOur Sponsors:* Check out Quince: https://quince.com/tsnotyaw* Check out Rosetta Stone and use my code TODAY for a great deal: https://www.rosettastone.comAdvertising Inquiries: https://redcircle.com/brands
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Dec 15, 2025 • 47min

Shooting the Shit About How Much Agents Share

Do agents talk about your queries behind the scenes? 👀In this episode of Shooting the Shit, Carly and CeCe kick things off with winter sadsies, Brazilian brigadeiros, and an advent-calendar scandal before diving into the real talk writers need. They break down whether agents share queries with each other, if comping an agent’s own clients helps or hurts your chances, and what it really means when your work appears on Books with Hooks. Plus: big publishing investment news, female-led powerhouses, money-episode teasers, and a candid conversation about what makes a “good” question—and why creative decisions are yours alone. Equal parts industry insight, tough love, and chaotic banter. Note: CeCe Lyra is a literary agent at Wendy Sherman Associates. If you’d like to query CeCe, please refer to the submission guidelines at www.wsherman.com. Carly Watters is a literary agent at P.S. Literary Agency, but her work on this podcast is not affiliated with the agency, and the views expressed by Carly on this podcast are solely that of her as a podcast co-host ​and do not necessarily reflect the views, opinions, policies, or position of P.S. Literary Agency.Find us on our socials:Threads: https://www.threads.net/@the_shit_about_writinghttps://www.threads.net/@biancamarais_authorhttps://www.threads.net/@carlywatters https://www.threads.net/@cece_lyra_agentInstagram: https://www.instagram.com/the_shit_about_writing/https://www.instagram.com/biancamarais_author/ https://www.instagram.com/carlywatters/ https://www.instagram.com/cece_lyra_agent/Facebook: https://www.facebook.com/TSNOTYAWWebsites: www.theshitaboutwriting.com, www.biancamarais.com, www.carlywatters.com and www.cecilialyra.comBookshop.org affiliate page: https://bookshop.org/shop/theshitnoonetellsyouaboutwritingTo sign up for our Substack newsletter, head to https://theshitaboutwriting.substack.comOur Sponsors:* Check out Quince: https://quince.com/tsnotyaw* Check out Rosetta Stone and use my code TODAY for a great deal: https://www.rosettastone.comAdvertising Inquiries: https://redcircle.com/brands

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