SaleSage Podcast

In this engaging discussion, Sean Grant, Director of Data Products at SAE International and a USMC veteran, shares his insights on AI and knowledge graphs. He connects his military leadership experience to innovative data strategies. Sean explains how knowledge graphs differ from traditional databases, turning static data into dynamic insights. He reveals how AI can predict subscriber renewals and enhance customer understanding. Finally, he emphasizes the importance of responsible innovation as businesses embark on their AI journeys.

In this conversation, Kate Minogue, an AI and data science expert previously with Meta and the Bank of Ireland, shares her insights on the evolution of customer behavior analysis. She delves into the importance of a customer-centric approach using both big and small data. Kate debunks common myths about AI, emphasizing its historical context and the delicate balance between technology and human intuition. The discussion also covers AI's ethical implications, the necessity for data literacy, and the role of empathy in sales and marketing strategies.

Welcome to the inaugural episode of the SaleSage Podcast! In this episode, host Brooks Canavesi sits down with Dr. Shannon Gregg, a renowned expert in sales technology and CRM adoption, to explore how AI and automation are reshaping the sales landscape. Shannon shares her journey from an unconventional start in English literature to becoming an influential figure in sales enablement and technology adoption. Together, Brooks and Shannon dive into the challenges sales professionals face with CRM systems, the role of AI in boosting sales effectiveness, and practical insights on building resilient, adaptable sales teams in today’s tech-driven world. Whether you're a sales leader, tech enthusiast, or simply looking to give your team a competitive edge, this episode offers actionable advice and an inspiring look at the future of sales.Show Notes0:00 – Introduction to the SaleSage PodcastBrooks Canavesi welcomes listeners to the podcast and introduces the show’s mission: providing AI insights, sales strategies, and tech-driven solutions for sales professionals.3:12 – Meet Dr. Shannon GreggShannon discusses her unique journey from studying English literature to her PhD in community engagement with a focus on sales technology and CRM adoption.7:45 – From CRM Frustration to Sales EnablementShannon explains her early experiences with CRM systems and the realization that technology often isn’t designed with salespeople in mind.11:22 – The Evolution of Sales Technology and the Role of AIBrooks and Shannon discuss how AI can eliminate inefficiencies and improve user adoption within CRM platforms, and why sales enablement requires a tech-forward approach.16:30 – Overcoming Barriers in Sales: Technology, Data, and InteroperabilityExploring the interoperability challenges faced by large companies, Shannon emphasizes the importance of having a unified data strategy and explains how data lakes and AI can streamline sales operations.22:10 – AI for Just-in-Time Sales SupportBrooks and Shannon explore practical AI applications, from automating prospecting tasks to enabling just-in-time learning that meets sales reps where they are.27:45 – Training and Development in the AI EraHow AI can transform sales training by making it more personalized, relevant, and immediately applicable to day-to-day activities.32:30 – Integrating AI with Traditional Sales ToolsA discussion on sales technology trends, including the role of LinkedIn Sales Navigator, document automation, and other tools in the modern sales tech stack.39:00 – Navigating AI Adoption in SalesShannon talks about common misconceptions and fears around AI and offers advice on how sales teams can start small with AI to build comfort and enhance their effectiveness.43:55 – What Makes a Great Salesperson?Brooks and Shannon discuss the characteristics of top-performing salespeople and why grit, resilience, and curiosity are essential for success.50:20 – Advice to New Sales ProfessionalsShannon shares her advice to her college-graduate self, focusing on the importance of embracing technology early and leveraging it as a career accelerator.55:12 – Closing RemarksBrooks and Shannon wrap up the conversation with a look to the future of sales and an invitation to listeners to join future episodes of the SaleSage Podcast.Visit: SaleSage.aiConnect with Shannon Gregg, PhDLinkedIn: Shannon GreggX: @ShannonJGreggWebsite: Cloud Adoption Solutions

Trailer EPISODE 01 - "Minds on Fire: In the Golden Age of Sales Right Now" with special guest Shannon Gregg, PhDHost: Brooks Canavesi, CXO Problem SolutionsGuest: Shannon Gregg, PhD, President, Cloud Adoption Solutions, Renowned speaker and author on sales leadership and enablementJoin us as we explore the "Golden Age of Sales" and discover how AI is becoming the ultimate secret weapon for sales professionals. Learn how cutting-edge technology and AI-driven strategies are empowering sales teams to outsmart, outmaneuver, and outperform the competition. Whether you're a sales leader seeking to gain a competitive edge or a professional eager to leverage AI in your workflow, this episode is packed with actionable insights and real-world examples.📌 Don't forget to subscribe to the SaleSage Podcast for more episodes that bring you closer to the forefront of sales and AI innovation.🔗 Full Episode Available Now: Watch on this channel🔗 Visit Our Website: SaleSage dot AIIf you find this trailer insightful, please leave a positive review and share it with your network. Together, let's revolutionize the world of sales with AI!#AI #SalesInnovation #GoldenAgeOfSales #Technology #SalesLeadership #ShannonGregg #BrooksCanavesi #SaleSagePodcast #AIinSales #FutureOfSales