Shopify Masters

You'll learn from an entrepreneur how he built a playful personal care brand without compromising the product image. Ballsy makes men's personal care products for below the belt. For more on Ballsy and show notes: https://www.shopify.ca/blog/ballsy-subscription   Tune in to learn How to create a bold, fun, and playful brand and the benefits of such a brand What's involved in custom formulating personal care products The big lesson they learned after they thought they lost 1,000 packages during Valentine's Day  Subscribe and watch Shopify Masters on YouTube!Sign up for your FREE Shopify Trial here.

You'll learn how Kate McLeod found her ideal business partner, how conversations led to retail partnerships, and how motherhood and COVID can have silver linings. For more on Kate McLeod's namesake skincare line  and show notes: www.shopify.com/blog/kate-mcleod-partnerships   Tune in to learn: Why cold calling and emails can lead to fruitful partnerships How to grow from media coverage The importance of finding the right business partner based on shared values  Subscribe and watch Shopify Masters on YouTube!Sign up for your FREE Shopify Trial here.

You'll learn from an entrepreneur how she built a sustainable, slow fashion-based clothing brand.  Buttercream Clothing is a slow fashion brand that ethically and locally produces comfortable and adorable size-inclusive garments. For more on Buttercream Clothing and show notes: http://www.shopify.com/blog/buttercream-clothing-facebook-groups  Tune in to learn How they use Facebook groups to drive sales What is slow fashion and what's involved in building a slow fashion brand How they are able to launch new products every 2 weeks as a clothing brand  Subscribe and watch Shopify Masters on YouTube!Sign up for your FREE Shopify Trial here.

You'll learn from an entrepreneur how he made sure that his business is attractive to strategic partnerships. Apt2B is a hip online furniture brand that focuses on a metropolitan lifestyle. For more on Apt2B and show notes: https://www.shopify.com/blog/apt2b-exit-plan Tune in to learn The logistical challenges when it comes to inventory and shipping large products like furniture How to remain competitive when big players are moving into your market How to make your business attractive for acquisitions  Subscribe and watch Shopify Masters on YouTube!Sign up for your FREE Shopify Trial here.

You'll learn from an entrepreneur who started from selling her house for the first batch of inventory to being in retail stores around 25 countries. Bug Bite Thing dedicates itself to offering customers a chemical-free, eco-friendly solution that effectively alleviates the discomfort, stinging, itching, and swelling caused by insect bites and stings.  For more on Bug Bite Thing and show notes: https://www.shopify.com/blog/bug-bite-thing-affiliate-marketing Tune in to learn How they made changes in their product packaging to address customer concerns How they were able to amass 30,000 positive reviews on Amazon Why they geo-target their ads to focus on retail locations  Subscribe and watch Shopify Masters on YouTube!Sign up for your FREE Shopify Trial here.

Hear how Fanjoy became the go-to merchandising company for top social stars. From Addison Rae to The Try Guys, Fanjoy powers over 100 creators when they create and sell merch. For more on Fanjoy and show notes:  www.shopify.com/blog/fanjoy-merchTune In To Learn: How Fanjoy finds and selects social stars to work withThe process of scaling from a print on demand business to find ideal production partners Fanjoy's plans for expanding into retail as a DTC brand   Subscribe and watch Shopify Masters on YouTube!Sign up for your FREE Shopify Trial here.

You'll learn from an entrepreneur how they made their first million without even a website. Rocketbook sells notebooks that can be saved forever and erased with water (or in a microwave). For more on Rocketbook and show notes:  https://www.shopify.com/blog/rocketbook-app  Tune in to learn What contributed to the early success of their crowdfunding campaignThe manufacturing challenges they had with over 30,000 crowdfunding presalesHow they collected over 3 million email addresses by building an app Subscribe and watch Shopify Masters on YouTube!Sign up for your FREE Shopify Trial here.

You'll learn from an entrepreneur why they transitioned from an international retail business to direct to consumer. Lume Cube offers high-end, portable lighting for creators and communicators. Their products help their customers capture better content & look better on video.For more on Lume Cube and show notes: https://www.shopify.com/blog/lume-cube-bundling Tune in to learn Why they focused on international expansion very early in their business How they manage cash flow when their cash is tied up in inventory How they used bundling to increase their average order value   Subscribe and watch Shopify Masters on YouTube!Sign up for your FREE Shopify Trial here.

You will learn from life and business partners on how to create and scale a business with logistics, sustainability, and inclusivity in mind. Lounge Underwear is a direct-to-consumer intimate and apparel brand that's grown through influencer marketing. For more on Lounge and show notes:  www.shopify.com/blog/lounge-underwear-dtcTune in to learn: How to build long term relationships with influencers that lasts beyond campaigns What kind of culture and talent infrastructures are needed to grow your team as you scale The reverse engineering mindset of creating an ecommerce success   Subscribe and watch Shopify Masters on YouTube!Sign up for your FREE Shopify Trial here.

You'll learn from an entrepreneur who accelerated the growth of their brand through Facebook and Google Ads. Threadheads is a pop culture-loving t-shirt brand, illustration studio, and printing hub rolled into one delightful organization. For more on Threadheads and show notes: https://www.shopify.com/blog/threadheads-apparel-ads Tune in to learn How to drive traffic when you are transitioning from selling on a marketplace to your own website What kind of information to include on your product page that leads to conversions How to get a customer to buy if they do not buy on the first visit   Subscribe and watch Shopify Masters on YouTube!Sign up for your FREE Shopify Trial here.