Jason Blumer was able to connect with Charlie Poulson of Americano Design and dig into the fascinating topic of the psychology and behind-the-scenes work that goes into presentation design. Charlie shares the story of moving from a design/branding role in his twenties to now thriving in the unique niche work of designing powerful presentations for clients.

James Rose, CEO of Akura Technology and co-founder of Content Snare, sits down with Jame Blumer on this episode to discuss the nuance of Automation Engineering. He shares how the often difficult task of information exchange with clients has lead to building solutions, such as Content Snare. Jason and James further discuss how human nature plays a role in designing a product and a user interface for two very different groups of people - for the agencies themselves and then for the clients of those agencies.

Jason sits down with Methodical Coffee owners and business partners, Marco Suarez, Will Shurtz and David Baker. They share how their complimentary skill sets led to the thriving partnership they have today and how Methodical Coffee has captured branding being a wholistic approach to business.

Jason speaks with Chase Clymer, founder of Electric Eye, and the host of the Honest Ecommerce podcast, on the process of building an ECommerce agency. Chase shares their journey of moving from a contractor-model company to a solid, committed team of Shopify experts. He describes a marketing strategy they've employed and the way they have built a content engine into their agency through a weekly podcast, Honest ECommerce, where they give advice to their core market.

Jason had the privilege of speaking with Shannon Langrand of Langrand agency, based out of Houston, TX. They discussed the process of how Langrand took the risk to their narrow niche specifically in the healthcare industry. Shannon shares how they crafted their team around that expertise and the importance of building a team model that reflects the promises you make to your market.

Jason Blumer chats with Joe Rinaldi, founder of That Was Clutch, on this episode of the Businessology Show. Joe brings to to the table a creative take on business development and avoiding the one-size-fits-all approach with his clients. He shares how beginning the process with general principles, but then allowing the nuance of each unique owner and client to shape his strategy has been key. They close the episode with discussing how agency math is often misguided and how future non-revenue generating projects are vital to sustainability.

Jason Blumer welcomes Dan Englander of Sales Schema onto the Businessology Show. Dan shares his background and experiences as a salesman. Jason and Dan then discuss the difference between sales and marketing, which are most often thought of as being the same. Dan also provides some tips for lead generation in your market that you can implement no matter where you are in your agency journey.

On this Businessology episode, Jason Blumer had the opportunity to talk with Jen Dary about what it looks like to coach clients through this economic disruption. Jen is the founder of Plucky, a leadership coaching and consulting firm based out of Berkley, CA. She shared with Jason her own personal transition and reframing her of goals through this season. As she has asked of herself and her clients “What is my COVID job right now?”, she has seen a new, more freeing frame of reference unfold.

Jason Blumer chats with Andrew Verboncouer on this episode of Businessology. Andrew founded Headway with his brother and another partner, which creates solutions for their clients using design strategies and intuitive thinking. Andrew explains the benefits of working with clients side-by-side and challenges with determining the capacity of a team.

Meghan Phillips of Honey joins Jason Blumer on this episode of the Businessology Show. Meghan and Jason talk about niching, designing internal processes and creating a tapestry with your team. Both Meghan and Jason are featured in Adam Davidson's new book, "The Passion Economy." Come see Adam, Meghan and Jason at SXSW in Austin, TX!