

How to Scale an 8 Figure Agency 🚀
Jordan Ross
Welcome to How to Scale an 8-Figure Agency, the show where I break down the exact operational, financial, and AI-driven systems that today’s top marketing agencies use to scale past seven figures — without burning out or getting trapped in fulfillment.
Every week, we go deep into:
• AI consulting for marketing agencies
• Operational infrastructure that actually scales
• Building automations, workflows, and agent-based systems
• Hiring and training world-class teams
• Improving margins, capacity, and client LTV
• Turning your agency into an 8-figure operation that runs without you
If you’re a founder stuck in the weeds, capped by systems, or wondering how to integrate AI into your agency the right way… this podcast is your blueprint.
I’m Jordan Ross — founder of 8 Figure Agency and the person behind hundreds of successful agency scale-ups — and this is where we turn chaos into clarity, and CEOs into true operators.
Let’s get into it.
Every week, we go deep into:
• AI consulting for marketing agencies
• Operational infrastructure that actually scales
• Building automations, workflows, and agent-based systems
• Hiring and training world-class teams
• Improving margins, capacity, and client LTV
• Turning your agency into an 8-figure operation that runs without you
If you’re a founder stuck in the weeds, capped by systems, or wondering how to integrate AI into your agency the right way… this podcast is your blueprint.
I’m Jordan Ross — founder of 8 Figure Agency and the person behind hundreds of successful agency scale-ups — and this is where we turn chaos into clarity, and CEOs into true operators.
Let’s get into it.
Episodes
Mentioned books

Nov 20, 2021 • 21min
Ty Frankel is Building the Ultimate Educational Platform for Scaling Agencies. $12k MRR Within One Week of Launching
Ty Frankel is Building the Ultimate Educational Platform for Scaling Agencies. $12k MRR Within One Week of Launching

Nov 18, 2021 • 25min
If you're looking to build an app within your agency...tune in...
If you're looking to build an app within your agency...tune in...

Nov 13, 2021 • 17min
Midwest E-Commerce Firm Scales to $5M Per Year. On Pace for $10M Per Year in 2022
Midwest E-Commerce Firm Scales to $5M Per Year. On Pace for $10M Per Year in 2022

Nov 6, 2021 • 19min
Slow and Steady Wins the Race! This Agency Owner Closes $30k Per Month Contracts By Building Extreme Trust With Clients
Slow and Steady Wins the Race! This Agency Owner Closes $30k Per Month Contracts By Building Extreme Trust With Clients

Nov 4, 2021 • 22min
You Won't Believe This Agency Owner is Able to Make $100k + Per Hour From Revenue Share Deals
You Won't Believe This Agency Owner is Able to Make $100k + Per Hour From Revenue Share Deals

Nov 2, 2021 • 20min
BlueTickSocial - Content Writing & LTV - Jordan Ross
BlueTickSocial - Content Writing & LTV - Jordan Ross

Oct 30, 2021 • 49min
Conversion Guides Podcast-How to increase LTV - Jordan Ross
Conversion Guides Podcast-How to increase LTV - Jordan Ross

Oct 28, 2021 • 21min
This Agency Owner Crushes it in the VR Space and Ushered in MP4 Technology
This Agency Owner Crushes it in the VR Space and Ushered in MP4 Technology

Oct 26, 2021 • 13min
Agency Owner Builds Fractional Marketing Analyst Model That Scales
Agency Owner Builds Fractional Marketing Analyst Model That Scales

Oct 23, 2021 • 23min
1SEO $10m Agency Owner Sheds Some Light on What it Takes to Scale
1SEO $10m Agency Owner Sheds Some Light on What it Takes to Scale
How do you improve your product, make your employees happier, improve your culture, and scale your agency?
In this episode of the How to Scale an Agency, we have Lance Bachmann, the founder of 1SEO, one of the country’s leading digital marketing firms. The agency was established in 2009 to help local, national, and international businesses with increasing their online visibility through SEO.
Listen in to learn why you need to do a client churning assessment to know who your best longevity clients are. You will also learn how to set client expectations earlier on to avoid time-wasting when doing month-to-month contracts.
“Your budget has to reflect your expectations and it has to be set up to the results.”- Lance Bachmann [10:53]
What You Will Learn in this Episode:
[0:57] Intro
[1:37] Lance explains how he started and grew his agency 1SEO.
[2:39] He credits his team plus the key factors that have made 1SEO a top agency.
[4:37] How Lance and his team “battle tests” for clients by offering their complete expertise.
[6:48] How 1SEO uses the churning customer strategy for agency growth.
[9:41] Why your budget must reflect your expectations.
[11:36] How 1SEO offers value to clients with month-to-month contracts.
[12:56] How to set expectations with clients earlier on to avoid time-wasting.
[15:31] Building software to cater to service-based business needs.
[17:59] Lance on 1SEO’s main goals moving forward.
[18:58] Know when enough is enough and fire terrible clients.
[20:03] Lance’s book recommendation.
Connect With
Website: https://1seo.com/
LinkedIn: https://www.linkedin.com/in/lancebachmann/
Books Mentioned:
Good to Great by Jim Collins
Winning by Jack Welch
Freakonomics by Stephen J. Dubner and Steven Levitt


