The Jody Maberry Show

"We endeavor to make those worlds authentic by doing great research and make them kind of a pushed reality of what it might be to be there. To not have any contradictions. To make it as authentic and real as we can so that it's telling the story you want to tell." Few people have had a hand in shaping the magic of Disney parks and experiences like Bob Weis, retired President of Walt Disney Imagineering. During our conversation we talk about bringing imaginative worlds to life and his brand-new book, "Dream Chasing: My 4 Decades of Success and Failure with Walt Disney Imagineering." We explore the challenges of creating this immersive narrative, emphasizing storytelling over visuals, and how Bob exceeded his own expectations by penning over 450 pages with the help of Disney Editions. Writing a book was an endeavor Bob initially hesitated to undertake. With the guidance of Disney Editions, the project transformed into a narrative-driven masterpiece. His story reminds us that even seasoned dreamers face doubts, but persistence leads to extraordinary results. Collaboration was a central theme in our conversation. Bob shared stories of the various people he spent time working with in Shanghai and Tokyo. He emphasized how diverse talents come together to create unparalleled experiences. Bob also highlighted the parallels between Disney parks and national parks. Both provide meaningful, authentic experiences that enrich lives. He stressed the importance of trust, research, and authenticity in design. Whether designing Flight of Passage in Pandora or Star Wars Galaxy's Edge, Bob's career is a showcase of relentless creativity and excellence. His insights remind us that dream chasing requires collaboration, persistence, and authenticity. For lessons on leadership, creativity, or achieving your dreams, this conversation with Bob Weis is a must-listen. It's a treasure trove of wisdom from a true Disney legend. Connect with Bob Weis www.bobweis.com Order the book - Dream Chasing Connect with Jody www.jodymaberry.com About Jody - https://jodymaberry.com/about-jody-maberry/ Instagram - https://www.instagram.com/sugarjmaberry LinkedIn - https://www.linkedin.com/in/jodymaberry/ Facebook - https://www.facebook.com/sugarjmaberry/ Twitter: https://twitter.com/jodymaberry

"This industry doesn't work unless you have repeat visitation as a part of your of your revenue model." Connect Theron Skees CreatingMemorableWorlds.com Order the Book – Creating Memorable Worlds Theron Skees Connect with Jody www.jodymaberry.com About Jody - https://jodymaberry.com/about-jody-maberry/ Instagram - https://www.instagram.com/sugarjmaberry LinkedIn - https://www.linkedin.com/in/jodymaberry/ Facebook - https://www.facebook.com/sugarjmaberry/ Twitter: https://twitter.com/jodymaberry

"The idea of the alter ego can be really powerful to help you plus up so that you can genuinely connect and help." Recently a wonderful guest and friend, Lauren Gaggioli, launched a new podcast called the Digital Entrepreneur's Toolkit Podcast. After having her on the show a couple of times, I was honored to be one of the first guests on her new show. It's not often I get the chance to dive into topics I normally don't have the time to talk about. I liked it so much I asked Lauren if I could share that interview with you as an episode of the Jody Maberry show. We have a wonderful conversation that dives into the essence of "Be You Times Two," exploring how doubling down on your authentic self can lead to remarkable transformations. Read more for the details highlighted in this conversation. Notable Moments 02:15 Recognizing the pull to shift career focus 05:34 Learning from mistakes in freelance 11:53 Storytelling provokes personal action beyond facts. 17:30 Loyalty often leads to personal mistakes. 26:05 Balance goal declaration: tell right people selectively. 28:24 Accountability from others aids in achieving goals. 37:55 Overcame insecurity, started show, sought Disney insights. 42:13 Businessman excels in podcasting without hosting titles. 48:48 Your unique voice attracts like-minded followers. 53:16 Podcasting changes when tailored for one listener. 55:46 Creating Magic Mastermind: Engaging, conversational audience relationship. 01:01:12 Finding authenticity in public performance is powerful. Connect with Lauren https://laurengaggioli.com/ The Digital Entrepreneur's Podcast Connect with Jody www.jodymaberry.com About Jody - https://jodymaberry.com/about-jody-maberry/ Instagram - https://www.instagram.com/sugarjmaberry LinkedIn - https://www.linkedin.com/in/jodymaberry/ Facebook - https://www.facebook.com/sugarjmaberry/ Twitter: https://twitter.com/jodymaberry

Eric Gray, the founder of Maverick Content Studio, returns to ask me a few unscripted, unexpected questions. His first one got right to the point: "What's a surprising thing you learned about Disney executives? There challenges many of us face in staying relevant, both in our personal and professional lives. The surprising yet relatable journey they go through in feeling relevant after leaving their high-impact roles. I shared an amusing anecdote about Dan Cockrell's encounter at Disney's stables that perfectly encapsulates this experience.\ Next, Eric switched gears and asked about the book I've gifted the most. My answer is one tht is short, impactful, and I even gave it to my park ranger team back in the day. It offers profound insights and has made a significant impact on those I've shared it with, both during my time as a park ranger and beyond. Eric's final question led me to recount one of the strangest sights I've seen in the wild: a majestic animal munching on a mop at Glacier National Park. It's a reminder of how even in the most serene natural settings, unexpected—and often humorous—moments can occur. People stories could fill a book, but the deer eating a mop takes the cake for now. Thanks to Eric for such engaging questions. Connect with Eric Maverickcontentstudio.com Eric on Instagram Eric on LinkedIn Radical Content Podcast Connect with Jody www.jodymaberry.com About Jody - https://jodymaberry.com/about-jody-maberry/ Instagram - https://www.instagram.com/sugarjmaberry LinkedIn - https://www.linkedin.com/in/jodymaberry/ Facebook - https://www.facebook.com/sugarjmaberry/ Twitter: https://twitter.com/jodymaberry

"Create interesting valuable content and invite people in to participate. That's the community side that will build an audience. And when you build an audience you can do anything because they know, like, and trust you. Leaving a "dream job" for the unknown can be daunting, but it can also be the most fulfilling decision you'll ever make. When Eric Gray left his "dream job" as the Senior Director of Content Innovation and Fan Engagement at Universal Studios to start Maverick Content Studio, it wasn't because it was easy or an obvious choice. The decision was emotionally taxing and filled with uncertainty. Read the blog for more about what steps he took to move through that decision and how it set him up for success. Connect with Eric Maverickcontentstudio.com Eric on Instagram Eric on LinkedIn Radical Content Podcast Connect with Jody www.jodymaberry.com About Jody - https://jodymaberry.com/about-jody-maberry/ Instagram - https://www.instagram.com/sugarjmaberry LinkedIn - https://www.linkedin.com/in/jodymaberry/ Facebook - https://www.facebook.com/sugarjmaberry/ Twitter: https://twitter.com/jodymaberry

"How do you untangle a really hard knot? Just a little bit at a time." Notable Moments 00:40 Liz's success on the show Survivor. 04:20 Looking to revitalize an existing email list. 08:08 Reintroduce podcast, set expectations, communicate updates. 13:01 Repurpose relevant podcast stories to content shared nationwide. 16:40 Include personal stories/photos in emails. 18:53 People love parks, talking, and engaging together. 23:12 Starting an email list as a beginner. 24:21 Mix free and paid content in newsletters. 28:17 "The Email Sound Booth" podcast and connecting with Liz If you've let your email list go cold, it's never too late to reignite it. Years ago, I was all in on an email list for my Park Leader Show podcast. It was tailored for park rangers and park professionals. But then…life happened. The list fell silent, and I felt disconnected. I have wondered if I should I scrap it. If I were to bring it back, do I apologize for my absence? Enter Liz Wilcox, the "fresh princess of email". Liz, who you might also know from her incredible run on Survivor, gave me game-changing advice. Read about her tips on how to restart your email list. Connect with Liz Podcast - The Email Sound Book Website - Liz Wilcox Connect with Jody www.jodymaberry.com About Jody - https://jodymaberry.com/about-jody-maberry/ Instagram - https://www.instagram.com/sugarjmaberry LinkedIn - https://www.linkedin.com/in/jodymaberry/ Facebook - https://www.facebook.com/sugarjmaberry/ Twitter: https://twitter.com/jodymaberry

"Spend more time asking and listening than you do talking and telling stories. There are times where stories are the right thing to do, and telling them will help you build a better relationship." Connect with Jody www.jodymaberry.com About Jody - https://jodymaberry.com/about-jody-maberry/ Instagram - https://www.instagram.com/sugarjmaberry LinkedIn - https://www.linkedin.com/in/jodymaberry/ Facebook - https://www.facebook.com/sugarjmaberry/ Twitter: https://twitter.com/jodymaberry In 2006, I had the privilege of being a guest on Dan Miller's podcast, 48 Days To The Work You Love. Being invited was no small feat because Dan rarely had guests. What made it happen? A simple yet impactful story about my son. Read more about it here in my blog.

"Do your best and forgive yourself. I don't know if there is any better advice than that." Notable Moments 01:03 Staying Positive in Challenging times 02:45 Best Advice Ever Received 05:12 What Will They Say When You Get to Heaven 08:18 Reasons for Favoring The Lion King 12:08 Joy in Disney Broadway Musicals Order Michael's Books: Michael offers signed and personalized copies if you purchase through his website! Drawn to Greatness: Disney's Animation Renaissance Magic Moments: Stories, Lessons and Memories from a 20-Year Career at Walt Disney World Connect with Jody www.jodymaberry.com About Jody - https://jodymaberry.com/about-jody-maberry/ Instagram - https://www.instagram.com/sugarjmaberry LinkedIn - https://www.linkedin.com/in/jodymaberry/ Facebook - https://www.facebook.com/sugarjmaberry/ Twitter: https://twitter.com/jodymaberry It is always fun having the table turned, giving guests the chance to ask me three questions. Michael Lyons kicked off his three with a question many have wondered: "How do you stay so positive and upbeat?" The answer? It's a mix of surrounding myself with incredible people and cherishing the opportunities life throws my way. There are certainly tough days, but hanging out with inspiring individuals like Michael, Dan and Lee Cockerell, and countless others makes it all worth it. I can assure you, positivity isn't always easy, but it's the fuel for real growth and genuine happiness. Plus, remembering what my granny would do keeps me on my toes. Another question Michael asked is about the best piece of advice I'd ever received, it reminded me of the words passed down from Admiral Payne to Lee Cockrell to me: "Do your best and forgive yourself." Simple yet powerful words that can help us all move forward, even on our hardest days. Over the years I have learned the way to get the most genuine and impactful responses to questions, whether it is during a podcast or a conversation with a friend. It ultimately comes down to speaking off-the-cuff. This is your subtle reminder to trust your instincts and value authenticity over perfection. Thank you, Michael Lyons for such great questions. They reminded me that any time we find ourselves navigating tough times, it is important stay connected with the people who lift you up. Lean into those genuine conversations. The best way I can encourage you to stay positive in a sometimes challenging world is to keep engaging with those who inspire you. Your best days are ahead.

"Treat writing a book like a road trip. Have a starting point and destination, but be ready for detours. Who knows? Your side journey might just be the chapter you need. Notable Moments 03:10 The Golden Age of Animation in the 90s 06:12 From Freelance to Disney and Back Again 08:12 Writing Tips Related to a Road Trip 14:50 Staying Productive While Writing a Book 20:43 The Challenge of Writing a Non-Chronological Story 23:17 The Realities of Freelance Work Order Michael's Books: Michael offers signed and personalized copies if you purchase through his website! Drawn to Greatness: Disney's Animation Renaissance Magic Moments: Stories, Lessons and Memories from a 20-Year Career at Walt Disney World Connect with Jody www.jodymaberry.com About Jody - https://jodymaberry.com/about-jody-maberry/ Instagram - https://www.instagram.com/sugarjmaberry LinkedIn - https://www.linkedin.com/in/jodymaberry/ Facebook - https://www.facebook.com/sugarjmaberry/ Twitter: https://twitter.com/jodymaberry Michael Lyons is a 20-year veteran cast member of Walt Disney World and now a freelance author. His first book, "Drawn to Greatness," captures the magic of Disney's animation renaissance in the '90s. An era of iconic movies like The Little Mermaid, Beauty and the Beast, and The Lion King. His second book, "Magic Moments," dives into his 20-year career at Walt Disney World. From customer service to leadership, it's packed with lessons that apply far beyond the parks! During our conversation we dive deep into his journey, from his Disney days to his blossoming writing career, and discuss his books Drawn to Greatness and Magic Moments. Notable takeaways from our conversation: Repurpose Your Work: Michael repurposed years of old interviews and articles to craft his acclaimed book Drawn to Greatness. It's a testament to the power of leveraging past work to create something new and impactful. Dedicate Time Like a Job: Treat writing your book like a part-time job, setting realistic and consistent time slots dedicated to writing. Consistency can turn daunting projects into achievable milestones. Embrace Diversions: While writing, it's important to stay flexible. Sometimes the unexpected diversions or inspirations can lead to new chapters or topics you hadn't initially considered. If you've ever wondered about the magic behind Disney animation or are looking for motivation to kickstart your own creative projects, this episode is a must-listen! Take a listen to the full episode to hear more about Michael's fascinating journey and writing tips, especially if you've got a book idea simmering on the backburner.

"It is a very helpful thing to have a singular person in mind that you are reading to. In the same way that your copy will be more resonant when you write it for that." Connect with Lauren https://laurengaggioli.com/ Connect with Jody www.jodymaberry.com About Jody - https://jodymaberry.com/about-jody-maberry/ Instagram - https://www.instagram.com/sugarjmaberry LinkedIn - https://www.linkedin.com/in/jodymaberry/ Facebook - https://www.facebook.com/sugarjmaberry/ Twitter: https://twitter.com/jodymaberry Key Moments 00:00 Listened, prepared, presented for podcast audition success. 03:12 Staying true to yourself leads to success. 06:29 Encouraged pace, energy level, and performing impactfully. 11:58 Experience with ADR helps in editing. 15:36 Reflecting on reading experiences, addressing performance issues. 18:28 Reviewing August's points, making few changes. 21:19 Interviewer intrigued by managing like a mother. 24:23 Excited about unexpected opportunity, drawing from experience. 29:27 Inspired by promise, drive, and self-care. 32:01 Personalizing content enhances its connection with readers. 34:09 Grateful for the magical opportunity, thank you. Lauren Gaggioli returns to the show for a conversation about our recent collaboration on an audiobook project. She and I worked together on the audiobook project for "Manage Like a Mother" by Valerie Cockrell. Working with Lauren has been an enlightening journey, filled with unique challenges and rewarding moments. Here are some key takeaways: Narration vs. Podcasting: Although narration and podcasting may seem similar, they require distinct skills such as enunciation and performance. The energy and focus needed for audiobook narration are truly unique. Recording in Chunks: Lauren shared a valuable tip on breaking down the recording process over several days. This approach helps maintain the energy and quality throughout the narration. Human Connections Matter: The project came to Lauren unexpectedly, showcasing the importance of cultivating relationships, being nice, and helping others. You never know when a fantastic opportunity might come your way simply because you've been a positive force in someone's life. Lauren's dedication and enthusiasm shine through as she discusses the rigorous yet rewarding process of audiobook narration. Whether dealing with equipment issues or re-recording entire chapters, her commitment to quality and her passion for storytelling are inspiring. This episode gives a behind-the-scenes glimpse into aspects of audiobook production, from edits to final touches, this episode provides a comprehensive look. Tune in to gain a deeper appreciation for the art of narration and the dedication it entails. And if you're as eager as we are, keep an eye out for the upcoming release of "Manage Like a Mother" on all major audiobook platforms! 🎧 Listen to Episode 326: Behind the Scenes of Narrating an Audiobook with Lauren Gaggioli and let us know your thoughts!