The Jody Maberry Show

This week I will hit a milestone worth talking about. Six Hundred days ago I set out to walk 10,000 steps a day. Jared Easley asked me what impact my walking streak has had on my business. At the time, I didn't have a good answer. I hadn't thought about it. Thanks to Jared, I have put together thoughts and observations about the impact walking over 6 million steps in 600 days has had on me. The most obvious answer is exercise, but it is much bigger than that. Discipline. The ability to do something you don't necessarily want to do to get an outcome that is important to you. Connection. I've used the time while walking to talk to other people. If I am not listening to an audiobook, I am on the phone with someone. This has allowed me to keep in contact with people more often than I would otherwise. Reflection and Anticipation. Daily walks force me to get away and reflect. Some of my toughest problems have been solved on walks. Some of my best ideas of come on walks. Commitment. Sticking with something for so long, no matter what happens, is powerful. Outside of the bigger lessons I have learned, here are some more observations. -You will get a better connection to the place you live if you explore it every day by foot. -Most people come home from work and sit down and watch television for hours. I see it when I walk by their house. -It is fun to watch your neighborhood and local parks change during the seasons throughout the year. -One pair of expensive shoes will last three times as long as cheap shoes. Hopefully, this episode will inspire you to tie up your shoes and start walking. A special thank you to Amy Robles for joining me for the interview portion of this episode.

Recently, I spent time touring with Lee Cockerell for presentations in Nashville, TN and Coeur d'Alene, ID. When I returned, someone asked what were my takeaways from spending so much time with Lee. Until I was asked, I hadn't taken time to document what I learned on the trip. Once I had considered what I had learned, I wanted to share it with you, too. Here are the seven lessons I learned about Creating Magic while touring with Lee Cockerell. -People need to hear your message. Many people want to do better, but don't know how. They need to hear what you have to say. -You have to think different if you want different results. -If you know your message, you don't need notes when you talk about it. -Everyone wants to feel special and you can help. -People are more important than processes. -Try new things. If it doesn't work, no big deal. If it does work, you found a new way to serve people. -Once you realize you don't know something, you have the opportunity to learn. If you don't, it is your choice not to get more knowledge.

John Nemo and I first met in the lobby of the Coeur d'Alene Resort. Immediately, we had a solid connection. I knew I would learn plenty from John, but I did not realize how much I would enjoy spending time with him. John is the author of LinkedIn Riches, but I learned about the value of connection from John before I learned about LinkedIn. Speaking of LinkedIn, check out John's LinkedIn Webinar. John taught me the more we can relate to each other as human beings, the quicker we can begin to know, like, and trust each other. Once that happens, we can begin to help people. John admits his online profile doesn't match who he is as a person. Look at his LinkedIn Profile photo...he looks like a banker who spends his day analyzing credit risk. But that is not John Nemo at all. In this episode, John tells us to make sure your online brand matches who you really are. You will be impressed with John's story of leaving behind a successful job to launch his own business. Once he mastered LinkedIn, he began to reach out to help A-List entrepreneurs with their LinkedIn profiles. John has personally rewritten LinkedIn profiles for Chris Brogan, John Lee Dumas, Bob Burg, Jairek Robbins, Dan Miller, Ray Edwards and many others. Pay attention to how John approached these people to show he was worth their time and attention. Once he had written winning profiles for the A-List Entrepreneurs, they began to promote him. Now, John helps people like you and me win on Linkedin. Don't miss the opportunity to join John on this FREE webinar to learn more about how to win with LinkedIn. You can SIGN UP here. You can get a free copy of John's book, LinkedIn Riches HERE. This book is so helpful to get you started on the right path for a better LinkedIn profile. John Nemo on Twitter - @JohnNemoPR John Nemo on LinkedIn - John Nemo John Nemo on the Web - www.linkedinriches.com John Nemo on Facebook - NemoMediaGroup

Have you ever noticed how most organizations treat every customer the same? Even if the service is good, it is the same for everyone. Treating all customers the same is a missed opportunity. Jeff Noel gives us ideas from Disney so we can begin to deliver excellent service to every customer. -The customer will give you feedback on whether or not you are doing a good job. -Treat every customer like a VIP - Very Individual Person. -Ten seconds of unexpected service will create a moment a customer will talk about. -Understand what it will take to WOW every customer. -Go the extra inch and do something small and special for each customer. -Focus on the extra inch, forget the extra mile.

Sometimes it is worthwhile to step away from business talk and just enjoy what we are doing. For this episode, I team up with Bryan Orr to create a story for you to enjoy. No business. No homework. No deep thoughts. Just a good story. Enjoy the Legend of the Spark Ranger.

It is common to want to avoid failure. Most people will opt for comfortable and safe rather than put themselves in a position where they might fail. But failure is a shortcut to success. It is not the only shortcut to success, but it is the best shortcut. Here are the four reasons you need to fail more often; You won't believe you can create until you have created. Even if your creation is a flop. You will appreciate success more when it comes if you have experienced a failure. You learn more from failure than you do success. You try to figure out what happened when you fail but rarely do people try to figure out what happened with a success. It builds a better story. That story will build influence with others. During the discussion about failure in this episode, I share two personal stories of failure. Listen in to find out what happened

After a recent trip to Disneyland, I have been thinking about how to delight repeat customers. It is one thing to make sure someone has a great experience the first time they do business with you, but how do you continue to create a great experience for repeat customers? No one delights the way Disney does, so I asked Jeff Noel how to make sure a returning customer still has a great experience. Here are the three points you need to know about creating a great experience for your customers. All organizations have people, physical resources, and processes. What you do with these three resources will set you apart from others and make sure your customers are delighted. If you believe it can't be done, it can't. You may be the biggest roadblock to making sure your customers have a great experience. Find the stereotypes in your industry and use the three resources from point 1 to bust through them. Write out one stereotype for your industry. Below this, write People - Physical Resources - Processes. List out how you can use these three resources to bust through the stereotype. To learn more from Jeff Noel, you can follow him on Twitter at @JeffNoelMidlife.

Mike Kim had a tremendous speaker line up for his Influence and Impact Conference. Sure, I was one of the speakers, but that is not the only reason it was a great line up. Mike was deliberate in bringing in a speaker to cover specific aspects of building a personal brand. Val Brown talked about looking great on camera. Michael Hudson gave insight into being a paid consultant. Jennifer McClure gave us a glimpse of the speaker life and how we can do it. Kary Oberbrunner talked about building a business off of a book. I talked about podcasting. Jason Clement talked about design. Throughout the conference, I jotted down some of the great things the speakers said. On this episode of the show, I share some of my favorite quotes from the conference with you. Here are where you can find out more about all of the speakers from Influence & Impact. Mike Kim - website - Twitter - Facebook - Episode of The Jody Maberry Show Val Brown- website - Twitter - Facebook - Episode of The Jody Maberry Show Michael Hudson -website - Twitter - Facebook - Episode of The Jody Maberry Show Jennifer McClure - website - Twitter Kary Oberbrunner - website - Twitter - Facebook - Episode of The Jody Maberry Show Jason Clement - website - Twitter Click here to hear Mike Kim and I discuss Influence & Impact on his Brand You podcast.

When Mike Conner and Mike Simmons launched their company, Catalyst Sale, they decided to use a podcast as part of their marketing and promotion. In this episode of the Jody Maberry Show, Mike and Mike discuss their business, why they chose to use a podcast, and how a podcast can help with sales. Catalyst Sale website - catalystsale.com Catalyst Sale on Twitter - @catalystsale Catalyst Sale Podcast - Catalyst Sale

Lessons from a day at Disney Land.