Rethink Real Estate

Harcourts Auctions
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Nov 15, 2024 • 8min

Avoid the 30-Day Trap: How Days on Market and Price Reductions Impact Your Home Sale | Rethink Real Estate S3 Ep. #91

Let's dive into the critical statistics and strategies affecting real estate pricing and days on market. Discover the key data points that indicate when a property might hit the 'point of no return' and the necessary actions after an initial price reduction to capture market attention effectively. Ben discusses the profound impact of days on market on property perception and the percentage range for price reductions that statistically leads to a sale. This episode is rich with actionable advice, providing real estate professionals with the tools to navigate market fluctuations and optimize listing strategies for better sales outcomes. Learn how to leverage the auction method as a superior alternative to traditional price reductions, aiming to enhance negotiation leverage and seller returns. Whether you're refining your approach to meet market demands or exploring innovative sales techniques, this episode is your guide to mastering the art of pricing in today's complex real estate landscape. Timestamps & Key Topics: 00:00:00] - Overview of Today's Discussion on Market Statistics[00:00:18] - Statistical Analysis of Days on Market and Price Reductions[00:01:11] - Comparing Auction and Traditional Real Estate Processes[00:01:54] - Importance of Time on Market and Initial Price Reductions[00:02:33] - Discussing Leverage in Price Negotiations[00:03:19] - Impact of Hitting 30 Days on Market[00:04:01] - Statistics on Necessary Price Reductions for Market Attention[00:05:31] - Trends in Price Reduction Timing Post-Covid[00:06:05] - Correlation Between Price Reductions and Market Days[00:07:12] - Auction Versus Traditional Selling in Achieving Better Outcomes 🔗 Related Resources Below: 🌐 For more information on Harcourts Auctions our non-distressed auction platform feel free to visit https://www.harcourtsauctions.com 🔗 Connect with Ben Brady and Harcourts Auctions: ⁣https://www.facebook.com/Benbradyharcourts⁣ ⁣https://www.linkedin.com/in/ben-brady-0b223517⁣ ⁣https://www.instagram.com/harcourtsauctions⁣ ⁣https://www.facebook.com/HarcourtsAuctions Subscribe for more insights, and don't forget to like, follow, or subscribe on your preferred platform. Leave your thoughts or questions in the comments below to engage with us and our guest!
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Nov 11, 2024 • 32min

What Real Estate Agents Really Want: Boosting Broker Support & Agent Loyalty in 2025 | Rethink Real Estate S3 Ep. #90

In this enlightening episode of 'Rethink Real Estate,' host Ben Brady reconnects with Mark Johnson, Managing Partner at Recruitment Insights, to dissect the complex dynamics of agent recruitment and retention within the real estate industry. Recorded in October to ensure timely relevance, this discussion delves into the 2025 outlook, industry trends, and the vital role of effective leadership in shaping recruitment practices. Mark provides a deep dive into the distinctions between recruitment and attraction, emphasizing the need for tailored strategies in a rapidly evolving market. The conversation covers the critical impact of agent engagement and the strategic approach to broker support, illuminating the paths to building a robust real estate business. From exploring the implications of market fluctuations on agent stability to discussing the importance of communication in maintaining agent loyalty, this episode is packed with valuable insights for anyone involved in real estate management or leadership. Timestamps & Key Topics: [00:00:00] - Introduction to Recruitment Dynamics in Real Estate [00:01:16] - Analyzing Trends and Outlooks for 2025 [00:06:14] - Distinguishing Between Recruitment and Attraction [00:09:09] - The Impact of Market Changes on Agent Turnover [00:16:19] - Strategies for Enhancing Broker Support and Leadership [00:18:17] - The Role of Effective Communication in Agent Retention [00:23:12] - Recap and Key Takeaways on Recruitment Strategies 🔗 Related Resources Below: 🌐 For more information on Harcourts Auctions our non-distressed auction platform feel free to visit https://www.harcourtsauctions.com🔗 Connect with Mark Johnson and Recruitment Insights:https://recruitinginsight.net/ https://www.facebook.com/recruitinginsight https://www.linkedin.com/in/mark-johnson-359116/https://podcasts.apple.com/us/podcast/recruiting-insight/id1536834197https://www.facebook.com/mark.johnson.75491/ 🔗 Connect with Ben Brady and Harcourts Auctions:https://www.facebook.com/Benbradyharcourts ⁣https://www.linkedin.com/in/ben-brady-0b223517⁣ https://www.instagram.com/harcourtsauctions⁣⁣https://www.facebook.com/HarcourtsAuctions Subscribe for more insights, and don't forget to like, follow, or subscribe on your preferred platform. Leave your thoughts or questions in the comments below to engage with us and our guest!
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Nov 8, 2024 • 30min

Turning Setbacks into Success: How a Fired Retail Worker Became a Real Estate Success Story | Rethink Real Estate S3 Ep. #89

In this empowering episode of 'Rethink Real Estate,' host Ben Brady is joined by Adrienne Mineiro, one of the top real estate agents at Harcourts, who has successfully navigated the complexities of building a career in real estate as a single mother. Discover Adrienne's journey from being fired from a retail job to becoming a leading agent in the competitive San Diego market. This episode delves into how Adrienne transformed challenges into opportunities, focusing on cold prospecting, building a referral-based business, and balancing her career with raising two children. Adrienne shares her experiences and strategies that have shaped her success, offering insights into the importance of authenticity, client communication, and maintaining a personal life alongside a demanding career. Whether you're a new agent or seasoned professional, Adrienne's story provides valuable lessons on resilience, client relationships, and personal growth in the high-stakes world of real estate. Timestamps & Key Topics: [00:00:00] - Introduction to Adrienne Mineiro's Real Estate Journey [00:01:16] - Overcoming Challenges as a Single Mother in Real Estate [00:06:14] - Building a Referral-Based Business [00:09:09] - Importance of Authenticity and Client Communication [00:16:19] - Balancing Personal Life with a Real Estate Career [00:18:17] - Strategies for Prospecting and Client Engagement [00:23:12] - Recap and Key Takeaways from Adrienne's Story 🔗 Related Resources Below: 🌐 For more information on Harcourts Auctions, our non-distressed auction platform, feel free to visit ⁠https://www.harcourtsauctions.com⁠ 🔗 Connect with Adrienne Mineiro: https://adriennesdrealty.com/ https://www.linkedin.com/in/amineiro/ https://www.facebook.com/adriennemineiro/ https://www.instagram.com/adriennerealestate/ https://www.youtube.com/@adriennemineiro/featured 🔗 Connect with Ben Brady and Harcourts Auctions: ⁠⁠https://www.facebook.com/Benbradyharcourts⁠⁠ https://www.linkedin.com/in/ben-brady-0b223517⁠⁠ ⁠⁠https://www.instagram.com/harcourtsauctions⁠⁠ ⁠⁠https://www.facebook.com/HarcourtsAuctions⁠ Subscribe for more insights, and don't forget to like, follow, or subscribe on your preferred platform. Leave your thoughts or questions in the comments below to engage with us and our guest!
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Nov 4, 2024 • 13min

Failed Auctions: Unveiling the Hidden Side of Real Estate Deals | Rethink Real Estate S3 Ep. #88

In this illuminating episode of 'Rethink Real Estate,' host Ben Brady dives into the misconceptions surrounding auction failures in the real estate industry. This episode explores the intricate dynamics of auction sales, providing an in-depth analysis of how auctions can unveil the real value of properties and the importance of setting realistic seller expectations. Ben shares various case studies, including a challenging auction in Vegas and a strategic decision in Reno, to illustrate how auctions serve as a valuable tool for gauging market interest and determining true property values. Ben challenges the notion of "failure" in auctions, advocating for a broader understanding of auctions' strategic benefits in real estate. He discusses the critical role of starting bids, the psychological impact of auctions on buyers, and how these factors can lead to successful sales outcomes. The episode is packed with expert insights on managing both seller expectations and market dynamics effectively. Learn from Ben's extensive experience with detailed discussions on the strategic use of auctions, tips for real estate professionals on navigating auctions successfully, and how to avoid common pitfalls that lead to the mislabeling of auctions as failures. Timestamps & Key Topics: [00:00:00] - Introduction to Auction Strategies in Real Estate[00:01:10] - Analyzing Auction 'Failures': A Vegas Case Study[00:02:06] - The Psychology Behind Auction Start Prices[00:03:19] - Strategic Decisions: When to Adjust Auction Tactics[00:04:34] - The Impact of Market Misconceptions on Auction Success[00:05:49] - Real-World Examples: Success Stories from Auctions[00:06:12] - Reevaluating 'Failure' in Real Estate Auctions 🔗 Related Resources Below: 🌐 For more information on Harcourts Auctions, our non-distressed auction platform, feel free to visit ⁠https://www.harcourtsauctions.com⁠ 🔗 Connect with Ben Brady and Harcourts Auctions: ⁠⁠https://www.facebook.com/Benbradyharcourts⁠⁠ ⁠⁠https://www.linkedin.com/in/ben-brady-0b223517⁠⁠ ⁠⁠https://www.instagram.com/harcourtsauctions⁠⁠ ⁠⁠https://www.facebook.com/HarcourtsAuctions⁠ Subscribe for more insights, and don't forget to like, follow, or subscribe on your preferred platform. Leave your thoughts or questions in the comments below to engage with us and our guest!
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Nov 1, 2024 • 15min

October Real Estate Trends: Pre-Election Uncertainty and Its Impact on Buying and Selling | Rethink Real Estate S3 Ep. #87

In this episode of 'Rethink Real Estate,' host Ben Brady dives into an October market wrap-up, analyzing the current state of real estate amidst looming elections and anticipated year-end shifts. Ben discusses the unique challenges and opportunities that lie in what he terms a 'liminal space' in the market, where buyer hesitation clashes with high auction results. This episode provides a deep dive into how these dynamics are influencing auction activities, with Ben sharing detailed statistics and outcomes from recent auctions to illustrate the market's response. Listen as Ben offers strategic advice for agents and sellers, emphasizing the importance of not delaying listings until next year based on speculative improvements in market conditions. Learn how to leverage auction success to achieve high visibility and buyer engagement even in uncertain times. Timestamps guide you through an in-depth discussion on preparing for the first quarter of the next year, managing seller expectations, and the strategic advantages of listing during lower inventory periods. Timestamps & Key Topics: [00:00:00] - Introduction to October's Real Estate Market Analysis[00:00:27] - Discussion on Current Market Uncertainties and Election Impacts[00:01:21] - Analysis of Auction Results and Market Activity[00:03:12] - Importance of Strategic Listing and Managing Expectations[00:04:36] - Detailed Case Studies on Successful Auctions Across Various States[00:06:21] - Insights into Buyer Engagement and Sales Strategies[00:09:16] - Challenges of Current Market Conditions and How to Overcome Them[00:13:10] - Predictions for Future Market Trends and Closing Remarks 🔗 Related Resources Below: 🌐 For more information on Harcourts Auctions, our non-distressed auction platform, feel free to visit ⁠https://www.harcourtsauctions.com⁠ 🔗 Connect with Ben Brady and Harcourts Auctions: ⁠⁠https://www.facebook.com/Benbradyharcourts⁠⁠ ⁠⁠https://www.linkedin.com/in/ben-brady-0b223517⁠⁠ ⁠⁠https://www.instagram.com/harcourtsauctions⁠⁠ ⁠⁠https://www.facebook.com/HarcourtsAuctions⁠ Subscribe for more insights, and don't forget to like, follow, or subscribe on your preferred platform. Leave your thoughts or questions in the comments below to engage with us and our guest!
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Oct 28, 2024 • 28min

Private Investing for Realtors: How to Build Your Private Lending Network from Scratch | Rethink Real Estate S3 Ep. #86

In this financially empowering episode of 'Rethink Real Estate,' host Ben Brady is joined by private money expert Jay Conner, who delves into the transformative strategies of private financing within the real estate sector. Explore the techniques that have enabled Jay to raise over $8 million in private funds without ever directly asking for money, revolutionizing how real estate professionals can expand their investment opportunities. Jay shares his extensive experience in forming and nurturing a private money network, offering insights on how to educate potential investors about the benefits of private lending. The discussion highlights the importance of establishing trust and clarity, ensuring investors feel secure without the typical sales pressure. Learn from an in-depth conversation about structuring deals, setting interest rates, and using self-directed IRAs to fund real estate projects. Timestamps guide you through key strategies on attracting and managing private funds, the critical aspects of legal and logistical frameworks, and how private lending can be adapted to current market conditions. Timestamps & Key Topics: [00:00:00] - Introduction to Private Money in Real Estate [00:01:32] - The Impact of Private Money on Real Estate Business [00:02:19] - Overcoming the Challenges of Raising Capital [00:06:05] - Advantages of Private Lending During Tight Market Conditions [00:10:36] - Ensuring Commitment to Deals and Managing Investor Relations [00:14:33] - Structuring Promissory Notes and Deeds of Trust [00:18:15] - Introducing the Private Money Challenge Training Program [00:23:31] - Effective Marketing for Off-Market Real Estate Deals 🔗 Related Resources Below: 🌐 For more information on Harcourts Auctions, our non-distressed auction platform, feel free to visit ⁠https://www.harcourtsauctions.com⁠ 🔗 Connect with Jay Conner: https://www.jayconner.com/ https://www.youtube.com/channel/UCZfl6O7pRhyX5R-rRuSnK6w https://www.facebook.com/jay.conner.marketing/ https://www.amazon.com/Where-Get-Money-Now-Traditional/dp/1628658002 https://podcasts.apple.com/us/podcast/raising-private-money-with-jay-conner/id1377723034 🔗 Connect with Ben Brady and Harcourts Auctions: ⁠⁠https://www.facebook.com/Benbradyharcourts⁠⁠ ⁠⁠https://www.linkedin.com/in/ben-brady-0b223517⁠⁠ ⁠⁠https://www.instagram.com/harcourtsauctions⁠⁠ ⁠⁠https://www.facebook.com/HarcourtsAuctions⁠ Subscribe for more insights, and don't forget to like, follow, or subscribe on your preferred platform. Leave your thoughts or questions in the comments below to engage with us and our guest!
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Oct 25, 2024 • 33min

Cold Calls to Closings: How Fast-Rising Agent is Creating Opportunities with Cold Prospecting | S3 Ep. #85

In this dynamic episode of 'Rethink Real Estate,' host Ben Brady delves deep into the art of cold prospecting with real estate ace Sammy DeStefano from the Phoenix-Scottsdale market. Sammy shares his refined techniques and the psychology behind successful cold calls, offering listeners a wealth of knowledge on navigating the challenging terrains of expired listings and FSBOs. Explore the role of technology in prospecting, learn how Sammy harnesses data to target potential clients, and get a sneak peek into the script that converts a cold call into a potential client meeting. This episode is packed with practical advice for real estate professionals looking to elevate their cold calling strategy and achieve growth in any market condition. Join us as Sammy breaks down his daily routine, discusses the resilience needed in cold prospecting, and provides insights on maintaining a positive mindset despite the challenges. Whether you're a novice agent or a seasoned realtor, this episode promises to equip you with the tools and confidence to transform your prospecting efforts and drive your real estate business forward. Timestamps & Key Topics: [00:00:00] - Introduction to Cold Prospecting in Real Estate[00:01:16] - Sammy's Journey to Mastering Cold Calls[00:06:14] - Key Strategies for Effective Cold Prospecting[00:09:09] - Role-play Scenarios: Handling Common Objections[00:16:19] - The Importance of Empathy and Listening in Cold Calls[00:18:17] - Using Technology to Enhance Prospecting Efficiency[00:23:12] - Recap and Key Takeaways on Cold Prospecting Techniques 🔗 Related Resources Below: 🌐 For more information on Harcourts Auctions, our non-distressed auction platform, feel free to visit https://www.harcourtsauctions.com 🔗 Connect with Sammy DeStefano: https://www.sothebysrealty.com/eng/associate/180-a-df2307261451108131/sammy-destefano https://www.facebook.com/sammyfromchicago/ https://www.linkedin.com/in/sammy-destefano-166476106/ 🔗 Connect with Ben Brady and Harcourts Auctions: ⁠https://www.facebook.com/Benbradyharcourts⁠ ⁠https://www.linkedin.com/in/ben-brady-0b223517⁠ ⁠https://www.instagram.com/harcourtsauctions⁠ ⁠https://www.facebook.com/HarcourtsAuctions Subscribe for more insights, and don't forget to like, follow, or subscribe on your preferred platform. Leave your thoughts or questions in the comments below to engage with us and our guest!
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Oct 21, 2024 • 35min

Passive Income for Realtors: Using Real Estate Commissions and Knowledge to Snowball Your Way to Wealth with Tanisha Souza | S3 Ep. #84

On this episode we are joined by Tanisha Souza, President and CEO of Tardus Wealth Strategies, to unravel the strategies for building passive income through real estate investments. Explore the journey from active income to achieving financial freedom using Tanisha's innovative Snowball Finance Effect. Discover how even small, consistent investments can transform into significant passive income streams, covering your monthly expenses and beyond. Tanisha shares her professional transition from a lawyer to a financial strategist, detailing the systems she's developed to help individuals gain financial independence. The conversation covers the practical steps to start creating passive income, the psychology behind successful investing, and how to manage financial strategies amidst market fluctuations. Learn from a robust discussion about leveraging your real estate knowledge to establish a passive income that ensures financial security and freedom. Timestamps guide you through the strategic discussions on building passive income, managing investment risks, and achieving long-term financial goals. Timestamps & Key Topics: [00:00:00] - Introduction to Passive Income and Financial Freedom [00:01:28] - Tanisha Souza's Background and the Snowball Finance Effect [00:03:38] - Practical Steps to Developing Passive Income Streams [00:10:31] - Insights into the Income Snowball Calculator and Investment Strategies [00:19:14] - Tips for Real Estate Professionals on Leveraging Commission Checks [00:25:56] - Strategies for Utilizing Large Commission Incomes Wisely [00:34:43] - Final Thoughts and Where to Find More Resources 🔗 Related Resources Below: 📖 Order Tanisha's book 'Creating Your Income Snowball: The Passive Investing Cheat Code for Mastering Wealth' directly: CreatingYourIncomeSnowball.com 🌐 For more information on Harcourts Auctions our non-distressed auction platform feel free to visit https://www.harcourtsauctions.com 🔗 Connect with Tanisha Souza and Tardus Wealth Strategies: https://www.tardus.com/ https://www.linkedin.com/in/tanisha-souza-18a803a/ https://www.instagram.com/tarduswealth/ https://www.facebook.com/tarduswealth/ https://www.youtube.com/channel/UCyCRCjOXo-Rmkk4iM7s8zQg 🔗 Connect with Ben Brady and Harcourts Auctions: ⁠https://www.facebook.com/Benbradyharcourts⁠ ⁠https://www.linkedin.com/in/ben-brady-0b223517⁠ ⁠https://www.instagram.com/harcourtsauctions⁠ ⁠https://www.facebook.com/HarcourtsAuctions Subscribe for more insights, and don't forget to like, follow, or subscribe on your preferred platform. Leave your thoughts or questions in the comments below to engage with us and our guest!
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Oct 18, 2024 • 8min

The Surprising Impact of Increasing Service Fees in Real Estate | Rethink Real Estate S3 Ep. #83

In this compelling episode of 'Rethink Real Estate,' host Ben Brady delves into the transformative power of strategic pricing within the auction sector of the real estate industry. Discover the pivotal decisions that led to doubling the auction fees and the surprising impact this had on client perceptions and business growth. Ben shares his firsthand experience and insights on how adjusting fees can significantly enhance the perceived value of services offered, thereby influencing client trust and commitment. Throughout the episode, Ben explains the psychology behind pricing strategies and their direct correlation with client engagement and satisfaction. He also discusses the broader implications of these strategies on business development and market positioning. Learn from an in-depth discussion about leveraging strategic pricing to not only meet but exceed client expectations, and how these tactics have reshaped the dynamics within his auction business. Timestamps guide you through key discussions on the importance of valuing your services appropriately, the reaction from clients, and the ultimate results on business performance. Timestamps & Key Topics: [00:00:00] - Introduction to Strategic Pricing in Real Estate [00:01:29] - Decision to Increase Auction Fees: A Case Study [00:02:34] - Client Reactions to Fee Increases and Impact on Business [00:04:09] - Explaining the Value Behind Fee Adjustments to Clients [00:06:29] - Lessons Learned and Tips for Real Estate Professionals 🔗 Related Resources Below: 🌐 For more information on Harcourts Auctions our non-distressed auction platform feel free to visit https://www.harcourtsauctions.com 🔗 Connect with Ben Brady and Harcourts Auctions: ⁠https://www.facebook.com/Benbradyharcourts⁠ ⁠https://www.linkedin.com/in/ben-brady-0b223517⁠ ⁠https://www.instagram.com/harcourtsauctions⁠ ⁠https://www.facebook.com/HarcourtsAuctions Subscribe for more insights, and don't forget to like, follow, or subscribe on your preferred platform. Leave your thoughts or questions in the comments below to engage with us and our guest!
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Oct 14, 2024 • 29min

Turning Renters into Owners: Innovative Rent-to-Own Real Estate Solution | Rethink Real Estate S3 Ep. #82

In this out-of-the-box episode of 'Rethink Real Estate,' host Ben Brady is joined by Adam Zach, co-founder and CEO of Home Equity Partner, to explore the rent-to-own real estate model. They delve into how this model provides a pathway for renters to become homeowners, especially for those who might not qualify for traditional financing methods. Adam shares his innovative approach to linking real estate agents and potential homeowners, facilitating property ownership through customized leasing options. The discussion also touches on significant investments and movements within the rent-to-own sector, such as major acquisitions by leading firms that are shaping the future of real estate. Learn from a detailed conversation about the mechanics of rent-to-own agreements, the potential benefits for both investors and tenants, and the evolving landscape of this niche market. Timestamps & Key Topics: [00:00:00] - Introduction to Rent-to-Own Real Estate Innovations[00:01:08] - Adam Zach’s Philosophy on Homeownership Accessibility[00:02:10] - Collaborative Approaches with Real Estate Agents[00:10:28] - Structuring Rent-to-Own Deals: Risks and Rewards[00:19:26] - Predictions for the Future of Rent-to-Own Markets[00:25:12] - Resources for Further Learning on Rent-to-Own Solutions 🔗 Related Resources Below: 🌐 For more information on Harcourts Auctions our non-distressed auction platform feel free to visit https://www.harcourtsauctions.com 🔗 Connect with Ben Brady and Harcourts Auctions: ⁠https://www.facebook.com/Benbradyharcourts⁠ ⁠https://www.linkedin.com/in/ben-brady-0b223517⁠ ⁠https://www.instagram.com/harcourtsauctions⁠ ⁠https://www.facebook.com/HarcourtsAuctions 🔗 Connect with Adam Zach and Home Equity Partner: https://homeequitypartner.com/ https://www.youtube.com/@homeequitypartner9852 https://www.linkedin.com/in/adam-zach-pe-0000303b/ Subscribe for more insights, and don't forget to like, follow, or subscribe on your preferred platform. Leave your thoughts or questions in the comments below to engage with us and our guest!

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