The PR Week

Former Edelman San Francisco GM Michael Kuczkowski, who founded his own shop Orangefiery in 2014, is the special guest on this week’s episode of The PR Week podcast. Kuczkowski reflects on what Orangefiery has been up to over the past 10 years, how it has branched out from healthcare into the corporate social impact space and he shares his advice for anyone looking to launch their own PR agency. Kuczkowski also talks with PRWeek’s Steve Barrett and Diana Bradley about the biggest PR and marketing stories of this week, including the unveiling of PRWeek’s 2024 Hall of Fame class, J.J. Carter taking over as FleishmanHillard CEO from John Saunders, Honeywell International selecting Edelman as its global PR AOR, comms reflections on the DNC and the “demure” trend taking over social media.  PRWeek.comTheme music provided by TRIPLE SCOOP MUSICJaymes - First One Follow us: @PRWeekUSReceive the latest industry news, insights, and special reports. Start Your Free 1-Month Trial Subscription To PRWeek Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Jano Cabrera, chief communications officer at General Mills, is serving as the next jury chair for the PRWeek Awards U.S. — the standard deadline is September 27 — and he’s looking forward to another year of agencies and marketers putting their best work forward. He talks about that and other marketing trends on the latest edition of The PR Week podcast, including the biggest PR and communications news of the week. That includes interviews with Mark Read and Alex Geiser about KKR’s acquisition of FGS Global, brand-scented colognes and MrBeast hiring a crisis PR firm.  PRWeek.comTheme music provided by TRIPLE SCOOP MUSICJaymes - First One Follow us: @PRWeekUSReceive the latest industry news, insights, and special reports. Start Your Free 1-Month Trial Subscription To PRWeek Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Ben Finzel is a veteran of Washington, DC, a wide range of agencies and most recently a coalition of multicultural and LGBTQ-owned firms focused on inclusive work. He currently does double duty as president of RenewPR and founder and managing partner of The Change Agencies. He joins the latest edition of The PR Week to talk about everything from hits and misses at the Olympic Games in Paris to the latest news from the presidential campaign trail, pulling from his experience in the nation’s capital to his work as a diversity advocate. Also on the agenda, the biggest marketing and communications news of the week, from the rollout of Vice President Kamala Harris’ running mate to Google’s decision to pull an ad from its Olympic rotation after it struck the wrong notes with consumers.  PRWeek.comTheme music provided by TRIPLE SCOOP MUSICJaymes - First One Follow us: @PRWeekUSReceive the latest industry news, insights, and special reports. Start Your Free 1-Month Trial Subscription To PRWeek Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Barbara Hunter, founder and namesake of Hunter PR, was one of the true pioneers of the PR industry in the years after World War II — and even more remarkable, she did so while often being the only woman in the room. She talks about acquiring an agency, founding another — and the occasional three-martini lunch in the “Mad Men” era — on the latest edition of The PR Week podcast. Also on the agenda, the top marketing and communications news of the week: - Olympics week one, and medal-worthy campaigns and partnerships; - Risque and safe Deadpool & Wolverine marketing; - Publicis acquires a creator marketing firm, and much more. PRWeek.comTheme music provided by TRIPLE SCOOP MUSICJaymes - First One Follow us: @PRWeekUSReceive the latest industry news, insights, and special reports. Start Your Free 1-Month Trial Subscription To PRWeek Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Devika Bulchandani, a renowned CEO recognized for her innovative work at Ogilvy and a prominent figure at the Cannes Lions Festival, discusses the evolving landscape of public relations. She emphasizes Ogilvy's legacy of creative strategy and holistic marketing through successful campaigns like CeraVe. The conversation also touches on the role of social media in political engagement, the benefits of integrated communication strategies, and insights into the latest trends in marketing, including brand safety and crisis management.

The latest guest on The PR Week podcast is Matt Neale, CEO of Golin. The Interpublic Group agency CEO is fresh off big wins at the Cannes Lions International Festival of Creativity, including the first win by a PR agency in the PR Lions, for The Misheard Version for U.K.-based retailer Specsavers. Neale talks about his firm’s award-winning work and weighs in on the biggest marketing and communications news of the week, including corporate America’s response to the assassination attempt against former President Donald Trump, the start of the Olympics, PRWeek’s Power List and much more.  PRWeek.comTheme music provided by TRIPLE SCOOP MUSICJaymes - First One Follow us: @PRWeekUSReceive the latest industry news, insights, and special reports. Start Your Free 1-Month Trial Subscription To PRWeek Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

The latest guest on The PR Week podcast is none other than Weber Shandwick Collective CEO Gail Heimann. Heimann made news of her own this week when Weber announced she will step down in November, to be replaced by agency president Susan Howe. Why is this fall the right time for a leadership transition? Heimann talks about that and much more, including the origin story of the Cannes Lions-winning Edible Mascot campaign and her thoughts on the presidential election on the latest edition of The PR Week. Plus the biggest marketing and communications news of the week, including Finn Partners’ acquisition of a Paris agency and the PRWeek US Awards 2025 opening for entries.  PRWeek.comTheme music provided by TRIPLE SCOOP MUSICJaymes - First One Follow us: @PRWeekUSReceive the latest industry news, insights, and special reports. Start Your Free 1-Month Trial Subscription To PRWeek Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

The latest guest on The PR Week podcast is Richard Edelman, global CEO of the largest agency in the world, who was eager to praise the performance of his firm, and that of rivals, at the Cannes Lions International Festival of Creativity. Edelman explains how his firm changed its strategy at Cannes and why he believes PR agencies are uniquely positioned to succeed at the annual festival. In non-Cannes news, he discusses his agency’s financial performance in its fiscal year, acquisition targets, President Joe Biden’s lackluster debate performance and many other topics.  PRWeek.comTheme music provided by TRIPLE SCOOP MUSICJaymes - First One Follow us: @PRWeekUSReceive the latest industry news, insights, and special reports. Start Your Free 1-Month Trial Subscription To PRWeek Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

This episode explores the challenges and opportunities of scaling creativity within business. We’ll discuss the importance of learning and development for supporting creative ideas, investigate the idea of ‘continuous creative development’ and recap the inspiring creativity and insights coming out of Cannes. This podcast is for anyone interested in leveraging creativity in a business context. PRWeek.com Theme music provided by TRIPLE SCOOP MUSIC Jaymes - First One   Follow us: @PRWeekUS Receive the latest industry news, insights, and special reports. Start Your Free 1-Month Trial Subscription To PRWeek Hosted by Simplecast, an AdsWizz company. See https://pcm.adswizz.com for information about our collection and use of personal data for advertising.

With the European Championship and Copa America underway and the Olympic torch traveling to Paris, it’s very much the summer of sports. Who better to join The PR Week podcast than Bret Werner, president of MikeWorldWide and a veteran of activations at sporting events from soccer tournaments to the Super Bowl?Werner also discusses lessons learned from starting and selling an agency and his favorite work from Cannes — and much more. PRWeek.comTheme music provided by TRIPLE SCOOP MUSICJaymes - First One Follow us: @PRWeekUSReceive the latest industry news, insights, and special reports. Start Your Free 1-Month Trial Subscription To PRWeek Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.