Valeria Lipovetsky is one of my favorite creators on the internet. She's funny, stylish, and always unapologetically herself, showcasing her daily life to her almost 6 million followers across TikTok, YouTube, and Instagram. But what some people might not know, is that Valeria has built an incredible team around her, pioneering the idea that content creators can be and should be run like a true business. In today's episode, Valeria takes us inside Valeria Inc - from her CEO to the social media team - and how they work together to create a true media company. We also talk about her best advice for aspiring and current content creators and insights into how she's scaling her business to create longevity in social media. Sponsored byCORT Furniture: Visit cort.com/podcast to learn more and find the furniture package that fits your needs.Ebay: Ensure your next purchase is the real deal with eBay Authenticity Guarantee. Everyonedeserves real. Visit ebay.com for terms. Vionic: Use code FRIEND at check out for free shipping at www.vionicshoes.comLove the show? Follow us and leave a review! And for more behind-the-scenes, follow Liv on Instagram, @LivvPerez. Produced by Dear MediaThis episode may contain paid endorsements and advertisements for products and services. Individuals on the show may have a direct, or indirect financial interest in products, or services referred to in this episode.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Lori Hirshleifer, co-owner of Hirshleifer's, shares her insights as a fashion buyer. Topics include her must-have closet items, current designer favorites, and love for in-person shopping. They also discuss the importance of listening to customers, discovering what people want, and merchandising outfits. Don't miss their favorite fashion items, advice for aspiring fashion buyers, and the power of a good outfit.

From spots to stripes, geometrics and florals, wearing a bold print can be a daunting task. What I've learned - it's all in the styling. In today's episode, I share my simplest tips and tricks to nailing each print so you stand out this summer whether you're in the office, on the beach, or on vacation. To see this episode's edit, visit https://livvperez.komi.ioLove the show? Follow us and leave a review! And for more behind-the-scenes, follow Liv on Instagram, @LivvPerez. Produced by Dear MediaThis episode may contain paid endorsements and advertisements for products and services. Individuals on the show may have a direct, or indirect financial interest in products, or services referred to in this episode.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Going to a wedding? Need a look for that job interview to impress your potential new boss? I got you. On today's episode, I'm sharing all the details on my brand new style series where you'll get to meet with me 1:1 to create the perfect look. I'm so excited to meet more of you face-to-face and build some dream looks together! To learn more, visit https://livvperez.komi.ioLove the show? Follow us and leave a review! And for more behind-the-scenes, follow Liv on Instagram, @LivvPerez. Sponsored by EbayVionicCORTHinge Produced by Dear MediaThis episode may contain paid endorsements and advertisements for products and services. Individuals on the show may have a direct, or indirect financial interest in products, or services referred to in this episode.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

It feels like the world is painted pink right now with the imminent release of Greta Gerwig's Barbie this weekend. And although it might have been your favorite color growing up, if I'm being honest, it's not the easiest color to wear (unless your Margot Robbie who's making it look like a walk in the park right now). Today I'm giving you six easy, failsafe ways to incorporate Barbie pink into your wardrobe so you can reconnect with your inner child and bring out your best Barbie self. From full pink looks to delicate accessories, you'll fit in perfectly at the theater this weekend.Love the show? Follow us and leave a review! And for more behind-the-scenes, follow Liv on Instagram, @LivvPerez. Sponsored byeBay: Ensure your next purchase is the real deal with eBay Authenticity Guarantee. Everyonedeserves real. Visitebay.comfor terms.Vionic: Visit www.vionicshoes.com /friend for free shipping on some of my favorite shoes!See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Rachel Tabb has had good style since middle school, which is something I definitely can't say for myself. She's always looked like a supermodel straight out of the 90s with a perfectly polished and minimalist wardrobe that would give Carolyn Bessette-Kennedy a run for her money. Today, that style is the capstone of her vintage business, Shop RLT, a store in Los Angeles filled with her curation of vintage finds from eBay, to the Rosebowl, and beyond. From denim to tees, vintage YSL and more, RLT has quickly become my favorite vintage store in LA for its edit of everyday clothing that I can have for a lifetime. In today's episode, Rachel shares how to build a successful business on Instagram, how she learned to trust her style and taste, and her thoughts on the ever-changing retail landscape. Love the show? Follow us and leave a review! And for more behind-the-scenes, follow Liv on Instagram, @LivvPerez. Sponsored byHinge: Download Hinge today, meet someone great, and then delete Hinge when it feels just right!Ebay: Ensure your next purchase is the real deal with eBay Authenticity Guarantee. Everyone deserves real. Visitebay.com for terms.Sakara: Sakara is offering our listeners 20% off their first order at sakara.com/FRIEND or by using code FRIEND at checkout.Produced by Dear MediaThis episode may contain paid endorsements and advertisements for products and services. Individuals on the show may have a direct, or indirect financial interest in products, or services referred to in this episode.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Wedding season is officially here! I've scoured the internet to find my absolute favorite dresses for the season so that you don't have to. From embellished dresses to sequins, cut-outs to black tie, there's something for everybody in this edit. I also include some of my favorite places to look for a last minute shoe, and the must-have items to go in your purse to ensure you can dance the night away. Shop the edit here: https://livvperez.komi.io/Love the show? Follow us and leave a review! And for more behind-the-scenes, follow Liv on Instagram, @LivvPerez. Sponsored byHelloFresh: Go to HelloFresh.com/friend50 and use code friend50 for 50% off plus free shipping!Kion: Save 20% on monthly deliveries and 10% on one-time purchases at getkion.com/FRIENDProduced by Dear MediaThis episode may contain paid endorsements and advertisements for products and services. Individuals on the show may have a direct, or indirect financial interest in products, or services referred to in this episode.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

There's nothing worse than being in a style rut. You're getting ready and have nothing to wear, clothes start to pile onto the floor as you try on 100 different outfits and nothing feels right. In moments like this, I always turn to my Instagram community for inspiration or a fresh perspective on my closet. Today I'm sharing my go-to accounts to give my fashion a pep in its step. From editors to designers and content creators, these six accounts are some of my favorite follows for endless fashion inspiration.    Love the show? Follow us and leave a review! And for more behind-the-scenes, follow Liv on Instagram, @LivvPerez.  Sponsored by Hinge, the app designed to be deleted. Download today!   Produced by Dear Media This episode may contain paid endorsements and advertisements for products and services. Individuals on the show may have a direct, or indirect financial interest in products, or services referred to in this episode. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Get to know 22-year-old TikTok sensation, Ken Eurich. Raised in rural Pennsylvania and now an Austin, TX transplant, Ken has amassed a following of over 2 million followers in just a few years, widely beloved for her sense of humor, honesty, and her dog Ma. In today's episode, she shares what it's been like growing up on the Internet, how she's making TikTok into a long term career, and her best tips for editing videos.   Love the show? Follow us and leave a review! And for more behind-the-scenes, follow Liv on Instagram, @LivvPerez.    Sponsored by Sakara: www.sakara.com/FRIEND for 20% off   Produced by Dear Media This episode may contain paid endorsements and advertisements for products and services. Individuals on the show may have a direct, or indirect financial interest in products, or services referred to in this episode. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Summer is officially here! With a new season comes new styles, and today I'm breaking down the ten items everyone needs in their closet for the warm weather. From the jewelry trend that will make you glow, to the best summer dress I've ever worn, these pieces will take you from a BBQ to the beach in style. Love the show? Follow us and leave a review! And for more behind-the-scenes, follow Liv on Instagram, @LivvPerez.  CORT Furniture: Life is always changing - Your furniture can too. Visit cort.com/podcast to learn more and find the furniture package that meets your needs!HelloFresh: Go to HelloFresh.com/friend16 and use code friend16 for 16 FREE meals plus free shipping! Produced by Dear MediaThis episode may contain paid endorsements and advertisements for products and services. Individuals on the show may have a direct, or indirect financial interest in products, or services referred to in this episode.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.