Creators Are Brands

So I’m scrolling through Twitter…. And I come across this atomic essay from Matt Ragland. This is what it reads…. 10 Lessons For Aspiring Creators… (https://twitter.com/mattragland/status/1399073914039459841?s=20) The intro reads… “I started creating content with my first blog in 2011. In the 10 years since, I’ve hosted two podcasts, built a YouTube channel, worked at creator-centric start-ups (ConvertKit then podia, and made the jump to full-time creator.” In my 10 year overnight success, I learned a lot of lessons. Here are the best for aspiring creators. I read the rest of the essay… and it’s gold. I resonated with a lot of the points and said... I gotta’ share this with my buddy. Which I normally do when I see fire content. But then I thought, it’d actually be fun to call him and record ourselves breaking down these ten lessons and share our hot takes. And this buddy, is a fellow creator. Here’s worked with me on various projects through the years. He’s created for multiple multi platinum artists, billion dollar brands, and he’s built successful media platforms. Now, he’s not really an in front of the camera kind of guy. He’s more of a behind the scenes builder. As opposed to me, who puts myself out there, my name on everything, yells at the camera, he’s in the cut, just cooking. But that’s his style of being a creator. Neither is better than the other. You have to find what works for you and your personality. I thought it’d be awesome to share his perspective. Again, here's the original tweet if you want to follow along: https://twitter.com/mattragland/status/1399073914039459841?s=20

In today’s show we talked to the creative mastermind… Henry Belcaster. Henry and his team are responsible for some of the dopest video edits on the internet. Yeah I said it. They’re able to take “traditional podcast” clips to a whole new level which makes them stand out on any social media timeline you’re scrolling. One of their clients happens to be one of my favorite podcasts, My First Million hosted by Shaan Puri and Sam Parr who are uber successful angel investors, entrepreneurs, and creators. These guys aren’t especially easy to get in front of…. But somehow...Henry and his team were able to cold contact them and make this relationship happen. In this episode we learn all about it, how he approaches his creative work, how he has built a team, and talk about his personal content mission with his own YouTube channel and stories. He’s one of those guys where you look at his content and you go… oh yeah. This dude is gonna’ blow up. This is Henry's YouTube Channel. Watch it. Now. https://www.youtube.com/user/hbelcaster My name is Tom Boyd, and this the show that explores how storytellers are building brands online. From the creative process, the mental frameworks, to monetization strategies, I am fascinated how these individuals are building brands around their individualities. In this show, we learn what’s working, so we can apply that to your mission. Watch this show on YouTube: https://youtube.com/playlist?list=PLgnJEpT9cmTp6GQUH0bV6Wd5KMMlvH5RR This is my website: https://www.tomboyd.co/  Discover how to script short videos for social: https://www.tomboyd.co/ballinshorts

JT Barnett is the founder of HoneyHouse, the very first adult content house, the founder of Reset (a festival for the hottest wellness brands), and a hockey brand media/company called TripleDekke. JT played professional hockey… but now he specializes in business and internet strategy all rooted in wellness and positivity. He’s currently teaching everything he’s learned from his experiences on his personal TikTok account. In this episode we discuss his strategy and JT gives you actionable insights you can use for your own creative process today. Do ya boy a big fave “Click the Apple Podcasts Link and subscribe and write a sweet review that I can screenshot and send to my Mom proving that actual humans listen to content.” Follow JT on TikTok: @JTBarnett Follow JT on Instagram: https://www.instagram.com/jtbarnett/ Listen to the full episode on your favorite platform: https://plnk.to/creatorsarebrands?to=page Watch on YouTube: https://www.youtube.com/channel/UCCu0W4xiABBQuQPOmm5ryfQ Welcome to “Creators Are Brands", the show that explores how storytellers are building brands online. From the mindsets, to the tactics, to the business side, I am fascinated how these individuals are building brands around their individualities. In this show, we learn what’s working, so we can apply that to your mission. We’ll do this by talking to creators, their teams, the platforms that power them, and doing solo shows that break down specific ideas from my own experiences or perspective of how others are thriving. We focus on impact driven creators. The storytellers who seek to make a positive impact on the world with their content. Hi... I am Tom Boyd. I am a full-time content creator and digital strategist. I've been writing, directing and producing content for digital landscapes for over 12 years. I absolutely love creative storytellers, principles of marketing and purpose driven entrepreneurs.  I do not seek to be an expert on this show. The goal in this show is to be a journalist, a detective, an explorer who reports back to you with what’s working for these successful creators so you can apply what you learn to your own mission. This is my website -> https://www.tomboyd.co/

Sean Oulashin is a creator who is helping you lead a more impactful life by making entertaining and insightful videos on TikTok. He’s sitting at around 500,000 followers that he’s accrued in the last couple of months.. but more importantly, he created… in my opinion the most relaxing video on TikTok He also has a full-time job as a video creator for a successful clothing brand In this episode.... Sean makes the case for why you should be on TikTok as a creator He breaks down his creative process that has helped him build this large audience so quickly. And we break down practical ways creators should think about monetizing their account. Do ya boy a big fave “Click the Apple Podcasts Link and subscribe and write a sweet review that I can screenshot and send to my Mom proving that actual humans listen to content.” Follow Sean on on TikTok: @SeanOulashin Listen to the full episode on Apple: https://podcasts.apple.com/us/podcast/creators-are-brands/id1493357557 Spotify: https://open.spotify.com/show/4KRlapHQCCGZ2v2KUUFRQj Listen on Anchor: https://anchor.fm/creatorsarebrands Watch on YouTube: https://www.youtube.com/channel/UCCu0W4xiABBQuQPOmm5ryfQ Welcome to “Creators Are Brands", the show that explores how storytellers are building brands online. From the mindsets, to the tactics, to the business side, I am fascinated how these individuals are building brands around their individualities. In this show, we learn what’s working, so we can apply that to your mission. We’ll do this by talking to creators, their teams, the platforms that power them, and doing solo shows that break down specific ideas from my own experiences or perspective of how others are thriving. We focus on impact driven creators. The storytellers who seek to make a positive impact on the world with their content. Hi... I am Tom Boyd. I am a full-time content creator and digital strategist. I've been writing, directing and producing content for digital landscapes for over 12 years. I absolutely love creative storytellers, principles of marketing and purpose driven entrepreneurs.  I do not seek to be an expert on this show. The goal in this show is to be a journalist, a detective, an explorer who reports back to you with what’s working for these successful creators so you can apply what you learn to your own mission. This is my website -> https://www.tomboyd.co/

Welcome to “Creators Are Brands", the show that explores how storytellers are building brands online. From the mindsets, to the tactics, to the business side, I am fascinated how these individuals are building brands around their individualities. In this show, we learn what’s working, so we can apply that to your mission. We’ll do this by talking to creators, their teams, the platforms that power them, and doing solo shows that break down specific ideas from my own experiences or perspective of how others are thriving. We focus on impact driven creators. The storytellers who seek to make a positive impact on the world with their content. Hi... I am Tom Boyd. I do not seek to be an expert on this show. The goal in this show is to be a journalist, a detective, an explorer who reports back to you with what’s working for these successful creators so you can apply what you learn to your own mission. The #1 Marketplace for tools for creative entrepreneurs -> https://appsumo.com/ This is my website -> https://www.tomboyd.co/