The Digital Marketing Podcast by Exposure Ninja

Discover the new metrics Google will be feeding into their search results algorithm and how you can optimise your website for this core vitals update. In this episode, I’ll be exploring what these new metrics are and how they will work. I will ensure you are armed with all the knowledge, tools and guidance you need to optimise your website ahead of this core vitals update in May 2021. Get the show notes @ https://exposureninja.com/podcast/185/ Get a free review of your website https://exposureninja.com/review/

Learn the ways you can use Digital PR to increase links to your website and coverage to your business. In this episode, I’ll be exploring the different types of Digital PR you can apply to your business. Using real-life examples, I will ensure you are armed with all the knowledge, tools and guidance you need to create a successful digital PR strategy for your business. Get the show notes @ https://exposureninja.com/podcast/184/ Get a free review of your website @ https://exposureninja.com/review/

Learn how to create high ranking blogs that bring not only traffic and leads to your website, but also build up links as well.  In this episode, I’ll be exploring the process you need to follow, including blog topic research, competitor analysis and how to format your content. Using real-life examples, I will ensure you are armed with all the knowledge, tools and guidance you need to create high performing content for your business. Get the show notes @ https://exposureninja.com/podcast/183/ Get a free review of your website https://exposureninja.com/review/

Learn how to create the perfect website sales funnel and increase your website’s sales.  In this episode, I’ll be exploring why having a great sales funnel is important, the three characteristics of the perfect sales process using real-life business examples and the actions you can take to implement them on your own website. Get the show notes @ https://exposureninja.com/podcast/182/ Get a free review of your website https://exposureninja.com/review/

Learn how to double your conversion rate overnight by adjusting three key features of your website’s call-to-action. In this episode, I’ll be talking you through the quick fixes you can make to your website’s call-to-action to see instant and dramatic increases in your conversion rate. Get the show notes @ https://exposureninja.com/podcast/181/ Get a free review of your website https://exposureninja.com/review/

Learn the five ninja remarketing strategies we use to help businesses improve their ad click-through-rates and optimise their conversions.  In this episode, find out the different ways you can use remarketing and which strategy is most applicable to your businesses. Get the show notes @ https://exposureninja.com/podcast/180/ Get a free review of your website -https://exposureninja.com/review/

Learn the 8 reasons why your website conversion rate is low and what you can do to improve it. In this episode, you’ll learn how to troubleshoot your conversion rate, looking at areas such as traffic and website optimisation, and how you can improve on these issues to ensure your website is maximising its selling potential. Get the show notes @ https://exposureninja.com/podcast/179/ Get a free review of your website https://exposureninja.com/review/

Learn the success secrets of super fitness brand Peloton’s rapid growth that can be applied to your business. In this episode, also find out where Peloton are missing key opportunities with their digital marketing strategy and how you can avoid making the same mistakes. Show notes: https://exposureninja.com/podcast/178/ Get a free marketing review @ https://exposureninja.com/review/

Learn how to spy on your competitor's lead generation process and figure out how to increase your own business leads. I'll take you through: How lead capture starts *before* people land on your website How great lead capture is presented Why the follow-up process is so crucial What good sales meetings/events feel like What the end of the funnel should look like

Learn how your eCommerce competitors are earning sales using our competitor analysis for website sales tactics. In this episode, we look into the ways great eCommerce websites turn website traffic into sales, including the use of mailing lists, well-designed product pages, and strong checkout processes. Show notes: https://exposureninja.com/podcast/176/ Get a free review of your website and marketing: https://exposureninja.com/review/