The Digital Marketing Podcast by Exposure Ninja

Tim Cameron-Kitchen
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Dec 7, 2020 • 33min

Lessons Learnt From Peloton’s $360M Marketing Strategy

Learn the success secrets of super fitness brand Peloton’s rapid growth that can be applied to your business. In this episode, also find out where Peloton are missing key opportunities with their digital marketing strategy and how you can avoid making the same mistakes. Show notes: https://exposureninja.com/podcast/178/ Get a free marketing review @ https://exposureninja.com/review/
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Nov 30, 2020 • 27min

How To Spy on Your Competitor's Lead Generation Process

Learn how to spy on your competitor's lead generation process and figure out how to increase your own business leads. I'll take you through: How lead capture starts *before* people land on your website How great lead capture is presented Why the follow-up process is so crucial What good sales meetings/events feel like What the end of the funnel should look like
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Nov 23, 2020 • 24min

How To "Steal" Your eCommerce Competitor's Sales Techniques

Learn how your eCommerce competitors are earning sales using our competitor analysis for website sales tactics. In this episode, we look into the ways great eCommerce websites turn website traffic into sales, including the use of mailing lists, well-designed product pages, and strong checkout processes. Show notes: https://exposureninja.com/podcast/176/ Get a free review of your website and marketing: https://exposureninja.com/review/
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Nov 19, 2020 • 21min

How To Write Compelling Website Copy That Sells

Learn how to write amazing copy for your website that earns you more leads and sales. Learn how to use the copywriting framework that earns our clients hundreds of leads and sales every day. BONUS — Learn the six-point checklist that we use to make sure every page is set-up to win Get the show notes @ https://exposureninja.com/podcast/175/ Get a free review of your website https://exposureninja.com/review/  
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Nov 10, 2020 • 27min

How To Create Landing Pages That Convert at 43%

Learn how to create landing pages which always convert well using our CLOSER framework. Every day we build new landing pages for our clients, some of which convert as high as 43%. In this podcast, I'll take you through the framework we use when building or optimising landing pages for our clients. Get the show notes @ https://exposureninja.com/podcast/174/ Get a free review of your website @ https://exposureninja.com/review/
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Nov 2, 2020 • 22min

How to Get to the Top of Google in 2021

Need to get your website to the top of Google? Well, in this podcast, I'll walk you through the simple "SEO hack" we use for our client's campaigns. Except it's not a hack. It's basic SEO principles that anyone can do. You don't need to be an "SEO Guru" to do it.
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Oct 26, 2020 • 47min

How Long PPC Takes To Work

PPC is a fantastic way to increase traffic to a website fast and earn some much-needed leads and sales, but it's also an integral part of multi-year marketing strategies. But how long does it take to pay for itself (i.e, earn a positive ROI)? In this podcast, I talk to three fantastic PPC specialists from our PPC team who explain how long PPC takes to deliver results, how to optimise and improve a campaign, how to decrease the cost-per-average of a campaign and use data from our successful client campaigns to show that the longer a PPC campaign is running, the lower the CPA gets.
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Oct 19, 2020 • 17min

The Best SEO Tools Your Business Needs (Tested)

There are hundreds, if not thousands of SEO tools. Some free, some paid. I've taken a look at some of the best ones and tested them to see which one is the most accurate to real website traffic totals (using data from our own client campaigns). Listen in as I review some of mine, and the agency's, favourite tools.
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Oct 12, 2020 • 29min

6 Ways to Increase Your eCommerce Store's Sales

In this podcast, I outline six ways you can increase your eCommerce store's revenue which any online store can implement. There are three ways you can increase your website's sales: Increase your conversion rate Increase your traffic Do both The tips I'm sharing today are from the third way. They'll increase your traffic and increase your conversion rate. Businesses getting hundreds of sales a week are still missing out on these simple tips, so make sure you listen through and check whether you're doing all six.
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Oct 5, 2020 • 32min

How To Create a Winning Marketing Strategy in 5 Steps

In today's episode, I show you the marketing strategy framework we use for our clients and how you can use it too to achieve your business' growth targets. If you're an overwhelmed business owner or marketing manager, this podcast is for you. To follow the strategy perfectly, download a free template at https://exposureninja.com/90 I'll take you through the simple five steps you need to follow to create a winning digital marketing strategy.

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