The Digital Marketing Podcast by Exposure Ninja

Welcome to the Dojo, the podcast where we turn marketing news into marketing tasks. This week, we've no Tim, but we still have several marketing stories, including: - Google Has Launched the Search Generative Experience (Kinda) - Branding Lessons from Impossible Foods Switch from Green to Red - Implications for Marketers after Reddit's IPO Timestamps 00:00 Welcome to the Dojo 01:13 Story 1 - Google Has Launched the Search Generative Experience (Kinda) 19:59 Story 2 - Branding Lessons from Impossible Foods Switch from Green to Red 33:57 - Upcoming Video Sneak Peak 25:25 Story 3 - Implications for Marketers after Reddit's IPO 37:15 - The Tasks Get a FREE review of your website https://exposureninja.com/rpod/review/ Get the show notes https://exposureninja.com/podcast/dojo-10/ Watch the podcast recording on YouTube: https://exposure.ninja/dojo-10 You May Also Enjoy… “Be Cheekier with Your Marketing” I ft. Lauren Cressey https://exposureninja.com/podcast/dojo-9/ Create Content That Serves Your Target Customers | ft. Dale Davies https://exposureninja.com/podcast/dojo-8/ How Clear Brand Purpose Helps Your Marketing | ft. Ali Newton & Karl Hughes  https://exposureninja.com/podcast/dojo-7/ “Authentic Personal Branding Fuels MEGA Growth” | ft. Charlie Marchant https://exposureninja.com/podcast/dojo-6/ “Use Co-Branding To Increase Your Reach” | ft. Gemma Keighery https://exposureninja.com/podcast/dojo-5/ “The DMA is Bigger Than GDPR” | ft. Andy Tuxford https://exposureninja.com/podcast/dojo-4/    

If you’re a business that sells to different types of customers, marketing to these different buyer personas at the same time can feel like a challenge. With some careful thought and strategy, you can hit your buyer personas where they convert. Watch the video instead: https://www.youtube.com/watch?v=sbtMeMTcb2c Get a FREE review of your website https://exposureninja.com/rpod/review/ Get the show notes https://exposureninja.com/podcast/312/ Get a FREE copy of How To Get To The Top of Google https://exposureninja.com/your-google-book/ You May Also Enjoy… How To Triple Your Traffic in 2024 https://exposureninja.com/podcast/306/ "Give Your Audience Stuff That’s Useful" https://exposureninja.com/podcast/dojo-3/ How Content Marketing Will Work in 2024  https://exposureninja.com/podcast/305/ How to Stand Out in Your Market https://exposureninja.com/podcast/dojo-2/ How To Prioritise Your Marketing (for Busy People)  https://exposureninja.com/podcast/304/  

Learn how an e-commerce store achieved remarkable growth in organic traffic with targeted SEO and content strategies. Discover the importance of aligning content with audience needs and enhancing website copy for increased SEO performance. Explore the journey of implementing SEO strategies to boost organic traffic and creating customer-centric educational content.

In This Episode... Welcome to the Dojo, the podcast where we turn marketing news into marketing tasks. This week we're joined by Lauren Cressey and our stories include: Google's Rumoured Deal to Add Gemini to Apple Devices The Growing Trend in "Cheeky" Brand Voices TikTok Gets Banned in the US (Maybe?) Timestamps 02:10 Story 1 - Google's Rumoured Deal to Add Gemini to Apple Devices 13:20 Story 2 - The Growing Trend in "Cheeky" Brand Voices 26:06 Story 3 - TikTok Gets Banned in the US (Maybe?) 37:15 - The Tasks 44:24 - Quick-fire Questions Get a FREE review of your website https://exposureninja.com/rpod/review/ Get the show notes https://exposureninja.com/podcast/dojo-9/ Watch the podcast recording on YouTube: https://exposure.ninja/dojo-9 You May Also Enjoy… Create Content That Serves Your Target Customers | ft. Dale Davies https://exposureninja.com/podcast/dojo-8/ How Clear Brand Purpose Helps Your Marketing | ft. Ali Newton & Karl Hughes  https://exposureninja.com/podcast/dojo-7/ “Authentic Personal Branding Fuels MEGA Growth” | ft. Charlie Marchant https://exposureninja.com/podcast/dojo-6/ “Use Co-Branding To Increase Your Reach” | ft. Gemma Keighery https://exposureninja.com/podcast/dojo-5/ “The DMA is Bigger Than GDPR” | ft. Andy Tuxford https://exposureninja.com/podcast/dojo-4/    

This episode is a re-upload of a classic, but still highly relevant, podcast episode about how to create content that BANGS. Enjoy! Watch the video instead exposure.ninja/explosive-content Get a FREE review of your website https://exposureninja.com/rpod/review/ Get the show notes https://exposureninja.com/podcast/281/ Get a FREE copy of How To Get To The Top of Google https://exposureninja.com/your-google-book/ You May Also Enjoy… How To Triple Your Leads https://exposureninja.com/podcast/307/ How To Triple Your Traffic https://exposureninja.com/podcast/306/ How Content Marketing Will Work in 2024 https://exposureninja.com/podcast/305/ How SEO Will Work in 2024 https://exposureninja.com/podcast/303/ How to Create the Perfect Marketing Strategy for 2024 https://exposureninja.com/podcast/297/ The Best B2B Marketing Strategies for 2024 https://exposureninja.com/podcast/298/ The Best B2C Marketing Strategies for 2024 https://exposureninja.com/podcast/294/ How To Do B2B Marketing That DOMINATES in 2024 https://exposureninja.com/podcast/extra-031/ How To Do B2C Marketing That CRUSHES in 2024 https://exposureninja.com/podcast/extra-033/ How To Get B2B LEADS That Come to YOU https://exposureninja.com/podcast/264/ How to 10X Your Conversions (Like a $5M Business) https://exposureninja.com/podcast/extra-034/ How to Get Buy-in For Your Marketing Strategy https://exposureninja.com/podcast/300/

Welcome to the Dojo, the podcast where we turn marketing news into marketing tasks. This week we'll hear three stories, including one from our special guests, pick the best one, and turn it into tasks you can do today. This week, we're joined by Exposure Ninja's Marketing Manager, Dale Davies.  Timestamps 00:00 Welcome to the Dojo 01:19 Story 1 - Lessons from Dove Tackling Sephora’s “10-Year-Olds” Problem 13:58 Story 2 - Google’s Latest Algorithm Update 30:18 Story 3 - Slow Progress on Women Leaders (And the Marketing Optics) 40:43 - The Tasks 44:00 - Quick-fire Questions Get a FREE review of your website https://exposureninja.com/rpod/review/ Get the show notes https://exposureninja.com/podcast/dojo-8/ Watch the podcast recording on YouTube: https://exposure.ninja/dojo-8 You May Also Enjoy… How to Rank in Google’s Search Generative Experience (SGE) https://exposureninja.com/podcast/301/ How to Get to the Top of Google Again and Again (and AGAIN!) https://exposureninja.com/podcast/302/ How SEO Works in 2024 https://exposureninja.com/podcast/303/ How Content Marketing Will Work in 2024 https://exposureninja.com/podcast/305/ How To Triple Your Leads in 2024 https://exposureninja.com/podcast/307/ How To Triple Your Traffic in 2024 https://exposureninja.com/podcast/306/ How to Optimise Each Page of Your Website https://exposureninja.com/podcast/310/ “Authentic Personal Branding Fuels MEGA Growth” | ft. Charlie Marchant https://exposureninja.com/podcast/dojo-6/ How to Stand Out in Your Market | ft. Jess Percival https://exposureninja.com/podcast/dojo-2/ “Use Co-Branding To Increase Your Reach” | ft. Gemma Keighery https://exposureninja.com/podcast/dojo-5/  

It’s one thing to do B2B SEO and get leads. But getting qualified leads from your SEO is a ninja thing to do. Watch the video instead: https://www.youtube.com/watch?v=MfzsQvW7hjM Get a FREE review of your website https://exposureninja.com/rpod/review/ Get the show notes https://exposureninja.com/podcast/311/ Get a FREE copy of How To Get To The Top of Google https://exposureninja.com/your-google-book/ You May Also Enjoy… How To Triple Your Traffic in 2024 https://exposureninja.com/podcast/306/ "Give Your Audience Stuff That’s Useful" https://exposureninja.com/podcast/dojo-3/ How Content Marketing Will Work in 2024  https://exposureninja.com/podcast/305/ How to Stand Out in Your Market https://exposureninja.com/podcast/dojo-2/ How To Prioritise Your Marketing (for Busy People)  https://exposureninja.com/podcast/304/  

This episode is a re-upload of a classic, but still highly relevant, podcast episode about how Google Ads works in 2024. Enjoy! Watch the video instead exposure.ninja/google-ads-2024 Get a FREE review of your website https://exposureninja.com/rpod/review/ Get the show notes https://exposureninja.com/podcast/295/ Get a FREE copy of How To Get To The Top of Google https://exposureninja.com/your-google-book/ You May Also Enjoy… How To Triple Your Leads https://exposureninja.com/podcast/307/ How To Triple Your Traffic https://exposureninja.com/podcast/306/ How Content Marketing Will Work in 2024 https://exposureninja.com/podcast/305/ How SEO Will Work in 2024 https://exposureninja.com/podcast/303/ How to Create the Perfect Marketing Strategy for 2024 https://exposureninja.com/podcast/297/ The Best B2B Marketing Strategies for 2024 https://exposureninja.com/podcast/298/ The Best B2C Marketing Strategies for 2024 https://exposureninja.com/podcast/294/ How To Do B2B Marketing That DOMINATES in 2024 https://exposureninja.com/podcast/extra-031/ How To Do B2C Marketing That CRUSHES in 2024 https://exposureninja.com/podcast/extra-033/ How To Get B2B LEADS That Come to YOU https://exposureninja.com/podcast/264/ How to 10X Your Conversions (Like a $5M Business) https://exposureninja.com/podcast/extra-034/ How to Get Buy-in For Your Marketing Strategy https://exposureninja.com/podcast/300/

Welcome to the Dojo, the podcast where we turn marketing news into marketing tasks. This week we'll hear three stories, including one from our special guests, pick the best one, and turn it into tasks you can do today. This week, we're joined by two Ninjas from Exposure Ninja: Commercial Director, Ali Newton and Senior Content Marketer Karl Hughes.  Get a FREE review of your website https://exposureninja.com/rpod/review/ Get the show notes https://exposureninja.com/podcast/dojo-7/ Watch the podcast recording on YouTube: https://exposure.ninja/dojo-7 You May Also Enjoy… How to Rank in Google’s Search Generative Experience (SGE) https://exposureninja.com/podcast/301/ How to Get to the Top of Google Again and Again (and AGAIN!) https://exposureninja.com/podcast/302/ How SEO Works in 2024 https://exposureninja.com/podcast/303/ How Content Marketing Will Work in 2024 https://exposureninja.com/podcast/305/ How To Triple Your Leads in 2024 https://exposureninja.com/podcast/307/ How To Triple Your Traffic in 2024 https://exposureninja.com/podcast/306/ How to Optimise Each Page of Your Website https://exposureninja.com/podcast/310/ “Authentic Personal Branding Fuels MEGA Growth” | ft. Charlie Marchant https://exposureninja.com/podcast/dojo-6/ How to Stand Out in Your Market | ft. Jess Percival https://exposureninja.com/podcast/dojo-2/ “Use Co-Branding To Increase Your Reach” | ft. Gemma Keighery https://exposureninja.com/podcast/dojo-5/  

In this podcast, I'll take you through how you can optimise your website to improve its ranking, but more importantly, its ability to convert visitors into leads. Watch the video instead: https://www.youtube.com/watch?v=MTJh89HujgY Get a FREE review of your website https://exposureninja.com/rpod/review/ Get the show notes https://exposureninja.com/podcast/310/ Get a FREE copy of How To Get To The Top of Google https://exposureninja.com/your-google-book/ You May Also Enjoy… How To Triple Your Traffic in 2024 https://exposureninja.com/podcast/306/ "Give Your Audience Stuff That’s Useful" https://exposureninja.com/podcast/dojo-3/ How Content Marketing Will Work in 2024  https://exposureninja.com/podcast/305/ How to Stand Out in Your Market https://exposureninja.com/podcast/dojo-2/ How To Prioritise Your Marketing (for Busy People)  https://exposureninja.com/podcast/304/