Create Content That Serves Your Target Customers | Dale Davies (Exposure Ninja)

Mar 15, 2024

49:37

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Episode notes

Welcome to the Dojo, the podcast where we turn marketing news into marketing tasks.

This week we'll hear three stories, including one from our special guests, pick the best one, and turn it into tasks you can do today.

This week, we're joined by Exposure Ninja's Marketing Manager, Dale Davies.

Timestamps

00:00 Welcome to the Dojo

01:19 Story 1 - Lessons from Dove Tackling Sephora’s “10-Year-Olds” Problem

13:58 Story 2 - Google’s Latest Algorithm Update

30:18 Story 3 - Slow Progress on Women Leaders (And the Marketing Optics)

40:43 - The Tasks

44:00 - Quick-fire Questions

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Get the show notes

https://exposureninja.com/podcast/dojo-8/

Watch the podcast recording on YouTube:

https://exposure.ninja/dojo-8

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