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Feel the Boot

Latest episodes

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Feb 10, 2025 • 5min

117. Cold Start Your Startup Pitch: Hook Investors from the First Second

🔥 Your Pitch is Losing Investors in the First 5 Seconds—Here’s How to Fix It! Most founders waste the most critical part of their pitch—the opening. Investors remember the first and last things you say. But instead of making an impact, most founders start with: “Hi, I’m [name], CEO of [company]…” 🚨 That’s a HUGE mistake. In this episode of Feel the Boot, I show you how to cold start your pitch—a proven technique to instantly grab attention and keep investors engaged. You’ll learn: ✅ Why traditional intros weaken your pitch.✅ How to hook your audience from the first second.✅ The power of silence before you speak.✅ A real-world comparison of bad vs. great pitch openings. Want to make your pitch unforgettable? Watch now and start strong! 🎤🔥 🔗 Read the Blog: https://ftb.bz/117B🔗 Watch the Video: https://ftb.bz/117V🔗 More startup pitching tips: https://ftb.bz/pitching-playlist🔗 Get Help with your startup: https://ftb.bz/boost🔗 Take the quiz to see if you are ready for investment: https://ftb.bz/fundable 💬 Have you used a cold open in your pitch? Share your experience in the comments! 👍 Subscribe for more startup insights!
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Jan 17, 2025 • 6min

116. Fear is the Startup Killer: How to Overcome It and Get Started

What’s stopping you from starting your dream business?For most people, it’s fear.Fear of failure, financial loss, looking foolish—or even fear of success.In this episode, we break down the most common fears entrepreneurs face and share actionable strategies to overcome them. Learn how to:✅ Do the research that calms fear of the unknown.✅ Test your idea with quick, low-cost experiments.✅ Build financial and emotional safety nets.✅ Surround yourself with mentors, advisors, and co-founders.✅ Start small and “act as if” you’re already a founder. Your entrepreneurial journey doesn’t have to be terrifying. Take the first step today—because hope isn’t a strategy, but action is. 👉 Don’t forget to like, comment, and subscribe for more startup advice and strategies! 📚 Explore more resources on https://FeelTheBoot.com✉️ Let’s connect: subscribe to Boot Prints https://ftb.bz/joinRead the blog: https://ftb.bz/116BWatch the Video: https://ftb.bz/116V #StartupAdvice #OvercomingFear #Entrepreneurship #FeelTheBoot
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Jan 1, 2025 • 5min

115. Why Startup Plans Fail (and Why That’s Okay)

Why Startup Plans Fail (and Why That’s Okay) Welcome to Feel the Boot, the science of startups! In this episode, host I share three insightful sayings about planning and their relevance to startups. Using quotes from Dwight D. Eisenhower, Helmuth von Moltke, and Mike Tyson, I discuss the importance of planning and adaptability when facing unexpected challenges.Learn how to navigate the twists and turns of launching a business and how to pivot efficiently when your plans don't survive first contact.Join the discussion and share your experiences in the comments.Don't forget to like, subscribe, and ring the bell for more valuable content! Get help with your startup https://ftb.bz/boostSubscribe to Boot Prints https://ftb.bz/joinRead the blog https://ftb.bz/115BWatch the Video https://ftb.bz/115V
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Dec 20, 2024 • 38min

114. Building Products Right: Essential Advice for Early-Stage Founders by Chad Perry

Building Products Right: Essential Advice for Early-Stage Founders by Chad Perry 🚀 Building a tech product as a non-technical founder can feel like a daunting challenge. Should you hire a developer? Outsource? What about mockups, tech stacks, and budgets? 😰 In this episode of Feel the Boot, I sit down with fractional CTO Chad Perry, who’s worked with countless early-stage startups to navigate these exact challenges. Chad shares insider advice on: ✅ Why you should start with mockups (not developers).✅ How to successfully outsource your tech development.✅ When to hire a CTO, developer, or team—and how to decide.✅ Tips for managing tech projects as a non-technical founder.✅ Why focusing on your minimum viable product (MVP) is key. This episode is a must-watch for any founder building a tech product, especially if you’re overwhelmed by the process or worried about costly mistakes. 💡 🔗 Connect with Chad Perry on LinkedIn: https://linkedin.com/in/perryonfire📢 Join the conversation: What’s been your biggest challenge when building your product? Share your thoughts in the comments below! 💬 Resources & Links:     •           Blog https://ftb.bz/114B     •           Video https://ftb.bz/114V     •           For help with fundraising, strategy, or messaging https://ftb.bz/Boost     •           More running your startup videos: https://www.youtube.com/playlist?list=PLgMU_ie96T-I8qMi2th8SIuJfMjAkuyAe Don’t forget to like, comment, and subscribe for more startup insights! 🚀 #startups #founders #entrepreneurship #techstartups #productdevelopment #FeelTheBoot --- Chad’s BioI help founders and CEOs plan, build, and go to market with B2B SaaS products.But deep down I'm just a nerd who loves to code, market, and sell - and started a few tech companies. 20+ years in tech and software development, started a few businesses, trained with the world’s top marketing coaches, now supporting founders and executive teams in product development and strategy.If you want help starting or growing your tech business – connect with me on LinkedIn. https://www.linkedin.com/in/perryonfire/Entrepreneur. Global citizen and former digital nomad. Closet hippie and probable hipster. Bicycle rider of the mountain and touring varieties. Former motorcycle rider. Aviator and pilot with a fascination for helicopters. Real life rocket scientist who's never built a rocket.
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Nov 13, 2024 • 38min

113. Effective Team Building and Self-Management for Founders – Emily Hawkins Interview

In this episode of Feel the Boot, I sit down with leadership expert Emily Hawkins to tackle one of the biggest challenges founders face: effective team management. 🚀 Whether you’re a new founder or a seasoned entrepreneur, this conversation dives deep into the soft skills that are often overlooked but are crucial for scaling your business. Emily shares her journey from a corporate career to becoming a fractional COO and creator of the “Leadershift” framework, where she’s helped thousands of business owners transform their leadership style. We explore topics like:                  •               Why making assumptions about your team’s skills can cripple your business                  •               How to transition from being a “doer” to a true leader                  •               Practical strategies for delegating effectively (even when it’s hard to let go)                  •               Finding the sweet spot between too much and too little process                  •               The importance of play, rest, and variety for boosting creativity and avoiding burnout Plus, Emily reveals her free business-owner assessment tool to help you understand your leadership style and where you might need to make some shifts for success. Link to the assessment tool: https://learn.emilyhawkins4u.com/type/ Blog: https://ftb.bz/113BVideo: https://ftb.bz/113VFundability assessment: https://ftb.bz/fundableAdvising: https://ftb.bz/advising Key takeaways:Founders often lack management experience and need to learn team optimization.Assumptions about team members can lead to significant business challenges.Transitioning from doer to leader requires a shift in mindset and skills.Different types of owners have unique strengths and weaknesses.Processes and systems are essential for scaling a business effectively.Play and relaxation can enhance creativity and problem-solving.Founders must manage their energy and time to avoid burnout.Creating a safe environment encourages open feedback and disagreement.Trust and autonomy are crucial for team dynamics.Self-awareness and personal development are key to effective leadership. Bio:Emily Hawkins is a seasoned business leader and the creator of LeaderSHIFT where Emily guides small business owners to implement strategies that not only keep more money in their businesses but also foster lasting success and growth. With over 15 years of experience in the corporate world—where she led teams, streamlined processes, and saved millions for large organizations—Emily made the pivotal decision in 2017 to leave the corporate sector and dedicate herself to helping small businesses thrive through her innovative approach. Equipped with a Supply Chain degree from the University of Tennessee, an MBA in Global Business from Georgia Tech, and a Robbins-Madanes life coaching certification, Emily has successfully coached over 2,500 individuals and business owners, guiding them to unlock their potential. Emily’s expertise and impact have earned her recognition, including being featured in Forbes in 2020 for her groundbreaking work. Emily believes meaningful changes in a business don’t require a fancy degree or technical know-how—just a healthy sense of curiosity and a willingness to adapt.https://www.emilyhawkins4u.comhttps://www.linkedin.com/in/emilyhawkins4u/
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Oct 17, 2024 • 9min

112. Go Niche or Go Home: Why Your Startup Needs a Narrow Initial Market (and How to Pick One)

In this episode of 'Feel the Boot,' host Lance Cottrell delves into the strategic importance of targeting a niche market for startup success. He guides early-stage founders through the crucial process of focusing on specific customer segments that resonate with their products, illustrating how this can significantly improve customer acquisition and product development. Lance shares practical strategies for selecting a target niche, such as engaging early adopters, leveraging small communities, and identifying underserved markets. This approach not only helps in establishing a strong market presence but also lays the foundation for scaling into broader markets. Tune in to gain invaluable insights into effectively narrowing your focus for better startup execution. Blog https://ftb.bz/112BYouTube https://ftb.bz/112VBootPrints https://ftb.bz/join“Are you fundable?” tool https://ftb.bz/fundable
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Sep 24, 2024 • 9min

111. Freemium Business Models: The Good, the Bad, and an Alternative You Should Consider

The freemium business model is popular, but is it right for your startup? In this video, I break down how freemium works, common mistakes founders make, and why it often leads to revenue problems. We’ll also explore an alternative approach—the reverse freemium model—that could be a better fit for your business. Ideal for early-stage founders, this video provides valuable insights and practical advice on setting up a successful freemium model, complete with real-world examples and suggestions for effective customer engagement. Blog https://ftb.bz/111BVideo https://ftb.bz/111VSubscribe https://ftb.bz/joinAdvising https://ftb.bz/advising
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Aug 9, 2024 • 19min

110. How to Pivot Your Startup Before You Launch Pre-Pivot Strategies for Entrepreneurs

How to Pivot Your Startup Before You Launch 🚀 Pre-Pivot Strategies for Entrepreneurs In this episode of Feel the Boot, host Lance Cottrell dives into the concept of pre-pivoting for startups. Avoid the common pitfalls and wasted resources of traditional pivots by learning how to identify potential problems before building your product. Lance shares three effective ways to foresee issues, focusing on customer conversations, systematic testing of assumptions, and conducting a pre-mortem. Perfect for early-stage founders looking to navigate the complex journey of launching a successful business. Blog https://ftb.bz/110BVideo https://ftb.bz/110VNewsletter https://ftb.bz/joinAdvising https://ftb.bz/advising
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Jul 29, 2024 • 7min

109. What is Secret Sauce? Why Every Startup Needs It!

In this episode of Feel the Boot, host Lance Cottrell delves into the concept of 'secret sauce' for startups. Learn why identifying and protecting your unique differentiator is crucial for attracting investors and maintaining a competitive edge. Cottrell shares insights on developing a valuable and defensible secret sauce, using trade secrets and patents, and the importance of articulating it effectively in your pitch deck. This video is a must-watch for early-stage founders seeking to innovate and secure their business's future. Blog https://ftb.bz/109BVideo https://ftb.bz/109VNewsletter https://ftb.bz/joinAdvising https://ftb.bz/advising
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Jul 11, 2024 • 10min

108. The Waiting Game: Why Pre-Seed Investors Delay and How to Speed Up Commitment

In this episode of 'Feel the Boot,' I address a common frustration among startup founders: investors who show strong interest but delay their commitment. I explain the reasons behind this behavior, such as risk minimization and strategic leverage, and provides actionable techniques for founders to expedite investor commitments. Key strategies discussed include structuring funding rounds in tranches, leveraging social proof, and utilizing time-critical events to encourage quicker investments. Blog https://ftb.bz/108BYouTube https://ftb.bz/108VFundraising playlist https://ftb.bz/fundraising-playlistSubscribe to BootPrints https://ftb.bz/join

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