Maximize Your Influence

Does gender make a difference in sales, and in persuasion? The last 10 years of research says – YES. Your gut instinct says – YES. Men and woman like to shop differently, and be persuaded differently.  They have different motives, viewpoints and are looking for different things while being influenced. Understanding these differences can make you a power persuader. It will enable you to adapt your persuasive presentation to their point of view. You will be able to approach and persuade more effectively.    Do These 5 Things to Increase Your Emotional Intelligence   Let’s take a look at the differences of the male and female brain and how you can tailor your message, and adapt to each gender. Join me for this week’s podcast on How to Persuade Men vs Woman.   Learn how to use the 4 secret motivators to inspire others to get what you want

What is a meta-program and how does it help you become a better persuader?  A meta program is the way we lean most of the time in terms of the way we act and react to most stimuli.   We all hate to be put in a box and categorized, but the reality is that (most of the time) we are predictable.  Sure, people can never be 100 percent predictable, but you will be amazed at how predictable we actually are Meta-programs are essentially the “looking glasses” through which we view the world.  The classic “Is the glass half full or half empty?” is a perfect meta-program example.  Meta-programs control our personality and therefore how we behave and how we liked to be influenced. For instance, do you tend to be more of an active or passive person?  Do you focus more internally or externally about the world around you?  Two people may interpret the exact experience from totally different angles. Find out your own meta programs and how to adjust your persuasion for each meta program.  Join me for this week’s podcast on Meta Programs and Mindset Get my best-selling book for FREE  

Do you negotiate with people of equal authority?  Do you have to deal with other managers or senior management?  Do you have to sell to people that feel like they know more than you?  Understand the ability to gain trust, persuade people and influence without authority is a key component of persuasion and negotiation.  This week’s podcast will focus on how to influence when there is no authority, no title or no power.  Master this skill of influencing up (and to the side) – it is easier than you think. How to Appear Confident, But Not Arrogant Join me for this week’s podcast on How to Influence Up (and to the Side) Learn how to Get others to not only want to do what you want them to do… but beg you to do it.

There are many ways to double your income this year, but one of the easiest.  Is to double the number of referrals you are getting.   Half of your business should be based on referrals. It is so easy to do, but most people are neglecting it. They’re not asking for referrals or they're doing it the wrong way. Language study reveals best words to use when selling products Referrals are your greatest source of social validation. Don’t overlook your current customers.  Nobody sells you or your company better than a satisfied customer.  So in your efforts to gain sales from new prospects, remember that you can build sales better through customer referrals.  Now, if that is the case – Why is it that only 12% of salespeople ask for referrals after every visit?  It is because no one has properly trained them.  Join me for this week’s podcast on Unlimited Referrals. Email kurt@maximizeyourinfluence.com to find out how to get a FREE coaching session.  

Do people like you?  Can you connect with anyone?  When introduced to someone – Are they really happy to see you?  Are you sure? This week’s podcast is going to explore “Psychological Tricks To Make People Like You Immediately.”  You know when you feel that connection and have created rapport.  Was it a smile, their touch or their sense of humor?  Or was it something else?  Scientist have found the answers to these questions and you will be surprised.  Listen to the podcast and find out how to instantly connect with anyone. Get the Power of Charisma

Why do your prospects keep saying NO?  Are you the cause of the objections you are getting?     What mannerism or things are you doing that turn people off and trigger objections?  The Clothes That Increase Your IQ  You may think you're just being friendly or even concerned, but it is just triggering objections.  Let me remind you, that everything you are doing during your presentation will attract or repel the person you are communicating with.  I am not here to sugar coat this.  Let’s get into some of these complaints and things you could be doing that is causing resistance.  Listen to this week’s podcast on how YOU are causing objections. Click here if you are tired of getting No’s or people not calling you back

The psychological edge gained by top persuaders cannot be overemphasized.  How do great persuaders prepare their minds for success?  This mental aspect is one of the most important (and usually most neglected) traits of success. Almost everyone wants to accomplish their dreams, achieve more, become a better person, or pursue bigger and better goals. Why do we fall short of our dreams and aspirations?  Let’s find the answer on this week’s podcast. This week’s guest is Lisa Wimberger.  She is the founder of the Neurosculpting Institute.  Her mission is to teach others how to reprogram the brain, change their beliefs and to share powerful stress management techniques or what she calls Neurosculpting. Listen to this week’s podcast and discover the power of Neurosculpting and self-persuasion. For more information about Lisa and her work visit : www.neurosculptinginstitute.com   "When you can understand how your mind really works you can harness its unlimited power. " - Kurt Mortensen on Millionaire Psychology Get My Copy  

How persuasive were the superbowl commercials.  What worked?  What bombed?  Just because you liked or remembered a commercial does not mean it was influential.  Just because you laughed, does not mean you will remember the advertiser.  Let’s explore the superbowl commercials to find the persuasion “Ninjas” and the persuasion ‘blunders’.  Also a huge bonus….. Time for a guest interview and a world expert on Marketing and the world of Amazon.  Adam Hudson is the founder of Reliable Education and a seven-figure Amazon seller. Adam is a highly sought-after Amazon expert and coaches new & established Amazon sellers in 16 different countries. Adam is also passionate philanthropist having funded over 6,000 interest-free micro-loans to entrepreneurs in third world countries and more than 1,000 blind people have been healed as a result of his giving. What you will learn: ·         How to market on the internet. ·         Why Amazon is taking over the world. ·         How to market yourself online. ·         How to break through the marketing clutter.  For more information about Adam and Reliable Education visit https://www.reliable.education Best superbowl commercials  Bud Light and HBO, ‘The Bud Night’    https://youtu.be/8fhOItB0zUM  Pepsi, ‘More Than OK’  https://youtu.be/9sYElEbRzKA Humor Amazon, ‘Not Everything Makes the Cut’ https://youtu.be/8y-1h_C8ad8 Microsoft’s - Adaptive Controllers https://youtu.be/_YISTzpLXCY Verizon "The Coach Who Wouldn't Be Here" https://youtu.be/8SKJVV0e9Ek   Worst superbowl commercials  Turkish Airlines https://youtu.be/t14pSbXsd7Y  MintMobile “Chunky Style Milk” https://youtu.be/LhkcQbhiOiM  Wix https://youtu.be/yVpM3fjFUYQ  Kia “Give It Everything” https://youtu.be/u_awpNKfjDk

How do you deal with those jerks?  You know the ones I am talking about.  How can you get them on your team?  How do you influence them to be nice and to accept your ideas? To be a rock star of a persuasion, you cannot use the same techniques for all people all the time.  You have to customize your message to fit the demographics, interests, and values of your prospect. This also includes mean and hostile people.  They can be persuaded, but you need another set of tools.  When you understand human psychology and the ways to handle resistance – you can influence anyone. Article on Abusive Bosses We take a deeper dive on this week’s podcast on how to deal with hostile audiences and the mean people you work with.  Find out how to deal with that jerk and how to easily influence them. Free Membership to Influence University

Embedded Commands In persuasion and influence, it is the little things that can make a big difference.  For example, does icing the kicker in football work? – You will be surprised.  Does planting a seed that it might be too hot (or cold) to play sports affect how people play?  Does the way you use your voice or use embedded commands increase your persuasiveness? Icing the Kicker Article Article on Heat Signs  What is an embedded command? An embedded command is a technique used to communicate to the subconscious mind. The idea is to actually bypass the conscious mind and talk directly to the subconscious mind. Embedded commands are commonly used in marketing and advertising. Embedded commands are hidden suggestions within written or spoken language. The conscious mind is unaware of their existence. Embedded commands create expectations without creating inner resistance. Embedded commands are used to reinforce potential behavior and can help the reader come to a faster decision.   We see them in advertising and sales copy on the internet.  Using embedded commands can increase your marketing efforts by 10-20%. Can you smell fear? Join me on this podcast and find out how to use these subtle influence techniques. Get your FREE copy of Best-Selling book Maximum Influence