The CEO Mindset Archives -

Being a leader, having a leadership title… means motivating a group of people to act towards achieving a common goal and to me, that begs the question: How can you lead others if you can’t motivate yourself to achieve your own goals? If you’re struggling to take significant actions towards your own goals, how do you expect to do that very thing others? Leadership isn’t something you become because someone put you in a certain position, and it’s not because you started a business and have employees. Leadership means you inhabit qualities that motivate people to take action for themselves. In this week’s episode, I’m sharing “3 MILESTONES to achieve your LEADERSHIP Status”. ARE YOU READY TO HIT THESE THREE MILESTONES? My course, The Marketing Matrix Academy, is the way to do it. This tested and proven material will help you achieve Self-Reflection & Evaluation, it will teach you how to Accept & Define yourself and ultimately you’ll know exactly how to Regulate and Express yourself in a way that showcases your leadership ability. If this sounds like something you’d be interested in, become a Marketing Matrix Academy VIP. By making this decision, you’ll be a part of the first group notified of the doors opening for this course AND you’ll get the only discount offered once it launches. Now is a GREAT opportunity to start practicing the actions leadership requires. BECOME A VIP TODAY. IF YOU LIKED THIS EPISODE, HERE ARE A COUPLE YOU’LL LOVE TOO: https://andreapatrick.com/podcast/pbstyle/ceo-mindset/ https://andreapatrick.com/podcast/pbstyle/systems-and-workflows/ https://andreapatrick.com/podcast/pbstyle/digital-marketing-like-expert/ LET’S GET SOCIAL: To get started with a more personalized approach to your marketing efforts I’ve got TWO very simple, very FREE options: JOIN MY FACEBOOK GROUP GRAB MY FREE MINI COURSE If you’re read to GET TO WORK… you should GRAB my book, The BTB Business Journal. It’s full of information, tools, worksheets, challenges and more. If you’re a self starter and can get thing done on your own, it’s a great way to tap into your personal brand then leverage it EVERYWHERE! The post 3 Milestones To Achieve Leadership Status appeared first on .

  Today on the podcast we are doing a bit of a “Throwback”.  I’m sharing snippets of past episodes with women owned businesses.  As you know, I’m rejuvenated after being reminded of my CEO MINDSET.  I am making big moves from the idea “GOOD IS BETTER THAN DONE” and have created The Personality 2 Profit Masterclass Series inside my Facebook Group.  While I’m writing this, I know.. the day this episode airs will be day TWO of my masterclass. These women owned businesses are showcasing their value and how using your Personality 2 Profit impacted their business.  In addition, I wanted to celebrate BLACK BUSINESS MONTH.  The women owned businesses in this episode are minority owned and are serving with the intention of building up and being a part of a solution for challenges others face.  I’m extremely proud of them for their journey and believe their stories are perfect examples of personal branding and being confident in their abilities. Listen to these snippets of women owned businesses and then listen to the full episodes [shared below]. FULL EPISODES: https://andreapatrick.com/podcast/pbstyle/taolb-diversity/ https://andreapatrick.com/podcast/pbstyle/dont-afraid-unapologetic-defining-niche/ https://andreapatrick.com/podcast/pbstyle/leadership-steering-ship/ https://andreapatrick.com/podcast/pbstyle/digital-marketing-anthara-carr/ JOIN MY FACEBOOK GROUP & Get Social: The BTB Boss Talk INSTAGRAM: @afpatrick TWITTER: @andreafpatrick PINTEREST: @afpatrick The post Women Owned Wednesday [Throwback] appeared first on .

We, as a society, are used to surfing the internet mindlessly to catch up with family, look for recipes, and find the right outfit.  Now, as entrepreneurs, we’re beginning to see the need to use digital marketing for our business.  Many are recognizing the need to use digital marketing to attract, engage, and convert their client base.  If you’re feeling the burn yourself, believe me when I say… you’re not alone.  I too have fallen short during this pandemic.  The good news is… NOW IS  A GREAT TIME to reevaluate your digital marketing strategy [or START evaluating one – as the case may be] and I want to lend a hand… Let me suggest to you that you start using personal branding to achieve those goals.  When it comes to using digital marketing to reach you customer base, I believe it’s imperative to use the following three elements to go from surfing to sharing your expertise [SERVING with expertise]. LEARN MORE ABOUT DEVELOPING AUTHENTIC MARKETING STRATEGIES [w/Personal Branding] JOIN MY FACEBOOK GROUP HERE: facebook.com/groups/BTBbosstalk PERSONALITY 2 PROFIT MASTERCLASS SERIES [Get workbook]: https://andreapatrick.com/personality2profit LAST WEEK’S PODCAST: 3 Mind Shifts To A CEO Mindset QUESTION OF THE WEEK: [COMMENT BELOW] What’s your favorite way to use digital marketing in your business? The post DIGITAL MARKETING: From Surfing To Sharing Your Expertise appeared first on .

Fear is natural. It’s especially natural as it relates to “think-ups”, “start-ups” and “scaled-ups”.  Don’t listen to anyone who says otherwise.  Over my years as an entrepreneur, I’ve listened to my share of experienced AND successful business owners talk about their feelings of insufficiency.  I’ve heard the admissions to feelings of stress, overwhelm and fear so it’s perfectly within reason for you to feel it all too. The key is to get control of your thoughts, actions, and intentions if you want to start seeing results in your business.  Today I’m talking about 3 Mind Shifts to a CEO Mindset.  I’m sure you’ve had your fair share of advice on this matter, but I bet it’s never been done from a personal branding approach.  As a matter of fact, I’ve got something up my sleeve as a follow up for this topic too… Your mindset is like a muscle.  If you practice positive thinking, having an optimistic approach to the things you do, and have a productive attitude you can achieve a CEO mindset. Listen to this podcast and learn: What experienced and successful entrepreneurs say about fear Why how you approach your business matters The top tier tip that has helped me streamline my business Three mind shifts to help you achieve CEO Mindset Status Where could a CEO Mindset Adjustment help you in your business? To get started with a more personalized approach to your marketing efforts I’ve got TWO very simple, very FREE options: JOIN MY FACEBOOK GROUP GRAB MY FREE MINI COURSE If you’re read to GET TO WORK… you should GRAB my book, The BTB Business Journal. It’s full of information, tools, worksheets, challenges and more. If you’re a self starter and can get thing done on your own, it’s a great way to tap into your personal brand then leverage it EVERYWHERE! The post 3 Mind Shifts To A CEO Mindset appeared first on .

If you’re struggling with how to minimize anxiety during a pandemic this article analysis is going to be very helpful, I think.  Today on the podcast I thought I would try something a little different from the norm. I ran across this article while curating content for a client and couldn’t resist the pull it had on me. I think we often segment our lives and because of that we somehow start believing we are the ONLY one with the problems and challenges that cause us anxiety.  WE ARE NOT THE ONLY ONES…. This ARTICLE is about how to minimize anxiety during a pandemic, it’s really helpful for anxiety period.  Listen and see how I’m putting a personal branding spin on it to make the tips shared in this article universal. Share your tips for how to minimize anxiety during a pandemic.  Sharing is caring!   USE PERSONAL BRANDING IN YOUR APPROACH: To get started with a more personalized approach to your marketing efforts I’ve got TWO very simple, very FREE options: JOIN MY FACEBOOK GROUP GRAB MY FREE MINI COURSE If you’re read to GET TO WORK… you should GRAB my book, The BTB Business Journal. It’s full of information, tools, worksheets, challenges and more. If you’re a self starter and can get thing done on your own, it’s a great way to tap into your personal brand then leverage it EVERYWHERE!   TAKE A LOOK AT THESE EPISODES TOO: Crisis Management My Covid-19 Must Have’s Positivity, Mindset, & Motivation   The post How To Minimize Anxiety During Pandemic (or Difficult Times) appeared first on .

As in life, digital marketing requires personality.  Where there is personality there is an opportunity for miscommunication and misunderstandings.  In this episode of P. B. & Style, I’m briefly touching on brand communication and it’s importance in introducing your brand to your target audience, potential employees and partners. Brand communication is very important to the know, like, trust factor that attracts, converts, and maintains customers.  In my book, The BTB Business Journal, I go into a lot more detail about the various types of communication styles, personality types, and how to combine the two for maximum brand growth.  If you are struggling with brand communication (especially now- during Covid 19) this is a great podcast to listen to. GRAB MY BOOK: If you’d like more detailed information about brand communication and how to use it correctly in your business, you should definitely grab a copy of The BTB Business Journal: DO YOU HAVE SOMETHING TO SHARE WITH MY AUDIENCE?  Learn more HERE ADVERTISE ON PODCAST: Here The post Brand Communication 101 appeared first on .

This Covid-19 situation isn’t getting better despite our frustrations and extreme desires for it to. This means we are going to have to get much better connecting virtually. In this podcast episode, I’m sharing my tips for staying connected using social media when personal contact and networking isn’t a possibility. We’re “SHELTERED IN PLACE”, “SOCIAL DISTANCING”, and infected with CABIN FEVER.  For those who hadn’t joined the social media/digital marketing space prior to the Coronavirus may be finding it difficult to achieve the same level engagement they once profited from.  These tips for staying connected using social media will go a long way in capturing the attention of your target and overcoming engagement challenges you may be having. The information I share in this podcast are only a tip of the iceberg of the information I have for you inside my book, The BTB Business Journal.  For more tips for staying connected using social media AND MORE… you can get a copy of my book HERE. You could also WIN a copy of my book by leaving a comment below.  Tell me YOUR FAVORITE TIPS FOR STAYING CONNECTED USING SOCIAL MEDIA and you may be a winner!!! The post Tips For Staying Connected Using Social Media appeared first on .

This week’s episode is a bit of a rant.  I have been talking to a few of my entrepreneur colleagues and there is a consistent theme among us… It’s a common occurrence for potential customers to want something for nothing and have a disregard for the expert knowledge we bring to the table. If you’ve ever wondered how to position yourself as an expert, this episode is for you.  I remember when I first started my business, I suffered from impostor syndrome and would stress about being able to live up to my customers expectations.  The issue wasn’t whether I knew my stuff, but rather that my business acumen was lacking.  I may not have known how to invoice or where to go to build a great website, but my ability to help my clients attract the people they wanted to attract with authenticity WASN’T an issue for me at all. As I dive into my ideas for how to position yourself as an expert, I also look at the issue of potential customers wanting something for nothing.  I believe the cure for this lies between how to position yourself as an expert AND how your target audience sees you and whether they find you credible. Listen and then share your thoughts in the comment section below. AS PROMISED: Jordan Page does a great job explaining block scheduling.  Take a look at her video HERE FOR THOSE WHO NEED A LITTLE HELP: Grab a seat at my FREE VIDEO COURSE, The Authentic Marketing Blueprint.  If the struggle is real for you and you’re having trouble connecting with your audience in an authentic way, this 4-day course will help you structure your business in a way that makes connections organic and easy.  Building quality relationships with your audience is key to loyalty, referrals, and brand recognition.  Use this course as a catalyst to the success you’re looking for. If you’re ready to GET TO WORK… you should GRAB my book, The BTB Business Journal. It’s full of information, tools, worksheets, challenges and more. If you’re a self starter and can get thing done on your own, it’s a great way to tap into your personal brand then leverage it EVERYWHERE! https://amzn.to/30mQavz The post How To Position Yourself As An Expert (And Get Paid Like One) appeared first on .

In life there will be times of tribulation.  Having gone through such a time with my health, I feel it’s important to stress LIVING YOUR VALUE, LOVING YOURSELF ENOUGH TO BE YOURSELF, & LEADING WITH INTENTION AND PURPOSE for crisis management. In this week’s podcast episode, I’m sharing my crisis management technique and what I know to be true about personal branding to over come. These are tried and true tips I use myself to manage my structure, socialization and my sanity in difficult times. Listen and Learn: How personal branding has applications that extend far beyond business How I used personal branding and authenticity for crisis management (my health challenge) The relationship between crisis management, personal branding and sanity MIND OVER MATTER EPISODE: https://andreapatrick.com/podcast/pbstyle/neuroscience/ JOIN MY COMMUNITY:  I’m giving a way a fantastic 4 day mini video course called The Authentic Marketing Blueprint.  It’s my gift to YOU! If you’ve been struggling with the stress of the world, this mini course is a great way to center yourself and start LIVING YOUR VALUE, LOVING YOURSELF ENOUGH TO BE YOURSELF SO YOU CAN LEAD WITH INTENTION AND PURPOSE… The post Crisis Management & Personal Branding appeared first on .

The situation we find ourselves in is a dyer one. There is social injustice and no denying the inequality in our nation. The only real answer is to deal with the issue we have in front of us. As an African-American woman, I can attest to the racism, social injustice and discrimination that happens to our community. My children have been called “the N-Word” multiple times, I fear for my husband and brother and pray they make it home every day, and I live in a so called affluent neighborhood. The reality is… social injustice isn’t new and we are where we’ve always been in this country. There are a group of people who feel superior and a group being treated as if they are inferior. In this episode, I’m sharing my two cents on the problem of social injustice and a few ideas to begin a healing process that could change our dynamic as a country by committing to changing who we are as individuals. MY INTERVIEW WITH LAUREN PALMER: Lauren is very candid about her epiphany moment and gives us great steps to become a part of a solution instead of a being a bystander contributing to a systemic and social injustice.   The post Social Injustice, My Two Cents…. appeared first on .