
The Blair Badenhop Show
Formerly Brand Yourself, the Blair Badenhop Show is hosted by Blair Badenhop, a Life Purpose Guide, Brand Mentor, and Copywriter who is devoted to helping people clarify their purpose and turn it into their life’s work.
If you want guidance on how to honor your hunches in life, clarify your calling, and actively pursue a meaningful career whether that’s your own business or working for a conscious company doing good in the world, you’re in the perfect place.
Tune in for detailed insight from Blair as well as her guests who all have powerful stories about their purpose pursuits and the beautiful businesses they’ve built.
We get into the truth about entrepreneurship, intuition, spirituality, personal growth, motherhood, marriage, health, and everything in between.
To learn more about Blair visit blairbadenhop.com.
Latest episodes

Jul 31, 2022 • 1h 2min
204: Turning a Love for Plants Into a Trailblazing Business with Maria Failla
Maria Failla is a “Plant Killer Turned Plant Lady” on a mission to help everyone successfully care for plants and make the world a kinder and greener place. After learning to care for plants and experiencing the joy this brought to her life, she launched the Bloom and Grow Radio Podcast to learn alongside her listeners as she interviews experts in all aspects of plant care. Since the launch of her podcast, she also launched the Bloom & Grow [Virtual] Garden Society and authored Growing Joy: The Plant Lover's Guide to Cultivating Happiness (and Plants). Maria spent the last decade as a professional Musical Theater performer and has been seen in Broadway musicals on the Great White Way and around the world. She’s thrilled to now use her voice to help people grow more joy in their lives, through plant care. As you’ll soon hear, I recently stumbled upon Maria, her incredible work, and magnetic energy on Instagram. I bought her book - which I’m loving - and soon found out that my husband knows her! You’ll find out how in the episode. Maria is a true breath of fresh air and is blazing a brand new trail in the wellness space. I can’t wait for you to hear all of the details on how this beautiful venture came to be. In this episode, we chat about her journey pursuing her dream career as a singer and Broadway performer, landing a role in CATS, and more, how her love affair with plants began and became her favorite form of self-care, and included having coffee with her basil plant every morning instead of looking at a screen, what inspired her to start her podcast Bloom & Grow Radio, why it exploded in growth almost instantly, and now has over 1 million downloads, what it looked like for her to leave behind her career in the arts and become a fulltime entrepreneur, how she went from growing her listeners and subscribers, to launching a successful paid membership community and writing her book, and so much more! To learn more about Maria Failla and the resources mentioned in this episode, visit the show notes. Follow Me On: Facebook Instagram

Jul 24, 2022 • 18min
203: Choosing to Lead with Courage & Compassion
In this week’s episode, I share a little story with you about a big download I received while in a breathwork session. During that session, I felt my heart burst open and all of this inspiration pour in. And it gave me an idea – an important topic to share – with you here. Ever since I’ve been figuring out how to communicate it with you. But essentially, it is a core problem I see happening in our collective that is blocking authentic self-expression and kindness from dominating in the world. This is a problem for so many reasons – but as it relates to business, if you want to be an authentic, magnetic, heart-led leader, you’ve got to examine these two human tendencies that are creating a ton of pain and misalignment. I hope it inspires you to take a closer look at yourself – as I have been too! – and begin bringing courage and compassion into your connection points with other people on the planet, especially those who disagree with you. To submit your question, visit the show notes. Follow Me On: Facebook Instagram

Jul 17, 2022 • 1h 5min
202: The Beauty of Becoming Whole in Your Work with Molly Nourmand
Molly Nourmand is a psychotherapist, yogini, and mother. Her multilayered lens brings healing, integration, and transformation to the lives of birthing people through 1:1 work, support circles and retreats. Her approach is grounded in Psychodynamic Theory and informed by over a decade of teaching yoga and meditation, as well as an ongoing exploration of Somatic Experiencing. She received a Master of Arts degree in Counseling Psychology from Pacifica Graduate Institute. Prior to specializing in perinatal mental health, Molly’s early career as a psychotherapist was spent at drug and alcohol rehabs. At Promises Treatment Center she was the Director of the monthly Family Intensive Program. Molly’s initiation into motherhood birthed a new career path for her. She completed the Advanced Perinatal Mental Health Psychotherapy training with Postpartum Support International and has translated her passion into a specialty in her practice. She created Life After Birth® in 2017 to hold birthing people through their metamorphosis into parenthood. In this episode, we chat about why she was drawn to psychotherapy from a young age and what it looked like for her to take a detour into yoga teaching before she officially became a therapist, what inspired her to start Life After Birth after becoming a mom, and how she approached getting her first local mom circle started in LA, what it was like to have no one sign up for her events in the beginning, why she showed up and stayed committed anyway, and how she turned it into a thriving business, the old school way she approached marketing in those early stages, how she pivoted to an online offering during the pandemic, and how things have evolved since, her biggest recommendations for leading a group and holding a safe, non-judgmental space that creates room for everyone to be self-expressed, and so much more! To learn more about Molly Nourmand and the resources mentioned in this episode, visit the show notes. Follow Me On: Facebook Instagram

Jul 10, 2022 • 23min
201: How to Seamlessly Integrate a New Offer into Your Business with Maria DiLorenzo
Today I’m joined by listener, Maria DiLorenzo, for our second live coaching session! Maria owns an intuitive wardrobe consulting business based in Boston, Massachusetts and specializes in helping her clients clear out the clutter and develop a confident signature style. Love that. As you’ll hear, she’s been doing this work for many years, but has more recently felt called to add a new offering to her repertoire. And that’s what I support her in clarifying today! So, if you’re someone who is focused on your offerings right now – either creating something new or considering it – or you’re someone who wants to make sure your overarching brand message makes sense – this episode is for you! And if you want to be coached live on a future episode, just go to blairbadenhop.com/livecoaching to submit your request! Follow Me On: Facebook Instagram

Jul 3, 2022 • 1h 9min
200: The Key to Early Stage Business Growth with Emmy Marie
So, we just hit 200 episodes!!!!! I’m looking at that number and literally cannot believe it. That’s a lot of conversations and solo recordings in just 4 years. So much has happened since then - I had a baby. We experienced a pandemic. My family moved out of New York City to the suburbs. And so much in between. This show has truly been such a constant - a space for me to share my truth and my voice and have beautiful conversations with incredible humans - within so much change! Thank you so much for being on the journey with me. And for letting me know that these episodes have helped you in some way. Whenever someone writes me to share how Brand Yourself has impacted them and their business, I get so excited. Because that’s why I do this. I do it to help you. To remind you that you’re here on this planet for a reason - and that inner calling is something you gotta follow. Ok, so, how are we celebrating this milestone???? With a giveaway!!!! I’m giving away 3 brand therapy sessions. A Brand Therapy Session is a 60-minute session with me via Zoom where we address one core challenge in your business - and you walk away with tangible action steps to integrate right away. Whether it’s your messaging or your offers or your social media strategy - I’m here to offer insight, advice, and guidance. So, here’s how you can enter to win. Head on over to Apple Podcasts and write a review. Be sure to use hashtag #200episodes and include your IG handle so that I can contact you. If you don’t have access to Apple Podcasts, submit your review to me an email to blair@blairbadenhop.com and I’ll include you. I will randomly select three people, and if you’re one of them, I’ll send you a DM on IG. The deadline to submit your review is Friday, July 8th. Cheers to you and 200 more episodes! Ok, so who is our guest today? Emmy Marie Emmy is a certified trauma-informed life coach and NARM practitioner who specializes in helping clients create thriving lives and relationships after trauma. As an abuse survivor herself, Emmy understands the devastation trauma can have on our lives, and is committed to helping as many people as possible access their power and heal from trauma. She supports clients in her 1:1 coaching program, as well as through courses, a monthly membership community, and speaking engagements. She is based in Oregon, USA, but sees clients virtually all over the world! Emmy and I connected back in 2020 when she was just starting her business - and it’s been so cool to witness her work explode since then. I’m really excited for you to hear how she turned one of the darkest seasons of her life into something that helps others. In this episode, we chat about the abusive romantic relationship she experienced as a teen, how that led to PTSD, and what she did to proactively heal and step on the path to recovery, how this lived experience turned into a passion for helping others move through their own trauma - and her pursuit of training in the field, what it looked like for her to start an anonymous instagram account, why that account grew so quickly, and how she took baby steps to become publicly visible, how she turned this initial online presence into a business with three core revenue streams - and the biggest challenges she’s faced offering those services, how her tendency to overachieve led to her burn out within the second year of business - and what she’s doing now to find more balance, and so much more! To learn more about Emmy Marie and the resources mentioned in this episode, visit the show notes. Follow Me On: Facebook Instagram

Jun 26, 2022 • 12min
199: Finding Solace in Your Business
In this week’s episode, I share a story from 2020 – an experience I had with my business that awakened me to a whole other dimension of why pursuing our purposes on the planet is so vital to our joy, fulfillment, and stability as human beings. It’s not just about the money or the growth or the impact on other people’s lives – it’s what our businesses offer us and our wellbeing through the ebbs and flows of life. Inside I also share: How 2020 made me so much more grateful to be an entrepreneur How inside my business I’m always able to show up as my highest self Why I’m so passionate and committed to helping other people do their purpose work too And more! To submit your question, visit the show notes. Follow Me On: Facebook Instagram

Jun 19, 2022 • 1h 11min
198: The Art of Creating a Unique Wellness Business with Jenn Tardif
Jenn Tardif is a writer, aromatherapist, meditation teacher, and the founder of the mindful collective 3rd Ritual. After witnessing time and time again the alchemical effects these sacred practices can have on our mental, emotional, and physical well-being, Jenn made a lifelong commitment to share them with anyone seeking more meaning in the otherwise mundane. So, one of the things I have loved about being a podcast host is that so often my guests become dear friends – you just know when you have a connection with someone right off the bat, and I felt that with Jenn. As you’ll hear, Jenn is such a beautiful human – brilliant, heart-lead, and in her work she’s tapped into such a genius way to help people practice self-care. Not in big ways, but small ways that make a big difference. I’m so excited for you to listen in and learn how she stepped into created 3rd Ritual – and how her own experiences in life led her to do this work. She’s such a gem. In this episode, we chat about her journey from a career in film and marketing to turning her passion for wellness into her full-time pursuit, the grit and work ethic that ignited all of the success she’s experienced, especially in starting her own business, what it looked like for her to start 3rd ritual with in-person events and retreats - and then create ritual-based products and objects, why she says building her business has been such a humbling experience - and not the overnight success it might appear to be, and so much more! To learn more about Jenn Tardif and the resources mentioned in this episode, visit the show notes. Follow Me On: Facebook Instagram

Jun 12, 2022 • 27min
197: Navigating the Transition From Nurse to Life Coach with Vanessa Sciamarella
Welcome back to the show! I’m very excited to introduce you to a new type of conversation. One between me – and an entrepreneur who is feeling challenged by something in her business. Now, I’ve been doing Biz Wisdom solo episodes for almost two years now. But a few months ago, I thought --- Wouldn’t it be fun to have a listener get their question answered LIVE – and for me to essential coach them for 30 minutes? So, I did it. This first live mentorship session is with Vanessa Sciamarella. As you’ll hear, she’s been a nurse for many years, but more recently felt really called to step into life coaching. So, today, she shares her biggest challenges with us, as she starts her business – and I offer my advice in 30 minutes. Now, if you’re thinking… “Oooo, I want to be coached by you live, Blair!” You can submit a request too – and be on a future episode. Just go to blairbadenhop.com/livecoaching to submit! Follow Me On: Facebook Instagram

Jun 5, 2022 • 1h 4min
196: Letting Personal Growth Lead You to Your Purpose with Jordane Maree
Jordane Maree is a writer, astrology lover, energy worker, very new podcast host and founder of Girl and Her Moon, a nurturing online space for Soul, Astrology, Energy and Tarot. Through Girl and Her Moon, Jordane continues to hold the space for others to reconnect with themselves, reawaken wholeness, and nurture the safety required for deep inner healing. Ahh, this was such a lovely and soothing business conversation. As you’ll hear, Jordane has such a calming energy and her approach to building such a big platform with over 500,000 Instagram followers has been so intuitively led. I can’t wait for you to listen in and discover how she did it. In this episode, we chat about her experience running her first business - and how it’s ending taught her the importance of not tying your worth and identity to your work, and wound up being a catalyst for massive personal growth, the initial creation of Girl and Her Moon and why she didn’t intend on creating an astrology-based platform - but instead created intuitively, how sharing vulnerably about her personal growth journey, and carrying a pure desire to build community was key to speedy Instagram growth, what it looked like to turn Girl & Her Moon into a revenue generating platform and how that expanded into a team of multiple practitioners, how she has navigated finding a balance between her personal experience and the Girl & Her Moon brand, and so much more! To learn more about Jordane Maree and the resources mentioned in this episode, visit the show notes. Follow Me On: Facebook Instagram

May 29, 2022 • 11min
195: How to Build a Beautiful Relationship with Your Audience
If you’ve ever felt like you had to aggressively pursue potential clients in order to sign them or that you need to grow your audience as fast and as big as humanly possible – this episode is for you. As you’ll hear, I used to subscribe to the same way of thinking when I started my business, but I didn’t conform and instead followed my instincts to be a genuine person AND take aligned action in order to get clients. Inside the episode, I share some of my best tips on how to surprise and delight your followers, subscribers, and fans so that you develop a deeper, more trusting relationship that is much more likely to result in client relationships in the long run. So, if you want to lead with love too – not pushing or convincing your people to work with you – and witness the power of that approach, be sure to pop those headphones in and listen to this 10 minute dose of wisdom. To submit your question, visit the show notes. Follow Me On: Facebook Instagram