It's Your Offer

What does it really take to keep your brain sharp, healthy, and performing at its best - especially as a busy entrepreneur, leader, or parent? In this week's episode of the It's Your Offer podcast, I sit down with Eric Collett, founder of A Mind For All Seasons, to dive into the science and systems behind optimal brain health. From his 16-year career in assisted living and memory care to co-developing the Enhanced Protocol, Eric has dedicated nearly a decade to helping people prevent decline, regain cognitive function, and unlock their full potential. Eric shares his personal journey from burnout and overwhelm to building a business with a mission to save one million brains. Along the way, he explains how entrepreneurs, athletes, and everyday people can take charge of their brain health - and why most of us are confusing "common" symptoms like brain fog, fatigue, and memory loss with "normal" aging (they're not). If you've ever felt like you're not quite yourself, or you know your brain isn't firing on all cylinders, this episode will give you both hope and actionable strategies to turn things around. Mentioned in this episode A Mind for All Seasons Website Eric Collett on LinkedIn Eric Collett on Facebook Eric Collett on X Eric Collett on Instagram Eric Collett on TikTok Get a free 30-day trial of the AMFAS Membership Site. Enter the promo code 'Jess' for 30 days free. Subscribe to Email List Leave a Podcast Review Work/Connect with me: Offer Optimization Scorecard Book a Call Tune in to start taking your business and life to the next level today and don't forget to subscribe or follow the podcast to make sure you don't miss any future episodes. Visit https://jessicamillercoaching.com/ to learn more. You can also follow me on Instagram (@jessicadioguardimiller) and Facebook.

What does it really take to design a group program that creates powerful results without burning you out or overwhelming your clients? In this episode, I sit down with Jake Wysocki of Intention Craft to unpack the intersection of design thinking, human-centered facilitation, and entrepreneurship. Jake shares how to transform your knowledge into experiences that actually work, while keeping them simple, flexible, and focused on what matters most: your clients' results. Mentioned in this episode Intentional Craft Website Jordan Godbey on LinkedIn The Paid Community Blueprint Free Crash Course Subscribe to Email List Leave a Podcast Review Work/Connect with me: Offer Optimization Scorecard Book a Call Tune in to start taking your business and life to the next level today and don't forget to subscribe or follow the podcast to make sure you don't miss any future episodes. Visit https://jessicamillercoaching.com/ to learn more. You can also follow me on Instagram (@jessicadioguardimiller) and Facebook.

In this episode of The It's Your Offer Podcast, I dive into a powerful truth: you already are who you want to be. While most business owners look to their future selves for growth and direction, today we're flipping the script and accessing the wisdom of your past self—the version of you that has already walked through wins, challenges, and powerful decisions. Throughout this episode I share how my past was actually my true north compass, how trauma shaped my wisdom and the three magical pieces of wisdom from my own former self that changed everything—and how remembering who I already am created more joy, momentum, and clarity in my business today. I also share how this wisdom took me out of the depressing spin-cycle we often get into when we build a habit out of constantly striving, chasing, and living in "not enough-ness" because we spend all our time looking to the future for what we think we don't have and the destination we need to finally arrive at, and you can break the cycle too. By the end of this episode, you'll leave with a renewed sense of confidence, a powerful exercise to reconnect with your past self, and a knowing that your next big step might just be a return to your roots. Mentioned in this episode Unlock the Wisdom Worksheet Mel Robbins Podcast Episode Subscribe to Email List Leave a Podcast Review Work/Connect with me: Offer Optimization Scorecard Book a Call Tune in to start taking your business and life to the next level today and don't forget to subscribe or follow the podcast to make sure you don't miss any future episodes. Visit https://jessicamillercoaching.com/ to learn more. You can also follow me on Instagram (@jessicadioguardimiller) and Facebook.

If you've been feeling stuck, unseen, or like your momentum has mysteriously vanished — this episode is your wake-up call. In today's episode I'm "coming in hot" to talk about one of the most damaging mistakes high 6- and 7-figure entrepreneurs are making right now: staying in rooms that are no longer aligned, profitable, or growth-focused. Whether it's a mastermind you've outgrown, a networking event filled with peers instead of buyers, or a business community that doesn't reflect your values — being in the wrong room is costing you more than just time. It's draining your energy, stunting your growth, and slowly killing your confidence. I'm going to break down: The four hidden costs of being in the wrong room — and why the emotional damage might be the worst of all The types of rooms you need to leave ASAP — even if they used to "work" The surprising mindset shifts that keep successful entrepreneurs stuck in misaligned spaces The three-part process for finding your next "Hell Yes!" room, even if you're not totally sure what it is yet I'm also going to share a tool to help you evaluate your current spaces and take immediate action to realign your business and growth strategy. By the end of this episode, you're going to have clarity on where you're playing small, the rooms you don't want to be in, and how to make your way to the right rooms that will give your business an instant up-level. Mentioned in this episode Get in the Right Rooms: Room Audit Worksheet Subscribe to Email List Leave a Podcast Review Work/Connect with me: Offer Optimization Scorecard Book a Call Tune in to start taking your business and life to the next level today and don't forget to subscribe or follow the podcast to make sure you don't miss any future episodes. Visit https://jessicamillercoaching.com/ to learn more. You can also follow me on Instagram (@jessicadioguardimiller) and Facebook.

Have you ever thought that time wasn't on your side? I'm willing to bet you've thought you were short on time on several occasions – I know I have! What if you could have enough time to create everything you ever wanted, and more. We've all heard the line, "you can have what you want, if only you put in more time and effort." Well, I'm here to tell you that it's simply not true. In fact, you've done the seemingly impossible several times without even knowing it – you've bent time in your favor. Yes, you can create more, have a bigger impact, and get the results that you want without spending extra time and effort. In this podcast episode, I will be giving you the three crucial things that you need in order to create the results that you want in your business and your life. "Jess, how do you know it works?" You might ask. I've spent many years in the corporate world. I've built successful teams and I've helped entrepreneurs and business owners flourish in their lives and businesses, using the methods that I developed over the years. And you can get all of it here, for free, by simply listening and applying these easy, simple, and practical methods to any part of your life or business that you want to improve. Mentioned in this episode: Einstein's Theory of Special Relativity Parkinson's Law Subscribe to Email List Leave a Podcast Review Work/Connect with me: Offer Optimization Scorecard Book a Call

The hallmark of a business is poised for growth is looking for gaps and opportunities within the client journey. Your ability to assess your business and identify where you can tighten things up or optimize your tactics further is a key step to developing the plan that will ultimately lead to more clients and revenue. In today's episode I talk about the stages of the client journey and some of the opportunities that exist within each stage that you should consider if you want to grow your business this year. I also walk you through a plan so that you can take some of these opportunities and turn them into increased cash flow and momentum in your business immediately. By the end of this episode, you will have clarity around what you can focus on in the next 90 days to move your business to the next level and create considerable growth that you can not only capitalize on, but that could set the stage for even further growth in the future. Mentioned in this episode: Subscribe to Email List Leave a Podcast Review Work/Connect with me: Offer Optimization Scorecard Book a Call

We have been conditioned to think about our businesses through an often limited and rigid perspective – what do customers want to buy? What works? What is everyone else doing? Not that it isn't important to understand market dynamics and customer preferences, but for most businesses, this is all we use as our guiding principles for creating our businesses and offers. In today's podcast I talk about the missing link to a thriving business – Your Hell Yes! Energy, and why this is one of the most important and influential pieces in building offers the pulls your ideal people in and a business that is exciting and profitable. Not only is Hell Yes! Energy important for creating a business with momentum, but it's also the thing that makes having and running a business so much fun. Take a listen to hear how you too can have a Hell Yes! Business right now. Mentioned in this episode: Subscribe to Email List Leave a Podcast Review Work/Connect with me: Offer Optimization Scorecard Book a Call

As entrepreneurs, it's important to be concise and brief when you communicate your business and your offers. By doing so you make it easy for your partners, potential customers, and general public to understand clearly what you do, how you help people, and how they will benefit from working with you. The more powerfully you do this, the more customers you will have and the more sales you will generate. Unfortunately, most business owners don't communicate this way. They tend to over explain, use complicated jargon, and share a lot of information that's not relevant or necessary to help the person you're talking to make a decision to buy. As a result, you lose sales. Today we walk through key areas in your business and common activities that can be strengthened by communicating less and by being clear and direct. Being concise and brief in these areas can help boost your sales and make the customer journey smoother. Enjoy! Mentioned in this episode: Subscribe to Email List Leave a Podcast Review Work/Connect with me: Offer Optimization Scorecard Book a Call

Having a Hell Yes! and optimized offer is an integral part of having a successful business that runs efficiently and generates consistent income. Not only does the offer itself lend itself to success in your business by calling in customers and compelling them to buy, but when you have an optimized offer, it informs all the other workstreams in your business. The stronger and more dialed-in your offer is, the easier it is to create the other pieces of your business ecosystem efficiently and effectively – like your marketing plan, your lead magnets, your messaging, etc. In today's episode, I discuss the 5 biggest benefits you get in your business when you have a strong and optimized offer, and why making a strong and Hell Yes! offer one of the #1 priorities in your business will be on the best decisions you can ever make. Mentioned in this episode: Subscribe to Email List Leave a Podcast Review Work/Connect with me: Offer Optimization Scorecard Book a Call

Your offer is the most important part of your business. Without it, your business can't function. That is why avoiding the common mistakes that people make with their offers is going to instantly improve your business and make you more money. Today, I will be telling you the 5 biggest mistakes that I see people making with their offers, and the things that you can do to fix them if you find them in your offers. Mentioned in this episode Subscribe to Email List Leave a Podcast Review Work/Connect with me: Offer Optimization Scorecard Book a Call Tune in to start taking your business and life to the next level today and don't forget to subscribe or follow the podcast to make sure you don't miss any future episodes. Visit https://jessicamillercoaching.com/ to learn more. You can also follow me on Instagram (@jessicadioguardimiller) and Facebook.