It's Your Offer

As we head into the final stretch of the year, most entrepreneurs make one of the biggest mistakes they can make: they tap out early. They assume their audience is distracted, checked out, or "waiting for January," and they slow their business down right when buyers are actually the most ready to take action. In this episode, I'm breaking down the four simple moves that will help you finish the year with money, momentum, and ease - without creating anything new, hustling harder, or overcomplicating your business. If you want December to be profitable, grounded, simplified, and full of clarity, this episode will show you exactly where to focus and how to turn the next 3–4 weeks into your most powerful runway yet. Mentioned in this episode 4-Step Year End Profit Plan Subscribe to Email List Leave a Podcast Review Work/Connect with me: Offer Optimization Scorecard Book a Call Tune in to start taking your business and life to the next level today and don't forget to subscribe or follow the podcast to make sure you don't miss any future episodes. Visit https://jessicamillercoaching.com/ to learn more. You can also follow me on Instagram (@jessicadioguardimiller) and Facebook.

In today's episode, I reflect on a recent discussion I had with female business owners about year-end goals and planning for the upcoming year. Many entrepreneurs tend to shift their focus to the new year as soon as November hits, missing out on the potential for growth and success in the current year-end months. Although it's important to plan ahead so you are poised to start the year off strong, failing to maximize the last quarter of the year, especially November and December, can leave you missing out on sales, momentum, and impact. Today we're going to walk through the principles I apply to my business each year, and that I help my clients use to make their year-end powerful and lucrative. You can use these principles to make sure you're set up for a strong year end, whether you're a start-up or an established business (these work for everyone). By implementing these steps, you can make the most of the last few weeks of the year, ensuring a powerful end to your current year and a strong start to the next. Be sure to give it a listen for valuable insights and tips to boost your business! Mentioned in this episode: Offer Optimization Scorecard Leave a Podcast Review Subscribe Work/Connect with me: Offer Optimization Scorecard Book a Call

What happens when you combine unapologetic ambition with a big, soft heart? In today's episode of the It's Your Offer Podcast with Dr. JJ Peterson (StoryBrand's former Head of Story, now Professor-in-Residence and host of Badass Softie), we reframe modern leadership: why joy belongs in the work, how authenticity drives performance, and how to make your unique point of view your unfair advantage—especially in an AI-saturated world. If you're ready to do leadership differently, with joy, authenticity and a point of view that is uniquely yours and powerful, this episode is for you! Enjoy! Mentioned in this episode Dr. JJ Peterson's Main Website Badass Softie Main Website Dr. JJ Peterson on Instagram Subscribe to Email List Leave a Podcast Review Work/Connect with me: Offer Optimization Scorecard Book a Call Tune in to start taking your business and life to the next level today and don't forget to subscribe or follow the podcast to make sure you don't miss any future episodes. Visit https://jessicamillercoaching.com/ to learn more. You can also follow me on Instagram (@jessicadioguardimiller) and Facebook.

In today's episode, I want to delve into the importance of having a profitable and restful holiday season for entrepreneurs like us. I can't stress enough the significance of intentional planning, efficient time management, and clear communication to ensure that we can truly savor the holiday season while keeping our businesses profitable. I've developed a four-step roadmap that I'd like to share with you, and it starts with analyzing your calendar, noting your planned time off, confidently communicating your plans to your team and clients, and tidying up ongoing projects. And here's the kicker - these principles aren't just for the holiday season; they're applicable year-round. These steps are universal and can transform the way you do business, making it more efficient and impactful. So, let's make the most of our time and learn to prioritize rest without compromising the success of our businesses. Take a listen to today's episode to find out how! Mentioned in this episode: Offer Optimization Scorecard Leave a Podcast Review Subscribe Work/Connect with me: Offer Optimization Scorecard Book a Call Tune in to start taking your business and life to the next level today and don't forget to subscribe or follow the podcast to make sure you don't miss any future episodes. Visit https://jessicamillercoaching.com/ to learn more. You can also follow me on Instagram (@jessicadioguardimiller) and Facebook.

As we move toward the end of the year, many entrepreneurs start thinking about goal setting—yet most approach it from the wrong mindset. In this episode, I break down the real foundation required before you set a single goal, deadline, or metric. If you've felt overwhelmed, stuck, overworked, or like your goals never quite reflect what you actually want, this episode will help you clear the mental clutter so you can plan from clarity, confidence, and expansion, not pressure or fear. Mentioned in this episode Subscribe to Email List Leave a Podcast Review Work/Connect with me: Offer Optimization Scorecard Book a Call Tune in to start taking your business and life to the next level today and don't forget to subscribe or follow the podcast to make sure you don't miss any future episodes. Visit https://jessicamillercoaching.com/ to learn more. You can also follow me on Instagram (@jessicadioguardimiller) and Facebook.

In today's episode of the It's Your Offer podcast, I sit down with Community Strategist Jordan Godbey. We dig into what's actually working now for paid communities, and why "less but sharper" beats doing all the things. Jordan shares how niching down transformed his business, the two winning community models he sees across top creators, and how to design an experience that scales results without swallowing your time. Mentioned in this episode Growth Community The Paid Community Blueprint Subscribe to Email List Leave a Podcast Review Work/Connect with me: Offer Optimization Scorecard Book a Call Tune in to start taking your business and life to the next level today and don't forget to subscribe or follow the podcast to make sure you don't miss any future episodes. Visit https://jessicamillercoaching.com/ to learn more. You can also follow me on Instagram (@jessicadioguardimiller) and Facebook.

In this episode of It's Your Offer, I sit down with Dan Cumberland, AI consultant, founder of Cumberland Labs and creator of the AI Mastery Cohort, to talk about how to bring heart and humanity into the world of AI. Dan shares his journey from ministry to marketing to AI innovation, and how he's helping founder-led brands use AI to scale their voice, not lose their soul. If you've ever wondered how to leverage AI without sounding robotic or compromising your brand integrity, this conversation is your roadmap. Take a listen now to learn how to step into your full visibility, embody your message, and get known for what you're meant to do. Mentioned in this episode Dan Cumberland's Website AI Training Guide Subscribe to Email List Leave a Podcast Review Work/Connect with me: Offer Optimization Scorecard Book a Call Tune in to start taking your business and life to the next level today and don't forget to subscribe or follow the podcast to make sure you don't miss any future episodes. Visit https://jessicamillercoaching.com/ to learn more. You can also follow me on Instagram (@jessicadioguardimiller) and Facebook.

In this episode of It's Your Offer, I sit down with Authority Amplifier and Visibility Expert Melanie Benson to talk about what it really takes to go from being a best-kept secret to being unignorable. We dive into how to find your "Lighthouse Message", the magnetic, aligned message that cuts through the noise, amplifies your authority, and helps you attract your perfect clients with ease. If you've ever felt invisible in your industry or burned out from doing "all the things," this conversation will show you a simpler, more powerful path to stand out and scale. Take a listen now to learn how to step into your full visibility, embody your message, and get known for what you're meant to do. Mentioned in this episode Melanie Benson's Website Melanie Benson on LinkedIn Melanie Benson on Instagram Melanie Benson on YouTube Melanie Benson on Facebook Melanie Benson on Threads 17 Mistakes That Guest Experts Make That Cost Them the Lead & Client Subscribe to Email List Leave a Podcast Review Work/Connect with me: Offer Optimization Scorecard Book a Call Tune in to start taking your business and life to the next level today and don't forget to subscribe or follow the podcast to make sure you don't miss any future episodes. Visit https://jessicamillercoaching.com/ to learn more. You can also follow me on Instagram (@jessicadioguardimiller) and Facebook.

As the year winds down, most business owners are sprinting toward the finish line - trying to plan, close out projects, and prepare for what's next. But here's the truth: real strategy doesn't come from hustle - it comes from space. In this episode, I'm sharing the five elements that have completely transformed how I close out my year and design the next one. From creating intentional white space to surrounding yourself with the right people, I'll show you how to access your best ideas and turn them into simple, powerful strategies for growth and ease. I'll also share how I weave these same principles into my signature Canyon Ranch Retreat - a transformative experience designed to help you end your year clear, calm, and confident about what's next. Mentioned in this episode Canyon Ranch Retreat Waitlist Subscribe to Email List Leave a Podcast Review Work/Connect with me: Offer Optimization Scorecard Book a Call Tune in to start taking your business and life to the next level today and don't forget to subscribe or follow the podcast to make sure you don't miss any future episodes. Visit https://jessicamillercoaching.com/ to learn more. You can also follow me on Instagram (@jessicadioguardimiller) and Facebook.

What does it really take to build wealth as a business owner - without overcomplicating it, making risky decisions, or constantly stressing about revenue? In this week's episode of the It's Your Offer podcast, I sit down with Tess Waresmith, Accredited Financial Counselor and founder of Wealth with Tess, to talk about simple, practical systems entrepreneurs can use to pay themselves first, invest with confidence, and create true financial freedom. From her unexpected start as an aerial acrobat on cruise ships to building her own financial education business, Tess shares how her personal journey through bad financial advice and costly mistakes fueled her mission to help founders take control of their money. Tess explains why so many entrepreneurs - especially women leaving corporate to start businesses - are unintentionally putting their future at risk by not saving or investing alongside their business growth. She also breaks down easy steps anyone can take to get started, even if you're in debt or feel like you "don't have time" to think about money. If you've ever felt unsure about how to manage your profits, or you want to create more stability and options in both your business and your life, this episode will give you the clarity and confidence to finally put your money to work. Mentioned in this episode Wealth With Tess Website Tess Waresmith on LinkedIn Tess Waresmith on Instagram Tess Waresmith on YouTube Free Investing Mini Course for Entrepreneurs Subscribe to Email List Leave a Podcast Review Work/Connect with me: Offer Optimization Scorecard Book a Call Tune in to start taking your business and life to the next level today and don't forget to subscribe or follow the podcast to make sure you don't miss any future episodes. Visit https://jessicamillercoaching.com/ to learn more. You can also follow me on Instagram (@jessicadioguardimiller) and Facebook.