It's Your Offer

The start of a new year can feel energizing - or overwhelming - especially when the hype fades and the pressure to "do more" kicks in. In this episode of It's Your Offer, I'm helping you reset that narrative and step into Q1 with clarity, momentum, and ease. I'm breaking down my Q1 CEO Playbook and walking you through how to build a 90-Day Hell Yes Plan - one that prioritizes leverage over hustle, focus over overwhelm, and results that actually feel good to create. This is about intentional, agile planning that helps you grow without grinding, while making the most of the assets you already have in your business. If you want your next 90 days to deliver real traction, profit, and energy (without burning yourself out), this episode will show you how to plan like a CEO and execute the hell yes way. Mentioned in this episode Optimize What You Have: Your 2026 Profit Strategy Subscribe to Email List Leave a Podcast Review Work/Connect with me: Offer Optimization Scorecard Book a Call Tune in to start taking your business and life to the next level today and don't forget to subscribe or follow the podcast to make sure you don't miss any future episodes. Visit https://jessicamillercoaching.com/ to learn more. You can also follow me on Instagram (@jessicadioguardimiller) and Facebook.

As we step into a new year, it's easy to fall into the trap of thinking growth means creating more - more offers, more funnels, more complexity. In this episode of It's Your Offer, I'm inviting you to do the opposite. Instead of starting from scratch, I walk you through how to optimize what you already have so your business can grow with more ease, leverage, and profitability in 2026. I break down why most entrepreneurs are already sitting on a gold mine and how small, strategic shifts can create massive momentum without burnout. We dive into the profit levers that actually move the needle - optimizing your best offers, reactivating warm audiences, and simplifying your offer ecosystem so it works harder for you. If you want 2026 to be about higher ROI, fewer decisions, and more freedom (not more work), this episode will help you shift your focus from "new" to better. Mentioned in this episode Optimize What You Have: Your 2026 Profit Strategy Offer Optimization Scorecard Leave a Podcast Review Subscribe Work/Connect with me: Offer Optimization Scorecard Book a Call Tune in to start taking your business and life to the next level today and don't forget to subscribe or follow the podcast to make sure you don't miss any future episodes. Visit https://jessicamillercoaching.com/ to learn more. You can also follow me on Instagram (@jessicadioguardimiller) and Facebook.

As we move toward the end of the year, most entrepreneurs rush straight into planning - new goals, new strategies, new pressure. In this episode of It's Your Offer, I invite you to pause before you plan and share why reflection isn't a "soft" practice… it's one of the most powerful revenue strategies you can use. I break down how intentional reflection creates clarity, simplifies your next moves, and reveals the profitable patterns already working in your business. I also walk you through my Hell Yes Reflection Ritual, a simple but transformative process that blends emotional intelligence with strategy so you can stop guessing, stop overcomplicating, and start building from what already works. If you're feeling tired, distracted, or unsure what to double down on next, this episode will help you slow down, reconnect with your intuition, and step into your next year with confidence, ease, and momentum. Mentioned in this episode The Hell Yes Reflection Ritual Offer Optimization Scorecard Leave a Podcast Review Subscribe Work/Connect with me: Offer Optimization Scorecard Book a Call Tune in to start taking your business and life to the next level today and don't forget to subscribe or follow the podcast to make sure you don't miss any future episodes. Visit https://jessicamillercoaching.com/ to learn more. You can also follow me on Instagram (@jessicadioguardimiller) and Facebook.

If you've ever questioned your offer, doubted whether you're "good enough," or wondered how to stay consistent long enough to actually win—this conversation is going to hit deep. In this episode, I sit down with the brilliant and unapologetically real Moe Choice, who shares his raw entrepreneurial journey: building (and burning down) 12 businesses, rebuilding from scratch out of his mother's spare bedroom, and ultimately creating a powerful, scalable framework that helps solo entrepreneurs earn $15K+ months using LinkedIn alone. This isn't a fluffy highlight reel. It's an honest look at discipline, persistence, self-trust, and what it truly takes to build a business that works—on your terms. If you've ever wrestled with imposter syndrome, overcomplicated your offer, or struggled to bring your full self into your work, this episode will feel like a permission slip wrapped in a masterclass. Moe brings unconventional wisdom, hard-won perspective, and a refreshingly simple lens for creating results. You're going to walk away both challenged and energized. Mentioned in this episode Moe Choice's Website Moe Choice on Instagram How To Make $15,000 A Month With Just Your LinkedIn Profile Moe Choice on LinkedIn Subscribe to Email List Leave a Podcast Review Work/Connect with me: Offer Optimization Scorecard Book a Call Tune in to start taking your business and life to the next level today and don't forget to subscribe or follow the podcast to make sure you don't miss any future episodes. Visit https://jessicamillercoaching.com/ to learn more. You can also follow me on Instagram (@jessicadioguardimiller) and Facebook.

As we head into the final stretch of the year, most entrepreneurs make one of the biggest mistakes they can make: they tap out early. They assume their audience is distracted, checked out, or "waiting for January," and they slow their business down right when buyers are actually the most ready to take action. In this episode, I'm breaking down the four simple moves that will help you finish the year with money, momentum, and ease - without creating anything new, hustling harder, or overcomplicating your business. If you want December to be profitable, grounded, simplified, and full of clarity, this episode will show you exactly where to focus and how to turn the next 3–4 weeks into your most powerful runway yet. Mentioned in this episode 4-Step Year End Profit Plan Subscribe to Email List Leave a Podcast Review Work/Connect with me: Offer Optimization Scorecard Book a Call Tune in to start taking your business and life to the next level today and don't forget to subscribe or follow the podcast to make sure you don't miss any future episodes. Visit https://jessicamillercoaching.com/ to learn more. You can also follow me on Instagram (@jessicadioguardimiller) and Facebook.

In today's episode, I reflect on a recent discussion I had with female business owners about year-end goals and planning for the upcoming year. Many entrepreneurs tend to shift their focus to the new year as soon as November hits, missing out on the potential for growth and success in the current year-end months. Although it's important to plan ahead so you are poised to start the year off strong, failing to maximize the last quarter of the year, especially November and December, can leave you missing out on sales, momentum, and impact. Today we're going to walk through the principles I apply to my business each year, and that I help my clients use to make their year-end powerful and lucrative. You can use these principles to make sure you're set up for a strong year end, whether you're a start-up or an established business (these work for everyone). By implementing these steps, you can make the most of the last few weeks of the year, ensuring a powerful end to your current year and a strong start to the next. Be sure to give it a listen for valuable insights and tips to boost your business! Mentioned in this episode: Offer Optimization Scorecard Leave a Podcast Review Subscribe Work/Connect with me: Offer Optimization Scorecard Book a Call

What happens when you combine unapologetic ambition with a big, soft heart? In today's episode of the It's Your Offer Podcast with Dr. JJ Peterson (StoryBrand's former Head of Story, now Professor-in-Residence and host of Badass Softie), we reframe modern leadership: why joy belongs in the work, how authenticity drives performance, and how to make your unique point of view your unfair advantage—especially in an AI-saturated world. If you're ready to do leadership differently, with joy, authenticity and a point of view that is uniquely yours and powerful, this episode is for you! Enjoy! Mentioned in this episode Dr. JJ Peterson's Main Website Badass Softie Main Website Dr. JJ Peterson on Instagram Subscribe to Email List Leave a Podcast Review Work/Connect with me: Offer Optimization Scorecard Book a Call Tune in to start taking your business and life to the next level today and don't forget to subscribe or follow the podcast to make sure you don't miss any future episodes. Visit https://jessicamillercoaching.com/ to learn more. You can also follow me on Instagram (@jessicadioguardimiller) and Facebook.

In today's episode, I want to delve into the importance of having a profitable and restful holiday season for entrepreneurs like us. I can't stress enough the significance of intentional planning, efficient time management, and clear communication to ensure that we can truly savor the holiday season while keeping our businesses profitable. I've developed a four-step roadmap that I'd like to share with you, and it starts with analyzing your calendar, noting your planned time off, confidently communicating your plans to your team and clients, and tidying up ongoing projects. And here's the kicker - these principles aren't just for the holiday season; they're applicable year-round. These steps are universal and can transform the way you do business, making it more efficient and impactful. So, let's make the most of our time and learn to prioritize rest without compromising the success of our businesses. Take a listen to today's episode to find out how! Mentioned in this episode: Offer Optimization Scorecard Leave a Podcast Review Subscribe Work/Connect with me: Offer Optimization Scorecard Book a Call Tune in to start taking your business and life to the next level today and don't forget to subscribe or follow the podcast to make sure you don't miss any future episodes. Visit https://jessicamillercoaching.com/ to learn more. You can also follow me on Instagram (@jessicadioguardimiller) and Facebook.

As we move toward the end of the year, many entrepreneurs start thinking about goal setting—yet most approach it from the wrong mindset. In this episode, I break down the real foundation required before you set a single goal, deadline, or metric. If you've felt overwhelmed, stuck, overworked, or like your goals never quite reflect what you actually want, this episode will help you clear the mental clutter so you can plan from clarity, confidence, and expansion, not pressure or fear. Mentioned in this episode Subscribe to Email List Leave a Podcast Review Work/Connect with me: Offer Optimization Scorecard Book a Call Tune in to start taking your business and life to the next level today and don't forget to subscribe or follow the podcast to make sure you don't miss any future episodes. Visit https://jessicamillercoaching.com/ to learn more. You can also follow me on Instagram (@jessicadioguardimiller) and Facebook.

In today's episode of the It's Your Offer podcast, I sit down with Community Strategist Jordan Godbey. We dig into what's actually working now for paid communities, and why "less but sharper" beats doing all the things. Jordan shares how niching down transformed his business, the two winning community models he sees across top creators, and how to design an experience that scales results without swallowing your time. Mentioned in this episode Growth Community The Paid Community Blueprint Subscribe to Email List Leave a Podcast Review Work/Connect with me: Offer Optimization Scorecard Book a Call Tune in to start taking your business and life to the next level today and don't forget to subscribe or follow the podcast to make sure you don't miss any future episodes. Visit https://jessicamillercoaching.com/ to learn more. You can also follow me on Instagram (@jessicadioguardimiller) and Facebook.