Evergreen Marketing (formerly CarrotCast)

Wholesaling as we know it is getting harder in some states. Regulation is changing, marketing is changing, and seller's attitudes are changing. The question is, how do you keep up? I brought our friend Steve Trang on the show to talk about new, creative exit strategies, what the future of our industry looks like, and how to get into a mindset of adapting and pivoting. We also got to learn about what made Steve laser-focused, with more energy & clarity than he's ever had in his career. I think you'll like it. Listen in! ***Join us live, Thursdays at 11 AM Pacific for the Evergreen Marketing Live Q&A: https://www.facebook.com/groups/officialcarrotcommunity/***Need to grow as a leader? Check out Trevor’s podcast: https://link.chtbl.com/EFF***Learn more at Carrot.com/shows - Carrot, a 5x Inc 5000 company, with millions of motivated leads generated over 10+ years. 

"Should I send traffic from paid marketing to my home page or a landing page?" "What should a landing page have on it?" We get these questions all the time! That's why we're sharing the data for what works best, along with what your pages should look like to convert the most visitors into leads, so you can make the most of your your marketing dollars. Let's demystify this and get you back to closing deals! ***Join us live, Thursdays at 11 AM Pacific for the Evergreen Marketing Live Q&A: https://www.facebook.com/groups/officialcarrotcommunity/***Need to grow as a leader? Check out Trevor’s podcast: https://link.chtbl.com/EFF***Learn more at Carrot.com/shows - Carrot, a 5x Inc 5000 company, with millions of motivated leads generated over 10+ years. 

If you want to make the most of a PPC (Google Ads) campaign, so you can get motivated leads in the door fast, this one's for you. Tim Oppelt of Wholesaling PPC & Brady share the biggest mistakes investors make, top pro tips for running a successful campaign (which means lower cost & better lead conversion for you), and set expectations for lead cost, volume, and lead quality. Let's dive in! Work with Tim in the Carrot Marketplace: https://marketplace.carrot.com/services/wholesaling-ppc/ ***Join us live, Thursdays at 11 AM Pacific for the Evergreen Marketing Live Q&A: https://www.facebook.com/groups/officialcarrotcommunity/***Need to grow as a leader? Check out Trevor’s podcast: https://link.chtbl.com/EFF***Learn more at Carrot.com/shows - Carrot, a 5x Inc 5000 company, with millions of motivated leads generated over 10+ years. 

So you want to take your business nationwide and start attracting motivated seller leads from all over the country? Is it doable? Absolutely. It might even be easier than competing locally, in some ways. Today, Bryan Sekine shares his roadmap for how to rank & attract motivated seller leads nationally. We talk about how to structure the pages on your website for various markets, what content to create, how to approach backlinks, and the biggest mistakes to avoid when going national. Listen in!Work with Bryan from Fox & Owl Marketing in the Carrot Marketplace: https://marketplace.carrot.com/services/fox-owl-marketing-seo/The "should I water my foundation in Texas" article from Bright Bid Homes: https://www.brightbidhomes.com/blog/should-i-water-my-foundation/---------------------Chapters:00:00 Intro02:16 - National vs Local SEO: Is it Doable?03:45 - The Challenge of Expanding to New States04:25 - Overall Strategy: Launching a National Website08:08 - Common Mistakes & Google Business11:30 - How to Brand for National SEO13:30 - Site Structure and Internal Linking16:49 - Keyword Research Differences Between Local and National SEO19:38 - How to Structure Pages26:44 - Backlink Strategies for National Sites32:58 - Driving Organic Traffic at Scale43:25 - Recap: Top 3 Things to Get National Leads ***Join us live, Thursdays at 11 AM Pacific for the Evergreen Marketing Live Q&A: https://www.facebook.com/groups/officialcarrotcommunity/***Need to grow as a leader? Check out Trevor’s podcast: https://link.chtbl.com/EFF***Learn more at Carrot.com/shows - Carrot, a 5x Inc 5000 company, with millions of motivated leads generated over 10+ years. 

If people visit your website from ANY marketing source and you don't retarget them with low-cost Facebook ads, deals are likely slipping through the cracks. This week, Kiley Newbold, who's run successful ads for investors all over the country, joins us to talk about how we can easily set up a retargeting campaign on Facebook to convert more website visitors into valuable leads, as well as best practices for your Facebook ads. Listen in! ***Join us live, Thursdays at 11 AM Pacific for the Evergreen Marketing Live Q&A: https://www.facebook.com/groups/officialcarrotcommunity/***Need to grow as a leader? Check out Trevor’s podcast: https://link.chtbl.com/EFF***Learn more at Carrot.com/shows - Carrot, a 5x Inc 5000 company, with millions of motivated leads generated over 10+ years. 

Want your website to stand out from competitors in your market AND convert more traffic into leads? Today we're breaking down a handful of things you can easily implement on your site to make it look great, grab attention, and convert site traffic at a higher rate. Let's dive in!Mentioned in this Episode:Coolors.coBlog Post: More Ways to make a Carrot site stand out: https://carrot.com/blog/how-to-customize-carrot-website/  ***Join us live, Thursdays at 11 AM Pacific for the Evergreen Marketing Live Q&A: https://www.facebook.com/groups/officialcarrotcommunity/***Need to grow as a leader? Check out Trevor’s podcast: https://link.chtbl.com/EFF***Learn more at Carrot.com/shows - Carrot, a 5x Inc 5000 company, with millions of motivated leads generated over 10+ years. 

What does it take to close 1,000 deals over 9 years, to net $100k in one month with a very small team?! A long-time friend of Carrot, Mr. Beau Hollis, has done it. I invited him on to share his story of grinding it out on cold calls to building a stable business that lights him up, because it's wild, powerful, and very relatable. We talked about how his strategies have shifted, both in marketing and building teams. We talk about which skills have allowed him to be successful. And lastly, we talk about how he's built a brand in a way that carries him through unpredictable markets. If you want to build a business that lights you up like Beau, listen in.Beau's Carrot site: Simplysold.comBeau on Instagram: https://www.instagram.com/beauhollis/ ***Join us live, Thursdays at 11 AM Pacific for the Evergreen Marketing Live Q&A: https://www.facebook.com/groups/officialcarrotcommunity/***Need to grow as a leader? Check out Trevor’s podcast: https://link.chtbl.com/EFF***Learn more at Carrot.com/shows - Carrot, a 5x Inc 5000 company, with millions of motivated leads generated over 10+ years. 

Struggling to rank your real estate website in competitive markets? You’re not alone. We get it — SEO can feel overwhelming. So, instead of sharing opinions on what it takes to rank, we thought we’d let the data speak for itself! We analyzed the top-ranking Carrot sites across 8 markets (6 large, 1 medium, and 1 small) for the most competitive keyword “Sell my house fast [location]” to answer this question: What specific actions are driving their high rankings? Let's dive in! Check out the full blog post here: https://carrot.com/blog/top-ranking-carrot-sites-7-things/ ***Join us live, Thursdays at 11 AM Pacific for the Evergreen Marketing Live Q&A: https://www.facebook.com/groups/officialcarrotcommunity/***Need to grow as a leader? Check out Trevor’s podcast: https://link.chtbl.com/EFF***Learn more at Carrot.com/shows - Carrot, a 5x Inc 5000 company, with millions of motivated leads generated over 10+ years. 

Novations. They're highly misunderstood, underleveraged, and more controversial than most any other exit strategy in real estate investing. I wanted to get a thorough understanding of how novations work so I could decide if they're ethical when to use them, and how you would position them to a seller. Joe Cipollini of The Brewer Method was able to break down how they position novations in a transparent way that allows them to close more deals while creating more win-wins. If you're a real estate investor, do yourself a favor — add another valuable tool to your negotiation toolbox and listen in. Enjoy this special session from Carrot Summit 2024! ***Join us live, Thursdays at 11 AM Pacific for the Evergreen Marketing Live Q&A: https://www.facebook.com/groups/officialcarrotcommunity/***Need to grow as a leader? Check out Trevor’s podcast: https://link.chtbl.com/EFF***Learn more at Carrot.com/shows - Carrot, a 5x Inc 5000 company, with millions of motivated leads generated over 10+ years. 

Ever wonder why some brands stick in your mind while others fade away? Curious how your competition consistently attracts and closes more deals? In our latest episode, we’ve reverse-engineered the branding strategies of five highly successful real estate investors. We’ll reveal the seven specific things they excel at in branding and marketing—insights that might surprise you. ***Join us live, Thursdays at 11 AM Pacific for the Evergreen Marketing Live Q&A: https://www.facebook.com/groups/officialcarrotcommunity/***Need to grow as a leader? Check out Trevor’s podcast: https://link.chtbl.com/EFF***Learn more at Carrot.com/shows - Carrot, a 5x Inc 5000 company, with millions of motivated leads generated over 10+ years.