Join Brandon Cullen, co-founder of MADabolic and former pro hockey player, as he discusses his journey from athlete to entrepreneur. He shares insights on the evolution of MADabolic and the significance of niche concepts in fitness. Michael Boyle adds his expertise on isometric exercises and the impact of social media influencers in the fitness space. The duo explores the balance between inclusivity and excellence in gym culture while addressing the challenges of business growth in a competitive industry.

Brought to you by Perform Better Check out the HOLIDAY SALE at PerformBetter.com Highlights of Episode 392 "Hit the Gym with a Strength Coach" Corey Smallwood, goPerformance and Founder of the consulting company Gyminai We spoke about: An overview of ChatGPT Why is has seen resistance How can trainers and gym owners use it to help improve effeciency His upcoming webinar with Perform Better: AI-Powered Fitness Success: Master ChatGPT To Drive Growth, Engagement, And Efficiency December 17th, 3-4:00pm EST WATCH A DEMO OF COREY TAKING ANTHONY THROUGH CHATGPT:     The StrengthCoach.com Coaches Corner with Coach Boyle We spoke about: Keeping an open mind Running vs Sprinting- sprinting athletes that don't sprint when playing Bench to Pull-up Standards Why the college recruiter should speak to the strength coach first       "Maximizing the Member Experience"  Brought to you by Naamly Sumit talks about Prioritizing What Matters- staying away from focusing on the wrong things Naamly is the member experience platform for modern training gyms - It puts all of your communication with your members in one place, allowing you to keep track of that communication, so important for retention.  Get the Exclusive Naamly Fitness Business Boost Bundle BOOST #1 - Checklist: 51 Ways to acquire clients WITHOUT running ads. Use these to Increase your revenue. BOOST #2 - Cheatsheet: 12 Places to look to hire STAR Trainers. Recruiting will no longer be a challenge! BOOST #3 - Guide:9 Secrets to Increase Your Retention.Focus on these to grow consistent profitability. Click here to get the Bundle   Thanks for Listening!

Brought to you by Perform Better Check out the HOLIDAY SALE at PerformBetter.com Highlights of Episode 391 "Hit the Gym with a Strength Coach" Justin Frandson, founder at Athleticism.com, author of Athleticism, founder at EMF Rocks   We spoke about: His definition of Athleticism His Whole Body Whole, Brain formula Understanding subtle energies of nature to optimize our health & performance  Getting athletes into a flow state Understanding brain waves The importance of ambidexterity The problem with wearables EMFs and how they are disrupting our endocrine system Much more Check out the EMF Rocks Justin was talking about   The StrengthCoach.com Coaches Corner with Coach Boyle We spoke about: Focusing on health, not health care The loss of power as we age A new term that authors want introduced- Powerpenia   "Maximizing the Member Experience"  Brought to you by Naamly Sumit talks about Hiring: How do we identify if someone is right for our gym? Naamly is the member experience platform for modern training gyms - It puts all of your communication with your members in one place, allowing you to keep track of that communication, so important for retention.  Get the Exclusive Naamly Fitness Business Boost Bundle BOOST #1 - Checklist: 51 Ways to acquire clients WITHOUT running ads. Use these to Increase your revenue. BOOST #2 - Cheatsheet: 12 Places to look to hire STAR Trainers. Recruiting will no longer be a challenge! BOOST #3 - Guide:9 Secrets to Increase Your Retention.Focus on these to grow consistent profitability. Click here to get the Bundle   Thanks for Listening!

Brought to You by PerformBetter.com.  Click here for THE HUGE HOLIDAY sale. Highlights of Special Episode 390.5 Vince Gabriele, owner of Gabriele Fitness and founder of Fitness Business University and Kiss Marketing "Social Media, a Misogi, Black Friday & the WWE with Vince Gabriele" We spoke about: His increased Social Media presence- Why? What is unused capacity? When is it time to hire a team to help? Serve and know your market Know where your market is Reaching out to them when they follow you His 2024 Misogi- The Green Monster Are Challenges Dead? His Black Friday Sale for his 50 Strong Challenge- Check it out here The upcoming Epic Fitness Business Event- The Gym Business Mania- March 7-9 Get a free digital copy! The Ultimate Guide to Small Group Personal Training:   Thanks for Listening!

Brought to you by Perform Better Check out the CURRENT SALE at PerformBetter.com Highlights of Episode 390   The StrengthCoach.com Coaches Corner with Coach Boyle We spoke about: Why he apologizes to his staff often Similarities in Fundamental Patterns across sports The machine debate "Maximizing the Member Experience"  Brought to you by Naamly Sumit talks about a simple shift in language that can make all the difference in how your members feel about their experience, even when things go wrong Naamly is the member experience platform for modern training gyms - It puts all of your communication with your members in one place, allowing you to keep track of that communication, so important for retention.  Get the Exclusive Naamly Fitness Business Boost Bundle BOOST #1 - Checklist: 51 Ways to acquire clients WITHOUT running ads. Use these to Increase your revenue. BOOST #2 - Cheatsheet: 12 Places to look to hire STAR Trainers. Recruiting will no longer be a challenge! BOOST #3 - Guide:9 Secrets to Increase Your Retention.Focus on these to grow consistent profitability. Click here to get the Bundle Common Myths & Misconceptions of Testosterone Replacement Therapy Get $200 OFF the SilverBackSummit with the code ALIG200 Use the code ALIG200 for $200 OFF at SilverBackSummit.com Thanks for Listening!

Brought to you by Perform Better Check out the CURRENT SALE at PerformBetter.com Highlights of Episode 389 "Hit the Gym with a Strength Coach" Ryan Van Asten, former NHL S&C, 2-time Stanley Cup winner, Director of Performance - Village Sports and X-Factory  Ryan on Instagram We spoke about: Lesson from working with Luge Athletes  Understanding ESD Is a Base Important? Using other tools to improve VO2 Max Oxygen deficit and oxygen debt how they relate to warm up and cooldown Differences between in-season and off-season training Coaching- mindset, intent, culture, and relationships Much more     The StrengthCoach.com Coaches Corner with Coach Boyle We spoke about: An exercise he doesn't do enough of- Alternating Forward lunges Getting to 90% is harder than people think Getting Max Heart rate Estimates "Maximizing the Member Experience"  Brought to you by Naamly Sumit talks about instilling a sense of responsibility with members- with referrals, reviews, community events and even having members help ramp up new members Naamly is the member experience platform for modern training gyms - It puts all of your communication with your members in one place, allowing you to keep track of that communication, so important for retention.  Get the Exclusive Naamly Fitness Business Boost Bundle BOOST #1 - Checklist: 51 Ways to acquire clients WITHOUT running ads. Use these to Increase your revenue. BOOST #2 - Cheatsheet: 12 Places to look to hire STAR Trainers. Recruiting will no longer be a challenge! BOOST #3 - Guide:9 Secrets to Increase Your Retention.Focus on these to grow consistent profitability. Click here to get the Bundle Common Myths & Misconceptions of Testosterone Replacement Therapy Get $200 OFF the SilverBackSummit with the code ALIG200 Use the code ALIG200 for $200 OFF at SilverBackSummit.com Thanks for Listening!

Brought to you by Perform Better Check out the CURRENT SALE at PerformBetter.com Highlights of Episode 388 "Hit the Gym with a Strength Coach" Amber Kivett, founder, Kivett Kinetic Solutions We spoke about: How she got herself out of pain  Fascia and it's role in pain Getting client buy-in to help them The 6 things that make fascia angry Much more     The StrengthCoach.com Coaches Corner with Coach Boyle We spoke about: What happened to Sports Hernias Programming The Strength Coach's role in Athlete Compliance "Maximizing the Member Experience"  Brought to you by Naamly Sumit talks about dealing with challenges that life throws at you (which he has been dealing with some himself over the last few months) and how you can use the A.C.E. Method to get you through Naamly is the member experience platform for modern training gyms - It puts all of your communication with your members in one place, allowing you to keep track of that communication, so important for retention.  Get the Exclusive Naamly Fitness Business Boost Bundle BOOST #1 - Checklist: 51 Ways to acquire clients WITHOUT running ads. Use these to Increase your revenue. BOOST #2 - Cheatsheet: 12 Places to look to hire STAR Trainers. Recruiting will no longer be a challenge! BOOST #3 - Guide:9 Secrets to Increase Your Retention.Focus on these to grow consistent profitability. Click here to get the Bundle Common Myths & Misconceptions of Testosterone Replacement Therapy   Get $200 OFF the SilverBackSummit with the code ALIG200 Use the code ALIG200 for $200 OFF at SilverBackSummit.com Thanks for Listening!

Brought to You by PerformBetter.com.  Click here for THE HUGE SUMMER sale. Highlights of Special Episode 387.5 Vince Gabriele, owner of Gabriele Fitness and founder of Fitness Business University and Kiss Marketing "The Only 5 Business Problems Worth Solving with Vince Gabriele" We spoke about the newsletter he sent out to his mailing list: The Only 5 Business Problems Worth Solving You’re not getting enough leads You’re not converting enough of the leads to memberships You are losing too many clients You’re prices are not high enough You’re not aware of your fixed, variable and payroll costs which are creeping faster than revenue is rising Get a free digital copy! The Ultimate Guide to Small Group Personal Training:   Thanks for Listening!

Brought to you by Perform Better Check out the HUGE SUMMER SALE at PerformBetter.com Highlights of Episode 387 "Maximizing the Member Experience"  Brought to you by Naamly   Anthony interviews Sumit about lessons learned attending 100+ Fitness Industry Masterminds, workshops and conferences over the last 4 years. Sumit is putting all of this together in an EXCLUSIVE MASTERCLASS: Discover The Laws of Gym Success Used By The Industry’s Top Owners In the dynamic world of fitness and health, training gym owners like you face a unique set of challenges. It’s not just about opening your doors and waiting for members to walk in; it’s about creating a space where people feel motivated, engaged, and part of a community. You’re not only managing a business; you’re fostering a lifestyle, a haven for health and wellness. But how do you stand out in a market that’s more competitive than ever? How do you transform your gym from just another fitness center into a thriving community hub? And more importantly, how do you scale and grow in a way that’s sustainable and true to your vision? Naamly is the member experience platform for modern training gyms - It puts all of your communication with your members in one place, allowing you to keep track of that communication, so important for retention.    The StrengthCoach.com Coaches Corner with Coach Boyle We spoke about: Step Ups vs. Step Downs Psychological Effects of doing body composition SLDL Weights   The Three Pillars of Scaling Your Gym Business from The Business of Strength The Three Pillars of Scaling Your Gym Business In Part 3, Coach Joe talks about Processes- the nuts and bolts that really run your business- like he says in the segment- "Systems run businesses and people run the systems"   If you are ready to scale, step outside the comfort zone, and get to work…then this is the event you’ve been waiting for.  Strongest Year Retreat 2024:  I Command You to Grow!   About the Strongest Year Retreat: It’s time for the Strongest Year annual retreat.  The gym business mastermind event of the year.  This year’s retreat is all about scale.  Growing your skills as a gym owner, growing to multiple locations, growing your team, and scaling your systems to make it all go!   If you are looking for a no-nonsense action-packed event that is HIGH on action and LOW on FLUFF, this is the event for you.   Real gym owners who are LIVING IT, LOVING IT, AND GROWING IT will teach you the actual systems that are working for them right now.   Who is this for? Gym owners who want to scale their business beyond 500k  What is the event like? Two-Day Gym Business specific mastermind with lectures, workshops, breakout sessions, and social networking events.  Where is the event? Canopy Hotel Scottsdale AZ  When is it happening? September 19-20  Why choose the Strongest Year Retreat?  Founders Joe Riggio & Dan Goodman started the Business of Strength in 2015 after years of building their brand Varsity House Gym, and global leader in strength.   They saw a need to improve the state of the industry and wanted to create a program that existed to help gym owners turn their passion for strength into profitable business they love!   They saw that far too often gym owners were overworked, underpaid, and burnt out!   Mastering their systems can save YEARS of headache and mistakes and get the cheat code on business from some of the best gym owners and fitness professionals in the industry. They specialize in REAL brick and mortar gyms and are still actively working in and growing the brands we work with.  No Fluff, No Influencer BS, No BS Theory. Nearly 30-Years of private sector gym experience.   Investment: $799 Get a $300 Discount! Strengthcoach Podcast Discount (CLICK HERE): Use Code STRENGTHCOACH300 Common Myths & Misconceptions of Testosterone Replacement Therapy   Get $200 OFF the SilverBackSummit with the code ALIG200 Use the code ALIG200 for $200 OFF at SilverBackSummit.com   Thanks for Listening!

Brought to you by Perform Better Check out the HUGE SUMMER SALE at PerformBetter.com Highlights of Episode 386   The StrengthCoach.com Coaches Corner with Coach Boyle We spoke about: Progressing to single leg plyos Single Leg Strength Standards- Male & female Are We Our Own Worst Enemy   "Maximizing the Member Experience"  Brought to you by Naamly Sumit talks about Leading from the Front; all about the power of Clear, Caring and Decisive Leadership- how it can influence the staff and member experience. Naamly is the member experience platform for modern training gyms - It puts all of your communication with your members in one place, allowing you to keep track of that communication, so important for retention.  Get the Exclusive Naamly Fitness Business Boost Bundle BOOST #1 - Checklist: 51 Ways to acquire clients WITHOUT running ads. Use these to Increase your revenue. BOOST #2 - Cheatsheet: 12 Places to look to hire STAR Trainers. Recruiting will no longer be a challenge! BOOST #3 - Guide:9 Secrets to Increase Your Retention.Focus on these to grow consistent profitability. Click here to get the Bundle The Three Pillars of Scaling Your Gym Business from The Business of Strength This episode starts a special 3-part series from Coach Joe at The Business of Strength. The Three Pillars of Scaling Your Gym Business In Part 2, Coach Joe talks about How the Right People Can Make a Difference in Your Business- You have to think about what people you need for your team as you grow. If you are ready to scale, step outside the comfort zone, and get to work…then this is the event you’ve been waiting for.  Strongest Year Retreat 2024:  I Command You to Grow!   About the Strongest Year Retreat: It’s time for the Strongest Year annual retreat.  The gym business mastermind event of the year.  This year’s retreat is all about scale.  Growing your skills as a gym owner, growing to multiple locations, growing your team, and scaling your systems to make it all go!   If you are looking for a no-nonsense action-packed event that is HIGH on action and LOW on FLUFF, this is the event for you.   Real gym owners who are LIVING IT, LOVING IT, AND GROWING IT will teach you the actual systems that are working for them right now.   Who is this for? Gym owners who want to scale their business beyond 500k  What is the event like? Two-Day Gym Business specific mastermind with lectures, workshops, breakout sessions, and social networking events.  Where is the event? Canopy Hotel Scottsdale AZ  When is it happening? September 19-20  Why choose the Strongest Year Retreat?  Founders Joe Riggio & Dan Goodman started the Business of Strength in 2015 after years of building their brand Varsity House Gym, and global leader in strength.   They saw a need to improve the state of the industry and wanted to create a program that existed to help gym owners turn their passion for strength into profitable business they love!   They saw that far too often gym owners were overworked, underpaid, and burnt out!   Mastering their systems can save YEARS of headache and mistakes and get the cheat code on business from some of the best gym owners and fitness professionals in the industry. They specialize in REAL brick and mortar gyms and are still actively working in and growing the brands we work with.  No Fluff, No Influencer BS, No BS Theory. Nearly 30-Years of private sector gym experience.   Investment: $799 Get a $300 Discount! Strengthcoach Podcast Discount (CLICK HERE): Use Code STRENGTHCOACH300 Thanks for Listening!