

Social Pros Podcast
Convince & Convert
Presented by Convince & Convert, Social Pros is one of the longest-running marketing podcasts in existence! Focused on the nexus of social media and other marketing disciplines, we bring you interviews and commentary from companies including Google, Reddit, Uber, Oracle, and many more to understand how social media impacts brand marketing, content marketing, reputation management, public relations, paid media, and much more.
After more than a decade, Social Pros is still the one podcast that brings listeners inside the minds of marketing leaders making real impact. Join us as we dive behind-the-scenes and share actionable marketing strategies that you can immediately implement.
🎙 Listen to our episodes on our website—socialpros.com—or on your favorite audio platform.
After more than a decade, Social Pros is still the one podcast that brings listeners inside the minds of marketing leaders making real impact. Join us as we dive behind-the-scenes and share actionable marketing strategies that you can immediately implement.
🎙 Listen to our episodes on our website—socialpros.com—or on your favorite audio platform.
Episodes
Mentioned books

Sep 27, 2013 • 50min
How to Fix a “Broken Brand” with Social
James Royer, Director of Digital and Social for the Tampa Bay Lightning [...]

12 snips
Sep 20, 2013 • 49min
The Magic of Ignorance: Knowing What You Don’t Know

Sep 13, 2013 • 48min
Improving Family Life, One Blog Post at a Time

Sep 6, 2013 • 54min
Get Happy: Putting Yourself into Your Brand’s Personality
Debbie Gioquindo and Keryl Pesce, co-founders of Happy Bitch Wines, join the Social Pros Podcast this week to discuss the powerful story behind their brand’s origins, the crowdsourcing approach that helped their business bloom, and some wacky giveaways that have earned them some well-deserved attention.

Aug 30, 2013 • 31min
Using Social to Put the “Culture” back in “Agriculture”
Jamie van der Molen, Community Manager at Dairy Management Inc.

Aug 23, 2013 • 44min
How to Cut Out Advertising in Favor of Inbound Marketing
Dan Moyle, inbound marketing evangelist at Amerifirst, joins the

Aug 16, 2013 • 50min
How to Use Social Strategies to Drive Business Goals

Aug 9, 2013 • 53min
How Social Business Makes Organizations More Effective Communicators
Matt Ridings, CEO ofSideraWorks, joins the Social Pros Podcast this week to discuss the differences between social media and social business, why internal social culture is important, and how he went from a technologist to a social business consultant.

Aug 2, 2013 • 1h 5min
Behind the Curtain of a Sports Social Media Giant

Jul 26, 2013 • 51min
How to Utilize Social to Manage Customer Expectations
Tony Clark, Digital Communications Manager for Cedar Point Amusement Park, joins the Social Pros Podcast this week to discuss handling many followers and creating content with a small team, dealing with thousands of guests armed with mobile devices at all times, and using social to manage expectations for visitors. Please Support Our Sponsors Huge thanks to our amazing sponsors for helping us make this happen. Please support them; we couldn’t do it without their help! This week: From ExactTar [...]