

Social Pros Podcast
Convince & Convert
Presented by Convince & Convert, Social Pros is one of the longest-running marketing podcasts in existence! Focused on the nexus of social media and other marketing disciplines, we bring you interviews and commentary from companies including Google, Reddit, Uber, Oracle, and many more to understand how social media impacts brand marketing, content marketing, reputation management, public relations, paid media, and much more.
After more than a decade, Social Pros is still the one podcast that brings listeners inside the minds of marketing leaders making real impact. Join us as we dive behind-the-scenes and share actionable marketing strategies that you can immediately implement.
🎙 Listen to our episodes on our website—socialpros.com—or on your favorite audio platform.
After more than a decade, Social Pros is still the one podcast that brings listeners inside the minds of marketing leaders making real impact. Join us as we dive behind-the-scenes and share actionable marketing strategies that you can immediately implement.
🎙 Listen to our episodes on our website—socialpros.com—or on your favorite audio platform.
Episodes
Mentioned books

Jul 25, 2014 • 47min
How to Respond to Every Social Media Inquiry in an Average of 19 Minutes
Dan Gingiss, Director of Digital Customer Experience & Social Media at Discover

Jul 18, 2014 • 55min
Is Podcasting the Most Underrated Content Marketing Tactic?
Bob Knorpp, Host of the Beancast Marketing Podcast and President of The Cool Beans Group [...]

Jul 11, 2014 • 50min
Why Being Nimble Was the Key to Success for This Social Media Strategist
Nick Cicero, Director of Client Strategy at Expion

Jul 4, 2014 • 48min
Why Mobile Moments Are Mandatory for Every Business
Josh Bernoff, Senior Vice President of Idea Development at Forrester

Jun 27, 2014 • 42min
How Sprouts Farmers Market is Serving Up Social Retail Success
Dana From, Social Media Marketing Manager at Sprouts Farmers Market

Jun 20, 2014 • 55min
The Best Google Analytics Metrics for Social Media Professionals
Adam Singer, Analytics Advocate at Google, joins the

Jun 13, 2014 • 52min
How Customer Service can Devastate Your Social Media Plans
Peter Shankman - entrepreneur, author, and consultant - joins the Social Pros Podcast this week to discuss the essentials of social media customer service, including managing social media presence, balancing marketing and customer service, and empowering employees to make a [...]

Jun 6, 2014 • 52min
How Groupon Integrates Social Media and Customer Experience
Paul Matson, Head of Content & Social Media at Groupon

May 30, 2014 • 42min
Using Social Media to Win Hearts in Financial Services
Michael Toner, Social Media Manager at Navy Federal Credit Union, joins the Social Pros Podcast this week to discuss focusing on culture to perfect social media strategy, how he puts content first and foremost in his engagement with customers, and his plan to harness the power of internal brand ambassadors. Read the highlights: http://www.convinceandconvert.com/?p=18371

May 23, 2014 • 55min
Social Media Lessons from America’s Biggest Company
Chad Mitchell, Senior Director of Digital Communications for Walmart, joins the Social Pros Podcast this week to discuss his social team’s changing structure, managing the reputation of a company that operates on so many levels, and staying authentic with a global brand. http://www.convinceandconvert.com/?p=18290