The Tony Robbins Podcast

We live in a world where all business owners have to be able to run two businesses: the business you’re in today and the business that you’re becoming. Because the world is changing constantly. We stand at a unique moment in history, where technology is replacing more jobs than it creates. And it is the business owners that are anticipating what is around the corner, rather than only focusing on running the business they’re in now, that will grow and thrive. How will changes in technology impact you and your business? Could these advancements help or hurt your current model? In this episode of the Tony Robbins Podcast, you will hear from both Tony and Martin Ford – software entrepreneur and author of the Financial Times and the McKinsey Business Book of the Year, “Rise of the Robots: Technology and the Threat of a Jobless Future” – as we delve into the power of anticipation and some of the biggest upcoming changes in technology.   This podcast is brought to you by Business Mastery. Do you have the right mindset and skills to take your business to the next level? Business Mastery is the only event in the world created by Tony Robbins to prepare you to master the mindset and skills you need in business to elevate your game. A one-of-a-kind immersive program, Business Mastery will allow you to understand the critical factors impacting your business, then refocus and realign with the strategy and psychology you need to compete and innovate in any economy. Remember, business success is 80% psychology and 20% mechanics. If you’re ready to learn and master the strategies to help you grow your business and stay competitive, then don’t hesitate. Apply for the next Business Mastery program now. Learn more about our Business Mastery event at www.tonyrobbins.com/events/business-mastery

It’s the businesses that chase a vision that will truly change the world – and the market. But the vision must start internally. From the company’s employees to the company’s core values, every aspect of the business must embody your mission if you want to thrive. This is why establishing a powerful company culture has transitioned from something that is “nice-to-have” to something that is a “must-have.”But what does a strong company culture entail? How do you develop and implement a set of core values?In this episode of the Tony Robbins Podcast, you will hear from Marissa Levin – CEO of Information Experts, one of the nation’s most successful strategic communications, marketing, education and human capital firms, and CEO of Successful Culture, an organization dedicated to helping leaders build extraordinary cultures – as she discusses what it takes to create a thriving company culture and that can lead to a more fulfilling, successful business model.   This podcast is brought to you by Business Mastery. Do you have the right mindset and skills to take your business to the next level? Business Mastery is the only event in the world created by Tony Robbins to prepare you to master the mindset and skills you need in business to elevate your game. A one-of-a-kind immersive program, Business Mastery will allow you to understand the critical factors impacting your business, then refocus and realign with the strategy and psychology you need to compete and innovate in any economy. Remember, business success is 80% psychology and 20% mechanics. If you’re ready to learn and master the strategies to help you grow your business and stay competitive, then don’t hesitate. Apply for the next Business Mastery program now. Learn more about our Business Mastery event at www.tonyrobbins.com/events/business-mastery

How do you capture the limited attention of your clients through marketing when they are constantly being bombarded with advertising? How do you compete with corporations that have seemingly unlimited resources? Through world-class marketing.World-class marketing comes from creating a unique selling proposition we call value-added marketing. You’re literally adding value to your customer’s lives. You do something. You teach them something. You give them something valuable that costs them nothing then they look to you as the expert, and want you to supply them with more information, more experience, more products. In this episode of the Tony Robbins Podcast, you will hear from Drew Neisser – author of The CMO’s Periodic Table: A Renegade’s Guide to Marketing, and Founder and CEO of the NYC-based social media and marketing agency Renegade – as he discusses how businesses can create value-added marketing and use that to connect and engage with their customers on a new level. This podcast is brought to you by Business Mastery. Do you have the right mindset and skills to take your business to the next level? Business Mastery is the only event in the world created by Tony Robbins to prepare you to master the mindset and skills you need in business to elevate your game. A one-of-a-kind immersive program, Business Mastery will allow you to understand the critical factors impacting your business, then refocus and realign with the strategy and psychology you need to compete and innovate in any economy. Remember, business success is 80% psychology and 20% mechanics. If you’re ready to learn and master the strategies to help you grow your business and stay competitive, then don’t hesitate. Apply for the next Business Mastery program now. Learn more about our Business Mastery event at www.tonyrobbins.com/events/business-mastery

Tom Bilyeu, CEO of Quest Nutrition, shares his incredible journey from the film industry to building a billion-dollar brand in just three years. He discusses the 7 Forces of Business Mastery that contributed to his success and the importance of understanding customer needs. Bilyeu dives into innovative marketing strategies that helped Quest thrive in a saturated market and explores the company's mission to tackle metabolic diseases through healthy food solutions. He also highlights the critical role of mentorship for entrepreneurs seeking growth.

Are you ready to move from downward pricing pressure to upward pricing possibility? Are you ready to start having customers seek you out rather than having to chase them down? Do you want to know the secret to making the competition irrelevant? Or how to transition from a red ocean of bloody competition to a blue ocean of uncontested market space? In this episode of the Tony Robbins Podcast, you will be hear from Renée Mauborgne – professor at INSEAD and co-director of the INSEAD Blue Ocean Strategy Institute, and author of the best-selling book, Blue Ocean Strategy, which has sold over 3.5 million copies across 5 continents and was recently updated and expanded in 2015 – as she discusses how any business can break away from the competition, build a strong brand, and get the world of social media to start talking.   This podcast is brought to you by Business Mastery.  Do you have the right mindset and skills to take your business to the next level?  Business Mastery is the only event in the world created by Tony Robbins to prepare you to master the mindset and skills you need in business to elevate your game. A one-of-a-kind immersive program, Business Mastery will allow you to understand the critical factors impacting your business, then refocus and realign with the strategy and psychology you need to compete and innovate in any economy. Remember, business success is 80% psychology and 20% mechanics. If you’re ready to learn and master the strategies to help you grow your business and stay competitive, then don’t hesitate. Apply for the next Business Mastery program now.  Learn more about our Business Mastery event at www.tonyrobbins.com   Copyright Robbins Research International

Tony Robbins discusses how to make strategic innovation part of your company culture so that you are constantly improving your processes, products or services in a way that creates real value. If you want to be a leader in your industry, you must be constantly looking for ways to create something more, new or better than what currently exists. Because consumers are no longer impressed with a new feature or service for very long — they expect a constant evolution of improvement or they will go elsewhere. And it doesn’t stop there. If all you do is innovate, you’re going to be out of business. You have to figure out a way to innovate in a way that’s profitable and in a way that the customer will care enough to pay for the innovation — that’s what Tony Robbins calls strategic innovation. In this episode of the Tony Robbins Podcast, Tony will help you understand how you can find a way to meet your client’s needs better than anybody else. He will show you how to make strategic innovation part of your company culture so that you are constantly improving your processes, products or services in a way that creates real value.   This podcast is brought to you by Business Mastery.   Do you have the right mindset and skills to take your business to the next level? Business Mastery is the only event in the world created by Tony Robbins to prepare you to master the mindset and skills you need in business to elevate your game. A one-of-a-kind immersive program, Business Mastery will allow you to understand the critical factors impacting your business, then refocus and realign with the strategy and psychology you need to compete and innovate in any economy. Remember, business success is 80% psychology and 20% mechanics. If you’re ready to learn and master the strategies to help you grow your business and stay competitive, then don’t hesitate. Apply for the next Business Mastery program now. Learn more about our Business Mastery event at www.tonyrobbins.com