The Affiliate Guy with Matt McWilliams: Marketing Tips, Affiliate Management, & More cover image

The Affiliate Guy with Matt McWilliams: Marketing Tips, Affiliate Management, & More

Latest episodes

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May 9, 2023 • 40min

How to Build Strong Relationships with Your Affiliates

One of the most important jobs of an affiliate manager is to build strong relationships with their affiliates. But how do you do it? That's the question we'll be exploring in today's episode. I'll be sharing my top tips and strategies for building long-lasting relationships with your affiliates that will help you scale your affiliate program for the long-term. So whether you're a seasoned affiliate manager or just starting out, listen up because this episode is powerful! LINKS MENTIONED IN THIS EPISODE Sample Affiliate Training: mattmcwilliams.com/affiliatetraining  
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May 2, 2023 • 53min

Email Marketing vs. Social Media Advertising: Which is More Effective? Insights from Igor Kheifets

Social media is all the rage…and has been for a while now. Whether it’s Tik Tok, Instagram, Facebook, or whatever new platform pops up next month, everyone is talking about how to optimize social media and make money from it. But, the statistics don’t lie…email still outperforms social media nearly 50 to 1 in terms of sales. So, what are the secrets to better email marketing? Today’s guest tells all. LINKS MENTIONED IN THIS EPISODE Get Igor’s Book: igorsbook.com List Launch Challenge: listlaunchchallenge.com  
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Apr 18, 2023 • 47min

15 Biggest Affiliate Program Challenges (And How to Solve Them)

I wish I could lie to you and tell you that running a successful affiliate program is easy. But it’s not. In fact, there are a lot of challenges that get in the way of doing so. Today, I share the 15 biggest affiliate program challenges and why they often hold people back. But don’t worry, this episode isn’t all doom and gloom…I also share how to solve these challenges! LINKS MENTIONED IN THIS EPISODE VIDEO - How to Decide the Right Affiliate Commission Structure: mattmcwilliams.com/right-commission-pay-affiliates/ Your First 100 Affiliates Report: mattmcwilliams.com/first100 Affiliate Activation Email Templates: mattmcwilliams.com/activate How I Built a $1 Million a Month Affiliate Program In Only Two Years Without Any Connections or Credentials: mattmcwilliams.com/millionamonth Sample Affiliate Training: mattmcwilliams.com/sampletraining
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Apr 11, 2023 • 28min

How to Turn Inactive Affiliates Into Your Best Partners

I know the experience all too well…you work so hard to find a potential affiliate, nurture the relationship, get them to commit to promoting, and then…NOTHING! They don’t promote, they send no traffic, and they make no sales. What do you do? How do you activate those inactive affiliates and turn them into superstar promoters? This episode will show you how! LINKS MENTIONED IN THIS EPISODE Affiliate Activation Email Templates: mattmcwilliams.com/activate How I Built a $1 Million a Month Affiliate Program In Only Two Years Without Any Connections or Credentials: mattmcwilliams.com/millionamonth
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Apr 4, 2023 • 27min

Day in the Life of an Affiliate Manager

What the heck does an affiliate manager do all day? I get asked that a lot. And for good reason…it’s a bit of a mystery to most people. So today, I’ll take you behind the scenes on what a typical day in the life of an affiliate manager really looks like. LINKS MENTIONED IN THIS EPISODE How I Built a $1 Million a Month Affiliate Program In Only Two Years Without Any Connections or Credentials: mattmcwilliams.com/millionamonth Check Out Our Careers Page: mattmcwilliams.com/careers Find Your First 100 Affiliates: mattmcwilliams.com/first100
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Mar 28, 2023 • 27min

How to Use a Challenge for Affiliate Marketing: How Entrepreneurs on Fire Made More than $250,000 in One Affiliate Launch

You may know of Entrepreneurs on Fire as the home of John Lee Dumas and his interviews with top entrepreneurs sharing the stories of their success. But did you know that there is so much more that you might not see, including some massive affiliate promotions? In this episode, I have a very special guest who is taking us behind the scenes to explore the lessons learned from EOFire's biggest affiliate launch to date, which generated over $250,000 in revenue. From planning and preparation to execution and follow-up, we'll dive into the strategies and tactics that made this promotion such a massive success. Whether you're a seasoned affiliate marketer or just getting started, you're sure to pick up some valuable insights and takeaways from EOFire's experience. LINKS MENTIONED IN THIS EPISODE Your Affiliate Launch Coach: youraffiliatelaunchcoach.com Affiliate Marketing Quickstart Guide: mattmcwilliams.com/quickstart Recommended Affiliate Programs & Upcoming Launchs: mattmcwilliams.com/whatsup
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Mar 21, 2023 • 34min

10 Lessons I Learned Launching a Bestselling Book

Well, we did it! Earlier this year, we officially launched a bestselling book. It wasn’t easy, but we not only beat our original sales goals, but we made a huge splash in the industry. We’re now nationwide in stores and the book continues to sell like crazy more than two months later. So…how did we do it? Today, I share my top 10 lessons from launching a bestseller. Some are painful, some nearly cost us big time, but I’m sharing them all with you today! LINKS MENTIONED IN THIS EPISODE Get Turn Your Passions Into Profits & $500+ in Bonuses: passionsintoprofitsbook.com Check Barnes & Noble for Availability: passionsintoprofitsbook.com/barnes
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Mar 14, 2023 • 52min

Affiliate Profile: How Holly Homer Went from $0 to $3500 in Affiliate Commissions in Her 2nd Promotion

Holly Homer has an amazing affiliate story. She promoted an affiliate offer for the second time and her results were absolutely incredible! In her first promotion, she made ZERO sales! In the next one, promoting the exact same product, she made 22 sales…and more than $3500 in commissions! How’d she do it? This episode will share all her secrets! LINKS MENTIONED IN THIS EPISODE Holly Homer’s Site: hollyhomer.com 7 Ways to Warm Up Your List Before an Affiliate Promotion: mattmcwilliams.com/7-ways-warm-list-affiliate-promotion
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Mar 7, 2023 • 45min

Listener Q&A: Finding Affiliates, What's Working in Affiliate Recruiting, Email Templates, and More

You’ve got questions. I’ve got answers. Today, I’m answering a backlog of affiliate marketing questions from affiliate recruiting to how to write an email to your affiliates. Plus, thoughts on social media, affiliate networks, and how to work with virtual assistants…and a whole lot more! LINKS MENTIONED IN THIS EPISODE Ask Me Anything: asktheaffiliateguy.com Your First 100 Affiliates: mattmcwilliams.com/first100 Get My Best Affiliate Recruiting Email: mattmcwilliams.com/bestemail Find Affiliates Now: FindAffiliatesNow.com Affiliate Program Email Template: mattmcwilliams.com/aetemplate ShareASale Affiliate Network: mattmcwilliams.com/shareasale
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Feb 28, 2023 • 29min

How to Create Recurring Affiliate Revenue Promoting Membership Sites

Promoting membership programs is a great way to get started in affiliate marketing...and a great way to boost your long-term earnings. Imagine every single month getting hundreds, thousands, or even tens of thousands of dollars deposited into your account automatically. That is the power of recurring affiliate revenue. In this episode, I’m going to share some of the benefits of promoting membership programs, some strategies for making more sales when you promote, and some of the top membership programs for affiliates. LINKS MENTIONED IN THIS EPISODE Ultimate Guide to Resources Pages How To Write A Review Post That Ranks & Converts  Notable Press Pretty Link ConvertKit Trial How to Warm Up Your List Before a Promotion List Launch Challenge No Product No Problem Transcript with List of Affiliate Programs

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