The Affiliate Guy with Matt McWilliams: Marketing Tips, Affiliate Management, & More cover image

The Affiliate Guy with Matt McWilliams: Marketing Tips, Affiliate Management, & More

Latest episodes

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May 12, 2025 • 44min

What I Learned From Running a Launch With 1,200 Affiliates

Most people panic when managing 10 affiliates. We ran a launch with 1,200 of them. Today, I’m sharing the biggest lessons, the surprises, the wins, and the near-disasters from the trenches of our largest affiliate launches ever. If you ever plan to scale your program…or if you just want to avoid the same mistakes we made…I’ve got you covered. LINKS MENTIONED IN THIS EPISODE Your Affiliate Launch Coach How to Use Swipe Copy 7 Secrets of 7-Figure Launches How to Motivate Your Affiliates Before a Promotion or Launch TEXT ME: +1 (260) 217-4619
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May 5, 2025 • 1h 6min

How to Create Recurring Revenue with Your Affiliate Program

What if you could create a steady stream of revenue month after month...just by doing a few things differently with your affiliate program? Today, I’m sharing the exact strategies we use to build recurring revenue for our clients…because affiliate revenue shouldn’t be one-and-done. This episode might just change how you think about your entire business model. LINKS MENTIONED IN THIS EPISODE The Affiliate Code UNLOCKED Stu McLaren's Membership Workshop Your Affiliate Launch Coach The 3 C's of Successful Affiliate Programs How to Decide the Right Affiliate Commission Structure iDev Affiliate Find Affiliates Now TEXT ME: +1 (260) 217-4619
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Apr 28, 2025 • 48min

How to Use Virtual Assistants to Run a 7-Figure Affiliate Program

Believe it or not, you can scale an affiliate program to 7-figures and beyond…and you don’t have to do all the work. And you don’t have to hire a team of overly qualified affiliate managers. You can scale with a team of virtual assistants…or even a single one. In today's episode, I’ll show you how. TEXT ME: +1 (260) 217-4619  
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Apr 21, 2025 • 49min

Time Management for Affiliate Managers

Affiliate management is NOT a 9-to-5. It’s more like juggling flaming chainsaws while answering emails in a moving car. So how do you stay on top of it all…without burning out or losing track of what matters most? That’s what today’s episode is all about. Because let’s face it…when everything feels important, nothing actually gets done. LINKS MENTIONED IN THIS EPISODE Affiliate Program Email Template Affiliate Activation Templates TEXT ME: +1 (260) 217-4619
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Apr 14, 2025 • 49min

How Paul Pruitt Went from Unknown Affiliate to The Top of the Leaderboard in Only Two Years

Paul Pruitt is not exactly a household name in the affiliate marketing world. And yet...he's consistently finished in the top 10 of major affiliate launches over the past two years. Today, Paul reveals the strategies he used to once again finish in the top 10 of one of the biggest affiliate launches ever. Listen to this, learn from Paul, and apply what he shares and you'll be on YOUR way to the leaderboard! LINKS MENTIONED IN THIS EPISODE XP Affiliate Network Follow Paul on Facebook Paul’s The Online Marketing Podcast Your Affiliate Launch Coach TEXT ME: +1 (260) 217-4619
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Apr 7, 2025 • 34min

The Affiliate Manager's Toolkit: My Favorite Tools, Apps, and Shortcuts

Want to save time, stay organized, and run your affiliate program like a pro…without losing your mind? These are the tools that keep me organized, sane, and have helped us scale multi-million dollar programs. LINKS MENTIONED IN THIS EPISODE XP Affiliate Network My Toolbox Gmass Affiliate Promo Plan Template Canva MeetEdgar
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Mar 31, 2025 • 49min

The 7 Biggest Challenges to SCALING Your Affiliate Program (and How to Solve Them)

Scaling your affiliate program sounds great...until you hit the roadblocks no one warns you about. Today, we’re tackling the biggest challenges standing between you and explosive affiliate growth...and, more importantly, how to solve them. LINKS MENTIONED IN THIS EPISODE XP Affiliate Network Affiliate Program Kickstarter Affiliate Program Terms & Conditions Template What & How to Communicate to Your Affiliates TEXT ME: +1 (260) 217-4619
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Mar 24, 2025 • 24min

How to CELEBRATE Your Affiliates (And Make Them LOVE You)

Your affiliates are the lifeblood of your program…but are you making them feel valued? If you want affiliates who promote harder, stay loyal, and genuinely love working with you, it’s time to CELEBRATE them! In this episode, I share nine powerful ways to recognize, motivate, and excite your affiliates so they stick around and sell more!  LINKS MENTIONED IN THIS EPISODE XP Affiliate Network TEXT ME: +1 (260) 217-4619
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Mar 17, 2025 • 18min

I Studied Over 8,000 Affiliate Programs and Found This One SHOCKING Result

Ever wonder what separates the best affiliate programs from the ones that flop? I studied over 8,000 of them, and one result shocked me. It wasn’t the niche, the commission rate, or even the size of the brand…it was something WAY simpler. And I promise you that it’s not what you think. LINKS MENTIONED IN THIS EPISODE XP Affiliate Network TEXT ME: +1 (260) 217-4619
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Mar 10, 2025 • 39min

How to Beat the Dreaded Mid-Promo Slump in Affiliate Launches

Ever feel like your affiliate promotions start strong, end with a bang, but completely fizzle out in the middle? That mid-launch slump is real…but it doesn’t have to be! Today, I’m sharing exactly why it happens and, more importantly, how to keep the momentum (and sales) going strong. Whether you're an affiliate or you’re running the launch, you don’t want to miss this! LINKS MENTIONED IN THIS EPISODE XP Affiliate Network Commitment Plan Template Recommended Affiliate Programs and Upcoming Product Launches TEXT ME: +1 (260) 217-4619

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