
The Affiliate Guy with Matt McWilliams: Marketing Tips, Affiliate Management, & More
The Affiliate Guy Podcast is your source for affiliate marketing news, tips, and strategies to take your online business to the next level. Learn how to boost your commissions, manage affiliate programs, and so much more. More information at theaffiliateguy.tv and mattmcwilliams.com.
Latest episodes

Jun 23, 2025 • 37min
How I Use AI to Run Affiliate Programs (Part 6)
Ever feel like you’ve maxed out your ideas for managing your affiliate program? In this final episode of the series, I’m sharing 11 more creative, under-the-radar ways I’ve used AI to streamline, scale, and improve affiliate management…especially the parts you didn’t even know could be outsourced to AI. We’re talking about social monitoring, copywriting, challenge creation, even handling those tricky affiliate convos with way more grace than I usually muster on my own. Links Mentioned in this Episode Affiliate Email Pro

Jun 16, 2025 • 38min
How I Use AI to Run Affiliate Programs (Part 5)
Most people think AI is just for writing emails or doing data analysis…but what if it could help you train your team, onboard new affiliate managers, and even build goodwill with your partners? In this episode, I’m sharing the more unexpected ways I use AI behind the scenes to run stronger, smarter affiliate programs. Links Mentioned in this Episode Affiliate Email Pro

Jun 9, 2025 • 31min
How I Use AI to Run Affiliate Programs (Part 4)
Managing affiliate programs can be overwhelming with countless tasks like leaderboards and follow-ups. Discover how AI tools can streamline these processes, making communication and content creation faster and more efficient. User testimonials reveal significant time savings and enhanced personalization. Get ready to learn how AI can not only ease your workload but also boost your productivity and creativity in affiliate marketing.

Jun 2, 2025 • 32min
How I Use AI to Run Affiliate Programs (Part 3)
If you're still spending hours trying to find affiliates, segment them manually, or figure out who’s actually worth reaching out to… you’re doing it the hard way. In this episode, I’m showing you how to use AI to uncover hidden affiliate opportunities, personalize your outreach, and grow your program faster…with less guesswork. Links Mentioned in this Episode Affiliate Email Pro

May 26, 2025 • 38min
How I Use AI to Run Affiliate Programs (Part 2)
Discover how to revolutionize affiliate management using cutting-edge AI strategies. Learn practical methods for automating tasks like content creation and data analysis that can boost performance while saving you time. The discussion includes common pitfalls in affiliate programs and highlights valuable AI tools that can enhance your marketing efforts. Plus, get insights on community engagement and the importance of sharing experiences for greater success!

May 19, 2025 • 34min
How I Use AI to Run Affiliate Programs (Part 1)
Ever wish you could scale your affiliate program without cloning yourself? In this episode, I’m breaking down the exact ways I use AI to run affiliate programs more efficiently and effectively… and how you can do it, too. Links Mentioned in this Episode Affiliate Email Pro TEXT ME: +1 (260) 217-4619

May 12, 2025 • 44min
What I Learned From Running a Launch With 1,200 Affiliates
Most people panic when managing 10 affiliates. We ran a launch with 1,200 of them. Today, I’m sharing the biggest lessons, the surprises, the wins, and the near-disasters from the trenches of our largest affiliate launches ever. If you ever plan to scale your program…or if you just want to avoid the same mistakes we made…I’ve got you covered. LINKS MENTIONED IN THIS EPISODE Your Affiliate Launch Coach How to Use Swipe Copy 7 Secrets of 7-Figure Launches How to Motivate Your Affiliates Before a Promotion or Launch TEXT ME: +1 (260) 217-4619

May 5, 2025 • 1h 6min
How to Create Recurring Revenue with Your Affiliate Program
What if you could create a steady stream of revenue month after month...just by doing a few things differently with your affiliate program? Today, I’m sharing the exact strategies we use to build recurring revenue for our clients…because affiliate revenue shouldn’t be one-and-done. This episode might just change how you think about your entire business model. LINKS MENTIONED IN THIS EPISODE The Affiliate Code UNLOCKED Stu McLaren's Membership Workshop Your Affiliate Launch Coach The 3 C's of Successful Affiliate Programs How to Decide the Right Affiliate Commission Structure iDev Affiliate Find Affiliates Now TEXT ME: +1 (260) 217-4619

Apr 28, 2025 • 48min
How to Use Virtual Assistants to Run a 7-Figure Affiliate Program
Believe it or not, you can scale an affiliate program to 7-figures and beyond…and you don’t have to do all the work. And you don’t have to hire a team of overly qualified affiliate managers. You can scale with a team of virtual assistants…or even a single one. In today's episode, I’ll show you how. TEXT ME: +1 (260) 217-4619

Apr 21, 2025 • 49min
Time Management for Affiliate Managers
Affiliate management is NOT a 9-to-5. It’s more like juggling flaming chainsaws while answering emails in a moving car. So how do you stay on top of it all…without burning out or losing track of what matters most? That’s what today’s episode is all about. Because let’s face it…when everything feels important, nothing actually gets done. LINKS MENTIONED IN THIS EPISODE Affiliate Program Email Template Affiliate Activation Templates TEXT ME: +1 (260) 217-4619