Retail Gets Real

In a year unlike any other, how have the behaviors of consumers changed around holidays? Katherine Cullen of NRF's Research Team shares some insights about what consumers are planning to do for Valentine’s Day this year. Learn more at retailgetsreal.com.

Farmgirl Flowers CEO Christina Stembel shares how she built her business from the ground up, created growth in a challenging year, and inspired countless Instagram-worthy moments and memories for customers. Learn more at retailgetsreal.com.

After a truly tense election, and a chaotic and unruly start to 2021 in the nation's capital, the country remains divided as ever. But nevertheless, there is work to be done. A new administration means new retail policy priorities for 2021, and David French, NRF's Senior Vice President of Government Relations, who was recently recognized as one of the top lobbyists by “The Hill,” knows all about what to expect. He’s going to share what matters most for retailers and how NRF plans to work to make progress for the industry in the coming year.   Learn more at retailgetsreal.com.

As social responsibility and sustainability grows in importance for consumers, people are looking for a meaningful connection to the brands they support. In this episode, Ron Kinghorn, PwC’s US Consumer Markets Advisory Leader, discusses ESG investing and how ESG can be used as a core competitive differentiator.   Learn more at retailgetsreal.com.

NRF’s virtual event, NRF 2021 Retail's Big Show—Chapter One, starts January 12. NRF's Vice President of Content and Retail Strategy, Jill Dvorak chats with the team about what we're hearing from retail leaders across the country and why this is going to be a Big Show like no one has ever seen before. Learn more at retailgetsreal.com.

NRF’s Susan Reda discusses which trends coming out of 2020 will gain momentum in 2021 and what the year ahead holds for retail. Learn more at retailgetsreal.com.

The retail industry was challenged from every direction in 2020, but retail is resilient. National Retail Federation President and CEO Matthew Shay discusses what shaped the industry this past year and looks ahead at the challenges and the opportunities for retail going forward. Learn more at retailgetsreal.com.

As the world of retail is transforming at a rate faster than we've ever seen, the National Retail Federation's virtual event, NRF 2021 Retail's Big Show Chapter 1, will provide the talks, tech, and talent of tomorrow to propel the retail industry forward. This year, COVID-19 taught us that the customer experience of the future requires connection, personalization, and most importantly, safety. Suitsupply Founder and CEO Fokke de Jong is speaking at NRF 2021 about reinventing the shopper journey to meet customers where and how they want to shop, and he joins this episode to offer a preview of their new in-store safe shopping and virtual pre-shopping options. Learn more at retailgetsreal.com.

The National Retail Federation's flagship event is going virtual this year. At NRF 2021, Retail's Big Show Chapter One, innovative brands big and small will come together — virtually — to celebrate the best in retail and move forward with focus. Mitch Joel is an expert in reimagining what's next. This January at NRF 2021, he'll be discussing the growth of e-commerce and what lies ahead for the fully digitized consumer.  Mitch is an entrepreneur, author, digital expert, and the founder of Six Pixels Group, an advisory, investing, and content company focused on brands and commerce. He's been named one of the top 100 marketers in the world and was awarded the highly prestigious Canada's Top 40 Under 40 award. He joins the Retail Gets Real podcast to share a glimpse into his Big Show session and talk about how retailers are rethinking many commonly-held beliefs about what works in commerce today. Learn more at retailgetsreal.com.

Tom Litchford, Head of Worldwide Retail at Amazon Web Services, joins us to talk about why the cloud is a strategic investment that helps retailers innovate, recover revenue, and cut costs while protecting themselves from future unexpected events and disruptions.   Learn more at retailgetsreal.com.