We welcome Josh Taylor to the podcast. In this episode, we discuss everything from content creation to why he likes one-liners scripting content.

In this episode, we welcome Steve Hall from Revive Stronger. We delve into his successful fitness business and how he's done that, largely through podcasting.

We welcome Patrick from PDK Fitness onto the podcast. He has amassed over 400,000 followers on Instagram and we delve into how he managed to do this.

We welcome one half of Biceps and Banter, Dan Meek. In this episode we discuss all things business building in the fitness industry.

Mike Samuels discusses the importance of writing in the era of video and social media. They emphasize the need for structure and planning in creating video content. They explore the power of storytelling in personal branding and adding unique spins to stories. They talk about exploring trends and putting a spin on them. They reflect on Mike Safani, John Goodman, and the fitness industry. They discuss adapting to marketplace sophistication and acquiring clients in person versus online.