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Side Hustle Pro

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Mar 20, 2024 • 58min

396: How Alexis Barber Balances Being A Wharton MBA, Influencer, and Founder

This week in the guest chair we have Alexis Barber, a lifestyle influencer and founder of Too Collective, a modern wellness and loungewear brand. At just 25 years old, Alexis is the host of the top-rated Too Smart For This Podcast and has worked with brands like Lululemon, Rare Beauty, Microsoft, and Miss Dior as a content creator. In this episode she shares: How growing up low-income provided the foundation for having confidence and an ambitious mindset to overcome the limitations of her pastHer transformative experience as an MBA candidate at The Wharton School at UPennHow she makes a living off of content creation and the opportunities being an influencer has providedHighlights Include:00:00 Intro 03:00 Confidence and putting yourself out there09:55 Becoming a lifestyle influencer12:04 Navigating side hustling and a corporate role19:27 Collaboration with Rare Beauty 20:48 Launching a robe company 29:09 MBA program at Wharton39:20 Transparency in content creation44:07 The importance of building a teamCheck out episode 396 of Side Hustle Pro podcast out now on Apple Podcasts, Spotify, and YouTubeThis episode is brought to you by:Gusto offers modern, easy payroll, benefits, and HR to small businesses across the country. Sign up and give it a try at gusto.com/shp.Links mentioned in this episodeToo Collective Website: https://toocollective.com/  MLT Program: https://mlt.org/Harvard Summer Program: https://www.hbs.edu/svmp/Pages/default.aspx Pietra: https://www.pietrastudio.com/ Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rssGuest Social Media InfoToo Collective Instagram: https://www.instagram.com/toocollective/ Alexis’ Tiktok: https://www.tiktok.com/@alexisbarber_ Alexis’ Instagram: https://www.instagram.com/alexisbarber/ Alexis’ YouTube: https://www.youtube.com/@alexis_barber  Hosted on Acast. See acast.com/privacy for more information.
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Mar 13, 2024 • 56min

395: How To Make Art A Full-Time Career w/ Reyna Noriega

This week in the guest chair we have Reyna Noriega, a multifaceted visual artist. Being encouraged to pursue her talents by her parents, she was led to become an art teacher. It was there she discovered her true passion for art and a confidence in herself that would lead her to becoming a full-time artist. With her newfound belief in herself, she began manifesting dream projects and securing brand partnerships with big names like Apple, American Express, and Warby Parker.In this episode she shares:How she determined she can pursue art as a viable career path How staying consistent and continually reevaluating her skill set allows her to be price herself and her art accordingly Her ability to fully commit to side hustling and successfully overcoming financial obstacles that come with that pathHighlights include: 2:45 Figuring out a career path6:57 Juggling multiple side hustles14:32 Brand partnerships 16:40 Trusting your intuition and having confidence 23:56 leveraging social media37:56 Handling the costs of entrepreneurship Check out episode 395 of Side Hustle Pro podcast out now on Apple Podcasts, Spotify, and YouTubeLinks mentioned in this episodeReyna’s Website: https://www.reynanoriega.com/ Reyna’s Instagram: https://www.instagram.com/reynanoriega_ Reyna’s YouTube: https://www.youtube.com/channel/UC0DqVRxteqWQk4L14HKlfgA Ipsy/Boxycharm: https://www.ipsy.com/ The War of Art: https://stevenpressfield.com/books/the-war-of-art/ Amazon Storefront: https://www.amazon.com/shop/reynanoriega_?ref_=cm_sw_r_apin_aipsfshop_aipsfreynanoriega__Q9YJEH8VQZYBZ2D9JQS0&language=en_US Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rssAnnouncementsJoin our Facebook CommunityIf you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebookGuest Social Media InfoReyna’s Instagram: https://www.instagram.com/reynanoriega_ Reyna’s YouTube: https://www.youtube.com/channel/UC0DqVRxteqWQk4L14HKlfgA  Hosted on Acast. See acast.com/privacy for more information.
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Mar 6, 2024 • 1h 15min

394: How Wilglory Tanjong Got Her Luxury Bags From Senegal To Beyoncé

This week we are back with Wilglory Tanjong, the Founder and CEO of Anima Iris, a technology-driven luxury bag brand that is industrializing Africa through retail. Starting with a personal investment of $5K, in under two years Wilglory has scaled Anima Iris into a multimillion-dollar valued company. In this episode she shares:How she worked alongside artisans in Dakar, Senegal for their craftsmanship and ended up supporting their livelihoods and familiesHer advice on keeping the faith and betting on yourself and your business every timeHow she got Beyoncé to rock an Anima Iris bag and post about it on InstagramHighlights Include:4:39 Establishing business in Senegal12:19 Financial readiness and having a mentor 19:31 Juggling grad school and launching a business24:35 Building a reliable team in Senegal35:54 Paying yourself in your business43:06 Standing out through marketing 47:34 Working with Beyoncé59:05 Meeting growing fulfillment needs1:04:13 Top tips for entrepreneursCheck out episode 394 of Side Hustle Pro podcast out now on Apple Podcasts, Spotify, and YouTubeThis episode is brought to you by: Gusto offers modern, easy payroll, benefits, and HR to small businesses across the country. Sign up and give it a try at gusto.com/shp.Links mentioned in this episodeAnima Iris Website: https://animairis.com/ Anima Iris Instagram: https://www.instagram.com/anima.iris/ Wilglory’s Instagram: https://www.instagram.com/wilgloryy/ College Prep Program:https://ledascholars.org/Wharton/Lauder MBA Program: https://mba.wharton.upenn.edu/lauder-program/ Brandon Blackwood: https://brandonblackwood.com/ Topicals Skincare:https://www.instagram.com/topicals/ Canva: https://www.canva.com/ Brandon Blackwood: https://www.instagram.com/brandonblackwoodnyc/?hl=en Beyonce’s Stylist: https://www.instagram.com/kjmoody/?hl=en  Hosted on Acast. See acast.com/privacy for more information.
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Feb 28, 2024 • 39min

393: How Ashley Reynolds Created The Most Sought After Stationery Brand, Cloth & Paper

This week in the guest chair we have Ashley Reynolds, Founder of Cloth & Paper. After Ashley left her corporate finance job of 9 years, she decided to take a chance on herself. She started designing planner inserts from scratch with no previous background or education in graphic design. Shortly after, a stationery business blossomed and the line grew to offer leather planners, luxury pens, and more quintessential styles. Today Cloth & Paper is a brand with over 40 employees, over 130K Instagram followers, and thousands of passionate customers. In this episode she shares:How she discovered a gap in her niche and built her business around filling it Her journey from creating her first planner on Microsoft Word to becoming a high-end, sought-after brand How her organic approach to marketing supported the growth of her business & so much moreHighlights Include:4:15 Transitioning to entrepreneurship9:35 Authenticity in marketing16:55 The manufacturing process20:39 Maintaining low margins25:54 Mastering the hiring process28:43 Navigating competitors32:01 Creating a product line34:06 Tips for entrepreneursCheck out episode 393 of Side Hustle Pro podcast out now on Apple Podcasts, Spotify, and YouTube Links mentioned in this episodeCloth and Paper Website: https://www.clothandpaper.com/ Cloth and Paper Instagram: https://www.instagram.com/cloth_and_paper/ Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rssAnnouncementsJoin our Facebook CommunityIf you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebookGuest Social Media InfoCloth and Paper Instagram- @Cloth_and_PaperAshley’s Instagram: @ashley_reynolds_ar  Hosted on Acast. See acast.com/privacy for more information.
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Feb 21, 2024 • 41min

392: She Turned Her Cash-Budgeting Brand Into a $1M Business on Tik Tok

This week in the guest chair we have Jasmine Taylor, founder & owner of Baddies and Budgets, a financial education platform that aims to make products & provide a community for black women who are struggling with their finances. By addressing her own personal finance issues and sharing her experiences on TikTok, Jasmine built a strong audience of people who resonated with her journey. In this episode she shares about:How she turned her $1200 stimulus check into a $1M business Using social media as her sole marketing platform to build a strong following and community Her top tips and the resources she provides to take control of your moneyCheck out this episode and others on Apple Podcasts, Spotify, & YouTubeThis episode is brought to you by: Shopify. Go to shopify.com/hustlepro for a free fourteen-day trial and get full access to Shopify’s entire suite of features.Gusto offers modern, easy payroll, benefits, and HR to small businesses across the country. Give it a try at gusto.com/shp.Links mentioned in this episodeOne Million Black Women: https://www.goldmansachs.com/our-commitments/sustainability/one-million-black-women/ Brendan McCoy Advising: https://www.linkedin.com/in/brendan-mccoy-84536162/ Scribe Automation: https://scribehow.com/ Cynthia Nevels: https://www.cynthianevels.com/ Guest Social MediaWebsite: https://baddiesandbudgets.com/ Instagram: https://www.instagram.com/baddiesnbudgets/ Facebook: https://www.facebook.com/baddiesandbudgetsllc TikTok: https://www.tiktok.com/@baddiesandbudgets YouTube: https://www.youtube.com/@Baddiesandbudgets  Hosted on Acast. See acast.com/privacy for more information.
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Feb 14, 2024 • 32min

391: Behind The Scenes: I'm Testing A New Email Strategy In My Business

This week I’m back to give you an inside look at a new marketing strategy I’m testing out. You guys know, I love to try new ways to provide value and keep my audience updated. One of the best resources I have is my email list, a valuable way to connect with my audience outside of social media.  In this episode I’m sharing:How to cultivate an email list of your own, and continuously grow itHow to figure out the best content and offerings you can give your audience How to automate emails, freebies, and paid products Highlights Include:1:22 The Value of an Email List4:56 How To Connect With Your Audience 9:12 Automating DM Responses 17:50 Testing Out Ads23:11 Connecting On Different Platforms26:43 Creating Freebies and Paid ProductsCheck out episode 391 of Side Hustle Pro podcast out now on Apple Podcasts, Spotify, and YouTubeLinks mentioned in this episodeSHP Poll Freebie: sidehustlepro.com/poll SHP Newsletter: sidehustlepro.co/newletter Leadpages: https://www.leadpages.com/ Canva: https://www.canva.com/ Convertkit: https://convertkit.com/ Manychat: https://manychat.com/ LinkedIn: https://www.linkedin.com/ Etsy: https://www.etsy.com/listing/1648665610/Ep 348- How To Build An Email List: https://www.youtube.com/watch?v=kmv-nd95cqk Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rssAnnouncementsJoin our Facebook CommunityIf you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebookGuest Social Media InfoSide Hustle Pro – @sidehustlepro#SideHustlePro Hosted on Acast. See acast.com/privacy for more information.
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Feb 7, 2024 • 1h 5min

390: How Arsha Jones Took Capital City’s Mambo Sauce To The Next Level

This week in the guest chair we are back for an update episode with Arsha Jones, founder of Capital City- the DC-based company behind the wildly popular Mambo Sauce. Stemming from Arsha's desire to create a product that she could sell multiples of, Arsha describes her journey from starting as a web designer, shifting into e-commerce, and finally venturing into entrepreneurship.In this episode Arsha shares:How starting an income-driven business, Tees In The Trap, helped to fund ventures for Capital City How she got Mambo sauce onto shelves of major businesses like Papa Johns, Walmart, and Target The importance of legacy and how embedding the culture of the community she serves has opened up unique opportunities Highlights Include: 07:07 Leaving The Service Industry10:44 Launching Multiple Businesses At Once 17:14 Creating Multiple Revenue Streams19:50 Being The Face Of Your Brand29:33 Creating a Premium Product30:48 Getting Into Retail35:33 Creating Brand Partnerships41:11 Selling On Amazon45:23 Creating Your Own PathCheck out episode 390 of Side Hustle Pro podcast out now on Apple Podcasts, Spotify, and YouTubeThis episode is brought to you by: Gusto offers modern, easy payroll, benefits, and HR to small businesses across the country. Sign up and give it a try at gusto.com/shp.Links mentioned in this episodeFirst Arsha Jones SHP Episode: https://sidehustlepro.co/arshajones/ Capital City Instagram: https://www.instagram.com/capitalcityco Capital City Website: https://www.capitalcity.com/ Arsha’s Instagram: https://www.instagram.com/arshajones/ Arsha’s Facebook: https://www.facebook.com/arshajones Tees In The Trap: https://www.teesinthetrap.com/ Amazon Seller Central: https://sellercentral.amazon.com/ Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss Hosted on Acast. See acast.com/privacy for more information.
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Jan 31, 2024 • 23min

389: How To Find Your Niche

This week I’m back with a solo episode to share some insights on finding your niche to help you narrow down your side hustle. There are endless paths you can take with side hustling, it’s important to get specific. Finding your niche will put you in line with your ideal audience or help you discover where you need to pivot and make changes. In this episode I share:The best place to start deciding what niche will work for youHow to get over the fear of putting yourself out thereThe power of feedback and how to use it to move your business forwardHighlights include:2:01 The Benefits of Polling and Asking for Help6:10 Picking One Niche to Focus On16:07 The Value of Getting Feedback19:02 Embracing Change and SimplifyingCheck out episode 389 of Side Hustle Pro podcast out now on Apple Podcasts, Spotify, and YouTubeLinks mentioned in this episodeSample SHP Poll: https://sidehustlepro.co/poll Google Survey: https://www.google.com/forms/about/ Newsletter: https://sidehustlepro.co/newsletter/ NicailaTV Youtube: https://www.youtube.com/@NicailaTV Side Hustle Pro Website: https://sidehustlepro.co/ Side Hustle Pro Instagram: https://www.instagram.com/sidehustlepro/ NicailaTV Instagram: https://www.instagram.com/nicailatv/ Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rssAnnouncementsJoin our Facebook CommunityIf you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebookGuest Social Media InfoSide Hustle Pro Instagram: https://www.instagram.com/sidehustlepro/ NicailaTV Instagram: https://www.instagram.com/nicailatv/  Hosted on Acast. See acast.com/privacy for more information.
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Jan 24, 2024 • 28min

388: How To Start And Grow A Podcast In 2024

If you’re looking for a sign to finally start that podcast you’ve been dreaming about, this is it. In this week’s episode, I’m sharing tips I’ve tested to grow my podcast to millions of downloads. I’ve been able to gain sponsorship, grow an audience of over 160K across social platforms, and even appear on a magazine cover.In this episode I share about:Building an audience and how to keep them coming backOvercoming the challenges of being on videoHow to use social media for promotion and engaging with your audience Highlights Include: 1:38 Branding Your Podcast6:43 Building Your Audience 8:54 Keeping Overhead Low15:29 How To Stay Consistent23:33 Podcast Moguls CourseCheck out episode 388 of Side Hustle Pro podcast out now on Apple Podcasts, Spotify, and YouTube This episode is brought to you by:  Gusto offers modern, easy payroll, benefits, and HR to small businesses across the country. Sign up and give it a try at gusto.com/shp.Links mentioned in this episodeRiverside Video Recording: https://sidehustlepro.co/riverside Fiverr: https://www.fiverr.com/ Podcast Moguls: https://sidehustlepro.co/podcastmoguls/ Other SHP Courses: https://sidehustlepro.co/courses/ Side Hustle Pro Instagram: https://www.instagram.com/sidehustlepro/ NicailaTV Instagram: https://www.instagram.com/sidehustlepro/  Side Hustle Pro Facebook: https://www.facebook.com/SideHustlePro/ Side Hustle Pro LinkedIn: https://www.linkedin.com/company/sidehustlepro/ Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss Hosted on Acast. See acast.com/privacy for more information.
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Jan 17, 2024 • 26min

387: Tangible Tips I Used To Scale My Side Hustle To A Full Time Business

There is an overload of info and tips for entrepreneurs on the internet, it can be hard to filter through what is actually helpful. In this week’s episode, I’m giving you the real deal with 7 tangible tips to scale your side hustle to a full time business. Having been at this for over 7 years now, I’ve learned that scaling a side hustle is a journey of constant learning and pivoting, but having a solid starting point is key. In this episode I share about:Recognizing the seeds that were being planted in my life that led me to entrepreneurshipHow I used my 9-5 background in social media to launch my side hustle How I took my “failures” as lessons and improved in my next stepsHighlights Include: 2:30 The Power of Believing In Yourself 6:02 Find The Easiest Entry Point9:26 How To Re-invest In Yourself 15:06 Testing Out Your Side Hustle17:40 How To Leverage Social Media23:20 Figuring Out What To Sell25:04 When To Quit Your 9-5Check out episode 387 of Side Hustle Pro podcast out now on Apple Podcasts, Spotify, and YouTube This episode is brought to you by: Gusto offers modern, easy payroll, benefits, and HR to small businesses across the country. Sign up and give it a try at gusto.com/shp.Links mentioned in this episodePodcast Moguls: https://sidehustlepro.co/podcastmoguls/ Other SHP Courses: https://sidehustlepro.co/courses/ Side Hustle Pro Instagram: https://www.instagram.com/sidehustlepro/ NicailaTV Instagram: https://www.instagram.com/sidehustlepro/  Side Hustle Pro Facebook: https://www.facebook.com/SideHustlePro/ Side Hustle Pro LinkedIn: https://www.linkedin.com/company/sidehustlepro/ Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss Hosted on Acast. See acast.com/privacy for more information.

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