Side Hustle Pro

Nicaila Matthews Okome | Side Hustle Pro Media
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Jan 11, 2017 • 1h 9min

EP 32: How Social Media Strategist Lola Bakare Launched Her Own Company

Today in the guest chair we have Lola Bakare, a Social Media Strategist, savvy Content Marketer and the founder of LOLA Consulting. LOLA Consulting specializes in digital marketing including user acquisition, brand messaging, partnership development, and social media strategy. Fun fact, Lola and I went to undergrad together and I admire her greatly. Why? Because she followed the path well traveled for many years, before finally leaping into entrepreneurship. On this episode, Lola shares: Her pathway from majoring in English at Penn to landing in Brand Management by chance Why she ultimately got her MBA and how it influenced her current path as an entrepreneur How she succumbed to pressure when MBA recruiters came knocking How she finally worked up the nerve to found her own company Why she focuses on the WORK first and the fluff later Listen on iTunes, Soundcloud, Stitcher and Google Play Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss Important Announcements: If you’re interested in growing your business and brand using the powers of Instagram, register for MASTER THE GRAM. Master The Gram is the ultimate Instagram course for business owners who want to attract their true fans and turn them into loyal, returning customers. In a series of four modules, plus a bonus module, you will learn how to leverage Instagram to grow your brand, drive traffic to your site and increase your income. REGISTER HERE: http://sidehustlepro.co/masterthegram Side Hustle Pro is now almost 1000 members strong. If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/mastermind Connect on Instagram: Side Hustle Pro – @sidehustlepro #SideHustlePro Hosted on Acast. See acast.com/privacy for more information.
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Jan 4, 2017 • 32min

Ep 31: Mindset Hacks To Make 2017 The Best Year Ever

In the first episode of 2017, I’m breaking down the mindset hacks I’m adopting to make 2017 the year of execution. On this episode, I share: How I’m kicking procrastination to the curb Why I’m breaking my year into 12-week sprints How I’ve revamped my mindset about selling   BONUS: Special Guest Muoyo Okome of Daily Spark podcast and Daily Spark TV joins us to share his own powerful mindset hacks for 2017   Links mentioned in this episode: Blogging While Brown, Rise Empowerment and Signature CEO conferences Forget About Setting Goals. Focus on This Instead by James Clear The One Thing by Gary Keller If it’s not a hell yes, it’s a no Derek Sivers Do Things That Don’t Scale by Paul Graham Listen on iTunes, Soundcloud, Stitcher and Google Play Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss Important Announcements: If you’re interested in growing your business and brand using the powers of Instagram, register for the MASTER THE GRAM mini course. Master The Gram is the ultimate Instagram course for business owners who want to attract their true fans and turn them into loyal, returning customers. In a series of four modules, plus a bonus module, you will learn how to leverage Instagram to grow your brand, drive traffic to your site and increase your income. REGISTER HERE: sidehustlepro.co/masterthegram Side Hustle Pro is now almost 900 members strong. If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/mastermind Connect with us on Instagram: Muoyo Okome – @dailysparktv Side Hustle Pro – @sidehustlepro #SideHustlePro Hosted on Acast. See acast.com/privacy for more information.
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Dec 28, 2016 • 54min

EP 30: How To Make More As An Entrepreneur—Tips from Finance Coach Dominique Broadway

As we head into 2017, Award winning Financial Planner and Personal Finance Coach Dominique Broadway blesses the guest chair to teach money management tips for entrepreneurs. Dominique is the Founder of Finances De•mys•ti•fied & The Social Money Tour. Shortly after launching Finances De•mys•ti•fied, she was named one of the top Financial Advisors in the United States for Millennials at the age of 28. What I love about Dominique is that she has transformed the reputation of personal finances into a social experience by making it engaging, easy to understand and even trendy. Her demystified financial advice, has been highlighted on Yahoo!, Black Enterprise, Marketwatch.com, Ebony, USA Today and much more. On this episode, Dominique shares: How she went from managing million dollar investments for other people to branching out on her own as a Personal Finance Coach and Entrepreneur How she learned to start treating her business like a business and not like a passion project The biggest money mistakes entrepreneurs are making Why you should make an income action plan and transform the way you manage your personal vs business finances Listen on iTunes, Soundcloud, Stitcher and Google Play Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss Important Announcements: If you’re interested in growing your business and brand using the powers of Instagram, register for the MASTER THE GRAM mini course. Master The Gram is the ultimate Instagram course for business owners who want to attract their true fans and turn them into loyal, returning customers. In a series of four modules, plus a bonus module, you will learn how to leverage Instagram to grow your brand, drive traffic to your site and increase your income. REGISTER HERE: sidehustlepro.co/masterthegram Side Hustle Pro is now over 800 members strong. If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here:http://sidehustlepro.co/mastermind Connect with us on Instagram: Dominique Broadway – @dominiquebroadway Side Hustle Pro – @sidehustlepro #SideHustlePro Hosted on Acast. See acast.com/privacy for more information.
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Dec 21, 2016 • 43min

Ep 29: How One Entrepreneur Is Monetizing Her Food Blog (Check-In with Meiko And the Dish)

On this episode, we are welcoming back Meiko Drew, the Side Hustle Pro Entrepreneur-in-Residence. We’re following Meiko for an entire year to chronicle her journey from Corporate America retiree to the Founder of Food and Lifestyle brand MeikoAndTheDish. For those of you who don’t know, Meiko walked away from a six-figure salary at Target to focus on MeikoAndTheDish full time. Though it hasn’t always been smooth sailing, her brand is steadily rising and so it’s time to check in with her again to see how it’s all going. On this episode Meiko shares:   How she’s partnering with brands and getting paid for it How she’s monetizing her blog through different income streams Her radical move from one city to the next and how it’s helped her hit her stride Her vision and goals for 2017   Find out how Meiko is making it work despite the twists and turns life throws at her. Listen on iTunes, Soundcloud, Stitcher and Google Play Links and people mentioned in this episode:   Meiko And The Dish BlogHer Food Conference Meiko And The Dish Shop   Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss Important Announcements: I'm doing a FREE Instagram Training this Wed, Dec 21 at 8PM ET. If you're interested in growing your business and brand using the powers of Instagram, this is for you! REGISTER HERE: http://sidehustlepro.co/getthegram Side Hustle Pro is now over 800 members strong. If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/mastermind Connect with us on Instagram: Meiko And The Dish - @meikoandthedish Side Hustle Pro – @sidehustlepro #SideHustlePro Hosted on Acast. See acast.com/privacy for more information.
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Dec 14, 2016 • 45min

Ep 28: Instagram 101: How To Grow Your Followers And Find Your True Fans

I’m checking in with an update on all things social media marketing: Specifically, Instagram. I have heard many of you ask: How can I organically grow my audience on Instagram? I see this question come up in most of the groups I am in and with most entrepreneurs. Now in Episode 7, I broke down How to Grow Explode Your Social Media Audience with Five Steps and Zero Dollars. There, I went step by step through my methodology and the steps I used to grow my Instagram over 1000% in a year. Today, I am here with updates, updates. As you know, you miss a day you miss A LOT when it comes to social media. Case in point: The last time we spoke, there was no Instagram stories and certainly no Instagram LIVE. On this episode, we will get into: What’s working and what’s not on Instagram How to find your target audience on Instagram - *NEW INSIGHTS* Why you CAN start a business on Instagram What you can accomplish with even 30 minutes a day on Instagram The number one reason why your following is NOT growing BONUS: I've created a LIVE Masterclass, Get The Gram on December 21 to show you the 5 Steps To Grow An Engaged Following On Instagram. Register here: http://www.sidehustlepro.co/getthegram Hosted on Acast. See acast.com/privacy for more information.
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Dec 7, 2016 • 37min

Ep 27: How One Woman Ditched Her 9-5 To Launch The First Crowdfunded B&B on Kickstarter (Kalisa Martin of The Runaway Experience)

Today’s guest, is Kalisa Martin, The Co-Founder of The Runaway Experience, a global travel pop-up designed to foster cultural discovery through unforgettable dining experiences, personal connections with local communities and meticulously curated adventures. Kalisa and her better half Jeff, a New York couple of Caribbean heritage, left the 9-5 city grind to pursue their passion for food, culture and travel. They stated with the creation of a community-oriented luxury bed & breakfast. After becoming the first and only successfully funded Bed & Breakfast on Kickstarter, they have quickly become the go-to destination for adventurous travelers seeking an authentic immersion into island life. Now, building on the experience they’ve begun in Jamaica, Kalisa and Jeff are expanding to new destinations around the world. On this episode, Kalisa shares: How she and partner Jeff initially launched The Runaway Jamaica, a community-oriented luxury bed & breakfast How she got the courage to quit her 9-5 and pursue her entrepreneurial dreams What she learned from creating the first and only successfully funded B&B on Kickstarter Why The Runaway Jamaica has expanded into destinations across the world as The Runaway Experience How she differentiates The Runaway Experience in the market What happens when you pivot from your initial idea to one that is more fitting of your long term vision Listen on iTunes, Soundcloud, Stitcher and Google Play Links and people mentioned in this episode: The Runaway Experience Kickstarter campaign Show notes from this week's episode: http://www.sidehustlepro.co/therunawayexperience/ Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss Important Announcements: Side Hustle Pro is now over 700 members strong. If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/mastermind   Connect with me on Instagram: Side Hustle Pro – @sidehustlepro #SideHustlePro Hosted on Acast. See acast.com/privacy for more information.
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Nov 30, 2016 • 1h 2min

Ep 26: How to Start an eCommerce Empire with less than $100 (Arsha Jones of Tees in the Trap)

Today’s guest is Arsha Jones, a serial entrepreneur and an emerging leader in the ecommerce industry. She has built multiple, highly profitable brands, with revenues approaching nearly a half million dollars in less than two years .As we speak, she is currently operating and managing Capital City Co, keeping you fly through the Tees in the Trap brand, building iOS apps for Apps By The Pound, all while running the design blog (and Facebook Group!), Brand Build Sell. Her first venture, co-founded with her husband is Capital City Co, produces a Washington, DC area wing sauce called mambo sauce - a local staple. Her second company is Tees in the Trap, which is a lifestyle brand inspired by pop culture and infused with black girl magic.   On today’s episode, Arsha shares: How she started the Capital City Co Mambo sauce in her kitchen and ended up on the front page of the Washington Post How she launched her first t-shirt shop with no shirts and no supplies How haters reporting and shutting down her Etsy shop gave her the motivation to launch her own ecommerce site Why you should test and validate your ideas before spending a lot of money on branding and inventory Her number one secret to Facebook marketing   Listen on iTunes, Soundcloud, Stitcher and Google Play Links and people mentioned in this episode: Capital City Co Tees in the Trap Brand Build Sell Brand Build Sell Facebook Group The Facebook Formula Advanced Training Buffer OnlyPult   Show notes from this week's episode: SideHustlePro.co Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss   Important Announcements:   Side Hustle Pro is now almost 700 members strong. If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/mastermind Connect with me on Instagram:Side Hustle Pro – @sidehustlepro#SideHustlePro Hosted on Acast. See acast.com/privacy for more information.
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Nov 23, 2016 • 18min

Ep 25: How to Push Past Overwhelm And Actually Get Things Done (My Side Hustle Check-In)

On this episode, I'm providing another check in and update on how my own side hustle is going. How am I balancing my full-time job with my podcast, Side Hustle Pro brand and business AND wedding planning? On this episode I’m talking about: The feeling of overwhelm, what it stems from and the ways I’m pushing through it. Tune in to hear my latest updates in this Side Hustle Pro journey! Links mentioned in this episode: Arsha Jones Tees in the Trap Lamar Tyler Brand, Build, Sell Facebook Group Side Hustle Pro Shop Show notes from this week's episode: http://sidehustlepro.co/ Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss Hosted on Acast. See acast.com/privacy for more information.
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Nov 16, 2016 • 39min

Ep 24: From Starting A Business With $500 to Making $2 Million in Sales: The Story of Zuvaa’s Kelechi Anyadiegwu

Today’s guest, is Kelechi Anyadiegwu. Kelechi is the founder of Zuvaa, an online community and marketplace for African Inspired Fashion. Zuvaa helps emerging African Fashion Brands increase revenue, scale operation and streamline their process with our easy to use online platform for social selling and personal shopping. The mission of Zuvaa is to give African Fashion Labels the tools they need to transform their brands, and bring authentic African Inspired Fashion to the main stream. In 2016, Kelechi was named on the Forbes 30 Under 30 list for retail and e-commerce. On this episode, you’ll learn how Kelechi got the idea and started Zuvaa with $500 and in 2016 is expected to earn $2 Million in sales. Hosted on Acast. See acast.com/privacy for more information.
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Nov 9, 2016 • 1h 6min

Ep 23: How One Creative Grew An Active Digital Community of over 22K Millennials of Color

Today in the guest chair we have a woman who is building a community of creatives all over the country. Melissa Kimble is a Chicago based Social Media Strategist and Writer who believes in using social media for good through education and empowerment. She is the Founding Editor of #BlkCreatives, a platform for young professionals of color. She also created and facilitates the #blkcreatives Twitter Chat Series. Melissa is also the Senior Social Media Manager for EBONY Magazine. In this episode, she shares: The first steps she took to start taking blkcreatives from idea to brand How she balances creating her brand with working a full time job What’s behind her strong love and passion for social media Hosted on Acast. See acast.com/privacy for more information.

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