Imperfect Action
Steph Taylor
How do I grow my business faster? What's the secret to success? How can design a business that serves me, not the other way around?Your host, Steph Taylor, asked all of these questions right before she built a million-dollar online business from the ground up in just a few short years. But she made every mistake along the way. Now, Steph's sharing the strategies she wishes she'd known when she was dreaming up her business plan from her corporate cubicle. The advice she wishes she'd had when she was juggling painful clients, answering client calls at 3 am and wondering if she would ever find financial freedom with her business. If you ever feel like you're the only one who hasn't cracked the secret to success in your online business, this show is for you. If you have big dreams but feel like you're not getting anywhere, this show is for you. If you wish you could put your growth on 8x speed and skip straight to the good part, this show is for you. Every Monday, Wednesday and Friday, you can expect mindset advice, actionable marketing tips, and strategies to build a business that brings you more profit, more freedom and even more joy. Prepare to walk away from every episode feeling inspired to take action. Because the secret sauce is Imperfect Action.
Episodes
Mentioned books
Aug 9, 2018 • 6min
Facebook Ads | Where do Facebook Ads fit in with my marketing strategy?
Facebook advertising isn’t a strategy - it’s a tactic. That said, it can be tricky to know where your Facebook Ads fit in with your overall marketing strategy and what role they play in getting someone from not knowing your brand to purchasing from you or becoming a client. This episode, I’m looking at where Facebook Ads fit in with your marketing strategy and how you can use them to move someone along your funnel. Download my free cheat sheet - 10 tactics to transform your Facebook Ads from http://stephtaylor.co/47 Follow my travels on Instagram at @stephtaylor.co and @wearewildbloom
Aug 7, 2018 • 8min
Facebook Ads | What's the difference between boosted posts and Facebook Ads?
If you’re new to Facebook Ads, you’re forgiven for thinking that boosted posts and Facebook Ads are the same thing. Spoiler alert: They’re not. This episode, I’m looking at the difference between Facebook Ads and boosted posts in 2018, as well as whether you should be running boosted posts or not. Download my free cheat sheet - 10 tactics to transform your Facebook Ads from http://stephtaylor.co/46 Follow my travels on Instagram at @stephtaylor.co and @wearewildbloom
Aug 5, 2018 • 6min
Facebook Ads | Are Facebook Ads right for my business?
Facebook Ads don’t work for every single business out there - but, chances are, they will work for your business. This episode, I’m looking at some of the common excuses people use when claiming that Facebook Ads don’t work for them (and two of the real excuses that Facebook Ads might not work for your business). Download my free cheat sheet - 10 tactics to transform your Facebook Ads from http://stephtaylor.co/45 Follow my travels on Instagram at @stephtaylor.co and @wearewildbloom
Aug 2, 2018 • 7min
Facebook Ads | What are some common misconceptions about Facebook Ads?
There are a ton of misconceptions about Facebook Ads floating around in the online business space. So, today, I’m addressing them, one by one. Everything from budget size to pixel setup, boosted posts to the real aim of your Facebook Ads - I’m debunking your Facebook Ads myths. Download my free cheat sheet - 10 tactics to transform your Facebook Ads from http://stephtaylor.co/44 Follow my travels on Instagram at @stephtaylor.co and @wearewildbloom
Jul 31, 2018 • 9min
Facebook Ads | Why should I use Facebook Ads?
Facebook Ads - I love them. So many business owners hate them and swear that they don’t work, but I’m here to prove these people wrong. For the whole month of August, I’m looking at Facebook Ads. Yep, the WHOLE month. Starting with today’s episode, and ending with a free live Facebook Ads training on 28 August 2018. Stay tuned for more! Download my free cheat sheet - 10 tactics to transform your Facebook Ads from http://stephtaylor.co/43 Follow my travels on Instagram at @stephtaylor.co and @wearewildbloom
Jul 29, 2018 • 47min
Business Mindset | Mindset, personal branding and business success with Clare Wood
Clare Wood is a Brisbane-based business coach who pushes women to dream big, and helps them achieve those dreams. In this episode, we chat about all things mindset in business (and in marketing your business!), building a personal brand and some practical tips for success in business. Download Clare’s business plan template + find out more about her courses or working with her one-on-one at www.clarewood.com.au
Jul 26, 2018 • 5min
Business Branding | How can I nail my brand tone of voice?
A huge part of your business brand is your brand tone of voice - the way your brand communicates with your audience. And, let me tell you, your brand tone of voice is pretty bloody important. This episode, I’m sharing some of my tips for defining your brand tone of voice. Check out my brand new Instagram marketing ebook: http://stephtaylor.co/buy-instagram-ebook Follow my travels on Instagram at @stephtaylor.co and @wearewildbloom Wanna work with me? Head to http://wearewildbloom.com
Jul 24, 2018 • 7min
Business Branding | How can I nail my brand look and feel?
The way your brand looks and feels is a HUGE part of branding your business - especially if you’re marketing your business on Instagram or other online platforms. This episode, I’m running through to my top tips for nailing how your brand looks and feels. The ultimate guide to Instagram marketing for business is FINALLY live! Shop it at stephtaylor.co/buy-instagram-ebook
Jul 22, 2018 • 6min
Business Branding | What the heck is branding and why should I care?
Branding underpins everything your business does - so it’s pretty important to get it right. But, believe it or not, there’s a lot more to branding your business than just getting your logo and colour scheme on point. This episode, we’re looking at what business branding is (and what it isn’t), why you should invest in it and some of the amazing results powerful branding can have for your business. Download my free cheat sheets from http://stephtaylor.co (Pssst. I have only a few one-on-one marketing consult spots left for August 2018 - drop me a line at steph@wearewildbloom.com if you’d like to work together.)
Jul 19, 2018 • 6min
Marketing Strategy | How can I turn customers and clients into brand advocates?
Word of mouth marketing is the original form of marketing. Think back to the days before internet, TV, magazines or billboards - how did people find out which baker made the yummiest bread on the block? They asked their friends, of course. This episode, I’m sharing my top tips for how you can turn customers and clients into brand advocates. Download my free Instagram cheat sheet at http://stephtaylor.co/38 Follow my travels on Instagram at @stephtaylor.co and @wearewildbloom
